Acoustic’s head of product marketing said his company made major pivots at the start of last month. This is how he built a martech stack that allowed for such massive shifts.

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Aprimo CMO says marketers are currently struggling with what he calls “digital sameness” — where everyone is doing the same thing online.

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The hit in mid-March was sudden and dramatic, but there appear to be signs, including from media buyers, that the worst is over.

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Working from home has been a boon to the attention economy, but understand that it will not last.

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It’s one step closer to the podcast analytics advertisers have been waiting for.

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Join us online for SMX Next, a free virtual event designed to equip you with actionable SEO and SEM tactics that can drive more traffic, leads, and sales.

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For many sophisticated marketing technology platforms, it is nearly impossible to be a technology-only company.

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This is the first time Google says it has provided this kind of data to the public.

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As usual, my dilemma for finding the perfect moisturizer has not yet solved. So, after using the hyaluronic acid serum (Marine Hyaluronics) from The Ordinary, this is my second hyaluronic acid serum and I was and was completely unsure of what to expect. The best part is I am writing the review almost a month […]

The post Dot & Key Water Drench Hydrating Hyaluronic Acid Serum Concentrate appeared first on Perfect Skin Care for you.

The eye cream concentrate is very creamy and perfect for the eye area, especially if you have dry skin. The product will last you quite long since you need only a drop for each eye. It smells really nice without being over-powering and it hydrates the under-eye area pretty well. I also observed that it was not too rich for my under eye area and I did not suffer from any milia seeds or breakouts.

The post Dot & Key Hydration Range appeared first on Perfect Skin Care for you.

By Rod Nickel WINNIPEG, Manitoba (Reuters) - Prime Minister Justin Trudeau warned that if provinces move too quickly to reopen their economies, a second wave of the coronavirus pandemic could send Canada "back into confinement this summer." Trudeau, who represents a Montreal, Quebec riding, said on Saturday that he is concerned about the virus' spread in that province, the country's epicenter. Canada's death toll rose 3.5% to 4,628 from a day earlier, while cases approached 67,000.

The post Trudeau warns premature reopening could send Canada ‘back into confinement’ appeared first on Firstpost.

(Reuters) - The U.S. Food and Drug Administration (FDA) on Saturday approved emergency use authorization (EUA) to Quidel Corp for the first COVID-19 antigen test. The emergency use authorization was issued late Friday to Quidel for the Sofia 2 SARS Antigen FIA, the agency said.

The post U.S. FDA grants emergency use authorization to Quidel for first antigen test for COVID-19 appeared first on Firstpost.

PARIS (Reuters) - The number of people who have died from coronavirus infections in France rose by 80 to 26,310 on Saturday, the health ministry said, a much smaller daily increase than the previous day when it was 243. The ministry said the number of people in intensive care units - a key measure of a health system's ability to deal with the epidemic - fell by 56, or about 2%, to 2,812. That is less than half the peak of 7,148 seen on April 8

The post France says total death toll from coronavirus rises by 80 to 26,310 appeared first on Firstpost.

The nationwide tally of confirmed COVID-19 cases reached 59,662 on Saturday and the death toll rose to 1,981 with the country registering an increase of 95 deaths and 3,320 cases in 24 hours till Saturday morning, the Union Health Ministry said

The post India’s COVID-19 tally reaches 59,662, deaths near 2,000; fresh cases among repatriated Indians, paramilitary forces emerges as a major concern appeared first on Firstpost.

In the final round encounter against Russia, India's Vidit Gujrathi was beaten by Vladislav Artemiev, while B Adhiban was tamed by Dmitry Andreikin.

The post Online Nations Cup: India finish fith after suffering consecutive defeats at hands of China, Russia appeared first on Firstpost.

Paul Hemp, HBR senior editor and author of the article "Avatar-Based Marketing."

Gardiner Morse, HBR senior editor. Also: Tammy Erickson on her HBR article "Managing Middlescence."

Michael Watkins, chairman of Genesis Advisers and author of "Shaping the Game." Also: Fred Reichheld, fellow at Bain & Company.

Henry Chesbrough, author of "Open Innovation: The New Imperative for Creating and Profiting from Technology."

David Lax and James Sebenius, authors of "3-D Negotiation: Powerful Tools to Change the Game in Your Most Important Deals."

Rosabeth Moss Kanter, Harvard Business School professor. Also: "How to Manage Urban School Districts."

Mark Kramer, managing director of FSG Social Impact Advisors.

Chris Trimble, Tuck School of Business faculty and coauthor of "Ten Rules for Strategic Innovators: From Idea to Execution."

Anthony Mayo, director of the leadership initiative at Harvard Business School and coauthor of "Paths to Power."

Don Tapscott, CEO of New Paradigm and coauthor of "Wikinomics: How Mass Collaboration Changes Everything."

Jim Andrew, senior partner at The Boston Consulting Group and coauthor of "Payback: Reaping the Rewards of Innovation."

Tammy Erickson, McKinsey Award-winning author.

Larry Bossidy, former chairman and CEO of Honeywell and AlliedSignal.

Marshall Goldsmith, executive coach and author of "What Got You Here Won't Get You There: How Successful People Become Even More Successful."

Tammy Erickson, McKinsey Award-winning author.

Deborah Ancona, MIT Sloan School of Management professor and coauthor of "X-Teams: How to Build Teams that Lead, Innovate, and Succeed."

Pankaj Ghemawat, IESE Business School professor and author of "Redefining Global Strategy: Crossing Borders in a World Where Differences Still Matter."

Cheryl Perkins, founder and president of Innovationedge.

Alyson Slater, director of strategy for the Global Reporting Initiative.

Peter Williamson, Judge Business School professor and coauthor of "Dragons at Your Door: How Chinese Cost Innovation Is Disrupting Global Competition."

Behnam Tabrizi, consulting professor at Stanford University and author of "Rapid Transformation: A 90-day Plan for Fast and Effective Change."

Tammy Erickson, McKinsey Award-winning author.

George Stalk, senior partner at The Boston Consulting Group and author of "Five Future Strategies You Need Right Now."

Scott Anthony, president of Innosight and lead author of "The Innovator's Guide to Growth: Putting Disruptive Innovation to Work."

David Garvin and Amy Edmonson, Harvard Business School professors and coauthors of the HBR article "Is Yours a Learning Organization?"

Tom Davenport, Babson College professor and coauthor of the HBR article "Reverse Engineering Google's Innovation Machine."

Rakesh Khurana, Harvard Business School professor.

Mark Gordon, founding partner of Vantage Partners and coauthor of "The Point of the Deal: How to Negotiate When Yes Is Not Enough."

Josh Bernoff, vice president and principal analyst at Forrester Research and coauthor of "Groundswell: Winning in a World Transformed by Social Technologies."

Tammy Erickson, McKinsey Award-winning author.

Susan Cramm, founder and president of Valuedance.