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Social statistics for a diverse society / Chava Frankfort-Nachmias, University of Wisconsin, Anna Leon-Guerrero, Pacific Lutheran University

Frankfort-Nachmias, Chava, author




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MATLAB : an introduction with applications / Amos Gilat, Department of Mechanical and Aerospace Engineering, the Ohio State University

Gilat, Amos, author




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Collaborative customer relationship management : taking CRM to the next level / Alexander H. Kracklauer, D. Quinn Mills, Dirk Seifert, editors




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Cases in marketing management / edited by Kenneth E. Clow, Donald Baack




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Leading edge marketing research : 21st-century tools and practices / editors, Robert J. Kaden, Gerald Linda, Melvin Prince




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Introduction to marketing : theory and practice / Adrian Palmer

Palmer, Adrian, 1955-




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Marketing strategy : a decision-focused approach / Orville C. Walker, Jr. ... [et al.]

Walker, Orville C




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Brand management : principles and practices / Kirti Dutta

Dutta, Kirti




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The Facebook era : tapping online social networks to market, sell, and innovate / Clara Shih

Shih, Clara Chung-wai




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Facebook marketing : leveraging Facebook's features for your marketing campaigns / Brian Carter, Justin Levy

Carter, Brian, 1973-




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Social media marketing : strategies for engaging in Facebook, Twitter & other social media / Liana "Li" Evans

Evans, Liana




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Inside marketing : practices, ideologies, devices / edited by Detlev Zwick and Julien Cayla




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Customer relationship management : a people, process, and technology approach / William P. Wagner, Michael Zubey

Wagner, William P., 1958-




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Services marketing : an interactive approach / Raymond P. Fisk, Stephen J. Grove, Joby John

Fisk, Raymond P




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Buy ology : truth and lies about why we buy / Martin Lindstrom ; [foreword by Paco Underhill]

Lindström, Martin, 1970-




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Fundamentals of mobile marketing : theories and practices / Shintaro Okazaki

Okazaki, Shintarō, 1928-




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Neuroelectrical brain imaging tools for the study of the efficacy of TV advertising stimuli and their application to neuromarketing / Giovanni Vecchiato [and three others]

Vecchiato, Giovanni, author




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Consumer behavior / Wayne D. Hoyer, Deborah J. MacInnis, Rik Pieters

Hoyer, Wayne D




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Principles and practice of marketing / Jim Blythe

Blythe, Jim, author




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The practice of market research : an introduction / Yvonne McGivern

McGivern, Yvonne, author




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Social media marketing : a strategic approach / Melissa S. Barker ... [et al.]




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Digital marketing : a practical approach / Alan Charlesworth

Charlesworth, Alan, 1956-




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Global marketing management / Warren J. Keegan, Professor Emeritus, Lubin School of Business, Pace University, New York City and Westchester, Fellow, Academy of International Business, with Elyse Arno Brill

Keegan, Warren J




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International marketing : an Asia-Pacific perspective / Richard Fletcher, Heather Crawford

Fletcher, Richard, 1940- author




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Services marketing : an Asia-Pacific and Australian perspective / [Christopher H.] Lovelock, [Paul] Patterson, [Jochen] Wirtz

Lovelock, Christopher H, author




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Brands with character / [idea and concept by Basheer Graphic Books ; curated, edited and designed by Working Title & Co.]




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Digital marketing : integrating strategy and tactics with values : a guidebook for executives, managers, and students / written by Ira Kaufman & Chris Horton

Kaufman, Ira Morton, 1947- author




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Marketing strategy : a decision-focused approach / Walker, Mullins, Mavondo, Gountas, Kriz, Osborne

Walker, Orville C., author




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What kids buy and why : the psychology of marketing to kids / Dan S. Acuff with Robert H. Reiher

Acuff, Dan S., 1942-




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Marketing strategy : a decision-focused approach / Orville C. Walker, Jr., John W. Mullins

Walker, Orville C




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Marketing strategy : a decision-focused approach / Orville C. Walker, Jr., John W. Mullins

Walker, Orville C




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Customer obsessed : a whole company approach to delivering exceptional customer experiences / Eric Berridge

Berridge, Eric, author




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The aisles have eyes : how retailers track your shopping, strip your privacy, and define your power / Joseph Turow

Turow, Joseph, author




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Digital sense : the common sense approach to effectively blending social business strategy, marketing technology, and customer experience / Travis Wright, Chris J. Snook

Wright, Travis, author




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Value as a service : embracing the coming disruption / Rob Bernshteyn

Bernshteyn, Rob, author




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Visual content marketing : leveraging infographics, video, and interactive media to attract and engage customers / Stephen Gamble

Gamble, Stephen, author




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The service innovation handbook : action-oriented creative thinking toolkit for service organizations : templates, cases, capabilities / Lucy Kimbell

Kimbell, Lucy, author




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Social media strategy : a practical guide to social media marketing and customer engagement / Julie Atherton

Atherton, Julie (Business strategist), author




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Social media marketing / Tracy L. Tuten & Michael R. Solomon

Tuten, Tracy L., 1967- author




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How to Track RSS Feeds

For starters, it is important to understand that you do not need a service for RSS. Your RSS feed already exists without a third party service. The only thing a third party service would do for you is try to help keep track of subscribers. But even without that service, people can still subscribe to your feed.

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10 RSS Readers for Macs

Most people use the internet for obtaining information and keeping up-to-date with things. Internet information is delivered in different forms such as forum discussion, blogs and news. A great way of getting the latest information from your favorite websites or channels is through the use of RSS feed readers. With it, you can get automatic updates from channels and websites that are important to you. Below are a few of the best the best RSS feed readers for Mac.

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Facebook Paper Launch

Facebook on Thursday officially unveiled Paper, a new app created by Facebook Creative Labs, though it did so without any sort of big press event around the new application, which includes tons of content, including your news feed, news articles, photos and more. In other words, it s much more robust than a simple RSS feed replacement to compete with FlipBoard, as earlier rumors suggested it might be.

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SquareSpace Adds Stats for RSS Feeds

We provide further context about your audience with a breakdown of where your subscribers are coming from. People who manually add your feed to an RSS reader will be classified as Individuals, people who use popular feed clients such as Feedly or Google Feedfetcher will be labeled as such.

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Facebook Testing Highlights

According to TechCrunch, three tabs reside within the People section, including Highlights, which displays your friends birthdays and important life events.

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Facing RSS Feed Clutter

Many RSS users complain of information overload with too many RSS feeds cluttering their inbox. Fortunately, a number of RSS organization tools can tame even the wildest of feed collections.

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Backup RSS Feed to Google Spreadsheet

Backup your RSS feed to a Google spreadsheet using an IFTTT recipe




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How to: Convert FaceBook posts into an RSS feed

Take any Facebook Fan Page and pull their content into an RSS reader.

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Evernote and Feed.ly Servers were Hit by DDoS Attacks as Criminals Tried to Extort Money

Earlier this week, popular notetaking app Evernote, and RSS feed service Feed.ly were taken down by multi-hour DDoS attacks.
Evernote managed to stay active with major lag and issues while Feedly was rendered unavailable.

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Feedly RSS Reader Taken Down By Attackers

Internet consumers used to getting their news from the popular RSS reader Feedly were left in the dark Wednesday morning after the service was taken down in what was described as a denial of service attack that included an attempt to extort money from the company, according to the website Verge.

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Apple Acquires Podcasting App Swell

Apple has officially acquired Pandora-for-talk-radio app Swell. The purchase price for the two-year-old startup was around $30 million. As part of the acquisition, Swell is to shutter its iOS app this week.

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