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Advances in Computational Intelligence: 15th International Work-Conference on Artificial Neural Networks, IWANN 2019, Gran Canaria, Spain, June 12-14, 2019, Proceedings, Part II / edited by Ignacio Rojas, Gonzalo Joya, Andreu Catala

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Computing Skills for Biologists: A Toolbox / Madlen Wilmes, Stefano Allesina

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Essentials of bioinformatics. Noor Ahmad Shaik, Khalid Rehman Hakeem, Babajan Banaganapalli, Ramu Elango, editors

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Essentials of bioinformatics. Khalid Rehman Hakeem, Noor Ahmad Shaik, Babajan Banaganapalli, Ramu Elango, editors

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An introduction to undergraduate research in computational and mathematical biology: from birdsongs to viscosities / Hannah Callender Highlander, Alex Capaldi, Carrie Diaz Eaton, editors

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Bigg Boss Day 22: Salman adds a TWIST!

The twist leads to Abu Malik's eviction.




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Bigg Boss 13: 'Thank God, I am out of the mad house!'

'We (Shefali and I) really got along but we never crossed the line by getting inside the same blanket or getting cosy or getting into the pool together. We tried to make a point that two people can like each other without showing any PDA and being an embarrassment to the family.'





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Bigg Boss 13: Here's why Asim got so MAD at Siddharth

Asim's brother Umar sets the record straight.




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Bigg Boss 13: Is Vishal still in love with Madhurima?

While ex-lovers Vishal Aditya Singh and Madhurima Tuli weren't seeing eye-to-eye, they have finally broken the ice and looks like they may patch-up by the end of their Bigg Boss journey.





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Bigg Boss 13: Sidharth flirts with Madhurima

Bigg Boss cancels yet another captaincy task as Paras Chhabra, Asim Riaz and Mahira Sharma fail to perform according to the rules.







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Amruta and Karishma get ready to play with Khatron!

Fear Factor: Khatron Ke Khiladi will start airing from February 22.




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Advances in corporate branding / edited by John M.T. Balmer, Shaun M. Powell, Joachim Kernstock and Tim Oliver Brexendorf

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Customer-centric marketing: build relationships, create advocates and influence your customers / Aldo Cundari

Dewey Library - HF5415.55.C86 2015




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Instructor's manual for strategic marketing cases in emerging markets: a companion volume / Atanu Adhikari, Sanjit Kumar Roy, editors

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Advances in National Brand and Private Label Marketing: Fourth International Conference, 2017 / Francisco J. Martínez-López, Juan Carlos Gázquez-Abad, Kusum L. Ailawadi, María Jesús Yagüe-Guillén, editors

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Advances in Advertising Research VIII: challenges in an sge of dis-engagement / Vesna Zabkar, Martin Eisend, editors

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Fraud prevention in online digital advertising / Xingquan Zhu, Haicheng Tao, Zhiang Wu, Jie Cao, Kristopher Kalish, Jeremy Kayne

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Introduction to search engine marketing and AdWords: a guide for absolute beginners / Todd Kelsey

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Critical discourse analysis of Chinese advertisement: case studies of household appliance advertisements from 1981 to 1996 / Chong Wang

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Competitive advantage of customer centricity / by Sathit Parniangtong

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Advanced methods for modeling markets / Peter S. Leeflang, Jaap E. Wieringa, Tammo H.A. Bijmolt, Koen H. Pauwels, editors

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Contemporary issues in social media marketing / Bikramjit Rishi, Subir Bandyopadhyay

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Order at the bazaar: power and trade in Central Asia / Regine A. Spector

Rotch Library - HF5475.K982 B57 2017




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Strategic Marketing Cases in Emerging Markets / edited by Atanu Adhikari, Sanjit Kumar Roy

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Content Inc.: how entrepreneurs use content to build massive audiences and create radically successful businesses / Joe Pulizzi

Dewey Library - HF5415.127.P8498 2016




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Adaptability through dynamic capabilities: how management can recognize opportunities and threats / Herbert Endres

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Excel 2016 for advertising statistics: a guide to solving practical problems / Thomas J. Quirk, Eric Rhiney

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The tech professional's guide to communicating in a global workplace: adapting across cultural and gender boundaries / April Wells

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Market Driven Political Advertising: Social, Digital and Mobile Marketing / by Andrew Hughes

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Marketing transformation: marketing practice in an ever changing world: proceedings of the 2017 Academy of Marketing Science (AMS) World Marketing Congress (WMC) / edited by Patricia Rossi, Nina Krey

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Modernizing the Academic Teaching and Research Environment: Methodologies and Cases in Business Research / edited by Jorge Marx Gómez, Sulaiman Mouselli

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Advertising in contemporary consumer culture / by Hélène de Burgh-Woodman

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Advances in national brand and private label marketing: Fifth International Conference, 2018 / Francisco J. Martínez-López, Juan Carlos Gázquez-Abad, Alexander Chernev, editors

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Emerging Markets from a Multidisciplinary Perspective: Challenges, Opportunities and Research Agenda / edited by Yogesh K. Dwivedi, Nripendra P. Rana, Emma L. Slade, Mahmud A. Shareef, Marc Clement, Antonis C. Simintiras, Banita Lal

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Project management in product development: leadership skills and management techniques to deliver great products / George Ellis

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Advances in Kaiyu Studies: From Shop-Around Movements Through Behavioral Marketing to Town Equity Research / Saburo Saito and Kosuke Yamashiro

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Case studies on social marketing: a global perspective / editors, M. Mercedes Galan-Ladero and Helena M. Alves

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Finding New Ways to Engage and Satisfy Global Customers: Proceedings of the 2018 Academy of Marketing Science (AMS) World Marketing Congress (WMC) / editors, Patricia Rossi and Nina Krey

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Advances in national brand and private label marketing: sixth International Conference, 2019 / Francisco J. Martínez-López, Juan Carlos Gázquez-Abad, Anne Roggeveen, editors

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Advertising: what everyone needs to know / Mara Einstein

Dewey Library - HF5821.E395 2017




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Green grades: can information save the earth? / Graham Bullock

Dewey Library - HF5413.B85 2017




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The Tech Professional's Guide to Communicating in a Global Workplace: Adapting Across Cultural and Gender Boundaries / by April Wells

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The Definitive Guide to AdonisJs: Building Node.js Applications with JavaScript / by Christopher Pitt

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Data Merge and Styles for Adobe InDesign CC 2018: Creating Custom Documents for Mailouts and Presentation Packages / by Jennifer Harder

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