This study investigates the effects of social media marketing efforts (SMME) on smartphone brand identification, attachment, association, and willingness to pay premium prices. A survey of 320 smartphone users who followed official social media handles managed by smartphone companies was conducted for this purpose. PLS-SEM was used to analyse the collected data. The findings demonstrated importance of SMME dimensions. According to the study's findings, the smartphone brand's SMMEs had significant impact on brand identification, brand association, and brand attachment. The results revealed that SMMEs had significant impact on willingness to pay the premium price. The findings also show that brand identification, attachment, and association mediated the relationship between SMMEs and willingness to pay a premium price. The findings of this study will be useful in developing social media marketing strategies for smartphones. This study demonstrates the use of social media marketing to promote mobile phones, particularly in emerging markets.

Word of mouth (WOM) and electronic word of mouth (eWOM) are very effective and important communication tools to persuade consumers for purchasing the products/services. These become more significant with products that are difficult to assess before consumption, e.g., hospitality. The tourism industry is reviving, and the consumer is conscious when booking a particular destination. Thus, it is important to understand how WOM and eWOM are impacting the various factors in distinct ways while choosing the tourist destination. The seven factors identified, for the present study, are channel engagement, expertise, homophily, resource helpfulness, source credibility, tie-strength, and trustworthiness. The PLS-SEM was used to test the theoretical model of this study. The study shows that both WOM and eWOM impact an individual in different ways. The expertise of the reviewer is the most important factor in the case of WOM and channel engagement is the most significant factor for eWOM. Resource helpfulness is common for both WOM and eWOM.

The emergence of digital technology and the increasing prevalence of smartphones have promoted innovations in payment options available in finance and consumption markets. Banks providing mobile payment must ensure the information security. Inadequate security control leads to information leakage, which severely affects user rights and service providers' reputations. This study uses control objectives for Information and Related Technologies 4.1 as the mobile payment security control framework to examine the emergent field of mobile payment. A literature review is performed to compile studies on the safety risk, regulations, and operations of mobile payments. In addition, the Delphi questionnaire is distributed among experts to determine the practical perspectives, supplement research gaps in the literature, and revise the prototype framework. According to the experts' opinions, 59 control objectives from the four domains of COBIT 4.1 are selected. The plan and organise, acquire and implement, deliver and support, and monitor and evaluate four domains comprised 2, 5, 10, and 2 control objectives that had mean importance scores of > 4.50. Thus, these are considered the most important objectives by the experts, respectively. The results of this study can serve as a reference for banks to construct secure frameworks in mobile payment services.

Despite the considerable growth potential predicted for mobile games, little research explored what motivates users to be sticky and make purchases in the mobile game context. Drawing on uses and gratifications theory (UGT), this study evaluates the influencing effects of players' characteristics (i.e., individual gratification and individual situation) and the mobile game structure (i.e., presence and governance) on players' mobile game behaviour (i.e., stickiness and purchase intention). Specifically, the model was extended with factors of the individual situation and governance. After surveying 439 samples, the research model was examined using the Partial least squares structural equation modelling (PLS-SEM) approach. The results indicate that stickiness is a crucial antecedent for users' in-game purchase intention. The individual situation plays an essential role in influencing user gratification, and individual gratification is the most vital criterion affecting stickiness. Finally, except for incentives, presence, and integration positively affect stickiness. This study provides further insights into both mobile game design and governance strategies.

A metaverse is a virtual shared space connected to the real world, an alternative reality that enables economic activities, exchanges, and transactions as well as formation of relationships between user avatars and non-player characters (NPCs). Initial experiences of the metaverse were not very satisfactory; new virtual world metaverses may or may not survive as information services or platforms. The purpose of this empirical study is to identify the characteristics of a virtual world metaverse and their effects on intention to continue usage of the platform. Considering the metaverse as a new type of user experience and a powerful mode of communication, we examine the mediating role of these characteristics according to Pine and Gilmore's (1998) experience economy theory, which enriches our understanding of the factors affecting the success of a metaverse. In addition, since social interaction is important in metaverses, we extend Pine and Gilmore's experience economy model by including Schmitt's (2011) relate experience for better understanding.

Drawing on the MOA framework, this study establishes a research model that explains the usage intention of robo-advisors. In the model, three predictors that consist of technology relative advantage, technology herding, and technology familiarity influence usage intention of robo-advisors directly and indirectly via the partial mediation of trust. At the same time, the effects of the three predictors on trust are hypothetically moderated by learning goal orientation and perceived performance risk respectively. Statistical analyses are provided using the data of working professionals from the insurance industry in Taiwan. Based on its empirical findings, this study discusses important theoretical and practical implications.

TCP BBR is one of the most powerful congestion control algorithms. In this article, we provide a comprehensive review of BBR analysis, expanding on existing knowledge across various fronts. Utilising ns3 simulations, we evaluate BBR's performance under diverse conditions, generating graphical representations. Our findings reveal flaws in the probe's RTT phase duration estimation and unequal bandwidth sharing between BBR and CUBIC protocols. Specifically, we demonstrated that the probe's RTT phase duration estimation algorithm is flawed and that BBR and CUBIC generally do not share bandwidth equally. Towards the end of the article, we propose a new improved version of TCP BBR which minimises these problems of inequity in bandwidth sharing and corrects the inaccuracies of the two key parameters RTprop and cwnd. Consequently, the BBR' protocol maintains very good fairness with the Cubic protocol, with an index that is almost equal to 0.98, and an equity index over 0.95.

Differential privacy is usually applied to location privacy protection scenarios, which confuses real data by adding interference noise to location points to achieve the purpose of protecting privacy. However, this method can result in a significant amount of redundant noisy data and impact the accuracy of the location. Considering the security and practicability of location data, an effective differential privacy protection method of location data based on perturbation loss constraint is proposed. After applying the Laplace mechanism under the condition of differential privacy to perturb the location data, the Savitzky-Golay filtering technology is used to correct the data with noise, and the data with large deviation and low availability is optimised. The introduction of Savitzky-Golay filtering mechanism in differential privacy can reduce the error caused by noise data while protecting user privacy. The experiments results indicate that the scheme improves the practicability of location data and is feasible.

In order to further improve the teaching quality of multimedia teaching in school daily teaching, a classroom facial expression emotion recognition model is proposed based on convolutional neural network. VGGNet and CliqueNet are used as the basic expression emotion recognition methods, and the two recognition models are fused while the attention module CBAM is added. Simulation results show that the designed classroom face expression emotion recognition model based on V-CNet has high recognition accuracy, and the recognition accuracy on the test set reaches 93.11%, which can be applied to actual teaching scenarios and improve the quality of classroom teaching.

To improve the effectiveness of online training for music education, it was investigated how to improve the pulse-coupled neural network in image processing for spectral image segmentation. The study proposes a two-scale descent method to achieve oblique spectral correction. Subsequently, a convolutional neural network was optimised using a two-channel feature fusion recognition network for music theory notation recognition. The results showed that this image segmentation method had the highest accuracy, close to 98%, and the accuracy of spectral tilt correction was also as high as 98.4%, which provided good image pre-processing results. When combined with the improved convolutional neural network, the average accuracy of music theory symbol recognition was about 97% and the highest score of music majors was improved by 16 points. This shows that the method can effectively improve the teaching effect of online training in music education and has certain practical value.

Physical Layer Security (PLS) and relay technology have emerged as viable methods for enhancing the security of wireless networks. Relay technology adoption enhances the extent of coverage and enhances dependability. Moreover, it can improve the PLS. Choosing relay and jammer nodes from the group of intermediate nodes effectively mitigates the presence of powerful eavesdroppers. Current methods for Joint Relay and Jammer Selection (JRJS) address the optimisation problem of achieving near-optimal secrecy. However, most of these techniques are not scalable for large networks due to their computational cost. Secrecy will decrease if eavesdroppers are aware of the relay and jammer intermediary nodes because beamforming can be used to counter the jammer. Consequently, this study introduces a multi-agent Q-learning-based PLS-enhanced secured joint relay and jammer in dual-hop wireless cooperative networks, considering the existence of several eavesdroppers. The performance of the suggested algorithm is evaluated in comparison to the current algorithms for secure node selection. The simulation results verified the superiority of the proposed algorithm.

It is inevitable for basketball players to have physical injury in sports. Reducing basketball injury is one of the main aims of the study of basketball. In view of this, this paper proposes a monocular vision and FMS injury prediction model for basketball players. Aiming at the limitations of traditional FMS testing methods, this study introduces intelligent machine learning methods. In this study, random forest algorithm was introduced into OpenPose network to improve model node occlusion, missed detection or false detection. In addition, to reduce the computational load of the network, the original OpenPose network was replaced by a lightweight OpenPose network. The experimental results show that the average processing time of the proposed model is about 90 ms, and the output video frame rate is 10 frames per second, which can meet the real-time requirements. This study analysed the students participating in the basketball league of the College of Sports Science of Nantong University, and the results confirmed the accuracy of the injury prediction of college basketball players based on FMS scores. It is hoped that this study can provide some reference for the research of injury prevention of basketball players.

We introduce a unique inductive bias to improve the reconstruction quality of Neural Radiance Fields (NeRF), NeRF employs the Fourier transform to map 3D coordinates to a high-dimensional space, enhancing the representation of high-frequency information in scenes. However, this transformation often introduces significant noise, affecting NeRF's robustness. Our approach allocates attention effectively by segregating channels within NeRF using attention-based gating units. We conducted experiments on an open-source data set to demonstrate the effectiveness of our method, which leads to significant improvements in the quality of synthesised new-view images compared to state-of-the-art methods. Notably, we achieve an average PSNR increase of 0.17 compared to the original NeRF. Furthermore, our method is implemented through a carefully designed special Multi-Layer Perceptron (MLP) architecture, ensuring compatibility with most existing NeRF-based methods.

Food quality is defined as a collection of properties that differentiate each unit and influences acceptability degree of food by users or consumers. Owing to the nature of food, food quality prediction is highly significant after specific periods of storage or before use by consumers. However, the accuracy is the major problem in the existing methods. Hence, this paper presents a BEFA_DRNN approach for accurate food quality prediction using dairy products. Firstly, input data is fed to data normalisation phase, which is performed by min-max normalisation. Thereafter, normalised data is given to feature fusion phase that is conducted employing DNN with Canberra distance. Then, fused data is subjected to data augmentation stage, which is carried out utilising oversampling technique. Finally, food quality prediction is done wherein milk is graded employing DRNN. The training of DRNN is executed by proposed BEFA that is a combination of BES and FA. Additionally, BEFA_DRNN obtained maximum accuracy, TPR and TNR values of 93.6%, 92.5% and 90.7%.

5G mobile communication systems are an in-depth fusion of multi-radio access technologies characterised with frequent handover between cells. Handover management is a particularly challenging issue for 5G networks development. In this article, a novel optimised handover framework is proposed to find the optimal network to connect with a good quality of service in accordance with the user's preferences. This framework is based on an extension of IEEE 802.21 standard with new components and new service primitives for seamless handover. Moreover, the proposed vertical handover process is based on an adaptive heuristic model aimed at achieving an optimised network during the decision-making stage. Simulation results demonstrate that, compared to other existing works, the proposed framework is capable of selecting the best network candidate accurately based on the quality-of-service requirements of the application, network conditions, mobile terminal conditions and user preferences. It significantly reduces the handover delay, handover blocking probability and packet loss rate.

Along with amazing advancements in the field of digital payments, this article seeks to provide a summary of research undertaken over the last four decades and to suggest areas in need of additional study. This study employs a two-pronged technique for analysing its data. The first is concerned with performance analysis, and the second with science mapping. The study uses the apps VOS viewer and R-studio to do bibliometric data analysis. From 1982 until May 2022, the most trustworthy database, Scopus, is used to compile a database of 923 publications The findings of this study identify the scope of current research interest, which is explored with critical contributions from a variety of authors, journals, countries, affiliations, keyword analysis, citation analysis, co-citation analysis, and bibliometric coupling, as well as a potential research direction for further investigation in this emerging field.

The banking sector has experienced a substantial technological shift that has opened up new and better opportunities for its customers. Based on their technological expenditures, the study assessed the two biggest public Indian banks and the two biggest private Indian banks. The most crucial statistical techniques used to demonstrate the aims are realistic are bivariate correlations and ordinary least squares. This work aims to establish a connection between research and a technology index that serves as a proxy for operational efficiency. The results show that for both public and private banks, the technology index positively influences operational efficiency metrics like IT costs, marketing costs, and compensation costs. This suggests that when the technology index increases, so do IT, marketing, and compensation costs, even though it has been shown that the technology index favourably improves operational efficiency measures like depreciation and printing. This means that the cost to banks is high despite greater investment in technology for these activities.

The proliferation of technology and communication has resulted in increased digitalisation that includes digital payments. This study is aimed at unravelling the relationship between awareness of individuals about the digital payment system and customer satisfaction with digital payments. Two models were developed in this study. First model considers awareness → usage pattern → customer satisfaction. Second model considers usage pattern → customer satisfaction → perception of digital payments. These two alternative models were tested by collecting data from 507 respondents in southern India was analysed using the structural equation modelling. The results indicate that usage pattern acted as a mediator between awareness and satisfaction, and satisfaction acted as a mediator between usage pattern and consumers' perception of digital payments. The implications for theory and practice are discussed.

While digitalisation reforms aiming to enhance the quality of public services were put in place, most stakeholders in developing countries still use paper-based-tendering processes, which are associated with increased costs. To overcome these problems, calls to adopt e-bidding have recently emerged. This study aims to explore the readiness of Moroccan SMEs to adopt e-bidding. To achieve this goal, we proposed an integrated framework combining the TAM and UTAUT models to examine the predictors of SMEs' intention to adopt e-bidding. We empirically tested the conceptual model using a partial least squares (PLS) estimation based on data from 210 SMEs. Our results suggest that effort expectancy, facilitating conditions, and social influence as the key factors influencing SMEs intention to adopt e-bidding. We also suggest firm size as a significant moderator. This will help in improving SMEs' user experience and will also allow a better implementation of e-bidding in Morocco and similar contexts.

In order to further improve the public health assurance system and the infectious diseases early warning system to give play to their positive roles and enhance their collaborative capacity, this paper, based on the big and thick data analytics technology, designs a 'rolling-type' data synergy model. This model covers districts and counties, municipalities, provinces, and the country. It forms a data blockchain for the public health assurance system and enables high sharing of data from existing system platforms such as the infectious diseases early warning system, the hospital medical record management system, the public health data management system, and the health big and thick data management system. Additionally, it realises prevention, control and early warning by utilising data mining and synergy technologies, and ideally solves problems of traditional public health assurance system platforms such as excessive pressure on the 'central node', poor data tamper-proofing capacity, low transmission efficiency of big and thick data, bad timeliness of emergency response, and so on. The realisation of this technology can greatly improve the application and analytics of big and thick data and further enhance the public health assurance capacity.

The utilisation of big data presents significant opportunities for businesses to create value and gain a competitive edge. This capability enables firms to anticipate and uncover information quickly and intelligently. The author introduces a human resource scheduling optimisation strategy using a parallel network fusion structure model. The author's approach involves designing a set of network structures based on parallel networks and streaming media, enabling the macro implementation of the enterprise parallel network fusion structure. Furthermore, the author proposes a human resource scheduling optimisation method based on a parallel deep learning network fusion structure. It combines convolutional neural networks and transformer networks to fuse streaming media features, thereby achieving comprehensive identification of the effectiveness of the current human resource scheduling in enterprises. The result shows that the macro and deep learning methods achieve a recognition rate of 87.53%, making it feasible to assess the current state of human resource scheduling in enterprises.

The intelligent financial sharing platform in the online realm is capable of collecting, storing, processing, analysing and sharing financial data through the integration of AI and big data processing technologies. However, as data volume grows exponentially, the cost of financial data storage and processing increases, and the asset accounting and financial profit data sharing analysis structure in financial sharing platforms is inadequate. To address the issue of data security sharing in the intelligent financial digital sharing platform, this paper proposes a data-sharing framework based on blockchain and edge computing. Building upon this framework, a non-separable task distribution algorithm based on data sharing is developed, which employs multiple nodes for cooperative data storage, reducing the pressure on the central server for data storage and solving the problem of non-separable task distribution. Multiple sets of comparative experiments confirm the proposed scheme has good feasibility in improving algorithm performance and reducing energy consumption and latency.

Emergency disaster management presents substantial risks and obstacles to shield tunnel building projects, particularly in the event of water leakage accidents. Contemporary water leak detection is critical for guaranteeing safety by reducing the likelihood of disasters and the severity of any resulting damages. However, it can be difficult. Deep learning models can analyse images taken inside the tunnel to look for signs of water damage. This study introduces a unique strategy that employs deep learning techniques, generative adversarial networks (GAN) with long short-term memory (LSTM) for water leakage detection i shield tunnel construction (WLD-STC) to conduct classification and prediction tasks on the massive image dataset. The results demonstrate that for identifying and analysing water leakage episodes during shield tunnel construction, the WLD-STC strategy using LSTM-based GAN networks outperformed other methods, particularly on huge data.

To achieve psychological and emotional analysis of massive internet chats, researchers have used statistical methods, machine learning, and neural networks to analyse the dynamic tendencies of texts dynamically. For long readers, the author first compares and explores the differences between the two psychoanalysis algorithms based on the emotion dictionary and machine learning for simple sentences, then studies the expansion algorithm of the emotion dictionary, and finally proposes an extended text psychoanalysis algorithm based on conditional random field. According to the experimental results, the mental dictionary's accuracy, recall, and F-score based on the cognitive understanding of each additional ten words were calculated. The optimisation decreased, and the memory and F-score improved. An <i>F</i>-value greater than 1, which is the most effective indicator for evaluating the effectiveness of a mental analysis problem, can better demonstrate that the algorithm is adaptive in the literature dictionary. It has been proven that this scheme can achieve good results in analysing emotional tendencies and has higher efficiency than ordinary weight-based psychological sentiment analysis algorithms.

In order to reduce the challenges encountered by learners and educators in engaging in educational activities, this paper classifies learners' roles in virtual learning communities, and explores the role of behaviour characteristics and their positions in collaborative knowledge construction networks in promoting the process of knowledge construction. This study begins with an analysis of the relationship structure among learners in the virtual learning community and then applies the FCM algorithm to arrange learners into various dimensional combinations and create distinct learning communities. The test results demonstrate that the FCM method performs consistently during the clustering process, with less performance oscillations, and good node aggregation, the ARI value of the model is up to 0.90. It is found that they play an important role in the social interaction of learners' virtual learning community, which plays a certain role in promoting the development of artificial intelligence.

With the expansion of business scope, the environment faced by enterprises has also changed, and competition is becoming increasingly fierce. Traditional financial systems are increasingly difficult to handle complex tasks and predict potential financial risks. In the context of the digital economy era, the booming financial sharing services have reduced labour costs and improved operational efficiency. This paper designs and implements an intelligent financial sharing platform, establishes a fund payment risk early warning model based on an improved support vector machine algorithm, and tests it on the Financial Distress Prediction dataset. The experimental results show that the effectiveness of using F2 score and AUC evaluation methods can reach 0.9484 and 0.9023, respectively. After using this system, the average financial processing time per order decreases by 43%, and the overall financial processing time decreases by 27%. Finally, this paper discusses the role of intelligent financial sharing platform in accounting transformation and optimisation of production.

To explore the computer-aided translation technology based on the intelligent algorithm of edge computing. This paper presents the research on computer-aided translation technology based on edge computing intelligent algorithm. In the K-means computer edge algorithm, it analyses the traditional way of average resource allocation and the way of virtual machine allocation. In the process of online solution, we have a more detailed understanding of the data information at the edge, and also avoid the connection relationship between network users and the platform, which has a certain impact on the internal operation efficiency of the system. The network user group is divided into several different types of existence through K-means computer algorithm, and various information resources are counted according to their own characteristics. Computer-aided translation technology can significantly improve the quality of translation, improve the translation efficiency, and reduce the translation cost.

This article studies the application of artificial intelligence technology in natural resource planning and management. This article first introduces the background of NR and AI intelligent technology, then conducts academic research and summary on NR planning management and AI intelligent technology. Then, an algorithm model based on multi-objective intelligent planning algorithm is established. Finally, simulation experiments are conducted, and experiments summary and discussion are provided. The experimental results show that the average efficiency value of the four stages of NR planning and management before use is 5.25, and the average efficiency value of the four stages of NR planning and management after use is 7. The difference in the average efficiency value before and after use is 1.75. It can be seen that the use of AI intelligent technology can effectively improve the efficiency of natural resource planning and management.

Intelligent digital virtual technology has become an indispensable part of modern construction, but there are also some problems in its practical application. Therefore, it is necessary to strengthen the design of intelligent building image processing systems from many aspects. Starting from image digital processing methods, this paper studies the digital twin virtual design scene construction method and related algorithms, converts the original image into a colour digital image through a greyscale algorithm, and then combines morphological knowledge and feature point extraction methods to complete the construction of a three-dimensional virtual environment. Finally, through the comparison of traditional image processing effects with smart building images based on digital twins and BIM technology, the results show that the optimised image processing results have higher clarity, sharper contrast, and a sensitivity increased by 5.84%, presenting better visual effects and solving the risk of misjudgement caused by inaccurate image recognition.

Physiological indicators are an important basis for reflecting the physiological health status of the human body and play an important role in medical practice. Association rules have also been one of the important research hotspots in recent years. This study aims to create a data mining system of association rules and artificial intelligence in biochemical indicators of sports training. This article uses Markov logic for network creation and system training, and tests whether the Markov logic network can be associated with the training system. The results show that the accuracy and recall rate obtained are about 90%, which shows that it is feasible to establish biochemical indicators of sports training based on Markov logic network, and the system has universal, guiding and constructive significance, ensuring that the construction of training system indicators will not go in the wrong direction.

Since its birth, the stock market has received widespread attention from many scholars and investors. However, there are many factors that affect stock prices, including the company's own internal factors and the impact of external policies. The extent and manner of fundamental impacts also vary, making stock price predictions very difficult. Based on this, this article first introduces the research significance of the stock market prediction framework, and then conducts academic research and analysis on two key sentences of stock market prediction and artificial intelligence in stock market prediction. Then this article proposes a constructive algorithm theory, and finally conducts a simulation comparison experiment and summarises and discusses the experiment. Research results show that the neural network prediction method is more effective in stock market prediction; the minimum training rate is generally 0.9; the agency's expected dilution rate and the published stock market dilution rate are both around 6%.

The application of computer image digitisation has realised the transformation of people's production and lifestyle, and also promoted the development of the construction industry. This article aims to realise the research on architectural decoration design and production under computer network environment and promote the ecological development of indoor and outdoor design in the construction industry. This article proposes to use virtual reality technology in image digitisation to guide architectural decoration design research. In the comparative analysis of the weight of architectural decoration elements, among the calculated weights of secondary elements, the spatial function has the largest weight, which is 0.2155, and the landscape has the smallest weight, which is 0.0113. Among the three-level unit weights, the service area has the largest weight, which is 0.0976, and the fence frame has the smallest weight, which is 0.0119.

Based on a survey of 2548 American adults conducted by Pew Research Center in 2021, this study finds that trust in the accuracy of news circulated on X (former Twitter) is positively correlated with following news sites on X, underscoring the crucial role of trust in news accuracy in shaping news-seeking behaviour. Trust in news accuracy also positively relates to political participation via X. Those who trust in news accuracy are more likely to perceive X as an effective tool for raising public awareness about political and social issues, as well as a positive force for democracy. However, exposure to misinformation weakens the connection between trust in news accuracy and users' perception about X as an effective tool for raising public awareness about political or social issues and as a positive driver for democracy.

Digital Transformation seeks to improve the processes of an organisation by integrating digital technology in all its areas, this is inevitable due to technological evolution that generates new demands, new habits and greater demands on customers and users, therefore Digital Transformation is important. In organisations to maintain competitiveness. In this context, universities are no strangers to this reality, but they find serious problems in their execution, it is not clear how to deal with an implementation of this type. The work seeks to identify tools that can be used in the implementation of Digital Transformation in universities, for this a systematic review of literature is carried out with a method based on three stages, 23 models, 13 frameworks and 8 roadmaps are identified. The elements found are analysed, obtaining eight main components with their relationships and dependencies, which can be used to generate more optimal models for universities.

The aim of the study is to examine the determinants of digitalisation in public sector. This research is particularly relevant as digital transformation has become a crucial factor in modernising public sector and enhancing service delivery to citizens. The method of the systematic literature review (SLR) was implemented by searching documents on the Scopus database. The initial research reached the 7902 documents and after specifying the keywords the authors found 207 relevant documents. Finally; after the careful read of their abstracts and the use of inclusion and exclusion criteria; the most cited and relevant 32 papers constituted the final sample. Findings highlighted the focus of the literature on technological factors such as the sense of trust and safety as well as the ease of use in the adoption of digital governance; emphasising the need for effective; trustworthy and user-friendly digital services. The most discussed internal factors were leadership and organisational culture. The study offers a deeper understanding of the factors that shape the successful implementation of digital governance initiatives.

This study investigates the well-being of healthcare professionals in India, with a specific focus on the detrimental effects of the pandemic on their mental and physical health, including stress, burnout, and fatigue. This research examines the roles played by calling, mindfulness, and compassionate love as essential resources in promoting the well-being of healthcare professionals. Utilising structural equation modelling (SEM), the results reveal a significant cause and effect relationship between calling, mindfulness, and compassionate love and their influence on overall well-being. Furthermore, the study identifies a noteworthy parallel mediation effect, demonstrating that mindfulness and compassionate love serve as mediators in the relationship between calling and well-being. This research offers practitioners invaluable insights into the effective utilisation of mindfulness and compassionate love practices to enhance the overall well-being of healthcare professionals.

This empirical study investigates the mediating role of two components of psychological capital (PsyCap), namely self-efficacy and optimism, in the context of the relationship between transformational leadership (TL), work engagement (WE), and innovative work behaviour (IWB). The study was conducted among IT professionals with a minimum of three years of experience employed in Chennai, India. Data collection was executed using a Google Form, and both measurement and structural models were examined using SPSS 25.0 and AMOS 23.0. The findings of this study reveal several significant relationships. Firstly, transformational leadership (TL) demonstrates a robust positive association with work engagement (WE). Furthermore, work engagement (WE) positively correlates substantially with innovative work behaviour (IWB). Notably, the study underscores that two crucial components of psychological capital, specifically self-efficacy and optimism, mediate the relationship between transformational leadership (TL) and work engagement (WE). These findings carry valuable implications for IT company managers. Recognising that transformational leadership positively influences both work engagement and employees' innovative work behaviour highlights the pivotal role of leaders in fostering a productive and innovative work environment within IT organisations.

The purpose of this research is to investigate how genuine leaders impact the creativity and innovative behaviour (IWB) of information technology (IT) employees. It also examines the impact of perceived organisational support as a mediator in the correlations between authentic leadership as well as innovative behaviours. This study explores the influence of authentic leadership via the employee's IWB using aspects from social exchange theory as well as social cognitive theory. The data was collected from a sample of 487 employees of the IT sector in India. The partial least square method is applied to test the structural relationship of the research framework. Findings reveal that authentic leadership positively impact innovative work behaviour and perceived organisation support mediates authentic leadership and IWB. Additionally, when organisations and leaders support the employees and value their creative thinking then the employee replicates IWB in the organisation. The practical and theoretical implications are discussed.

The study investigated the influence of ebullient supervision on employee commitment in a Ghanaian public university through the mediating role of employee engagement. The simple random sampling technique was used to draw 302 administrative staff of the university to respond to the self-administered questionnaire on the constructs. Furthermore, the partial least square structural equation technique was deployed to test the research hypotheses in the study. The results showed that ebullient supervision had a significant positive relationship with employee commitment and employee engagement. The findings further revealed that employee engagement positively correlated with employee commitment. Finally, the study's findings established that employee engagement partially mediated the link between ebullient supervision and employee commitment. The study emphasised that various supervisors in a university's administration should create an environment that favours fun where subordinates can form ties with one another.

Physical and social aspects each make up a separate part of servicescape. Together, these make up the servicescape. Although previous research has frequently investigated these aspects separately, the purpose of this study is to simultaneously find out the impact of both aspects within the casual dining restaurants' context. In total, 462 customers in Delhi were polled for this study, and structural equation modelling was used to analyse the data. According to the results, both the social and physical parts of the servicescape have the ability to affect how satisfied customers are, which in turn can affect how they behave in the future.

This paper examines the growing aspect of perceive organisational politics (POPs) in organisations by understanding their employee engagement with mediating effect of emotional intelligence. This study is cross-sectional, wherein a survey is conducted on executives of different sectors holding strategic positions. The purposive sampling technique is applied to find the 117 most suitable executives for this survey. The survey is self-administered, and a questionnaire is used as an instrument with 43 measurement scale items adopted from previous similar studies. Construct's reliability and validity followed by PLS-SEM is performed using JASP statistical application. The result revealed that the dimensionality support and validation of POP based on a new set of measures centred on generalised beliefs of the application and abuse of power, infrastructure, credibility, choice making, and line-of-sight. In line with previous findings, the current findings also showed that POP works as a barrier to individual behavioural demand and can negatively affect work efficiency. Existence of perceive organisational politics due to the normative belief of the situation happing in the organisation, disengagement of employees, and also evaluates new empirical insight into the organisation by mediating emotional intelligence.