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A second course in statistics : regression analysis / William Mendenhall, Terry Sincich

Mendenhall, William, author




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Introductory statistics / Neil A. Weiss (School of Mathematical and Statistical Sciences, Arizona State University) ; biographies by Carol A. Weiss

Weiss, N. A. (Neil A.), author




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Thomas' calculus / based on the original work by George B. Thomas, Jr. (Massachusetts Institute of Technology) ; as revised by Maurice D. Weir (Naval Postgraduate School), Joel Hass (University of California, Davis) ; with the assistance of Christophe

Weir, Maurice D., author




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University calculus : early transcendentals / Joel Hass (University of California, Davis), Maurice D. Weir (Naval Postgraduate School), George B. Thomas, Jr. (Massachusetts Institute of Technology) ; with the assistance of Christopher Heil (Georgia Intitu

Hass, Joel, author




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Introduction to computational linear algebra / Nabil Nassif, American University of Beirut, Lebanon, Jocelyne Erhel, INRIA, Rennes, France, Bernard Philippe, INRIA, Rennes, France

Nassif, Nabil




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Statistics : the art and science of learning from data / Alan Agresti (University of Florida), Christine Franklin (University of Georgia), Bernhard Klingenberg (Williams College) ; with contributions by Michael Posner (Villanova University)

Agresti, Alan, author




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Precalculus : functions and graphs / Earl W. Swokowski, Jeffery A. Cole

Swokowski, Earl W. (Earl William), 1926- author




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Algebra and its applications : ICAA, Aligarh, India, December 2014 / Syed Tariq Rizvi, Asma Ali, Vincenzo De Filippis, editors

International Conference on Algebra and its Applications (2014 : Aligarh, India), creator




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Functions modeling change : a preparation for calculus / Eric Connally [and twenty-one others]




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Perspectives on brand management / Mark D. Uncles, editor




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The best damn Google SEO book : search engine optimization techniques that will increase your search engine ranking! / by Heather J. Lovely

Lovely, Heather J




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Convert! : designing web sites to increase traffic and conversion / Ben Hunt

Hunt, Ben (Ben R.)




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The market research toolbox : a concise guide for beginners / Edward F. McQuarrie

McQuarrie, Edward F




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Brainfluence : 100 ways to persuade and convince customers with neuromarketing / Roger Dooley

Dooley, Roger, 1952-




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Leading edge marketing research : 21st-century tools and practices / editors, Robert J. Kaden, Gerald Linda, Melvin Prince




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Social marketing casebook / Jeff French, Rowena Merritt and Lucy Reynolds

Reynolds, Lucy




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Brand management : principles and practices / Kirti Dutta

Dutta, Kirti




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Marketing concepts and strategies / Sally Dibb ... [et al.]




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Social media ROI : managing and measuring social media efforts in your organization / Olivier Blanchard

Blanchard, Olivier




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Good works! : marketing and corporate initiatives that build a better world-- and the bottom line / Philip Kotler, David Hessekiel & Nancy R. Lee

Kotler, Philip




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Principles of internet marketing : new tools and methods for Web developers / Jason I. Miletsky

Miletsky, Jason I




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Principles and practice of marketing / Jim Blythe

Blythe, Jim, author




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Neuromarketing for dummies / by Stephen J. Genco, PhD, Andrew P. Pohlmann, and Peter Steidl, MBA, PhD

Genco, Stephen J




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Decoded : the science behind why we buy / Phil Barden ; foreword by Rory Sutherland

Barden, Phil, 1959-




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Principles of integrated marketing communications / Lawrence Ang

Ang, Lawrence, author




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The small business owner's handbook to search engine optimization : increase your Google rankings, double your site traffic-- in just 15 steps--guaranteed / Stephen Woessner

Woessner, Stephen, 1972-




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Location is (still) everything : the surprising influence of the real world on how we search, shop, and sell in the virtual one / David R. Bell

Bell, David R. (David Richard)




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Consumer behavior and culture : consequences for global marketing and advertising / Marieke de Mooij

Mooij, Marieke K. de, 1943-




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The brand gap : how to bridge the distance between business strategy and design : a whiteboard overview / by Marty Neumeier

Neumeier, Marty




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Zag : the number-one strategy of high-performance brands : a whiteboard overview / by Marty Neumeier

Neumeier, Marty




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Brands with character / [idea and concept by Basheer Graphic Books ; curated, edited and designed by Working Title & Co.]




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Principles of marketing / [Gary] Armstrong, [Stewart] Adam, [Sara] Denize, [Philip] Kotler

Armstrong, Gary (Gary M.), author




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Predictive analytics, data mining and big data : myths, misconceptions and methods / Steven Finlay

Finlay, Steven, 1969-




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MKTG 10 : principles of marketing / Lamb + Hair + McDaniel

Lamb, Charles W., author




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Customer obsessed : a whole company approach to delivering exceptional customer experiences / Eric Berridge

Berridge, Eric, author




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Digital sense : the common sense approach to effectively blending social business strategy, marketing technology, and customer experience / Travis Wright, Chris J. Snook

Wright, Travis, author




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Blue ocean shift : beyond competing : proven steps to inspire confidence and seize new growth / W. Chan Kim, Renée Mauborgne

Kim, W. Chan, author




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Advanced introduction to consumer behavior analysis / Gordon Foxall (Distinguished Research Professor, Cardiff Business School, Cardiff University, UK)

Foxall, Gordon R., author




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Introduction to neuromarketing & consumer neuroscience / Thomas Zoëga Ramsøy, PhD

Ramsøy, Thomas Zoëga, author




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Consumer neuroscience / edited by Moran Cerf and Manuel Garcia-Garcia ; foreword by Philip Kotler




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Marketing research : a concise introduction / Bonita Kolb

Kolb, Bonita M., author




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Marketing for competitiveness : Asia to the world! in the age of digital consumers / Philip Kotler (Northwestern University, USA), Hermawan Kartajaya (MarkPlus, Inc., Indonesia), Hooi Den Huan (Nanyang Technological University, Singapore)

Kotler, Philip, author




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Facebook Paper Launch

Facebook on Thursday officially unveiled Paper, a new app created by Facebook Creative Labs, though it did so without any sort of big press event around the new application, which includes tons of content, including your news feed, news articles, photos and more. In other words, it s much more robust than a simple RSS feed replacement to compete with FlipBoard, as earlier rumors suggested it might be.

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Increase Your Web Traffic with RSS

There are all kinds of ways to get more traffic to your blog or website, but one that often gets overlook is the use of real simple syndication feeds.

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Optimize Your Social Presence With These App-on-App Strategies

But you might be wondering: Do we really need all of these burgeoning apps? With hundreds of options to choose from, it can sometimes feel like social media overkill.

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Add RSS To Increase Touch Points

Would you like to reach your site visitors again and again after they visit your blog?

One way that businesses and organizations can increase readership of their blog posts and the touch points they have with visitor after the visit is by encouraging those visitors to subscribe to get new post alerts via email.

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Increase Sales on Ebay with RSS Feeds

As eBay sellers continue to try to crack the code of Cassini, one suggestion coming from the eBay team is to refresh RSS feeds. If you are not familiar, an RSS feed is a technology where a web feed is used to distribute information, or to distribute content to a large number of people at one time. RSS stands for Really Simple Syndication. eBay sends an RSS feed to Google. Sellers do not have to do anything to make this happen - eBay automatically sends information about each listing to Google using RSS feeds.

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Social Media Feeds into Munchausen by Proxy

Experts say the case of a mother accused of poisoning her 5-year-old son to death with salt appears be an example of how social media feeds into Munchausen by proxy, a disorder in which caretakers purposely harm children and then bask in the attention and sympathy.

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How to Sync RSS feeds to a Kindle

The Kindle Paperwhite is my go-to device for reading as I simply love the display. In contrast to my tablet or phone, I can use the device outdoors in direct sun-light without any issues which is a huge plus.

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25 Ways to Grow Your Social Media Presence

Having a good, or great, social media presence can help your business grow like wildflowers. But, this will only happen after you develop a large following and learn how to give them what they really want. Here are some great ways any business owner or marketer can increase their social media presence and help their business grow.

1. Identify Goals and Objectives
The first step in growing your social media presence is to identify your goals and objectives. This means make sure you know what you are going after – before you start posting. Ensure you know how each platform works, what audiences you can reach where, and what your objectives are and you will be off to a great start.

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