Category :: Marketing AllOther Articles |
Author :: Steven Van Yoder  |
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| Article Title :: 6 Steps To Get "Slightly" Famous |
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6 Steps To Get "Slightly" Famous
by: Steven Van Yoder
A few years ago, Bruce Smith experienced a slowdown in his Salt Lake City-based travel agency. Airlines had eliminated his sales commissions. The recession and recent terrorist attacks also took a toll. And because the travel industry was ultra-competitive, he knew he had to find ways to distinguish his company from thousands of other travel agencies.
Then, he had a fortunate accident. His wife asked him where they would celebrate their first wedding anniversary. When he gave her a blank look, she set about planning a trip-but wouldn't tell him what she was planning. Because he enjoyed the mystery leading up to the trip, and the hi (read full article) |
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Category :: Marketing AllOther Articles |
Author :: Robert Plank  |
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| Article Title :: How to Build a Forum That Doesn't Fall Apart Two M |
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How to Build a Forum That Doesn't Fall Apart Two Months Later, Part 1
by: Robert Plank
If you can get a big enough following from customer lists and newsletters you might want to start your own forum. But I always see people trying to start a forum and it falls flat on their face, mainly because they make it too big and they never promote it.
The main reason is because nobody eats in an empty restaurant. Don't setup a "multiple topic" forum like phpBB where it allows you to partition the thing off into different subjects. You have to start small, get enough traffic to that forum for THAT type of forum to become self-sustaining before you build bigger.
By that I mean start off with (read full article) |
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Category :: Marketing AllOther Articles |
Author :: Audrey Burton  |
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| Article Title :: Good Relationships = Sales! |
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Good Relationships = Sales!
by: Audrey Burton
Do you ever feel like you don’t have what it takes to be a great salesperson? We can all sell; it’s just a matter of finding your style. You don’t have to be a liar or a cheat; in fact you will receive more sales by being honest.
As women, many of us are taught by our mothers and by society not to be passionate, and not to ask outright for what we want. We are taught to acquiesce to others’ needs and to be giving and nurturing. On the surface, much of this does not seem to reconcile with being good at sales.
Our old view of a successful salesperson is just that, old. Today’s successful salesperson is passionate about her pr (read full article) |
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Category :: Marketing AllOther Articles |
Author :: Dan Brown  |
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| Article Title :: 10 Words That Can Have A Huge Effect |
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10 Words That Can Have A Huge Effect
by: Dan Brown
1. Use the word "fast" in your ad. People want fast
results, fast delivery, fast ordering, etc. Nowadays,
we usually value our time more than our money.
2. Use the word "guaranteed" in your ad. People
want to be assured they are not risking their hard
earned money buying your product.
3. Use the word "limited" in your ad. People want
to own or receive things that are exclusive or rare
because they are considered to be more valuable.
4. Use the word "easy/simple" in your ad. People
want easy ordering, easy instructions, easy to use,
easy payments, etc.
5. Use the word "testimonial" in your ad. People
want to see bel (read full article) |
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Category :: Marketing AllOther Articles |
Author :: Martin Day  |
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| Article Title :: Wise Man Marketing |
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Wise Man Marketing
by: Martin Day
It’s a sunny morning and you’re sitting in your office. With a cup of hot coffee by your side and memories of your last holiday still fresh in your mind, even if you say so yourself, today at least, life is sweet.
You take a sip of new blend coffee and then feel a rush of cool air and a movement catches the corner of your eye. As if from nowhere there is now an impeccably dressed stranger sitting in the chair opposite. Sure you're surprised; you didn’t hear anyone knock and just as you are about to say something he begins in a calm and measured voice.
‘Here's the deal’
‘I am going to advertise your product on a billboard at the busiest j (read full article) |
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Category :: Marketing AllOther Articles |
Author :: Don Monteith  |
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| Article Title :: You Can SAVE your Dime When YOU Listen To The Voi |
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You Can SAVE your Dime When YOU Listen To The Voices of Experience...
by: Don Monteith
Discover the pitfalls of owning your own business
BEFORE... [you make a BAD choice!]
It's really BIG dollars rather than dimes... at least that's my experience over many years. Thousands can be GONE quickly if you fail to plan and work your plan toward success. That said, the first step - baby size - should be at the 'feet' of one who has been there... done it!!
Invincible, right? If anyone can do it, I can!! Looking back over many years - 40 plus - it's written all over the decisions made during my early attempts at starting a new business. Yes, I spent most of my career as an entrepreneur, (read full article) |
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Category :: Marketing AllOther Articles |
Author :: Harvey Segal  |
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| Article Title :: 23 Ways To Use An Ad Tracker |
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23 Ways To Use An Ad Tracker
by: Harvey Segal
The ad tracker was originally developed to provide a record of all hits to a site resulting from ad placements. This article shows a host of different ways to utilise an ad tracker.
FOR AFFILIATES
#1. The Long Url Problem
Have you ever seen an ad where you are asked to click on an affiliate URL so long that it stretches over 2 lines, like this
http://www/anysite.com/cgi-bin/dir1/dir2/.cgi?code=123RT&type=102
35&subid=89715
Do you think your reader will bother to do the necessary cut and paste to put it in a browser?
Probably not.
And that's probably one lost sale.
And even a one line affiliate link may exceed the permissi (read full article) |
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Category :: Marketing AllOther Articles |
Author :: Denise Wakeman & Patsi Krakoff, Psy. D.  |
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| Article Title :: 17 Mistakes Professionals Make with Their Blogs |
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17 Mistakes Professionals Make with Their Blogs
by: Denise Wakeman & Patsi Krakoff, Psy. D.
Are you getting results from your business blog? Is it getting harder for you to spend time on your blog because you’re just not seeing how it is going to pay off? If so, you’re not alone. Hundreds of blogs are started each day and many of them are abandoned after several months because it takes time and energy to keep a good business blog going.
Make no mistake, blogs are a great tool for building community, interacting with potential clients, and marketing your services. And, it’s not enough to set one up and post occasionally. You have to use it effectively to drive traffic and gain re (read full article) |
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Category :: Marketing AllOther Articles |
Author :: Bryan Quinn  |
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| Article Title :: Aggressive Marketing |
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Aggressive Marketing
by: Bryan Quinn
If you get an email with a title like ' Don't Ever Trust Me Again!’ and continues along the lines of '... then you don't have to take my advice ever again!'
My advice is - Don't *
Perhaps it's because I'm skeptical of the number of "miracle" products, "great deals", 'limited time offers' or 'incredible packages' that are advertised online every day. Perhaps it's because I have bought more products than I can possibly use for now. Perhaps it's because there are probably more people trying to sell this particular package than the number of packages that are available. Or, perhaps it's because I received an email with almost identical content from (read full article) |
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Category :: Marketing AllOther Articles |
Author :: Jason Gazaway  |
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| Article Title :: Having an Opt In List As an Affiliate Marketer Is |
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Having an Opt In List As an Affiliate Marketer Is Crucial
by: Jason Gazaway
What is an Opt-in List and what is its significance in Affiliate Marketing? This may be the question playing in your mind, especially for Affiliate Marketing neophytes; and it is a question worth asking.
Opt-in list building and lead capture is one of smartest and most effective strategies that affiliate marketers can use. If you want to generate more click-throughs to your site, email marketing is one of the many strategies you can use. It is the most direct way to gain click-throughs to your site. You can instantly reach thousands of prospects and you can expect an increase in web traffic as soon as you send (read full article) |
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