 Category :: Small Business Articles |
Author :: Dan Milam  |
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| Article Title :: Is Your Success Predetermined? |
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| Your on-line success is based on your efforts and yours alone. Sure there are many tools that help you, but it is still you. If you are going to succeed, it will take all the time you can put forth. After all it is a business and yes you work from home, but that does not mean post a website and make money. An on-line business is like any other business, it needs to have a plan and goals or steps to set the plan in motion. Your success is directly proportional to your efforts.What is the most important part of your on-line business? (Advertising) What is the most important part of your advertisement? (It's your Headline) How do people reach you on the Internet? What makes them click (read full article) |
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| Category :: Small Business Articles |
Author :: Erin Ferree |
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| Article Title :: Why Small Businesses Need Both A Logo And An Identity System |
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| Experts urge small business owners to “brand” their business – to use a logo and a set of consistent marketing materials. But, they rarely go into the reasons behind this advice. Here’s a list of some of the benefits to having a professionally designed logo and marketing package:Not to look so small - Home-printed business cards with perforated edges, or cards printed with standard designs available through Microsoft software or online business card vendors (like Vistaprint) scream, “Small-time vendor!” to your potential clients – and you’ll be similarly compensated.To increase your chance of getting venture capital or selling a business – If you present a (read full article) |
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| Category :: Small Business Articles |
Author :: Lorraine Pirihi |
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| Article Title :: Small Business Ideas - Your Image Can Lose You Business |
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| What image do you and your people portray to your prospects and clients? Here's a situation that happened to me recently and hopefully you'll glean useful small business ideas that will make you money instead of costing you money.January is always a good time to grab bargains so when I noticed that two well-known blind companies were advertising 35% off their blinds, I decided to give them a call… and it was an interesting experience.Company AThis person turned up on time which in itself is a big bonus. She was dressed in a professional way and was very efficient in her manner. I knew what I wanted and all Mary had to do was measure up and provide the quote. She was (read full article) |
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| Category :: Small Business Articles |
Author :: Gary Goldsmith |
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| Article Title :: Create a Win Win for Your Small Business |
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| Discover How Specialized Cost Containment Creates A New Win-Win Position For Property Owner’s And YouProperty Management: A simple strategy to increase client loyaltyProperty managers who pro-actively employ advanced techniques to help property owners and anchor tenants reduce operating costs, will most certainly be considered a more valuable business asset. When you can achieve this with lower administrative functions and no out-of-pocket cost to you or your client’s, you’ve created additional benefits.In the world of commercial and apartment properties there resides a constant un-ending challenge for property owners – As a savvy professional property manager (read full article) |
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| Category :: Small Business Articles |
Author :: Kevin P. Dervin |
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| Article Title :: Small Business Marketing - How Important Are Your First Words? |
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| "What do you do?" It just might be one of the most asked questions there is, at least here in America.Are you prepared to answer this question and make a positive impression for your business at various networking (and social) events you attend?How about this one... When you go to a business event and everyone in the room gets to make a 30-second introduction, do you feel like you know how to gain attention and interest from any potential prospects or referral sources in the room?Just how important are your first words?Being prepared for these two most common small business scenarios can literally mean the difference between great marketing success and o (read full article) |
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| Category :: Small Business Articles |
Author :: Richard Cunningham |
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| Article Title :: Starting a Small Business: Balancing Risk and Reward |
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| In a perfect world, starting a small business would be risk free, but just as with everything else; the degree of risk determines the value of the reward.According to the National Commission on Entrepreneurship, at any given time, 6% to 9% of the United States adult population is involved in planning for a new business. Most of these aspiring entrepreneurs, they say, will start a “Lifestyle Business” – primarily providing employment to themselves and their families. The balance will find themselves in “Entrepreneurial Firms” – those growth companies that, according to the NCE, created two-thirds of net new U.S. jobs in the 1990s.Both are fraught with risk – a (read full article) |
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| Category :: Small Business Articles |
Author :: Diane Hughes |
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| Article Title :: Practical Money-Saving Tips For Small Businesses |
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| One of the primary concerns all small businesses have is saving money. When it's time to trim the fat, most look for one giant expense to decrease or eliminate in order to stay within budget. More often than not, it doesn't work that way.Most budgeting experts will tell you that re-evaluating your overall expenses and cutting each by just a bit will actually gain you more ground than doing without something major that you really need. Here are a few ideas of areas to look at and costs to reduce that can have a major impact on your overall profits.1) Internet Access - Every online business owner must have access to the Web. But consider this. The market is so flooded with ISP (read full article) |
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| Category :: Small Business Articles |
Author :: Isabel Isidro |
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| Article Title :: Leverage The Power of Publicity For Your Small Business |
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| Your business is only as good as the number of people who knows about it. For your venture to grow, you need to start spreading the word about your business. You may have the best products your field, but you cannot expect your business to breach the million-dollar mark in sales if only the people in your street know about it. Some entrepreneurs start doing promotions only when their businesses are up and running, while some market their business even before the products or services are fully launched.There are two ways to get your business noticed: through paid advertising and through public relations. In advertising, you pay to have your message placed in a newspaper, radio or te (read full article) |
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| Category :: Small Business Articles |
Author :: Eileen Parzek |
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| Article Title :: Postcard Marketing Your Small Business |
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| One of the best marketing strategies a business or organization can use is postcards. Even before the arrival of online postcard printing and mailing services, postcards had a good reputation amongst guerilla marketers because:
They are fast, easy and relatively cheap - making them a boon to small business owners who are short on cash and time, yet need to build their brand and stay in front of their customers.A beautiful, full color glossy postcard is not going in the trash without first being read.You can add a personal note. Plus, postcards create a pleasant emotional response because they are usually received by friends and family.When (read full article) |
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| Category :: Small Business Articles |
Author :: Marie Fahey |
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| Article Title :: Hiring A Virtual Assistant Can Help Your Business Grow |
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| Are you a home or small business owner and you’re Webmaster, receptionist, and assistant all in one, but you’ve found that there isn’t enough time in the day to complete all of these administrative tasks? A “Virtual Assistant” could be your answer.In today’s tough economical times it’s hard to think of hiring someone else to assist you, but it may be more cost effective than you think. You are probably spending more time on projects, sending out correspondence, bookkeeping and many other tasks that an assistant could do. Don’t have the space in your office or want to deal with payroll taxes? Then hire a “Virtual Assistant”.A Virtual Assistant only work (read full article) |
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