 Category :: SE Optimization Articles |
Author :: Simon Melaniphy  |
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| Article Title :: Introduction to Google Page Rank (PR) |
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| For anyone looking to enhance their Google Page Rank (PR) to get a better place in the search results, we now have software that makes finding good links so much easier.In case you didn't know, to get your PR rating up it is essential to have a significant number of good quality links to your site (the techy bit)... to make a link count, the page who is linking to you needs to have a PR of 4 or more (the higher the better). That's not all though... Every link that page has to another site gives some of the PR away, and every inbound link gives it more, so to know if having a link from another site is going to benefit you very much, you need to look at the PR and then find out how m (read full article) |
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| Category :: SE Optimization Articles |
Author :: Bobby Heard |
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| Article Title :: The Changing Face of Search Engine Optimization |
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| With the ever evolving internet market for just about anything you can imagine and
Google’s index growing to almost 9 billion pages, and counting, there is little
dispute amongst search engine optimizers that our job is getting much harder.
From linking to articles, and density to ontology, our industry changes as fast as
any other. The search engines, especially Google, seem to be on a daily diet of
change and their algorithm seems to be growing at the rate of their index.The word ‘related’ plays a much bigger part in SEO today than it ever has in the
past. Instead of targeting an exact keyword phrase, it now makes a lot more sense
to keep your site within context an (read full article) |
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| Category :: SE Optimization Articles |
Author :: John Metzler |
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| Article Title :: Keep Your Web Site Content Relevant |
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| Visitors and search engines love content-rich web sites, but just having a lot of
content on your web site is not enough. It all has to be relevant to a main topic with
each page or section of the web site having a specific theme (And yes, this includes
any resource or links pages the site may have). Each page should have its own topic
and content should not stray to a different topic.If you are promoting your graphic design business and have a page on business
card design, stay on the topic and refrain from using a page title such as "Graphic
Design company in Vancouver, Canada - business cards, logos, letterheads". Your
want the business card design to be the most importan (read full article) |
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| Category :: SE Optimization Articles |
Author :: Julie Wartes |
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| Article Title :: History of World / Regional Search Engines and Directories |
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| Computers have become a way of life for people around the world. They are used to research term papers, check weather forecasts, track military progress, exchange ideas (blogs and chat) and to find the cheapest price on items etc. It is no surprise that as the computer age takes hold computer usage has increased. The number of websites that are being developed on the World Wide Web is growing at an ever increasing exponential amount. And because we live in a quick-fix society, with limited time on our hands, we need something to make surfing the web a lot easier, something that will sort out all this influx of information into a logical order.Hence the wonder of search engines, wh (read full article) |
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| Category :: SE Optimization Articles |
Author :: John Alexander |
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| Article Title :: How to REALLY Profit from SEO |
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| I want to give you a few more things to think about as you excel and grow in the craft of search engine marketing. If you are anything like me, you were hooked the first time you really made a difference to someone else's success. I soon realized that being able to help business owners to get results from these optimization methods and strategies could also be amazingly profitable. I found out that customers are your greatest resources and many of them are quite generous when you make an impact on their business. So the topic here is for those who want to profit from their skills (if you are not already doing very well and having an awesome time already).It may seem like a strange (read full article) |
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| Category :: SE Optimization Articles |
Author :: Robert McCourty |
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| Article Title :: Microsoft's New Search Engine |
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| I tried out Microsoft's new search engine (beta version) the other day. They have been working on it quite secretly now for almost a year. It has been rumored to be a Google killer once in full public release. They say its accuracy and ability to return relevant results will far surpass any other search engine on the Internet. That remains to be seen. I tried various combinations of single, double, and triple word/phrased searches to inspect the results.To the casual observer I suppose a certain percentage of the results would seem to be accurate, but upon closer inspection and with a trained eye, the results for the most part ranged from poor to outright terrible.I then att (read full article) |
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| Category :: SE Optimization Articles |
Author :: Robert Palmer |
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| Article Title :: Search Wars! - MSN's Opening Salvo |
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| With all the recent publicity given to Google as the Internet's number one search service, it's hardly surprising that Microsoft has already started work on re-vamping their MSN search service. Okay, it's still powered by the Yahoo engine, but according to Microsoft it has been "cleaned up" and the new service mirrors much more the kind of "non-commercial" results which are currently displayed by Google.Costing some $100 in development costs and lost advertising revenues, MSN's makeover offer the end-user a much more uncluttered screen and again this aesthetic change mirrors the simple interface of Google. Results too are served quicker than the old system, or so Microsoft claim, (read full article) |
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| Category :: SE Optimization Articles |
Author :: Jeff Smith |
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| Article Title :: How To Stay One Step Ahead of the Google Dance |
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| It's taken you 6-months of hard work, constant changes, reading every shred of information on search engine optimization strategy not to mention thousands of dollars trying out web optimization tools and services.Finally, you have a page rank of 5, you are listed in the top 10 on your major keywords, and you are seeing the benefit - some decent traffic from Google and other search engines.Then, as quickly as your search engine optimization strategy begines working, it suddenly, and without notice, disappears!You frantically look for evidence of dropped links, pages not working, it HAS to be something you've done!Well, the truth is, it may not have been anything (read full article) |
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| Category :: SE Optimization Articles |
Author :: S. Housley |
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| Article Title :: Google Contest - Nigritude Ultramarine |
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| Search engine optimization experts are having fun with Google. Experts, with DarkBlue.com at the helm, are holding a contest to determine how Google really works. Experts are competing, with the goal of optimizing a webpage for a non-sensical phrase: 'nigritude ultramarine'.On May 7th, the day the terms 'nigritude ultramarine' was announced, typing the phrase into Google generated no search listings. Search engine optimizers hoping to define themselves as industry leaders are all vying for the number one spot. Others see the contest as an opportunity to test theories and experiment without jeopardizing existing traffic. Some webmasters are leery at staking their professional reputa (read full article) |
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| Category :: SE Optimization Articles |
Author :: Thad Collins |
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| Article Title :: Searching The Internet Without Search Engines |
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| The World Wide Web contains more than ten million websites with thousands more being added daily from all over the world, and search engines are tasked with presenting the most relevant pages based on the search criteria entered. Finding a large and popular site like www.irs.gov is easy because it is related to a large agency, but a small site like mine www.consumermortgagereduction.com would be impossible without the use of search engines. The task of finding a website that relates to a specific subject would be almost without the use of the search engine, yet they perform this task with relative ease using tools that may be unknown to most users of search engines.The first of t (read full article) |
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