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Raina’s rollicking reign

A racy account about an exciting cricketer




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Leveraging cognitive branding

The author has delved deep into behavioural economics to apply it to branding problems




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Dangers of going digital

AI, ML collect loads of user data which can be misused




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Interesting, but only in parts

The profiling of 25 BITSians follows a templated style




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The making of a train

A racy tale of beating babudom to roll out Train 18




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Building your personal brand

Your brand is also about how the world perceives you




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Book Review: Demystifying Leadership: Unveiling the Mahabharata Code by Asha Kaul and Vishal Gupta

The Mahabharata shows that leaders need to navigate moral codes that are as complex, varied, and subtle as the situations in which they find themselves 




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Being the catalyst for change

How the Srinivasan Services Trust partnered with thousands of villagers to transform their living conditions




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Booming Digital Stars: 11 Inspiring Journeys from India’s Creator Economy 

Lessons from the exciting success stories of social media influencers




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T.N. CM Stalin announces naming of Thanjavur Agricultural College after late scientist M.S. Swaminathan

In an announcement made in the Legislative Assembly on Wednesday, the CM, praising the renowned agricultural scientist’s contributions, also said a student award would be instituted under his name




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Karnataka agriculturists retailing forest honey, gluten-free flours, and more

In part two of this series, we look at agriculturalists in the State retailing wild forest honey, gluten-free flours, ragi malt, and more




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My Farm, a farm-to-table set-up in Visakhapatnam, is an example of responsible farming

Locally-grown vegetables find their way to My Farm, a farm-to-table set-up near Visakhapatnam, that adopts permaculture to promote sustainability as a way of life




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IISR-Kozhikode develops new high-yielding pepper variety

The variety named ‘IISR Chandra’ is expected to be a game changer in the black pepper industry




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Feeding humans has trapped the world in debt, degradation: FAO report | Explained

A new FAO report blames “unsustainable business-as-usual practices” for escalating human and environmental costs of producing food.




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Filmmaker-farmer duo script a story of transformation with natural farming

Vishy, a Rex Karmaveer Chakra Fellowship awardee advocates popularising the farming practices and the broader promotion of natural farming and popularising his co-award winner Narayanappa’s farming practices




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DGCA approves Drone Academy at Telangana Agri University

It offers six-week training to ryots, agri-graduates, rural youth in drone piloting




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West Bengal farmers organise indigenous seed festival

Hundreds of farmers from different districts brought native varieties of paddy, pulses and vegetables and exchanged traditional knowledge




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In Araku, strawberry farms are drawing visitors in large numbers

Fill your baskets with juicy strawberries at the farming fields this season at Pedalabudu village near Araku in Andhra Pradesh




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Research paper warns against nationwide switch to natural farming without proper studies

It can hamper national food production, say authors, who cite contrasting results from two studies




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Tobacco Board authorises 100 million kg crop size for Karnataka during 2024-25

Registration process for upcoming crop season will commence on March 27




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From beauty parlours to farming, prisoners in India’s jails are channeling their time into creative new outlets

Some trivia from prisons across the country




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Mango output is set to increase by 14% this year; heat wave unlikely to impact yields

The total production of mangos could jump to 24 million tonnes in the 2023-24 crop year, as against 21 million tonnes in 2022-23




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Innovations in traditional methods revolutionising farming in Rajasthan’s parched Shekhawati

The decline in the groundwater level is a major issue for agriculturists in all four districts of Shekhawati — Sikar, Jhunjhunu, Churu, and Neem Ka Thana




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CSDS-Lokniti 2024 pre-poll survey | Understanding perspectives: farmers’ protests raise divisive opinions

The farmers’ protests have become a critical point of contention, sparking diverse opinions across the nation



  • Lok Sabha Elections

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Mangoes in Tamil Nadu hit by excessive heat, but farmers hopeful

Farmers in Tamil Nadu are struggling with poor yield, but there is also good news with new varieties being discovered




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Space data fuels India's farming innovation drive

Satellite data has gives an Indian farmer optimal sowing times, weather warnings, and better use of irrigation and pesticides




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SC notice to Centre on plea alleging overuse of pesticides on crops and food items




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2024 turns out to be the worst-ever season for mango growers in Rayalaseema in five decades

With over 80% dip in yield following adverse weather conditions, the prospects of earning profits have faded; the situation has turned adverse, as competitors from Telangana and Tamil Nadu started supplying stocks to the pulp units predominantly located in Chittoor district




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Chittoor farmers worried about frequent crop-raiding by jumbos

A herd of 16 elephants raided the paddy and tomato fields at Irikipenta village of Somala mandal on Saturday




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Mango growers demand uniform relief of ₹30,000 per acre, fixed prices at tripartite meeting in Krishnagiri




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TNAU, Coimbatore, gets design patent for seed cube making machine




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Eyebrows raised as Central team visits Anantapur to assess rabi drought during rainy kharif

The team choosing mandals like Vidapanakallu and Vajrakarur which received excessive rain in June, draws flak from farmers and district officials alike; farmers worry as to how to present their drought woes to the officials who are visiting their fields which are now rain-fed and green




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‘Dairy dilemma’ engulfs women farmers in CM Chandrababu Naidu’s constituency Kuppam with sudden fall in milk price

Recently, the dairy industry has experienced a decrease of ₹5 per liter in the milk price, causing concern among the predominantly women farmers involved in the sector. 




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In Assam, banks suffer from ‘militancy hangover’: experts

The absence of bank linkage is affecting optimum production by 25 lakh small and marginal farmers in the State, they said




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‘Outstanding work’: IIT-M team makes mineral nanoparticles with water

Infusing soil with silica nanoparticles made using the technique could transform agriculture




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Shivraj Chouhan blames Congress again for problems in agricultural sector; Opposition walks out in Rajya Sabha

Chairman Jagdeep Dhankhar asks Mr. Chouhan to look at pending issues of farmers




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Mangrove restoration in T.N. makes a small but steady progress

The Tamil Nadu Forest Department and non-governmental organisations are working to restore mangroves at various sites of the Ennore-Pulicat wetlands. In the meantime, the National Centre for Coastal Research has identified land available for restoration in Cuddalore, Tiruvarur, Thanjavur, Pudukkottai, Ramanathapuram, and Thoothukudi




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Cabinet clears new scheme to supply virus-free planting material

It will cover all farmers, regardless of their landholding size or socioeconomic status: Ministry




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Centre launches new system to understand cropping patterns, impact of weather

Union Agriculture Ministry launches Krishi-DSS, a digital platform providing real-time data insights for stakeholders in Indian agriculture




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90-year-old farmer convicted, sentenced to one-year imprisonment for encroaching 36 guntas of government land in Karnataka

Small and marginal farmers are worried about being punished for encroachment, demand action against influential people who allegedly encroached on government land




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Taking roots in Tirupati, ‘Konark’ set to reach the kitchens of Odisha and Bengal




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Fertilizers are source of several diseases; switch to organic farming, says Amit Shah 

Shah said that the movement for organic farming has reached an important stage and cooperatives have an important role in making India the world’s largest organic food producing country




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Most top scientists at ICAR hired through lateral entry since 2007, bypassing reservation norms

Over 2,700 senior scientists, including HoDs, ADGs, DDGs, are hired through interviews only, sans reservations; those recruited through examinations seek ban on lateral entry, as it creates a “toxic” work culture, blocks advancement




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When Tamil Nadu police opened fire at farmers protesting against power tariff increase in 1970

Tamil Nadu’s history of free power supply for farming led to violent agitations, political backtracking, and eventual implementation in phases




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Hamlet of vegetable farming turns into vibrant sea of yellow and orange

In Thattayil village near Pandalam, farmers are enthusiastically taking up floriculture. A collective of 35 farmers is cultivating marigolds on eight hectares for this Onam season




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Home cooks in Thiruvananthapuram are championing artificial additive-free jams, preserves, juice, ethnic eats and more

Four home cooks in Thiruvananthapuram are turning fruits into value-added products without using artificial flavours or preservatives




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Climate change impact harsher on poorer farmers in India: FAO report

FAO recommends enhanced social security net for all, Niti Aayog member says India doing its best to deal with climate change.




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After snails, farmers in Idukki battling spotted locust infestation; experts say change in climate pattern could be a cause

Plantations of over 70 farmers severely affected by the spotted locust infestation at Konnathady and Vathikudy panchayats




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Why are tomato prices rising in October: Data

The average retail prices shot up to ₹65-70 per kilo in the north and the eastern regions in October




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After loss of one vision, carpenter overcomes odds to script a success story in farming

After Udayakumar, from Mahadevikadu, near Haripad, lost his vision in one eye 15 years ago, his career as a woodworker came to an abrupt end. He then turned to agriculture to find solace and success through determination and resilience.