 Category :: Entrepreneurialism Articles |
Author :: Lance Winslow  |
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| Article Title :: Message to Prospective Franchisees for Franchisors |
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| Many franchise companies fail to send the proper message to their prospective franchisees. This is partly due to the over regulation and intensity of litigation in the industry. Smaller franchisors are generally hurt the most from these factors and consumer or buyers of their American Dream seem to feel slighted at a the impersonal approach. Many franchise company’s sales departments walk a fine line between disclosure laws and the information they are allowed to depart to the prospect franchisees. This immediately causes friction. To alleviate this problem smaller franchisees need to send a more personal message in the name of their founder to re-assure prospects that they care. Below (read full article) |
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| Category :: Entrepreneurialism Articles |
Author :: Lance Winslow |
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| Article Title :: Franchising Companies Need New Franchisee Checklists |
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| When franchise companies are moving fast in the market place they must pay attention to the details. If a franchisor fails to give the required items as outlined in the franchise agreement to the franchisees on the prescribed timeline they risk legal issues and regulatory issues. In addition even if they do provide the items on time, there is a chance later that a franchisee may claim that something was not provided and they will use this to break the franchise agreement, sue or file a complaint with regulatory bodies at the state level or even the FTC, Federal Trade Commission. But if you keep proper records and have checklists and monitor dates and deliveries you can win a law suit or f (read full article) |
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| Category :: Entrepreneurialism Articles |
Author :: Lance Winslow |
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| Article Title :: Differentiation Strategies for Franchise Companies |
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| With the growing number of franchise offerings recently it is difficult for the smallest franchise companies to compete. They generally do not have the advertising budgets to pick and choose which markets the franchise prospects will be calling from. Many rely solely on Internet Marketing; unfortunately 80% of such leads are not so good. On top of this obstacle they must compete with sales departments of larger franchise companies, which have lots of experience.For smaller franchisors it is imperative that they are able to differentiate between other franchisors in their price category and sub industry sectors. Below is a listing of my franchise company’s differences between othe (read full article) |
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| Category :: Entrepreneurialism Articles |
Author :: Michael Knowles |
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| Article Title :: The Business Leader as Ultramarathoner |
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| Have you ever heard of an ultramarathon? A standard marathon is
just over 26 miles. An ultramarathon is usually on the order of
50 or 100 miles, though there are some that span one thousand! Imagine the endurance required to run such a race.Running a business requires the kind of devotion and stamina that
ultramarathoners can only dream about. Like the 100-mile runner,
the successful business leader must maintain focus, keeping an
eye on the path...on the mileposts that mark progress...and on
the long-range goal.Unlike an ultramarathoner, your long-distance business run ends
only when you leave the business by choice or when it dies an
unnatural death. For in business the re (read full article) |
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| Category :: Entrepreneurialism Articles |
Author :: Jennifer Sullivan |
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| Article Title :: Let's Not Forget About The Little Guy |
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| Every business has to start somewhere. What truly makes this country great is the freedom of enterprenuership that every one of its citizens have. Capitalism at its best signifies the power of a single person to reach monumental goals and turning a simple idea into a huge corporation. But in our pursuit of this glorified state, have we snubbed the little guy?Corporate earnings are billions of dollars a year for executives and shareholders. Online companies such as eBay, PayPal, Google, and Blockbuster have crushed the little guy beneath the giant wheels of change. What would have been important to the small companies as they used to be is a far cry from the values that these c (read full article) |
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| Category :: Entrepreneurialism Articles |
Author :: John Vinturella |
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| Article Title :: What is Entrepreneurship? |
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| In discussing entrepreneurship and writing articles on the subject, I have found that it aids understanding when we begin by agreeing on exactly what the word means to us.Entrepreneurship is the process of creating or seizing an opportunity, and pursuing it regardless of the resources currently controlled. The American Heritage Dictionary defines an entrepreneur to be “a person who organizes, operates, and assumes the risk for business ventures."These are rather abstract concepts for a person just beginning to consider whether they ought to start a business rather than take a job, or leave a secure job for a chance at greater self-fulfillment. Let us try to refine our unde (read full article) |
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| Category :: Entrepreneurialism Articles |
Author :: John Vinturella |
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| Article Title :: What Makes a Person an Entrepreneur? |
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| Entrepreneurship is generally characterized by some type of innovation, a significant investment, and a strategy that values expansion. The entrepreneur is often quite different in mindset from a manager, who is generally charged with using existing resources to make an existing business run well. The roles of entrepreneur and manager are not necessarily incompatible, but entrepreneurs are seldom patient enough to be good managers.Mindset of an entrepreneurIt is often instructive to analyze the experiences that have formed our attitudes toward entrepreneurship. A recent study showed that 70% of business startups were by a person who had an entrepreneurial parent.The U (read full article) |
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| Category :: Entrepreneurialism Articles |
Author :: John Vinturella |
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| Article Title :: The Risks of Entrepreneurship |
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| The "spark" for many entrepreneurs is seeing an opportunity that doesn’t yet exist. Ted Turner, for example, launched CNN because he perceived that people wanted more television news than they were being offered. It took a lot of patience on Turner’s part to realize the vision, but he had read the market in a way that few "experts" did at the time.In realizing the promise of CNN, Turner demonstrated another facet of the entrepreneurial spirit, persistence. There are a lot of bright ideas that never reach fruition; taking a "raw" idea and converting it into a successful business model is very hard work.And that work never stops. No matter how innovative your idea, the com (read full article) |
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| Category :: Entrepreneurialism Articles |
Author :: John Vinturella |
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| Article Title :: Business Ideas |
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| Richard Branson, billionaire founder of Virgin Records and Virgin Atlantic Airlines, may be better known for his efforts to circle the globe in a hot-air balloon than for his business successes. He suggests that “Being an adventurer and an entrepreneur are similar… You’re willing to go where most people won’t dare.”But it is still generally accepted that entrepreneurs are skillful at knowing which risks are worth taking. “In everything I do, I examine the downside, the danger, what can go wrong,” says Branson. When he started his airline, he only bought one plane, with an agreement with Boeing to take that back “if things didn’t work out.”Are there any sa (read full article) |
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| Category :: Entrepreneurialism Articles |
Author :: John Vinturella |
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| Article Title :: Evaluating an Opportunity |
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| Business opportunities are often based on broad trends, such as:• demographic, such as the "graying" of America (creating opportunities in health services, for example);• sociological developments, like the "green" movement, with its emphasis on recycling and environmental sensitivity, and;• cultural changes caused by changing economic conditions and technological developments.Opportunities can also frequently be found in current and developing business trends such as:• the globalization of business,• the need for outsourcing created by downsizing, and• the burgeoning service economy.The Internet and rapid growth of e-com (read full article) |
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