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Categories :: Business : Management Articles
 


 

Category :: Management Articles Author :: Robert Berman 
 
 Article Title :: Sales and Marketing Manager - A Nonsensical Title!
 
Sales and marketing, are not one in the same, but sales, in its truest form is a function of marketing. So how have we managed to separate them?The Merriam-Webster Online Dictionary defines marketing in this manner:1a: the act or process of selling or purchasing in a market1b: the process or technique of promoting, selling, and distributing a product or service2: an aggregate of functions involved in moving goods from producer to consumerSome companies have an individual in charge of sale and marketing although this is a somewhat ridiculous title as sales is a function of marketing, at least the two supposedly independent functions reside under one indi  (read full article)
 
 
Category :: Management Articles Author :: Neal Burgis, Ph.D. 
 
 Article Title :: Seven Tips to Bring You and Your Staff to Their Full Potential
 
Possibly, the greatest untapped resource in any organization lies in its employees. These days, “giving 100 percent” is not enough to get ahead; you need to become more effective in unlocking your staff’s potential strengths, creativity, and resourcefulness. The best companies have the best people, and the top people are those who think and act faster and better than others. According to Gallup Research, organizations make use of less than 20% of their employee’s potential.The following seven tips are what I believe are the specific ingredients in bringing the leader and his or her staff to their full potential:1. Leadership – Being an effective leader helps you an  (read full article)
 
 
Category :: Management Articles Author :: Aza Badurdeen 
 
 Article Title :: A Simple and Powerful Lean Manufacturing Tool - 5S
 
A key feature in lean manufacturing is its simplicity. Simple techniques are used to get to the ultimate goal of lean manufacturing, very effectively and efficiently. One major aspects of lean manufacturing is small continuous improvement which is greatly helped with this concept.One such simple and powerful tool used in lean manufacturing is 5S. This technique is described as the starting point of the lean manufacturing implementation in many organizations. Significant savings on time, space and reduced defects, reduces accidents and pleasant working environment are direct results of 5S.5S can be simply explained as follows. 5S simply identifies the necessary things and unn  (read full article)
 
 
Category :: Management Articles Author :: Roberta Matuson 
 
 Article Title :: Employee Surveys - The Answers Are Right There - Just Ask Your Workers The Right Questions
 
Employee surveys seem to be the rage these days. These tools can either help you improve your company or waste your time. Their success depends on how you implement them and what you do with the results.An effective survey will open a window into workers’ minds, letting in refreshing ideas on how to improve problem areas in your organization. Meanwhile, a poorly constructed or implemented survey can do more harm than good by creating unrealistic expectations and highlighting management’s inability to address concerns. Here are seven survey pitfalls and how to avoid them:1. Magic-wand syndrome. Employers believe that employee dissatisfaction or other issues will disappea  (read full article)
 
 
Category :: Management Articles Author :: Robert Berman 
 
 Article Title :: Manager Training - So Often Forgotten!
 
Many companies believe in promotion from within and I am in full agreement with this type of policy.If a company acquires a new software package the users, the individuals who must input the data, manipulate the many options that the new package offers will usually receive some sort of training on the product, if it is not formal training there will, at the very minimum be a user manual and a help desk program of some sort.If a company acquires a new piece of production machinery the people who are to use it will receive training on how to use it safely and efficiently. If you buy a new postage meter for the company, the salesperson will give the operator a training course.  (read full article)
 
 
Category :: Management Articles Author :: Jo Ann Joy 
 
 Article Title :: The 9 Traps a New Business Must Avoid
 
1. Know what you Do well, and what you Do Not do well-- You think you know what to do to start your new business. Even if you do, you have to look way beyond the start-up phase for traps that can throw you off course. You have to look beyond the start-up and consider your operations, your staff, your sales goals, your marketing plan, your accounting and bookkeeping, your proposals and bids, your scheduling, your customer and vendor relationships, and your follow-up to maintain the business relationships. All of these areas can create unmanageable havoc for your new business and lead to failure. You must recognize the areas where you need help, and hire the help you need.  (read full article)
 
 
Category :: Management Articles Author :: Harvey Kraft 
 
 Article Title :: Prepping For Business Partnerships: A Bird's Eye View
 
Successful business development executives increasingly are doing battle in the arena of strategic alliances and marketing partnerships. Nowadays getting the jump on your competition is not half as important as mapping out and deploying a targeted and unique value proposition with particular appeal to potentially compatible allies. Successful business development executives increasingly are doing battle in the arena of strategic alliances and marketing partnerships. Nowadays getting the jump on your competition is not half as important as mapping out and deploying a targeted and unique value proposition with particular appeal to potentially compatible allies. Take t  (read full article)
 
 
Category :: Management Articles Author :: Harvey Kraft 
 
 Article Title :: Goodwill Builds Partnership: A Constructive Dialogue
 
The value of business goodwill is in the throws of a major revival under the tent of mutual interest and partnership. Amid a global partnering boom, the future value of your business is at stake. Go-it-alone competitive practices are for the scrapbook. Partnering opportunities created by the communications and distribution revolution along with a global explosion in consumption and production are reshaping the ability of companies to reach larger audiences and acquire value creating resources. A growing number of countries are announcing international business alliances. Small to large enterprises are discovering partners across the global Internet. Nea  (read full article)
 
 
Category :: Management Articles Author :: Harvey Kraft 
 
 Article Title :: Creating Unique Business Alliances: Six Insights To Help Transform Your Company’s Value
 
Recent news concerning IT industry strategic alliances increasingly trumpet the word “unique” as in ‘unique alliance’ or ‘unique partnership’. Usually these unique arrangements bring together a marketer (either a system integrator or a service provider) with a solid footprint in a niche market and a technology developer or manufacturer with an innovative or proprietary capability. This type of alliance transfers to the marketer a unique technological edge. The marketer's objective in many such cases is to keep competitors at bay, grow market share or create enough performance value to justify a higher price. For the developer partner, aligning with the marketer provi  (read full article)
 
 
Category :: Management Articles Author :: Steve Kaye 
 
 Article Title :: Amazing Quotes from Clients
 
No doubt you've collected memorable quotes from your job or business. Here are some of the amazing things people have said to me since I started my business in 1992. And, yes, all of the quotes are true. "Paying these royalties is a real hassle." > Comment: You can't judge a book publisher by the cover. "I know that you're a much better speaker, and that your content is better, your materials are better, and even your fee is lower, but I decided to use a seminar company from out of state because my boss will approve it without asking any questions." > Comment: That explains why sometimes you find yourself in a really terrible seminar.  (read full article)
 
 
 
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