science and technology

Long Now chimes for 02011-12-06

See http://interglacial.com/d/clock?date=02011-12-06 for more




science and technology

Building a Better Way to Measure Marketing Effectiveness

With the business world -- and the world at large, for that matter -- changing at what feels like a moment's notice, businesses and brands have never been required to be as limber as in this current moment. Marketing leaders want hard evidence and objective facts for decision making. It wasn't long ago that multi-touch attribution was the prized child of the hype cycle among marketers.




science and technology

Open COVID Pledge Makes Critical IP Freely Accessible for Pandemic Fight

Legal experts and leading scientists have teamed up with Creative Commons to create the Open COVID Pledge to help speed up the battle against the coronavirus pandemic. The Pledge gives broad permission to anyone to use intellectual property not otherwise accessible to the public, and generally replaces the need for any other license or royalty agreement.




science and technology

Get Ready for the New E-Commerce Normal

Retailers around the world are adjusting their business models in the face of COVID-19 social distancing requirements. Two consumer reports on shopping pattern changes during the pandemic offer two main findings: a) It is crucial for merchants to create ways to connect with new and long-term customers; and b) Consumers can not fully solve the empty shelf problem through buying online.




science and technology

We're the Adults in the Room

The U.S. Postal Service recently has been battered by a decline in the number of packages it delivers, partly caused by the coronavirus situation. It reportedly is losing $2 billion each month and will be "illiquid" by Sept. 30. The USPS is chartered to do the hard and often unprofitable work no one else wants to do, but the White House has rejected talk of a bailout for the service.




science and technology

USPS Collapse Could Be Nightmare for Some Businesses

As a result of the pandemic, USPS, which has run at a loss for years, is even more cash-strapped. It expects to lose $2 billion each month during the pandemic. That prompted Postmaster General Megan Brennan to ask Congress for $50 billion in funds -- $25 billion to offset lost revenue from declining mail volume due to the pandemic, and another $25 billion for modernization.




science and technology

E-Commerce Optimization During a Crisis and Beyond

In this uncertain and increasingly homebound era, customers are turning online for everything from groceries to cat food. It's more important than ever to make sure that websites are optimized for the highest-possible customer engagement and conversion. E-commerce optimization is one game that companies struggling for market share in the midst of a pandemic must play.




science and technology

8 Things New E-Commerce Entrepreneurs Need to Know

With something like 380 websites being created every minute, building an e-commerce shop can be a daunting task. It's easy to look at all of the success stories out there and think, "How could I possibly be that lucky?" However, the opportunity for growth in e-commerce is not slowing down. E-commerce sales are projected to grow 85 percent from their 2019 totals by 2022.




science and technology

Contact Tracing With Salesforce

Contact tracing is a big job, like trying to drain an ocean with a teaspoon. It involves finding people who have been exposed to the coronavirus and testing them to determine if they are infected or are carriers. Public health officials then can take necessary steps to prevent the virus' spread. It's a perfect fit for CRM, and Salesforce's core technology is coming to the forefront.




science and technology

Merchants Now Can List Products on Google Shopping for Free

Merchants soon will be able to sell products on Google Shopping at no charge. Previously, they had to pay per click, but the cost was not fixed. There was no minimum, but they had to set a maximum for ad spend and Google would stop displaying their ads once the maximum was reached. Starting next week, search results on the Google Shopping tab will consist primarily of free product listings.




science and technology

Google Tightens Reins on Advertisers

Google soon will require all advertisers to prove their legitimacy, regardless of the advertising content. All advertisers will have to verify their identity, submit personal IDs and business verification documents, said John Canfield, Google's director of product management for ads integrity. Google began requiring political advertisers to verify their identity in the runup to the 2018 elections.




science and technology

Zoom Oracles Its Way to Center Stage

Oracle and Zoom just entered a deal that for once is more about technological audacity than about dollars -- a partnership to host Zoom on Oracle Cloud Infrastructure. In just a few months -- basically since the beginning of the novel coronavirus pandemic -- Zoom has seen demand for its service grow from about 10 million daily meeting participants to more than 300 million.




science and technology

Cultural CRM-ization

You can reduce the story of CRM to a lot of things, especially its many component parts. Social networking, cloud computing and analytics are mentioned often. We don't need an exhaustive list, but if we stop there I think we miss a lot. To me CRM isn't about the parts, although like most people following the industry, I get a modicum of joy when a vendor adds something new to the toolbox.




science and technology

Study Reveals E-Commerce Shopping Patterns That Hint at New Normal

Consumers and companies worldwide have ramped up online ordering for software products and digital goods as they struggle to improve productivity and security while working remotely and spending more time at home. The sharp spike in online commerce aligns with the timing of the current global pandemic. Software-based offerings accounted for the highest levels of growth.




science and technology

New Shopify App Offers Local SMBs a Bridge to E-Commerce

Shopify has unveiled an app that lets users discover local businesses, receive relevant product recommendations from their favorite brands, check out effortlessly, and track all their online orders. It can gather and track orders automatically, but it also works without auto-tracking. Consumers can get a customized feed with deals, trending items and recommendations from their favorite stores.




science and technology

Google Meet Aims to Head Off Zoom

Google is integrating its Google Meet videoconferencing application with Gmail, and it already appears as an option in some users' accounts. It is making the service available to everyone for free in the coming weeks, on the Web and through mobile apps for iOS and Android. Users will be able to start or join Meet videoconferences from within Google Calendar as well.




science and technology

Salesforce Revamps Work.com to Help Businesses Address Pandemic

Salesforce has announced a new version of Work.com designed to help businesses function safely during the COVID-19 pandemic. "Work.com is a completely new initiative using an existing domain name that we previously owned," said Salesforce spokesperson Joel Steinfeld. "Our focus is on speed and moving as quickly as possible to help our customers, and Work.com is an optimal way to do that.




science and technology

Biden’s Rise Gives the Establishment One Last Chance

If he fouls this up, we’re doomed.




science and technology

Pandemics Kill Compassion, Too

You may not like who you’re about to become.




science and technology

Screw This Virus!

We had to be set apart in order to feel together.




science and technology

The Moral Meaning of the Plague

The virus is a test. We have the freedom to respond.




science and technology

Mental Health in the Age of the Coronavirus

The struggle between fear and comfort.




science and technology

The Pandemic of Fear and Agony

Readers open up about their mental states.




science and technology

The Age of Coddling Is Over

Learning what hardship has to teach us.




science and technology

Who Is Driving Inequality? You Are

How to rebuild social solidarity.




science and technology

Why the Trump Ploy Stopped Working

As the nation unifies, divisiveness falls flat.




science and technology

We Need National Service. Now.

The formative moment for a new generation.




science and technology

Transcriptomics and Proteomics Methods for Xenopus Embryos and Tissues

The general field of quantitative biology has advanced significantly on the back of recent improvements in both sequencing technology and proteomics methods. The development of high-throughput, short-read sequencing has revolutionized RNA-based expression studies, while improvements in proteomics methods have enabled quantitative studies to attain better resolution. Here we introduce methods to undertake global analyses of gene expression through RNA and protein quantification in Xenopus embryos and tissues.




science and technology

Staining Nucleic Acids

This introduction describes the features and uses of ethidium bromide, methylene blue, and SYBR dyes for staining nucleic acids.




science and technology

Quantifying and Storing RNA

Quantifying RNA is an important and necessary step before most RNA analysis techniques. Methods for quantifying RNA can be classified into two categories: ultraviolet (UV) spectrophotometric methods, which are based on the absorption spectra of the purine and pyrimidine bases; and fluorescent dye-based methods, which measure the fluorescence intensity of dyes that selectively fluoresce when bound to nucleic acids. If the RNA sample is pure (i.e., without significant amounts of contaminants such as proteins, phenol, agarose, or other nucleic acids), UV spectrophotometric measurement of the amount of UV irradiation absorbed by the bases is simple and accurate. However, if the sample contains significant quantities of impurities or if the concentration of RNA is very low, it is better to use fluorescent dye-based methods. An overview of spectrophotometric and fluorescent dye-based RNA quantification methods is given here, as are several options for storing purified RNA preparations. Proper storage of RNA samples is important; it can help minimize RNase contamination and consequent sample degradation.




science and technology

Methods for Measuring the Concentrations of Proteins

Determining the concentration of protein samples generally is accomplished either by measuring the UV absorbance at 280 nm or by reacting the protein quantitatively with dyes and/or metal ions (Bradford, Lowry, or BCA assays). For purified proteins, UV absorbance remains the most popular method because it is fast, convenient, and reproducible; it does not consume the protein; and it requires no additional reagents, standards, or incubations. No method of protein concentration determination is perfect because each is subject to a different set of constraints such as interference of buffer components and contaminating proteins in direct UV determination (A280) or reactivity of individual proteins and buffer components with the detecting reagents in colorimetric assays. In cases in which protein concentration is critical (e.g., determination of catalytic rate constants for an enzyme), it may be advisable to compare the results of several assays.




science and technology

Using the Xenopus Oocyte Toolbox

The Xenopus oocyte is a unique model system, allowing both the study of complex biological processes within a cellular context through expression of exogenous mRNAs and proteins, and the study of the cell, molecular, and developmental biology of the oocyte itself. During oogenesis, Xenopus oocytes grow dramatically in size, with a mature oocyte having a diameter of ~1.3 mm, and become highly polarized, localizing many mRNAs and proteins. Thus, the mature oocyte is a repository of maternal mRNAs and proteins that will direct early embryogenesis prior to zygotic genome transcription. Importantly, the Xenopus oocyte also has the capacity to translate exogenous microinjected RNAs, which has enabled breakthroughs in a wide range of areas including cell biology, developmental biology, molecular biology, and physiology. This introduction outlines how Xenopus oocytes can be used to study a variety of important biological questions.




science and technology

SOLIDWORKS Apps for Kids How-To: Create a Collage in Capture It

The Capture It app is the best place to keep track of your ideas! You can use it to build stories and keep track of images and content that will help inspire future Apps for Kids creations. Use your imagination

Author information

Sara Zuckerman

Sara Zuckerman is a Content Marketing Specialist in Brand Offer Marketing for SOLIDWORKS and 3DEXPERIENCE Works.

The post SOLIDWORKS Apps for Kids How-To: Create a Collage in Capture It appeared first on SOLIDWORKS Education Blog.




science and technology

Rookie Tales from Formula SAE: Day 4

Alex Van Overbeeke-Costello is an intern in the 3DEXPERIENCE Lab and a passionate member of the UMass Lowell Formula SAE team. Recently, she joined her team in Barrie, Ontario to represent SOLIDWORKS and compete in Formula North, where 45 teams from across North America showcased their small, formula-style vehicles. All Formula SAE vehicles are conceived, designed, fabricated, and developed by students

Author information

Sara Zuckerman

Sara Zuckerman is a Content Marketing Specialist in Brand Offer Marketing for SOLIDWORKS and 3DEXPERIENCE Works.

The post Rookie Tales from Formula SAE: Day 4 appeared first on SOLIDWORKS Education Blog.




science and technology

SOLIDWORKS Apps for Kids How-To: Trim an Image

Sometimes you don’t want to use an entire image when working in Capture It. That’s okay! The crop tool is there to help you trim pictures and make something awesome! Check out our blog throughout the summer for more SOLIDWORKS Apps

Author information

Sara Zuckerman

Sara Zuckerman is a Content Marketing Specialist in Brand Offer Marketing for SOLIDWORKS and 3DEXPERIENCE Works.

The post SOLIDWORKS Apps for Kids How-To: Trim an Image appeared first on SOLIDWORKS Education Blog.




science and technology

SOLIDWORKS Apps for Kids How-To: Order Content

Adding images, stickers, and text in Capture It is fun and exciting, but sometimes you need to get organized! Today we’re going to learn how to order layers, bring content forward, or move content backwards. Check out our blog throughout

Author information

Sara Zuckerman

Sara Zuckerman is a Content Marketing Specialist in Brand Offer Marketing for SOLIDWORKS and 3DEXPERIENCE Works.

The post SOLIDWORKS Apps for Kids How-To: Order Content appeared first on SOLIDWORKS Education Blog.




science and technology

The Empowering Opening of Fab Lab Austral

Fab Lab Austral, located in Puerto Williams, the southernmost city in the world, is the latest DASSAULT SYSTEMES (DS) SOLIDWORKS sponsored Fab Lab to open, and it is connected to over 1,600 other Fab Labs and Maker Spaces in over 100 countries, all affiliated with the Fab Foundation.

Author information

Sara Zuckerman

Sara Zuckerman is a Content Marketing Specialist in Brand Offer Marketing for SOLIDWORKS and 3DEXPERIENCE Works.

The post The Empowering Opening of Fab Lab Austral appeared first on SOLIDWORKS Education Blog.




science and technology

SOLIDWORKS xDesign Challenge- India WINNERS!

We are proud to announce the winners of the first SOLIDWORKS xDesign Challenge for India! 1600+ students and 249 teams had 41 days to work on their Futuristic Public Transport designs. The submissions we received were amazing! The response from

Author information

Sara Junghans
Senior Manager, Education and Early Engagement at DS SolidWorks Corp.

Just a working mom with three kids trying to find the happy balance of life!

The post SOLIDWORKS xDesign Challenge- India WINNERS! appeared first on SOLIDWORKS Education Blog.




science and technology

SOLIDWORKS Apps for Kids How-To: Edit Text and Its Color in Capture It

One of the best ways to express yourself in Capture It is to edit text size, color, and font. How will you make your words pop? Check out our blog throughout the summer for more SOLIDWORKS Apps for Kids How To videos. To

Author information

Sara Zuckerman

Sara Zuckerman is a Content Marketing Specialist in Brand Offer Marketing for SOLIDWORKS and 3DEXPERIENCE Works.

The post SOLIDWORKS Apps for Kids How-To: Edit Text and Its Color in Capture It appeared first on SOLIDWORKS Education Blog.




science and technology

Announcing the SOLIDWORKS xDesign SAE Challenge

All SAE Collegiate Design teams within the United States have the chance to work on their creative design and collaboration skills, and three teams will win a grand prize of $3,000, with six runner-up teams winning $1,000.

Author information

Sara Zuckerman

Sara Zuckerman is a Content Marketing Specialist in Brand Offer Marketing for SOLIDWORKS and 3DEXPERIENCE Works.

The post Announcing the SOLIDWORKS xDesign SAE Challenge appeared first on SOLIDWORKS Education Blog.




science and technology

SOLIDWORKS Apps for Kids How-To: Duplicate, Scale, Rotate, and Delete Items in Capture It

Sometimes you add an image to Capture It and it ends up being the wrong size or angle. Maybe you want to copy that image? Maybe you want to delete it? With Capture It, it’s all an easy click away.

Author information

Sara Zuckerman

Sara Zuckerman is a Content Marketing Specialist in Brand Offer Marketing for SOLIDWORKS and 3DEXPERIENCE Works.

The post SOLIDWORKS Apps for Kids How-To: Duplicate, Scale, Rotate, and Delete Items in Capture It appeared first on SOLIDWORKS Education Blog.




science and technology

6th Graders Discover 3D Modeling with SOLIDWORKS Apps for Kids Classroom

Young students were introduced to SOLIDWORKS Apps for Kids Classroom at school and learned how to build keychains, use the Classroom interface, and think in 3D.

Author information

Sara Zuckerman

Sara Zuckerman is a Content Marketing Specialist in Brand Offer Marketing for SOLIDWORKS and 3DEXPERIENCE Works.

The post 6th Graders Discover 3D Modeling with SOLIDWORKS Apps for Kids Classroom appeared first on SOLIDWORKS Education Blog.




science and technology

SOLIDWORKS Apps for Kids How-To: Create Stickers in Capture It

Creating stickers is one of the the most fun things you can do in Capture It! Today we’ll learn how to draw images, turn them into stickers, and then add them to our 3D models! Check out our blog throughout the

Author information

Sara Zuckerman

Sara Zuckerman is a Content Marketing Specialist in Brand Offer Marketing for SOLIDWORKS and 3DEXPERIENCE Works.

The post SOLIDWORKS Apps for Kids How-To: Create Stickers in Capture It appeared first on SOLIDWORKS Education Blog.




science and technology

SOLIDWORKS Apps for Kids How-To: 3D Print a Shape It Creation

You’ve mastered the other apps in Apps for Kids. You’ve created incredible 3D models in Shape It. Now there’s one thing left to do: Print It! Using the Print It app to 3D print creations in a breeze. And even

Author information

Sara Zuckerman

Sara Zuckerman is a Content Marketing Specialist in Brand Offer Marketing for SOLIDWORKS and 3DEXPERIENCE Works.

The post SOLIDWORKS Apps for Kids How-To: 3D Print a Shape It Creation appeared first on SOLIDWORKS Education Blog.




science and technology

Firing Up a Futuristic Firetruck

We’re halfway through the SOLIDWORKS xDesign SAE Challenge, where SAE teams are hard at work designing the rescue vehicles of the future. Research is an important part of building these new machines, and we’ve got some inspiration for our design teams!

Author information

Sara Zuckerman

Sara Zuckerman is a Content Marketing Specialist in Brand Offer Marketing for SOLIDWORKS and 3DEXPERIENCE Works.

The post Firing Up a Futuristic Firetruck appeared first on SOLIDWORKS Education Blog.




science and technology

SOLIDWORKS Apps for Kids How-To: Change 3D Print Orientation

Sometimes your designs may look completely ready for 3D printing, but when you open them in the Print It app you find they’re orientated at an awkward angle. Never fear! In today’s  lesson, we’ll learn how to easily fix the

Author information

Sara Zuckerman

Sara Zuckerman is a Content Marketing Specialist in Brand Offer Marketing for SOLIDWORKS and 3DEXPERIENCE Works.

The post SOLIDWORKS Apps for Kids How-To: Change 3D Print Orientation appeared first on SOLIDWORKS Education Blog.




science and technology

Dousing Fires with Futuristic Helicopters

We’re halfway through the SOLIDWORKS xDesign SAE Challenge, where SAE teams are hard at work designing the rescue vehicles of the future. Research is an important part of building these new machines, and we’ve got some inspiration for our design teams!

Author information

Sara Zuckerman

Sara Zuckerman is a Content Marketing Specialist in Brand Offer Marketing for SOLIDWORKS and 3DEXPERIENCE Works.

The post Dousing Fires with Futuristic Helicopters appeared first on SOLIDWORKS Education Blog.




science and technology

Build the Future of Medical Care with SOLIDWORKS xDesign

We’re halfway through the SOLIDWORKS xDesign SAE Challenge, where SAE teams are hard at work designing the rescue vehicles of the future. Research is an important part of building these new machines, and we’ve got some inspiration for our design teams!

Author information

Sara Zuckerman

Sara Zuckerman is a Content Marketing Specialist in Brand Offer Marketing for SOLIDWORKS and 3DEXPERIENCE Works.

The post Build the Future of Medical Care with SOLIDWORKS xDesign appeared first on SOLIDWORKS Education Blog.




science and technology

SOLIDWORKS Apps for Kids How-To: 2D Print a Shape It Creation

No access to a 3D printer? No problem! There are so many fun ways to 2D pictures of your creation. You can print out a picture of your model with its Style It background, a color by numbers picture to

Author information

Sara Zuckerman

Sara Zuckerman is a Content Marketing Specialist in Brand Offer Marketing for SOLIDWORKS and 3DEXPERIENCE Works.

The post SOLIDWORKS Apps for Kids How-To: 2D Print a Shape It Creation appeared first on SOLIDWORKS Education Blog.




science and technology

Teaching Enrichment with Apps for Kids Classroom, Part One

Michael devised a curriculum using Apps for Kids Classroom. Apps for Kids is an ecosystem of apps designed to take children as young as four through the engineering workflow, and excite them about design possibilities. The Classroom interface allows educators to create self-contained classes, where students can design and share their projects in one digital space. It allows for better organization and lets educators keep tabs on what their students are working on. And Michael put his students to work.

Author information

Sara Zuckerman

Sara Zuckerman is a Content Marketing Specialist in Brand Offer Marketing for SOLIDWORKS and 3DEXPERIENCE Works.

The post Teaching Enrichment with Apps for Kids Classroom, Part One appeared first on SOLIDWORKS Education Blog.