Tajín is one of the hottest flavor trends across the country. This marks the first time Tajín is officially available in a beef jerky.

In addition to an already robust portfolio of cuts and flavors, including the recently added Nashville Hot pork loin filet, the new Hatch Chile tenderloin underscores Prairie Fresh’s commitment to quality, innovation and providing consumers with the best taste and flavor profiles possible.  

The makers of HORMEL® BLACK LABEL® Bacon bring expertise to the partnership with CINNAMON TOAST CRUNCH™ — an iconic cereal from General Mills with a cult-like following.

Inspired by the popular Korean condiment, this flavor combines spicy, sweet, smoky and umami, making it an addition to many occasions.

All the Wenzel's Farm Venison Snack Sticks are made with grass-fed venison, and are gluten free, making them a high protein snack for the individual who is needing a grab and go snack.

Small Town Cultures raw fermented foods include sliced jalapeños, cardamon beets, turmeric kimchi, spicy radish, Meyer lemon, and more to support nutrition.

Functional food company So Good So You launched its first formulation powered by adaptogenic mushrooms. Immunity Blueberry Clementine includes organic Shiitake, Maitake and Reishi mushrooms and provides 100% of an adult's recommended daily value of Vitamin D3.

Deerland Probiotics & Enzymes announced that the United States Patent and Trademark Office has published its application for a distinct use of Deerland’s signature strain DE111® of the probiotic species, Bacillus subtilis DE111® based on compelling human clinicals performed on DE111®.

The new Probiotic+ Gummies come at a time when gut and immune health are top-of-mind.

The new Activia+ Multi-Benefit Probiotic Yogurt Drinks4 are packed with billions of live and active probiotics that help support your gut health, plus are an excellent source (20% DV) of Vitamins C, D and Zinc to support your immune system.

GoodBelly Immune Support dials up an efficacious dose of probiotics that have been proven to support the body's immune system and reduce the frequency, duration and symptoms of the common cold. 

New distribution of its all-new Mini Probiotic Fruit Bar Variety Pack at Sam’s Clubs nationwide has contributed significantly to these increases, as That’s it. probiotic products are now available to millions of Sam’s Club shoppers across the country for the first time. 

The impact of yogurt, probiotics and the gut microbiome has exceeded expectations and been tied to brain, digestive and immune function. 

Consumer interest in fermented foods, immune health and gut health has soared, alongside interest in the connection between gut health and the immune system.

LOLA Snack's current success is an endorsement as an emerging leader in the bar space, with products available nationwide in more than 3,000 doors across the natural and conventional grocery channels.

Available in Vanilla Cookie and Chocolate Brownie flavors, the new Organic Creamy Protein with Oatmilk is high in protein, has minimal net carbs and contains no added sugar, providing clean nutrition.

The company will exhibit 35+ products across 15+ brands in one Nestlé USA booth (#527) – in addition to separate booths for Nestlé Health Science brands Solgar® (#3739), Vital Proteins® (#3215), Garden of Life® (#4031), Orgain® (#2037) and Nuun® (#715), and pet food brand Castor & Pollux® (#1017) – to highlight innovation across the plant-based and nutrition, health and wellness categories that remain an integral part of its business strategy.

The new Good Culture Probiotic Milk combines the taste and nutrition of lactose-free milk with a patented probiotic shown to help support digestion and a healthy immune system.

A swap for alcohol or soda, Health-Ade Kombucha's living probiotics help keep the gut in balance while enjoying the season's festivities and indulging

Scientists in the field have found that the microbial community, or microbiome of the gut, affects not only gastrointestinal health, but has links to the brain, immune system and even our circadian clocks. 

As digestive health challenges affect over 70% of adults in the US, BelliWelli's expansion into Walmart not only showcases the brand's ability to connect with new customers, but also reinforces the brand's omnichannel strategy.

CULT blends 100% natural ingredients and then slow-steep for a fresh and crisp taste in a hydrating drink with zero sugar and zero caffeine.

Kemin Industries invites 2022 SupplySide West Exposition (SSW) attendees to visit booth #5245. Kemin will feature its naturally sourced functional ingredient solutions including a range of health-forward concepts created for the expo event, Nov. 2-3, 2022 in Las Vegas.

In the expanding nutrition market, perception is key. Consumers want to discover new products that contain appealing clean ingredients with powerful benefits known to fuel vitality, health, and well-being.

DolCas Biotech, LLC has attained two Health Canada natural product licenses, one for its concentrated turmeric extract, Curcugen®, and the other for Ginfort®, a powerful ginger extract in powdered format.

Beverages that blur category lines are leading drink product launches as consumers continue to expect more functionality from the products they buy. Botanical ingredients are a key focus for consumers fulfilling this expectation.

The water-dispersible forms join Kemin Human Nutrition and Health’s BetaVia™ line of algae-sourced beta-glucan that has been clinically validated to support the immune system while protecting against oxidative stress.1

FruitSmart has identified rising demand for fruit juice and botanical combinations as a major new trend in the healthy beverage space, and will highlight its capability to blend them at Natural Products Expo West, March 8-10, 2023.

Kerry Hughes, MSc, principal for EthnoPharm shares five botanical ingredients food and beverage developers should be paying close attention to.

According to Mintel’s 2023 US Energy Drinks report, total energy drink and energy shot sales increased by 14% from 2021 to 2022.

Botanical ingredients— especially herbs, spices, and rhizomes (ginger, turmeric, galangal) — can help play a big part in helping product developers create new foods and beverages that help the body protect itself against disease and dysfunction.

With the recent surge in attention to immunity, American consumers are now thinking of preventive health less in terms of reaching for “immune boosting” supplements and more about “immune resilience.” Incorporating botanicals into food products can aid significantly in maintaining the many and complex facets of immunity.

Lemon Lavender joins the brand's portfolio as part of its aggressive growth strategy to stay ahead of the curve in the beverage space by keeping consumers engaged with fresh additions.

With only a couple of exceptions, lower-and zero-calorie sugar alternatives have failed to live up to the multifaceted functionality and flavor of sucrose and its components, glucose and fructose. In fact, great taste remains one of the primary obstacles to overcome with the range of sugar alternatives cropping up in the marketplace. A close second, of course, is performance in a formulation.

Nutraland USA, Inc., will use its SupplySide West booth, #6951, to introduce Somato™, a whole-food derived melatonin sourced exclusively from tomatoes. This innovative ingredient is poised to revolutionize the natural products industry, offering an eco-friendly, natural alternative to synthetic melatonin for use in functional foods and dietary supplements.

Watch or listen to a Prepared Foods interview with ethnobotanist and contributing editor Kerry Hughes discussing the trending foods, beverages, and ingredients using botanicals featured at 2024 Natural Products Expo West.

While natural and botanical methods of preservation have been in use for centuries, the modern food processing system has relied heavily on synthetic food preservatives, such as nitrates, benzoates, sulfites, sorbates, and others. 

Available in three varieties — Into the Woods, Best Zest and Night Flight — each can of Fable contains a 5mg micro dose of Delta-9 THC and 3mg CBD.

EVOLVE plant-based protein reformulated its portfolio of ready-to-drink protein shakes and announced its continued commitment to the National Park Foundation (NPF). EVOLVE aims to connect people to the outdoors through access and inspiration, and this partnership helps bring shared missions to life in service of helping to protect the outdoors for everyone.

Collagen’s star is rising fast—but is it just a passing trend? Not according to industry experts, who say that the protein is set to become a major force in the health ingredients category.

Univar Solutions Inc. and Novozymes announced a new agreement to expand the partnership into the United States and Canadian food ingredients markets. The new food ingredients agreement takes effect May 1, 2021, one month after the companies announced an exclusive agreement expanding the partnership into the United States and Canadian beverage production, homecare, and industrial cleaning markets.

Prepared Foods showcases new functional beverages and superfood gummies.

Prepared Foods profiles new protein beverages for retail.

Premier Protein expanded its innovative line of ready-to-drink Protein Shakes with Oats with the launch of Chocolate Hazelnut for stepping up breakfast games. The new flavor, which launched online last month, is starting to hit store shelves over the next few months.

Prinova, a worldwide provider of functional ingredients and manufacturer of nutrient premixes, creates an innovative online experience with the launch of its new website. 

Prepared Foods profiles new functional foods, drinks and supplements.

The protein trend has promised to continue at a steady pace, with interest in, and consumption of, plant proteins increasing at record levels. This is due in large part to the rapid expansion in consumer demand for meat, dairy, and seafood analogs. But alongside the growth in protein as a whole ingredient, the various parts that make up a protein molecule are not being ignored. 

GELITA used this year’s virtual IFT21 event to host educational session titled, “Hot! Hot! Hot! Food Formulator’s Must-Have Ingredient: Collagen Protein.” Attendees could see connect with GELITA Food Scientist Ginger Waller and discuss original formulations with collagen proteins.

Rritual Superfoods Inc. announced that the company's product innovation and research team has completed testing on the first of its new superfood mushroom latte blend formulations, incorporating plant-based collagen enhancers as a key market differentiator.

Innophos introduces Textur-Melt® LM89 and DKP (Dipotassium Phosphate), which help stabilize and improve the performance, functionality and quality of drinks that contain protein from sources including whey, collagen, and plant-based sources.