Measuring and tracking RSS while a fairly simple concept, is really anything but. Unlike websites, RSS have the added caveat of potential syndication, making accurate tracking a challenge to anyone but the extremely tech savvy. It is not unrealistic for marketers to want to know how many subscribers they have, which items in their feeds attract the most interest, or how many click-throughs are generated as a result of an RSS feed.There are a number of 3rd party providers who focus on tracking the consumption of RSS feeds. Some solutions are rudimentary but likely sufficient for a small business testing the waters with RSS. Other RSS tracking solutions are more complex and while they can come close to being accurate, with syndication there is no solution that tracks with 100% accuracy.

Measuring RSS Feeds

Podcasting content comes in a wide variety of shapes and sizes. Businesses are finding many different and creative ways of incorporating podcasts into their business strategies and marketing plans.

Here are just some of the various types of content that businesses are turning into podcasts...

Podcasting Content

Repurposing content is not a terribly new concept. Webmasters that picked up on the trend have benefited from traffic surges for a while now. Repurposing content is all about presenting the same content in a variety of different ways, or using different mediums to present the same content. Webmasters can manipulate content in order to provide the same content in any number of different formats.

Re-Using Content

Tips for Helping Your RSS Feed Perform!
In some ways RSS is very similar to HTML, the language commonly used to create websites. Just as with HTML, webmasters using traditional search engine optimization tactics when creating an RSS feed will find that their RSS feed receives additional exposure and interest.

Search Engine Optimization for RSS

Credibility online is becoming more and more of an issue. Anyone can have a blog or post to a forum and anyone can edit wiki entries. Web surfers are beginning to comprehend that just because it is in print does not necessarily mean that it is true. In fact, in today's online world, the collective truth might be the closest thing we can get to the real truth. Peer policing and social bookmarking have become common in the online world.

Questioning Online Credibility

You have an RSS feed and you have worked hard to get the word out. According to your logs you have subscribers! Now the hard part: how to retain the subscribers to your RSS feed. Follow these simple steps to insure that your subscriber base will grow.

13 Tips to Maintaining an RSS Feed Subscriber Base

Independent artists have long struggled to gain recognition and attract an audience. Without the backing of a major label it can be very difficult for independent artists to obtain radio play time, that is, until now. Podcasting a revolutionary new medium, has opened new distribution channels for independent artists. Podcasting is the process of distributing audio files using the RSS format and has become very popular with the younger generations.

With the use of technology, independent artists have a unique opportunity available, using technology they can significantly expand the exposure of their music.

Why Independent Artists and Musicians Should Podcast

Schools all over the country have flocked to podcasting as a new medium to assist the teaching profession. Professors are using podcasts to instruct students and get their messages out. Podcasting is not restricted to one educational sector, professors at prestigious colleges from Bentley to Purdue have flocked to this medium.

A growing number of professors are recording their lectures, the term coursecasting has been adopted in academia.

Podcasting Just Might Be the Tool to Revolutionize Education

The use of technology can define the success or failure of a business. This is no more evident than in the real estate industry. Realtors who flocked to the latest technologies, adopted them, and applied them in order to enhance and sell property, are still prospering.

Using the latest technology, realtors can show a homes finest attributes via Video Podcasting. Video Podcasting is a compelling distribution channel that allows realtors to reach a large audience while showcasing a property's best features.

Tips For Real Estate Video Podcast

Sound effects are often used to compliment and enhance artistic presentations, whether they be podcasts, videos, or other audio/visual productions. Royalty-free sound effects are typically non-exclusive and can be used by anyone who purchases them. Professional sound effects can give a podcast or production a more professional sound. However, many new producers may not realize that sound effects have copyrights, and in many cases it is illegal to use a sound effect that you happen to find on the web without properly licensing it.

Sound Effects; The Power of Audio

There are a variety of things you can do to promote your podcast and increase its popularity...

How Do I Promote My Podcast?

Whether you do email marketing, publish an RSS feed, or both, you will inevitably have customers that choose to unsubscribe from your communications. However, you may be able to limit the number of customers who do so. According to a recent report by ExactTarget, there are a variety of reasons why a person may unsubscribe. By understanding why customers unsubscribe from various communications, marketers can learn which marketing mistakes to avoid and keep their subscribers.

Why Do People Unsubscribe?

RSS, or Really Simple Syndication as it is commonly known, is a technology that gives webmasters the ability to easily distribute and publish syndicated content on the Internet. It seems like all Internet businesses now have RSS feeds available; at least your competitors do. You have finally made the decision that you have to have one. Where do you start?

Steps to Creating & Promoting an RSS Feed

The term podcast was initially used to reference an RSS feed that contained audio files in the items enclosure field. The meaning of podcasting has since expanded, and now refers to RSS feeds that contain all types of media, including audio and video, in the item's enclosure field. For the non-technical folks, podcasting is simply a means of syndicating and distributing rich-media files via the Internet. The content contained in a podcast can vary significantly, from a song, to a educational lecture, to a political debate, to just about anything else.

What Exactly is Podcasting?

More and more companies are using RSS as a means to communicate, so having an RSS feed that is professional and well polished will help differentiate your company from your competition. What makes an RSS feed professional? Follow these simple steps to polish your RSS feed and take it to the next level...

Create Professional RSS Feeds

If you are struggling with the decision of whether to implement RSS feeds or not, consider the following pros and cons for webmasters who use RSS feeds as part of their content and communication plan...

Pros and Cons of RSS Feeds

Reaping The Podcasting Rewards
Getting started with podcasting is a relatively inexpensive venture. The equipment and software required for podcasting is inexpensive for a business contemplating podcasting as a new marketing and communication adventure.

The Rewards of Podcasting

Nothing really polishes a podcast more than background music or theme music. In the music world, these music segments are referred to as intros and extros. While many enjoy streaming Internet Audio and recording songs they like over the Internet, these songs cannot legally be used in a podcast.

How and Where to Locate Podsafe Music

Syndication is conceptually simple. It allows publishers to distribute content that can be displayed in another location or context. Using RSS, publishers are able to easily create and disseminate content feeds that include news headlines, blog summaries and related links. RSS is the defined syndication standard that has become mainstream. All types of information are now available in a syndicated format.

Promote A Blog

Consider following these simple podcasting tips to get the most from your podcast and make it stand out from other podcasts in the crowd.

DO
1. Make it Professional
Regardless of whether you are podcasting from your garage or a corporate boardroom there is no reason that your podcast cannot have a professional sound and feel. Use software to edit the audio file and filter background noise. Listeners will not tolerate poor audio quality. With the wide range of relatively inexpensive software and hardware available there is no reason you can not provide good quality audio podcast.

Podcast Do s and Do Nots

Podcast Promotion
Podcasting is a great new medium, but creating a podcast is only half of the work. Promoting a podcast is equally critical to it's success.

1. Educate the Public.
It is important to remember that podcasting is a relatively new technology and not everyone understands or knows what podcasting is. It is particularly important to educate users if your audience is not technical.

Tips to Promoting Podcasts

Podcasting is RSS that is used to syndicate and distribute audio files. Podcasting contains an audio file in the RSS feed's enclosure tag. An enclosure tag is used in RSS feeds to include certain types of files. The file contained in an enclosure tag can be: an image, a data file, a video file, or an audio file. Podcasting specifically refers to RSS feeds that contain audio files in their enclosure tag. The RSS version that currently supports enclosure tags is RSS version 2.0. All podcasts are currently created using this specification.

How Podcasting Works

Blogs have increased in popularity because they provide a steady stream of new and unique content. The only issue presented by this quality of blogs is that it may become difficult for those who run blogs to think of interesting and novel posts. If you have jumped on the blogging bandwagon but suffer writer's block, do not panic: we have created a list of 26 ideas for blog posts.

Great Ideas for Blog Post Topics

There are a wide variety of things you can do in regard to blog promotion. Here are just a few...

1. Optimize

Optimize the blog using standard search engine optimization techniques, so that it performs well in the organic rankings of the various search engines.

Blog Promotion Tips

The best blogs and feeds are those that contain unique, fresh, compelling, content. So where do these prolific posters get their ideas? I talked to a handful of bloggers to determine where their inspiration originated for their content.

Not surprisingly, ideas for blog posts or RSS feed items originate or are influenced by other web content. The following are venues for finding your online muse:

Places to Get Ideas for Blog Posts

Audio Recording Video Tutorials

The following articles may be used freely in opt-in publications and websites, provided that the resource box is included and the links are active.

RSS Articles, Podcasting Articles and FeedForAll Newsletters

Podcasting is an up-and-coming and increasingly popular medium for communication. The following are common questions about podcasting, perfect for those just getting started in podcasting as a communication channel...

Quick Questions About Podcasting

RSS, or Really Simple Syndication as it is commonly known, is a technology that gives webmasters the ability to easily distribute and publish syndicated content on the Internet. It seems like all Internet businesses now have RSS feeds available; at least your competitors do. You have finally made the decision that you have to have one. Where do you start?

Steps to Creating & Promoting an RSS Feed

There is little argument from webmasters and publishers that RSS brings in traffic. So once you've made the leap and created a feed, how do you tell your visitors about the feed?

Publicize your RSS feed

Optimize your audio files to increase their popularity, just as you would optimize a website. Audio search engines are becoming more advanced as audio files become more commonplace on the Internet. Here are some tips to optimize your audio offerings...

Audio File Optimization Tips

Growing subscribers of your RSS feed will expand your reach. Put the appropriate effort into marketing your RSS feed, so you can increase adoption and spread the message contained in the RSS feed.
Feed Validation

Make sure that the feed is properly formed. Some RSS readers and aggregators will be unable to compensate or read an RSS feed that is not correctly formed. There are both web-based and desktop feed validation tools available that can help determine whether an RSS feed is properly formatted or not. After you edit the feed, be sure to spend a few minutes validating the feed.

Increase Your RSS Feed Subscribers

You should not have to look far to find content or new ideas for your podcast show. Look to your daily sources to find fodder and ideas for new podcasting segments.

1. News
Both online and offline sources, from the Associated Press to CNN, contain a deluge of news item each day. Scan headlines on a regular basis to see what catches your eye. In addition, explore your niche market to find any industry-specific news portals that may warrant monitoring.

Where Do You Find Content for Your Podcast?

Whether you do email marketing, publish an RSS feed, or both, you will inevitably have customers that choose to unsubscribe from your communications. However, you may be able to limit the number of customers who do so. According to a recent report by ExactTarget, there are a variety of reasons why a person may unsubscribe. By understanding why customers unsubscribe from various communications, marketers can learn which marketing mistakes to avoid and keep their subscribers.

Why Do People Unsubscribe?

The best blogs and feeds are those that contain unique, fresh, compelling, content. So where do these prolific posters get their ideas? I talked to a handful of bloggers to determine where their inspiration originated for their content.

Not surprisingly, ideas for blog posts or RSS feed items originate or are influenced by other web content. The following are venues for finding your online muse:

1.Google News
Monitor Google News for keywords related to your industry. If you find a story you disagree with or wholeheartedly agree with write about it. Add your thoughts, and editorialize the content. This does not mean you should just repost Google news summaries. The value is not only in the news aggregation, but in the commentary that you provide. Tie news items to specific events, conditions, or the impact of specific news on the industry. Adding a view point or reference to a news article adds genuine value.

How do you get ideas for blog posts and RSS feed posts?

Many people assume that podcasting is all about audio and fail to acknowledge the writing behind the show. Skilled communicators understand the type of planning required in order to pull off a clean final product. The most memorable and effective podcasts are always well planned. Some of the best podcast shows use a script and follow a structured format. The preparation that occurs behind the scenes is similar to what would take place for a radio show.

Effective Podcast Tips

RSS is a standard for syndicating content on the Internet. RSS feeds are used in a variety of ways to distribute all types of content via the Internet. The benefits for individuals subscribing to RSS feeds have resulted in a rapid growth and adoption rate. Software and tools have made RSS feed creation and management easy, even for non-technical individuals, which has also fueled the growth of RSS feeds.

Create RSS | Make RSS Feeds

Conducting a successful podcast interview can be a tricky proposition for a podcaster starting out. Once you have determined individuals that will appeal to your target audience contact potential interviewees and arrange a time to conduct the interview. Following this guide will insure that the interview goes off without a hitch.

1. Prepare Questions in Advance
Prepare a list of questions prior to the interview, contemplate possible follow-up questions based on the expected responses. Create a list of notes along with the questions that are accessible during the interview and will help you direct the conversation.

How to Conduct a Podcast Interview

Podcasting Tips
As podcasts increase in popularity, listeners have more choices. So while you might be ahead of the competition, you should still be thinking about ways that you can make your podcast unique and stand out from similarly themed podcasts.

1. Plan Accordingly.
When making the decision and commitment to podcast, it is important to think beyond the moment. Before starting, think about the time the podcast production will take. How will podcasting fit into a current schedule? How frequently will you podcast?

Set Your Podcast Up for Success

Blogs have increased in popularity because they provide a steady stream of new and unique content. The only issue presented by this quality of blogs is that it may become difficult for those who run blogs to think of interesting and novel posts. If you have jumped on the blogging bandwagon but suffer writers block, do not panic: we have created a list of 26 ideas for blog posts.

Great Ideas for Blog Post Topics

Blogs are now a dime a dozen, and bloggers need to make their blog posts stand out. Developing a blog following is not as easy as it once was. Learn how to write blog posts that attract readers and retain their attention. Follow these guidelines to cultivate readers...

Attention Getting Blog Posts

Before you begin podcasting develop a plan and a format for your show. Determine the focus of your podcast and what types of guests you would like to interview. Time spent planning your show will contribute to its success.

Location, Location, Location
When you are producing a podcast on a regular basis it is important that you select an appropriate location for the recording to take place. The location should be free of external distractions and relatively quiet. It is easiest if you use the same location each time, that way the equipment can remain in place and will not require moving or setup each time you produce a show.

Podcast Audio Recording Tips

RSS offers webmasters a unique opportunity to display fresh content on websites. While publishing an RSS feed is a great way to generate site interest and increase communication, syndicating and displaying feeds from related relevant sources can also generate interest, increase traffic and improve search engine ranking.

Displaying RSS Feeds

With the Corona virus not far from everyones minds and the precautions that individuals took to protect their health. It is not a far stretch to consider the possible germs and bacteria that have potentially taken up residence on our cell phones. Mobile devices are never far from most individuals. They are constantly being touched, placed down, picked up and placed near the face. A study published in 2017 found that cell phone screens were host to multiple viruses and bacteria including: E. coli, Staphylococcus aureus, and Streptococcus.  Depending on the temperature and relative humidity, cold and flu viruses can survive from a few hours to up to 9 days.

How to Clean Cell Phone Screens

In general, the following are guidelines for constructing an RSS feed. It is good to get into the habit of validating the RSS feed, either with software, or with an online validator.

Here are some general guidelines for creating RSS Feeds:

1. Enclosures

Include only one enclosure per item for maximum compatibility. The RSS 2.0 specification does not clearly state whether multiple enclosures are allowed or not, but most RSS readers will only support a single enclosure. Therefore, it is best to conform to the readers, and only include a single enclosure in each RSS feed item.
2. Date Formats

Date formats can be very tricky; be sure that all dates are properly formatted.

Etiquette for RSS Feeds

Coming up with ideas for new blog posts on a regular basis can be a challenge, even for the most prolific writers. Experience shows that readers tend to favor certain types of posts more than others. Here are some popular types of blog posts that you might want to use for those times when inspiration simply does not strike.

Lists

Lists are loved by readers. Top 10 lists, lists of top resources, lists of tools, lists of important dates, etc. Really, just about any type of list will tend to be very popular with blog readers. And you can easily craft lists from popular posts and other resources.

Interviews

Interview top professionals in your market or niche. Blog posts that contain interviews will frequently generate interest and attention.

Tips for Blog Posting.

How to Conserve and Make the Most of Your Data Usage?
Mobile data usage on a cell phone refers to any information the cell phone exchanges using a cellular network.  Almost every application on a cell phone uses data, in some way. Arguably some applications use more data, than others.

There are a number of steps you can take to make sure you do not exceed your mobile data limit that comes with your cell phone service.

Adjust Wi-Fi Settings
It goes without saying that when you are located near a secure/safe Internet hot-spot you should use it to connect via Wi-Fi. Using Wi-Fi rather than your cellular connection will preserve your mobile data usage for when a wi-fi Internet connection is not available.

What Uses Data on a Cell Phone?

Regardless of the size of your business, or whether your company is public, private, a government agency, or a non-profit... there is little doubt that you should consider podcasting. Podcasting is a 21st century medium, and has proven that it is far more than just a passing fad.
What is podcasting?

Podcasting is a relatively new communication medium. Podcasting's increasing popularity and low cost of entry makes it a great communication and promotional channel for companies to experiment with.

Podcasting is online audio content, and sometimes video content, that is delivered via an RSS feed.

Podcasting For Businesses

Podcasting content comes in a wide variety of shapes and sizes. Businesses are finding many different and creative ways of incorporating podcasts into their business strategies and marketing plans.

Here are just some of the various types of content that businesses are turning into podcasts...
1. Audio Books

Books that are "read" aloud are no longer embraced only by the visually impaired. For example, commuters who want to make the most of their travel time have long embraced books-on-tape. The podcast medium is far more compact and portable, so audio books and similar content are now being made available as podcasts.
2. Audio Tours

Interested in a guided tour of a historic site, or a detailed explanation of a museum display? Audio tour podcasts with detailed explanations are becoming quite common.
3. Sermons

The word of God, Allah, or a bible study discussion are now all popular content for podcast material. It does not really matter the what the religious material might be -- what is important is that by turning those conversations and dialogs into podcasts, their reach is being extended and new audiences are being touched.

Creative Podcasting for Businesses

Cell phones are now very common in the Western world and have become increasingly more important in a crisis. There are a number of different ways that cell phones can be  extremely helpful in an emergency situation, as a result it is important that the cell phone be operational and have power in the event it is needed.

During a crisis the battery life of a cell phone is crucial. A cell phone may be the only source of communication available.

Prolonging the battery life of a cell phone can be very important and should be considered a priority in an emergency situation. Regardless of whether you have an iPhone or an Android phone there are a number of things that can be done to extend the life of a cell phone’s battery.

Cell Phone Use in Natural Disasters and How to Conserve Battery Life