business and finance

Insure




business and finance

Banking




business and finance

Banking




business and finance

Banking

Yes Bank crisis: RBI puts a cap on large withdrawals




business and finance

Banking




business and finance

Finance

Our financial health plays a significant role in determining our mental and familial stability. An unstable financial situation can not only take a difficult turn, but it can also cause a dent in your happy world.




business and finance

Banking/Finance




business and finance

Banking

Using your payment cards during coronavirus




business and finance

Don't slow down in a slowdown

Madison Media’s chief analytics officer, Nagaraj Krishnamurthy has put together a marketing playbook to fight the slowdown.




business and finance

Can Indian brands continue to rely on celebrities?

In today’s reality, what used to be safe bet has become, in an increasingly social world with fewer controls and more pressures to voice opinions, a ticking bomb.




business and finance

Marketing in the era of digital revolution

As India becomes digital-savvy, consumer dynamics have evolved more rapidly than any of us imagined.




business and finance

The art and science behind rebranding and renaming a brand

It is quite common for established companies to have their names changed for reasons varying from business expansion and mergers and acquisitions to new identity and brand crises.




business and finance

Why brands increasingly need ideas that are powerful, resonant and resilient

In the chaotic, competitively Darwinian, undifferentiated market, the role of marketing is more powerful than ever before, provided that it is done right!




business and finance

The story of Sweetish House Mafia: Proof's in the crumbs

The entire business started via social media posts and SHM began with mobile deliveries from the back of a Tata Nano.




business and finance

How brands are trying to woo millennial consumers

Charles Darwin, the father of evolution, had talked about the theory of Survival of the Fittest. Well it appears that in this rapidly evolving world of marketing, only those brands will survive, which are the ‘Useful-est’!




business and finance

Marketing in a machine world

With the evolution of brand purposes, brands began talking to the human soul. And now the next ‘organ’ to attack could be the device!




business and finance

Here’s how you win the consumer’s trust

Changing customer priorities and journeys create new opportunities for marketers to engage with consumers and win back their trust.




business and finance

Customer Experience: The new ‘mantra’ for business success in the digital era

APAC businesses understand the importance of customer experience and are focused on optimising the customer journey in 2020, with one in five (19%) APAC organisations identifying better CX as their most exciting opportunity for this year.




business and finance

Strategy and tactics for sales professionals during Covid-19 crisis

The time saved on travel can now be used to upskill or learn about a new sector or industry that you previously did not cater to. Having a sound knowledge of your clients’ business makes you stand out amongst your competition.




business and finance

Building brand esteem in the instant information age

Building brand esteem and reputation is one of the most precious but least understood dynamics in the business world.




business and finance

How marketers see the post-Covid world and the way forward

Consumer inertia, which is the biggest obstacle in ordinary situations, is passé. With significant changes to their environment, consumers are continuously evaluating and revaluating their choices across categories and brands.




business and finance

Killing the kirana store? Should the competition regulator approve Walmart’s acquisition of Flipkart

The CAIT claims that the acquisition will give Walmart incentives to block a section of the market to certain seller’s thereby reducing competition in the market.




business and finance

A change in law means MSMEs have greater power in cheque bounce cases

The combined effect of sections 143 and 143A would mean that, not only the Drawee can impress and urge upon the trial court to expect a speedy trial, but also to grant an interim compensation of 20 per cent of amount of cheque as a partial recovery.




business and finance

Destek Infosolutions receives $2 Million funding for LegalNextt

Pune based IT Company Destek Infosolutions Pvt Ltd has raised an amount of 2 Million in seed funding round for one of its platforms, LegalNextt - An Extensi...




business and finance

Digital tax: Why India's approach to taxing Google, Facebook needs to align with international approach

As more and more people participate in the digital economy, there is a need for countries to develop a framework to regulate and to get a 'fair' share of taxes from the revenues generated by such businesses.




business and finance

This significant change in rule will make audit reports more effective

Implementation of KAMs in true spirit will certainly strengthen the faith on Chartered Accountants and also add value to the organization having strong foundation of transparency and corporate governance.




business and finance

Independent directors face mandatory e-registration

The registration process will be in addition to the Directors Identification Number, where a KYC process was recently undertaken.




business and finance

How trademarks can work as assets for MSMEs

Trademark serves as defence mechanism to protect an MSME’s brand from loss of reputation, retaining a good trustworthy relationship with your existing and potential customers.




business and finance

Getting your dues: Procedure for creditors to file under IBC

The recent Insolvency and Bankruptcy Code (IBC) has been a big sigh of relief for MSMEs which would, ensure faster debt recovery or liquidation process.




business and finance

Key things to know when incorporating a company

Thanks to the structural changes brought about by the GOI, incorporating a company has now become much easier and streamlined.




business and finance

Pitfalls of not having a co-founders’ agreement

A co-founders’ agreement outlines the rights and responsibilities of the co-founder that can help in avoiding any conflict that might arise among co-founders in future.




business and finance

Change in the location of a registered office: how to go about it

There are special provisions for the shifting of a registered office to another State or Union Territory, within the same state under the jurisdiction of the same Registrar and shifting of registered office from the jurisdiction of one RoC to another RoC in the same state.




business and finance

The one man show: Understanding the concept of One Person Company

OPC under the Companies Act, 2013 is a separate legal entity having perpetual succession, which is required to be registered as per the provisions of the Companies Act, 2013.




business and finance

Key things to know when registering a LLP

Registering a LLP requires an Application for Digital signature Certificate, Designated Partner Identification Number, Reservation of name of the LLP and finally Registration of LLP.




business and finance

The Code on Wages, 2019: Understanding the key changes to wages, remuneration and bonus

The Code has expanded the definition of “employer” as well as “employee”, resulting in a broad based applicability of the regulations and is now applicable to employees in both organised and unorganised sectors.




business and finance

What is force majeure? The legal term everyone should know during Covid-19 crisis

The term that has assumed relevance in contractual context today for businesses is “force majeure”.




business and finance

Delegation of work: To constantly firefight or create a vision for the future

The biggest cause of such fires is non-delegation of tasks to responsible people with clearly defined accountability. When you delegate, you have to allow time for people to step up and demonstrate their abilities.




business and finance

How MSMEs can create a win-win relationship with their customers

The secret sauce behind happy customers is to have happy team members. You cannot create happiness on the outside if your organization is not happy on the inside.




business and finance

MSME Schemes: Everything about Providing Assistance to Training Institutions

The Ministry of MSME, therefore, offers the Assistance to Training Institutions Scheme for providing financial aid to institutions to impart entrepreneurship development programs.




business and finance

Getting design thinking right in human resources

From hiring to remuneration and skilling to mentoring, every HR process can be improved by applying design thinking to it.




business and finance

Time for reinvention: Why HR is the new Marketing

The People function is now all about the 4 Ps. If it was “customer is the king” earlier, today it is all about “talent” being the most important thing for an organization.




business and finance

Can the design of your office improve workplace productivity?

In most cases, employees today spend over fifty per cent of their waking hours at the workplace, and that environment greatly influences their performance.




business and finance

Getting more done: Why task management is the key to managing time

Task management is superior to time management as it provides the required flexibility, personalisation and customisation.




business and finance

How to successfully manage organisational conflicts

Though the satisfactory resolution of interpersonal conflict is essential, it is the prevention that should be the greater focus.




business and finance

Micromanagement in the times of crisis: preparing for the Covid-19 threat in the workplace

It is impractical for one or a small group of company executives to collect, and process all the information regarding the imminent threat of Covid-19 infection in their area or among their staff.




business and finance

Covid-19: How to maintain your mental health while working remotely

With businesses all over the world taking action to help combat the spread of COVID-19, many organizations are moving towards remote working.




business and finance

The Role of CFOs amidst a coronavirus pandemic

CFOs have a central role to play during the financial crisis since they are the leader of the company who directly contributes to the organization's financial health.




business and finance

Survival strategies for businesses during COVID-19 lockdown

We are all in this together, so the ideal way is to stay transparent with your consumers about what your business is going through. Customers can empathize with companies facing a crisis, as long as the communication is transparent.




business and finance

In a post Covid-19 world, new norms may emerge

The pandemic has not only caused innumerable casualties and grief, but has sent economies on a downward spiral. The only proverbial light at the end of the tunnel is a collective assumption that ‘this, too, shall pass.’




business and finance

Trump delays State of the Union address

His announcement came after House Speaker Nancy Pelosi rescinded an invitation for him to deliver the speech in the House Chamber.