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Simplifying User Journey vs User Flow for Newbies

Taking your first steps in UX? Welcome! In this straightforward guide, we're breaking down the concepts of 'User Journey' and 'User Flow' for you. Dive in to understand how a user journey outlines the broader experiences of your users, while a user flow zooms in on the specific actions they take on your platform. Let's simplify these essential UX elements together.

The post Simplifying User Journey vs User Flow for Newbies appeared first on Coaching and training to scale your copywriting business, plus programs for new copywriters, startups, and marketers.




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How To Write Emails: The Conversion Copywriter’s Approach

Conversion copywriters follow a simple 3-step process to get the ‘yes’ in email campaigns: First, they dive deep into understanding their audience, figuring out exactly what makes them tick. Then, they craft emails that are not just engaging but hit right at the heart of the reader's needs and desires. Every word is fine-tuned for clarity and impact. Finally, they test and tweak, ensuring the message not only resonates but also drives real action.

The post How To Write Emails: The Conversion Copywriter’s Approach appeared first on Coaching and training to scale your copywriting business, plus programs for new copywriters, startups, and marketers.




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Picking Sides

Black lives matter. All lives matter. What should our response be as Christians?




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075: Susie Bulloch – Transitioning From Digital to Physical Products With Purpose

In this episode, I talk to Susie Bulloch, who runs Hey Grill, Hey, which started as a wildly successful food blog (to the tune of a million dollars or more a year in revenue). Then she did something that I absolutely love: she used her online business to kickstart a physical products company. Her sauces […]




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Creator Flywheels – The Operating System for Your Business

What is a flywheel? My first real life encounter with a flywheel was on a water well in South Africa. I was working at an orphanage where one of our projects was to provide a reliable water source. Because electricity was unreliable, we mounted a hand-powered pump. But we couldn’t use the kind of pump […]




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078: Sahil Bloom – Using Flywheels to Build Longevity in the Creator Economy

In today’s episode, I sit down with investor, entrepreneur, and content creator, Sahil Bloom (in front of a live audience) to unpack the key strategies and lessons that will help you achieve longevity and sustainability in the creator economy. Sahil has had a fascinating journey, transitioning from the world of private equity to making a […]




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How I’m Launching My $5,000 Course in 4 Steps (Coaching Session) | 051

In this episode, I sit down with Darrell Vesterfelt, a renowned marketing expert and product launch strategist who’s helped countless creators scale their businesses. Drawing from years of hands-on experience, Darrell shares how to confidently price your programs at their true value, transform your anxieties into strengths, and create offers that genuinely connect with the […]




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Update: Google "Smart Pricing" charges less for clicks from poorly-converting sites

Details about how it works in the link.





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Preview: Google on the future of advertising

In a long New York Times piece, top Googlers speculate about the future of advertising, including Google selling TV ads, using more personalized information, and links to store inventory information.




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Launch: Google Analytics, see the statistics on your website

A free version of Urchin, a company Google bought. (official blog post)




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Launch: Google Music, search for bands and albums




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Launch: Google Pages, new Geocities-style site-building software

Google has released a new program that gives users 100MB of web space to make simple HTML pages in.




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Preview: Google testing new site design

James Yu has a screenshot of a new design Google has been testing lately.




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Launch: searchmash, an experimental site started by Google

Uses Ajax and some other web2.0-ish features.




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“How Do I Start A Business With No Money in 2019?”

People love to ask, “If you were starting from scratch in 2019 with no budget, what would you do?” And I always say the same thing. GET A JOB. If you’re thinking about starting a business, and the first thing that pops into your head is, “How can I do it without spending a dime?” […]




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Grow Your Business Profits in 2023

If you're looking to grow profits next year, you've likely already made your plans for the new year. I get that. And it's the last days of this year, so you've stopped reading blogs. I get that too. But there's a good chance that while you've used one or a couple of the strategies below, ... Read more

The post Grow Your Business Profits in 2023 appeared first on Chris Lema.




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Scaling Your Business Requires Understanding Your Unit Economics

In the world of business, understanding unit economics is crucial for achieving scalability, profitability, and maintaining overall business health. It provides valuable insights into the financial performance of a company, allowing entrepreneurs and managers to make informed decisions about resource allocation, pricing, and profitability. I spend a decent amount of time talking about this in ... Read more

The post Scaling Your Business Requires Understanding Your Unit Economics appeared first on Chris Lema.




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Choosing a Pricing Strategy

This week I'm headed to WordCamp US (#WCUS) and will see folks that I haven't seen in a couple of years. I stepped away from a full time focus on WordPress about 18 months ago, and I'm excited to circle back and see so many friends in a single event. I'm not speaking, sponsoring, or ... Read more

The post Choosing a Pricing Strategy appeared first on Chris Lema.




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Elon Musk was shocked to see Warren Buffett’s Coca-Cola dividends in 2023 — and they've since grown even larger to $776M




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Deadly Crash Involving Bulldozer Becomes More Sinister




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Draper smashes racquet after losing opening set

Great Britain's Jack Draper smashes his racquet after losing the opening set against Canada's Felix Auger-Aliassime during their Davis Cup match in Manchester.




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Sinner doping case not helping tennis - Djokovic

24-time men's Grand Slam champion Novak Djokovic says Jannik Sinner's doping case "is not helping tennis at all". Sinner, the men's world number one, was cleared of any wrongdoing after twice testing positive for low levels of clostebol - a steroid that can be used to build muscle mass - during the Indian Wells tournament in March. The World Anti-Doping Agency have appealed against the decision which said Sinner bore 'no fault or negligence' for the substance being in his system.




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Sinner 'surprised' by World Anti-Doping Agency appeal

World number one Jannik Sinner says he is "surprised" by the World Anti-Doping Agency's appeal against the decision to clear him of blame after he twice tested positive for a banned substance.




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Will cloud hang over Sinner's US Open victory?

In the build-up to the US Open, eventual men's champion Jannik Sinner was cleared of fault or negligence over two failed doping tests. Yet questions remain over the case.




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What happens next in Sinner doping case?

News that Jannik Sinner, the men's world number one, had failed two doping tests stunned tennis. BBC Sport examines the key questions at hand.




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Nadal retiring tough for tennis world – Sinner

World number one Jannik Sinner praises Rafael Nadal after the Spanish legend announced he will retire from tennis later this year.




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Longer Masters events are a drag - Tsitsipas

Extending ATP Masters 1,000 events over two weeks has been a "backwards move", says two-time Grand Slam finalist Stefanos Tsitsipas.




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Can Sinner end eventful year with a title? ATP Finals lowdown

Jannik Sinner is looking to cap a superb year with a first ATP Finals triumph. Here's everything you need to know about the event - and pick your tip for the title.




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Sinner wins Finals opener after Fritz beats irate Medvedev

World number one Jannik Sinner brushes past Alex de Minaur after Taylor Fritz defeats an irate Daniil Medvedev as the ATP Finals begin.





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★ Consider if this decision is permanent or reversible?

Something for if you’re stuck overthinking something: Very few decisions are permanent. Almost all decisions can be reversed, altered, or adjusted.




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When to iterate, when to stay consistent

There are 3 things you need to accomplish your goals: (1) a clear goal; (2) a winning action plan; and (3) consistency. For things where you are just getting started, you may not yet know what your winning action plan is. When this is the case you need the right blend of iteration and feedback […]




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'Borthwick's England face battle to keep fans onside'

How Steve Borthwick's England react to another defeat will be critical with world champions South Africa up next, says rugby union correspondent Chris Jones.




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Business Continuity–8 Steps to Future-Proof Your Call Center

You want your call center to be prepared to tackle any challenge and come out safely on the other side. While many may brush over their business continuity plans and adopt a so-called “agile” approach to potential disasters, having a plan in place will make all the difference when facing […]

The post Business Continuity–8 Steps to Future-Proof Your Call Center appeared first on .




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10 Signs to Know You’re Ready for Cloud IVR (+How to Use It)

A cloud IVR (interactive voice response) system is a call center solution that combines automated voice prompts with integrated features like payment systems and access to live agents. As cloud computing has moved from niche to mainstream, most IVR operations have followed suit by migrating from on-premises to cloud-based solutions.  […]

The post 10 Signs to Know You’re Ready for Cloud IVR (+How to Use It) appeared first on .




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Will a Call Simulator Help Your Agent Training? Not Really

Call simulators can be nice tools when you want to provide supplemental training and practice for your agents, but they can’t replace the hands-on experience they’d get from dealing with real customers. In other words, call simulators work, but they’re not very practical for training purposes—especially in the long term.  […]

The post Will a Call Simulator Help Your Agent Training? Not Really appeared first on .




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Answers on Startups (a Stack Exchange site)

What is it? Answers.OnStartups.com BrightJourney.com: A question and answer site focused on Startups and Entrepreneurship. Who makes it? Stack Exchange (with a dash of clout from Dharmesh Shah) Why is it the killerest? Stack Exchange (the company behind this) have...




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How to drastically improve the copy on your site, even if you only have 5 minutes.

First, let me tell you a little story involving butterflies and bladders. I've spent the past few days at MicroConf. Just a phenomenal conference, full of like-minded folks, loaded with actionable content. Not to get too carried away, but it...




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'Rahm sends Ryder Cup reminder as US warm up with Presidents Cup stroll'

Jon Rahm’s play-off defeat in the Spanish Open by the world number 398 shows golf’s enduring capacity to yield upsets - but this trait rarely extends to the Presidents Cup, writes Iain Carter.




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'How Hatton's win may be key to ending golf's paralysis'

Tyrrell Hatton's victory at last week's Dunhill Links Championship provides pause for thought about how Europe’s leading tour might approach an uncertain future, writes Iain Carter.




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Takeda wins Japan Classic after six-hole play-off

Japan's Rio Takeda wins her first LPGA title after a six-hole play-off.




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Hull wins in Riyadh to claim first title since 2022

England's Charley Hull shoots a six-under-par final round 66 to win the Aramco Team Series event in Riyadh and claim her first victory since 2022.




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Trump's impressive run over after defeat by Xu

World number one Judd Trump fails to reach a tournament quarter-final for the first time in 2024 after a last-16 defeat by China's Xu Si in the International Championship in Nanjing.




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Crossing the Codes

Tanya Arnold speaks to Oldham managing director Mike Ford.




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Hull KR sign Broncos winger Kershaw

Hull KR have signed winger Lee Kershaw from London Broncos on a two-year contract.




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Castleford sign Papua New Guinea hooker Rimbu

Castleford Tigers sign Papua New Guinea international hooker Judah Rimbu on a two-year deal.




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Wakefield forward Vagana signs new three-year deal

Wakefield Trinity forward Isaiah Vagana signs a three-year contract to extend his time with the Super League club until the end of the 2027 season.




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Eamon O'Carroll appointed Saints assistant

St Helens appoint former Bradford Bulls head coach Eamon O'Carroll as assistant.




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Leigh sign Australian forward O'Neill

Leigh Leopards sign second row forward Ethan O'Neill for the 2025 Super League season.