 Category :: Management Articles |
Author :: Anthony Licate  |
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| Article Title :: Maximizing Sales through the Ultimate Tracking Software |
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| Every small to mid-sized business owner would love to know how to effectively keep a pulse on their marketing and customer service efforts. The common barrier that all companies run into is how to cost effectively measure and control this process.How will you keep track of the marketing and sales efforts of every department so you don’t create redundant work for everyone? From the inception of a marketing campaign to the lead; from the lead to the opportunity; from the opportunity to support issues, how are you monitoring this process universally at your company today?Think of it: you could pin down how many times you talked to a potential customer; how many times you sh (read full article) |
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| Category :: Management Articles |
Author :: Phil McCutchen |
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| Article Title :: How's Your Company "RQ" (Reputation Quotient)? |
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| In light of recent corporate scandals, from Enron and Global Crossing to those of once trustworthy mutual funds, is it any wonder that more people are asking, "Can I trust this company enough to do business with them?" But the trust issue isn't just relative to the buyers of your products and services, its vitally important to employees as well. Impacting their retention and performance in very real ways.According to a survey of 1,200 workers by global consulting firm Watson Wyatt, forty-four percent of American workers say top managers and executives are sometimes dishonest, and 40 percent say the same of co-workers. Meanwhile, 51 percent of workers say companies too often 'spin' (read full article) |
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| Category :: Management Articles |
Author :: D.M. Giolitto |
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| Article Title :: Productivity Through Positive Reinforcement |
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| Most people just want to be appreciated. If you're a manager, that's something to seriously think about as you set the tone for maximum productivity.Ever work for someone who preferred a 'bullying and intimidation' managerial style? This type of bullying doesn't involve spitballs and shiners in the schoolyard, but it might as well because it produces the same feelings of inferiority, worthlessness and mistrust among peers. It turns workers disloyal, dishonest, and downright disgusted. The bullying managerial style is way out of fashion, and for a reason: it doesn't work! What DOES work? Positive reinforcement. Why? When you reward your workers, they perform better. (read full article) |
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| Category :: Management Articles |
Author :: Luc Richard |
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| Article Title :: Project Management - The Traveling Product Manager |
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| Various studies – and common sense – indicate that involving customers increases the likelihood that your product will meet customer requirements (I hope these studies weren't funded with my tax dollars!)Although the above statement sounds exceedingly obvious, the fact of the matter is many software projects lack customer input. Consider the following example:Week 0: Red, our friendly project mangler, is in charge of the next release of his organization's flagship product. For the past 3 months, Product Management has been meeting with existing and potential customers to determine which incremental features should be added to the existing release. After gathering those r (read full article) |
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| Category :: Management Articles |
Author :: Kal Bishop |
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| Article Title :: Innovation Management – The Need For Knowledge Managers |
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| Creativity can be defined as problem identification and idea generation whilst innovation can be defined as idea selection, development and commercialisation.There are other useful definitions in this field, for example, creativity can be defined as consisting of a number of ideas, a number of diverse ideas and a number of novel ideas.There are distinct processes that enhance problem identification and idea generation and, similarly, distinct processes that enhance idea selection, development and commercialisation. Whilst there is no sure fire route to commercial success, these processes improve the probability that good ideas will be generated and selected and that investme (read full article) |
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| Category :: Management Articles |
Author :: Luc Richard |
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| Article Title :: Project Management - I Want It ALL |
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| The knee-jerk response to prioritizing requirements is to mark everything as a must-have . “I need everything before the product becomes generally available. I want it ALL!” Give me a break.Granted, if a requirement is written in the SRS, then it must be because you want it. But the reality is some features are more important than others and a good product manager can tell them apart.If everything is high priority, then there are no priorities. Let me repeat that statement once more. If everything is high priority, then there are no priorities.Unless this is your very first software project, you know that time is always a constraint. Combine an overly optim (read full article) |
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| Category :: Management Articles |
Author :: Kal Bishop |
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| Article Title :: Innovation Management – Good Leadership |
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| Creativity can be defined as problem identification and idea generation whilst innovation can be defined as idea selection, development and commercialisation.There are other useful definitions in this field, for example, creativity can be defined as consisting of a number of ideas, a number of diverse ideas and a number of novel ideas.There are distinct processes that enhance problem identification and idea generation and, similarly, distinct processes that enhance idea selection, development and commercialisation. Whilst there is no sure fire route to commercial success, these processes improve the probability that good ideas will be generated and selected and that investme (read full article) |
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| Category :: Management Articles |
Author :: Kal Bishop |
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| Article Title :: Innovation Management – Innovation or Profit? |
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| Creativity can be defined as problem identification and idea generation whilst innovation can be defined as idea selection, development and commercialisation.There are other useful definitions in this field, for example, creativity can be defined as consisting of a number of ideas, a number of diverse ideas and a number of novel ideas.There are distinct processes that enhance problem identification and idea generation and, similarly, distinct processes that enhance idea selection, development and commercialisation. Whilst there is no sure fire route to commercial success, these processes improve the probability that good ideas will be generated and selected and that investme (read full article) |
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| Category :: Management Articles |
Author :: Kal Bishop |
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| Article Title :: Innovation Management – Producing Great Products, Motivation |
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| Creativity can be defined as problem identification and idea generation whilst innovation can be defined as idea selection, development and commercialisation.There are other useful definitions in this field, for example, creativity can be defined as consisting of a number of ideas, a number of diverse ideas and a number of novel ideas.There are distinct processes that enhance problem identification and idea generation and, similarly, distinct processes that enhance idea selection, development and commercialisation. Whilst there is no sure fire route to commercial success, these processes improve the probability that good ideas will be generated and selected and that investme (read full article) |
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| Category :: Management Articles |
Author :: Kal Bishop |
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| Article Title :: Innovation Management – Raw brainpower versus experience |
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| Creativity can be defined as problem identification and idea generation whilst innovation can be defined as idea selection, development and commercialisation.There are other useful definitions in this field, for example, creativity can be defined as consisting of a number of ideas, a number of diverse ideas and a number of novel ideas.There are distinct processes that enhance problem identification and idea generation and, similarly, distinct processes that enhance idea selection, development and commercialisation. Whilst there is no sure fire route to commercial success, these processes improve the probability that good ideas will be generated and selected and that investme (read full article) |
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