ark JBL Launch New Benchmark: HDI Series By www.channelnews.com.au Published On :: Thu, 23 Jan 2020 14:42:00 GMT Full Article
ark What the quark?! Why matter's most basic building blocks may not exist By www.newscientist.com Published On :: Wed, 02 Oct 2019 06:00:00 +0000 Quarks are the subatomic particles thought to make up nearly everything we can see. Now it turns out they could be an illusion created by quantum trickery Full Article
ark Why dark matter's no-show could mean a big bang rethink By www.newscientist.com Published On :: Wed, 13 Nov 2019 06:00:00 +0000 We can't find any trace of cosmic dark matter – perhaps because our models of the early universe are missing a crucial piece, says astrophysicist Dan Hooper Full Article
ark Dark energy: Understanding the mystery force that rules the universe By www.newscientist.com Published On :: Wed, 11 Dec 2019 06:00:00 +0000 Dark energy dominates the universe, and could lead it to a cold, bleak end. But that's not to say we have much clue what it is or how it works Full Article
ark Are dark matter and dark energy related in anything apart from name? By www.newscientist.com Published On :: Wed, 01 Jan 2020 18:00:00 +0000 There is no law of physics dictating that dark matter and dark energy can’t be connected, and it is natural to wonder about it, writes Chanda Prescod-Weinstein Full Article
ark HARMAN Introduces World’s First Aftermarket Amplifiers to Feature Clari-Fi™ Sound Restoration Technology By news.harman.com Published On :: Tue, 06 Jan 2015 13:00:00 GMT CES 2015, LAS VEGAS – HARMAN, the premium global audio, visual, infotainment and enterprise automation group (NYSE:HAR), today unveiled the world’s first aftermarket amplifiers to feature HARMAN’s Clari-Fi technology, a proprietary software solution capable of analyzing and improving sound quality of compressed, digital music sources in real-time. HARMAN introduced Clari-Fi at CES 2014 and now the JBL® GTR and Infinity® Kappa amplifiers will feature the technology to provide a superior audio experience when playing digital music from streaming audio services. Full Article
ark New JBL® Aftermarket Amplifiers Offer Unmatched Audio Quality for Drivers By news.harman.com Published On :: Thu, 03 Sep 2015 14:00:00 GMT IFA 2015, BERLIN – HARMAN International Industries, Incorporated (NYSE:HAR), the premier connected technologies company for automotive, consumer and enterprise markets, today announced the world’s first aftermarket amplifiers to feature HARMAN’s Clari-Fi... Full Article
ark Los Angeles flower market busy as florists re-open for Mother's Day By feeds.reuters.com Published On :: Fri, 08 May 2020 12:46:20 -0400 Los Angeles' downtown flower market saw a brisk trade on Thursday morning (May 7) after California Governor Gavin Newsom gave the green light to retail florist stores to begin opening on Friday (May 8), ahead of Mother's Day in the U.S. Full Article
ark Singapore robot enforces safe distancing among park-goers By feeds.reuters.com Published On :: Fri, 08 May 2020 17:00:19 -0400 Singapore unveiled a four-legged canine-like robot on Friday (May 8) to remind park goers to maintain social distancing. Full Article
ark Ancient shark used its teeth like the blade of a power tool By www.newscientist.com Published On :: Thu, 16 Jan 2020 16:36:37 +0000 The extinct shark Edestus used its teeth like saw blades, sliding them past each other like a power tool to slice through the soft flesh of its prey Full Article
ark Sharks are easier to catch in cooler waters, and we have no idea why By www.newscientist.com Published On :: Tue, 31 Mar 2020 16:00:56 +0000 Tropical seas are ecological hotspots where predators should be active and easy to catch – but 50 years of data shows sharks are easier to catch in cooler seas Full Article
ark Whale sharks can live for at least 50 years – and probably longer By www.newscientist.com Published On :: Mon, 06 Apr 2020 05:00:03 +0000 The age of a whale shark can be determined by dating the rings of growth in their cartilage, a method that has confirmed that these animals can live for at least 50 years Full Article
ark Venture firm Benchmark raises new fund without early Uber investor: source By feeds.reuters.com Published On :: Wed, 22 Apr 2020 20:33:23 -0400 The Silicon Valley venture capital firm known for its early backing of companies such as Uber Technologies Inc is raising a new fund, but without one of its most prominent general partners, a source... Full Article PersonalFinance
ark US money market assets increased in latest week: iMoneyNet By feeds.reuters.com Published On :: Wed, 29 Apr 2020 16:12:29 -0400 U.S. money market fund assets increased by $72.69 billion to $4.652 trillion in the week ended April 28, the Money Fund Report said on Wednesday. Full Article PersonalFinance
ark US money market assets increased in latest week: iMoneyNet By feeds.reuters.com Published On :: Wed, 06 May 2020 15:07:54 -0400 U.S. money market fund assets increased by $37.80 billion to $4.690 trillion in the week ended May 5, the Money Fund Report said on Wednesday. Full Article PersonalFinance
ark Singapore robot enforces safe distancing among park-goers By www.reuters.com Published On :: Fri, 08 May 2020 17:00:19 -0400 Singapore unveiled a four-legged canine-like robot on Friday (May 8) to remind park goers to maintain social distancing. Full Article
ark <em>The Meg</em>: Real Megalodon shark would eat Jason Statham for breakfast By www.newscientist.com Published On :: Fri, 10 Aug 2018 11:37:59 +0000 Jason Statham’s new film The Meg looks gloriously silly and good luck to it, but it got us thinking about what its giant prehistoric shark was really like and why it died out Full Article
ark Huge fossil-like scars of the Anthropocene mark walls of Russian mine By www.newscientist.com Published On :: Wed, 10 Oct 2018 18:00:00 +0000 Vast machines have left the subterranean world of a potash mine in the Urals with ammonite-like whorls, photographed for a project to highlight lasting human impacts on the planet. Full Article
ark Dark matter secrets could lie buried in ancient rocks on Earth By www.newscientist.com Published On :: Tue, 26 Feb 2019 15:30:00 +0000 Fossil traces hidden deep underground may solve the mystery of dark matter, the elusive substance that makes up 80 per cent of the universe Full Article
ark Delivering Beyond Expectations, HARMAN is disrupting the market with Audio and Voice technologies across the globe. By news.harman.com Published On :: Wed, 26 Jun 2019 15:31:00 GMT Companies across the globe are focused on delivering voice-enabled products to their customers. However, voice technology is a nascent, complicated one that few companies can develop internally, without any collaboration. Enter, HARMAN Embedded Audio. A... Full Article
ark China has shut all of its wild animal markets – it was long overdue By www.newscientist.com Published On :: Wed, 04 Mar 2020 18:00:00 +0000 In an attempt to stem the spread of coronavirus, China has shut its wildlife markets for good. It is a welcome move, says Adam Vaughan Full Article
ark In dress of giant inflatable roses, Chinese artist marks Earth Day By feeds.reuters.com Published On :: Wed, 22 Apr 2020 10:17:12 -0400 Wearing a dress she made of eight giant plastic inflatable roses over a wire structure and a headpiece crowned by a globe, Chinese performance artist Kong Ning is using fashion to draw attention to environmental protection on Earth Day. Full Article artsNews
ark HARMAN Unveils the HARMAN Ignite Marketplace - Delivering Scalable Automotive Applications and Services By news.harman.com Published On :: Mon, 06 Jan 2020 13:00:00 GMT CES 2020 – LAS VEGAS, Nev. – January 6, 2020 – HARMAN, a wholly-owned subsidiary of Samsung Electronics Co. Ltd., focused on connected technologies for automotive, consumer and enterprise markets, today launched the HARMAN Ignite Marketplace, an... Full Article
ark Dark energy: Understanding the mystery force that rules the universe By www.newscientist.com Published On :: Wed, 11 Dec 2019 06:00:00 +0000 Dark energy dominates the universe, and could lead it to a cold, bleak end. But that's not to say we have much clue what it is or how it works Full Article
ark The sparkling history of tonic, from medical miracle to G&T essential By www.newscientist.com Published On :: Wed, 18 Dec 2019 18:00:00 +0000 The story of how gin and tonic came together fizzes with adventure, discovery, imperial ambition, biopiracy and a generous splash of fake news Full Article
ark Mark Levinson Introduces № 5105 Turntable at CES 2020 By news.harman.com Published On :: Mon, 06 Jan 2020 13:00:00 GMT Las Vegas, Nev. — HARMAN International, a wholly-owned subsidiary of Samsung Electronics Co., Ltd. focused on connected technologies for automotive, consumer and enterprise markets, is introducing the Mark Levinson № 5105 Turntable at CES 2020. The №... Full Article
ark Alibaba details biggest market debut in history By feeds.reuters.com Published On :: Fri, 05 Sep 2014 19:10:00 -0400 Chinese e-commerce company Alibaba set the stage for the biggest IPO ever as it looks to raise $21 billion sometime in September. Conway G. Gittens reports. Full Article
ark Market Mover: easyJet volatile as profits jump By feeds.reuters.com Published On :: Tue, 18 Nov 2014 04:00:00 -0500 The low-cost carrier’s shares have a choppy morning as it reports a solid jump in annual profits and a 35% hike in its dividend. Full Article
ark Hiding in plain sight: PhantomLance walks into a market By securelist.com Published On :: Tue, 28 Apr 2020 15:00:32 +0000 In July 2019, a sophisticated backdoor trojan in Google Play was reported. We conducted an inquiry of our own, discovering a long-term campaign, which we dubbed “PhantomLance”, its earliest registered domain dating back to December 2015. Full Article APT reports Featured Apple MacOS APT Backdoor Google Android Malware Descriptions Malware Technologies Spyware Trojan-Dropper
ark Depression Before Parkinson's Disease? By www.medicinenet.com Published On :: Sat, 9 May 2020 00:00:00 PDT Title: Depression Before Parkinson's Disease?Category: Health NewsCreated: 4/30/2007 12:00:00 AMLast Editorial Review: 4/30/2007 12:00:00 AM Full Article
ark New Finding Could Mark Shift in Alzheimer's Research By www.medicinenet.com Published On :: Sat, 9 May 2020 00:00:00 PDT Title: New Finding Could Mark Shift in Alzheimer's ResearchCategory: Health NewsCreated: 4/29/2010 8:10:00 AMLast Editorial Review: 4/29/2010 12:00:00 AM Full Article
ark Adding Surgery to Meds May Improve Life With Parkinson's By www.medicinenet.com Published On :: Sat, 9 May 2020 00:00:00 PDT Title: Adding Surgery to Meds May Improve Life With Parkinson'sCategory: Health NewsCreated: 4/29/2010 8:10:00 AMLast Editorial Review: 4/29/2010 12:00:00 AM Full Article
ark Group Doctor Visits May Help Parkinson's Patients By www.medicinenet.com Published On :: Sat, 9 May 2020 00:00:00 PDT Title: Group Doctor Visits May Help Parkinson's PatientsCategory: Health NewsCreated: 4/28/2011 11:01:00 AMLast Editorial Review: 4/28/2011 12:00:00 AM Full Article
ark Muhammad Ali's Daughter Champions Fight Against Parkinson's Disease By www.medicinenet.com Published On :: Sat, 9 May 2020 00:00:00 PDT Title: Muhammad Ali's Daughter Champions Fight Against Parkinson's DiseaseCategory: Health NewsCreated: 5/3/2013 10:35:00 AMLast Editorial Review: 5/3/2013 12:00:00 AM Full Article
ark Ex-Baseball Star Kirk Gibson Has Parkinson's Disease By www.medicinenet.com Published On :: Sat, 9 May 2020 00:00:00 PDT Title: Ex-Baseball Star Kirk Gibson Has Parkinson's DiseaseCategory: Health NewsCreated: 4/28/2015 12:00:00 AMLast Editorial Review: 4/29/2015 12:00:00 AM Full Article
ark Make Your Amusement Park Visits Safe By www.medicinenet.com Published On :: Sat, 9 May 2020 00:00:00 PDT Title: Make Your Amusement Park Visits SafeCategory: Health NewsCreated: 5/4/2018 12:00:00 AMLast Editorial Review: 5/4/2018 12:00:00 AM Full Article
ark Don't Drink or Inject Our Product, Lysol Maker Says in Response to Trump Remark By www.medicinenet.com Published On :: Sat, 9 May 2020 00:00:00 PDT Title: Don't Drink or Inject Our Product, Lysol Maker Says in Response to Trump RemarkCategory: Health NewsCreated: 4/24/2020 12:00:00 AMLast Editorial Review: 4/27/2020 12:00:00 AM Full Article
ark Many Americans in the Dark About Eye Health By www.medicinenet.com Published On :: Mon, 27 Jan 2020 00:00:00 PDT Title: Many Americans in the Dark About Eye HealthCategory: Health NewsCreated: 1/26/2020 12:00:00 AMLast Editorial Review: 1/27/2020 12:00:00 AM Full Article
ark PMC Hits Two Million Mark!! By www.ncbi.nlm.nih.gov Published On :: Fri, 25 Jun 2010 08:00:00 EST It's official—PMC has just become home to two million articles! The record-breaking article, which came from the American Journal of Medical Genetics Part B: Neuropsychiatric Genetics, became publicly available in the PMC archive on June 23. This new PMC milestone has occurred almost three years to the day since PMC reached its last one: the one-million article mark in June 2007. See also: PubMed Central Hits One Million Article Mark. Full Article
ark Therapy by Phone Helps Parkinson's Patients Manage Depression By www.medicinenet.com Published On :: Mon, 13 Apr 2020 00:00:00 PDT Title: Therapy by Phone Helps Parkinson's Patients Manage DepressionCategory: Health NewsCreated: 4/10/2020 12:00:00 AMLast Editorial Review: 4/13/2020 12:00:00 AM Full Article
ark More Trees, Parks May Mean Longer Lives for City Dwellers By www.medicinenet.com Published On :: Wed, 29 Apr 2020 00:00:00 PDT Title: More Trees, Parks May Mean Longer Lives for City DwellersCategory: Health NewsCreated: 4/28/2020 12:00:00 AMLast Editorial Review: 4/29/2020 12:00:00 AM Full Article
ark Multiplex Genetic Engineering Exploiting Pyrimidine Salvage Pathway-Based Endogenous Counterselectable Markers By mbio.asm.org Published On :: 2020-04-07T01:31:16-07:00 ABSTRACT Selectable markers are indispensable for genetic engineering, yet their number and variety are limited. Most selection procedures for prototrophic cells rely on the introduction of antibiotic resistance genes. New minimally invasive tools are needed to facilitate sophisticated genetic manipulations. Here, we characterized three endogenous genes in the human fungal pathogen Aspergillus fumigatus for their potential as markers for targeted genomic insertions of DNAs of interest (DOIs). Since these genes are involved in uptake and metabolization of pyrimidines, resistance to the toxic effects of prodrugs 5-fluorocytosine and 5-fluorouracil can be used to select successfully integrated DOIs. We show that DOI integration, resulting in the inactivation of these genes, caused no adverse effects with respect to nutrient requirements, stress resistance, or virulence. Beside the individual use of markers for site-directed integration of reporter cassettes, including the 17-kb penicillin biosynthetic cluster, we demonstrate their sequential use by inserting three genes encoding fluorescent proteins into a single strain for simultaneous multicolor localization microscopy. In addition to A. fumigatus, we validated the applicability of this novel toolbox in Penicillium chrysogenum and Fusarium oxysporum. Enabling multiple targeted insertions of DOIs without the necessity for exogenous markers, this technology has the potential to significantly advance genetic engineering. IMPORTANCE This work reports the discovery of a novel genetic toolbox comprising multiple, endogenous selectable markers for targeted genomic insertions of DNAs of interest (DOIs). Marker genes encode proteins involved in 5-fluorocytosine uptake and pyrimidine salvage activities mediating 5-fluorocytosine deamination as well as 5-fluorouracil phosphoribosylation. The requirement for their genomic replacement by DOIs to confer 5-fluorocytosine or 5-fluorouracil resistance for transformation selection enforces site-specific integrations. Due to the fact that the described markers are endogenously encoded, there is no necessity for the exogenous introduction of commonly employed markers such as auxotrophy-complementing genes or antibiotic resistance cassettes. Importantly, inactivation of the described marker genes had no adverse effects on nutrient requirements, growth, or virulence of the human pathogen Aspergillus fumigatus. Given the limited number and distinct types of selectable markers available for the genetic manipulation of prototrophic strains such as wild-type strains, we anticipate that the proposed methodology will significantly advance genetic as well as metabolic engineering of fungal species. Full Article
ark Federal funding for gun violence prevention research sparks hopes: Priorities, direction being explored By thenationshealth.aphapublications.org Published On :: 2020-05-01T05:00:17-07:00 After more than 20 years of minimal funding, the U.S. is opening its purse strings to research on gun violence prevention. Full Article
ark A large Taenidium burrow from the Upper Carboniferous of Corrie, Isle of Arran, and remarks on the association of Taenidium burrows and Diplichnites trails By sjg.lyellcollection.org Published On :: 2019-11-29T02:21:48-08:00 Large un-walled backfilled burrows of the Taenidium type are known from Paleozoic deltaic marine environments worldwide where they are often associated with Diplichnites trackways. The latter are generally attributed to arthropleurid myriapods and it may be that the burrows were also made by these animals. Here we describe a Taenidium burrow from the Limestone Coal Formation of the Isle of Arran, a formation that also hosts a well-known example of Diplichnites, supporting the association of the two types of trace fossil and extending their known co-occurrence upward into the Upper Carboniferous. Full Article
ark Levodopa-induced dyskinesia in dementia with Lewy bodies and Parkinson disease with dementia By cp.neurology.org Published On :: 2020-04-06T12:45:20-07:00 Objective To investigate the frequency of levodopa-induced dyskinesia in dementia with Lewy bodies (DLBs) and Parkinson disease with dementia (PDD) and compare these frequencies with patients with incident Parkinson disease (PD) through a population-based cohort study. Methods We identified all patients with DLB, PDD, and PD without dementia in a 1991–2010 population-based parkinsonism-incident cohort, in Olmsted County, Minnesota. We abstracted information about levodopa-induced dyskinesia. We compared patients with DLB and PDD with dyskinesia with patients with PD from the same cohort. Results Levodopa use and dyskinesia data were available for 141/143 (98.6%) patients with a diagnosis of either DLB or PDD; 87 (61.7%), treated with levodopa. Dyskinesia was documented in 12.6% (8 DLB and 3 PDD) of levodopa-treated patients. Among these patients, median parkinsonism diagnosis age was 74 years (range: 64–80 years); 63.6%, male. The median interval from levodopa initiation to dyskinesia onset was 2 years (range: 3 months–4 years); the median daily levodopa dosage was 600 mg (range: 50–1,600 mg). Dyskinesia severity led to levodopa adjustments in 5 patients, and all improved. Patients with dyskinesia were diagnosed with parkinsonism at a significantly younger age compared with patients without dyskinesia (p < 0.001). Levodopa dosage was unrelated to increased risk of dyskinesias among DLB and PDD. In contrast, 30.1% of levodopa-treated patients with PD developed dyskinesia. In age-, sex-, and levodopa dosage–adjusted models, Patients with DLB and PDD each had lower odds of developing dyskinesia than patients with PD (odds ratio = 0.42, 95% CI 0.21–0.88; p = 0.02). Conclusions The dyskinesia risk for levodopa-treated patients with DLB or PDD was substantially less than for levodopa-treated patients with PD. Full Article
ark Cerebral venous thrombosis: Associations between disease severity and cardiac markers By cp.neurology.org Published On :: 2020-04-06T12:45:20-07:00 Background Plasma cardiac troponin (cTn) elevation occurs in acute ischemic stroke and intracranial hemorrhage and can suggest a poor prognosis. Because acute cerebral venous thrombosis (CVT) might lead to venous stasis, which could result in cardiac stress, it is important to evaluate whether cTn elevation occurs in patients with CVT. Methods Inpatients at Johns Hopkins Hospital from 2005 to 2015 meeting the following criteria were included: CVT (ICD-9 codes with radiologic confirmation) and available admission electrocardiogram (ECG) and cTn level. In regression models, presence of ECG abnormalities and cTn elevation (>0.06 ng/mL) were evaluated as dependent variables in separate models, with location and severity of CVT involvement as independent variables, adjusted for age, sex, and hypertension. Results Of 81 patients with CVST, 53 (66%) met the inclusion criteria. Participants were, on average, aged 42 years, white (71%), and female (66%). The left transverse sinus was most commonly thrombosed (47%), with 66% having >2 veins thrombosed. Twenty-two (41%) had cTn elevation. Odds of cTn elevation increased per each additional vein thrombosed (adjusted OR 2.79, 95% CI [1.08–7.23]). Of those with deep venous involvement, 37.5% had cTn elevation compared with 4.4% without deep clots (p = 0.02). Venous infarction (n = 15) was associated with a higher mean cTn (0.14 vs 0.02 ng/mL, p = 0.009) and was predictive of a higher cTn in adjusted models (β = 0.15, 95% CI [0.06–0.25]). Conclusions In this single-center cohort study, markers of CVT severity were associated with increased odds of cTn elevation; further investigation is needed to elucidate causality and significance. Full Article
ark Author response: Symptom burden among individuals with Parkinson disease: A national survey By cp.neurology.org Published On :: 2020-04-06T12:45:20-07:00 We appreciate the readers' comments on the prevalence and impact of apathy on quality of life among individuals with Parkinson disease. In constructing our survey instrument, we discussed the inclusion of apathy as a symptom. However, we ultimately opted against inclusion because of concerns about the specificity of terminology in our online survey. Patients and care partners may not be familiar with the term "apathy,"and near-synonyms such as "reduced motivation" have substantial overlap with other nonmotor features. Still, as the readers point out, apathy is extremely common and under-recognized. Similar to many of the nonmotor symptoms identified in our study,1 we agree that clinicians should be screening for apathy among those with Parkinson disease. Full Article
ark Reader response: Symptom burden among individuals with Parkinson disease: A national survey By cp.neurology.org Published On :: 2020-04-06T12:45:20-07:00 We read with great interest the study by Tarolli et al.,1 which explored the burden of disease in Parkinson disease (PD) by evaluating the prevalence of nonmotor symptoms and their association with quality of life. The authors selected nonmotor symptoms based on literature review, expert opinions, and patient interviews. We note that apathy, which has major consequences for patients and carers, was not included as a relevant nonmotor symptom in their study. We performed a subcohort analysis of 60 patients from a study of pain in PD in 110 outpatients (PaCoMo-study, registered trial number: NL6311402917 [toetsingonline.nl]). We retrospectively reviewed the medical records to check whether the clinician identified apathy in these patients in the previous year, which was the case in 15% of the patients (n = 9). Blind to those results, patients were examined with the Apathy Scale (AS).2 In total, 63.3% (n = 38) of the patients scored positive on the AS. Only 18.4% of the patients who scored positive on the AS were also classified or mentioned with apathy in the medical records by clinicians. Full Article
ark Shellhaas RA, Burns JW, Barks JDE, Fauziya Hassan F, Chervin RD. Maternal Voice and Infant Sleep in the Neonatal Intensive Care Unit. Pediatrics. 2019;144(3):e30190288 By pediatrics.aappublications.org Published On :: 2020-05-01T01:00:46-07:00 Full Article
ark Pseudorabies Virus Infection of Epithelial Cells Leads to Persistent but Aberrant Activation of the NF-{kappa}B Pathway, Inhibiting Hallmark NF-{kappa}B-Induced Proinflammatory Gene Expression [Virus-Cell Interactions] By jvi.asm.org Published On :: 2020-05-04T08:00:46-07:00 The nuclear factor kappa B (NF-B) is a potent transcription factor, activation of which typically results in robust proinflammatory signaling and triggering of fast negative feedback modulators to avoid excessive inflammatory responses. Here, we report that infection of epithelial cells, including primary porcine respiratory epithelial cells, with the porcine alphaherpesvirus pseudorabies virus (PRV) results in the gradual and persistent activation of NF-B, illustrated by proteasome-dependent degradation of the inhibitory NF-B regulator IB and nuclear translocation and phosphorylation of the NF-B subunit p65. PRV-induced persistent activation of NF-B does not result in expression of negative feedback loop genes, like the gene for IBα or A20, and does not trigger expression of prototypical proinflammatory genes, like the gene for tumor necrosis factor alpha (TNF-α) or interleukin-6 (IL-6). In addition, PRV infection inhibits TNF-α-induced canonical NF-B activation. Hence, PRV infection triggers persistent NF-B activation in an unorthodox way and dramatically modulates the NF-B signaling axis, preventing typical proinflammatory gene expression and the responsiveness of cells to canonical NF-B signaling, which may aid the virus in modulating early proinflammatory responses in the infected host. IMPORTANCE The NF-B transcription factor is activated via different key inflammatory pathways and typically results in the fast expression of several proinflammatory genes as well as negative feedback loop genes to prevent excessive inflammation. In the current report, we describe that infection of cells with the porcine alphaherpesvirus pseudorabies virus (PRV) triggers a gradual and persistent aberrant activation of NF-B, which does not result in expression of hallmark proinflammatory or negative feedback loop genes. In addition, although PRV-induced NF-B activation shares some mechanistic features with canonical NF-B activation, it also shows remarkable differences; e.g., it is largely independent of the canonical IB kinase (IKK) and even renders infected cells resistant to canonical NF-B activation by the inflammatory cytokine TNF-α. Aberrant PRV-induced NF-B activation may therefore paradoxically serve as a viral immune evasion strategy and may represent an important tool to unravel currently unknown mechanisms and consequences of NF-B activation. Full Article