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Discrete geometry and symmetry : dedicated to Károly Bezdek and Egon Schulte on the Occasion of their 60th Birthdays / Marston D. E. Conder, Antoine Deza, Asia Ivić Weiss, editors




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Online marketing inside out / by Brandon Eley & Shayne Tilley

Eley, Brandon




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Beyond the familiar : long-term growth through customer focus and innovation / Patrick Barwise and Seán Meehan

Barwise, Patrick




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The marketer's handbook : reassessing marketing techniques for modern business / Laurie Young

Young, Laurie, 1955-




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Services marketing / William Chitty, Andrew Hughes, Steven D'Alessandro

Chitty, William




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Marketing research : tools & techniques / Nigel Bradley

Bradley, Nigel, 1958-




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The old rules of marketing are dead : 6 new rules to reinvent your brand & reignite your business / Timothy R. Pearson

Pearson, Timothy R




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Marketing strategy & competitive positioning / Graham Hooley, Nigel F. Piercy, Brigitte Nicoulaud

Hooley, Graham J




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The entrepreneur's guide to market research / Anne M. Wenzel

Wenzel, Anne M




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Facebook marketing : leveraging Facebook's features for your marketing campaigns / Brian Carter, Justin Levy

Carter, Brian, 1973-




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Social media marketing : strategies for engaging in Facebook, Twitter & other social media / Liana "Li" Evans

Evans, Liana




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Good works! : marketing and corporate initiatives that build a better world-- and the bottom line / Philip Kotler, David Hessekiel & Nancy R. Lee

Kotler, Philip




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"Service please" : the power and perils of customer service / by Barry Urquhart

Urquhart, Barry




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Marketing research / William Zikmund, Steve D'Alessandro, Hume Winzar, Ben Lowe, Barry Babin

Zikmund, William G, author




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The small business owner's handbook to search engine optimization : increase your Google rankings, double your site traffic-- in just 15 steps--guaranteed / Stephen Woessner

Woessner, Stephen, 1972-




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Consumer behaviour / Leon Schiffman, Aron O'Cass, Angela Paladino, Jamie Carlson

Schiffman, Leon G., author




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Qualitative consumer & marketing research / Russell Belk, Eileen Fischer and Robert V. Kozinets

Belk, Russell W




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Brands with character / [idea and concept by Basheer Graphic Books ; curated, edited and designed by Working Title & Co.]




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Digital marketing : integrating strategy and tactics with values : a guidebook for executives, managers, and students / written by Ira Kaufman & Chris Horton

Kaufman, Ira Morton, 1947- author




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Brandchild : remarkable insights into the minds of today's global kids and their relationship with brands / Martin Lindstrom with Patricia B Seybold

Lindström, Martin, 1970-




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The business of children's entertainment / Norma Odom Pecora

Pecora, Norma Odom




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Creating ever-cool : a marketer's guide to a kid's heart / Gene Del Vecchio ; [illustrations by Damian Fulton]

Del Vecchio, Gene




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Entertainment celebrity human brands : the complex role of celebrities' attributes and consumer-celebrity relationships upon consumers' aspirations and buying behaviour / Marcela Quartim de Moraes

Moraes, Marcela Quartim de, author




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HBR's 10 must reads on strategic marketing




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Service design : from insight to implementation / Andrew Polaine, Lavrans Løvlie, and Ben Reason

Polaine, Andrew, author




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Blue ocean shift : beyond competing : proven steps to inspire confidence and seize new growth / W. Chan Kim, Renée Mauborgne

Kim, W. Chan, author




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Introduction to neuromarketing & consumer neuroscience / Thomas Zoëga Ramsøy, PhD

Ramsøy, Thomas Zoëga, author




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Marketing strategy & competitive positioning / Graham Hooley, Nigel F. Piercy, Brigitte Nicoulaud, John M. Rudd

Hooley, Graham J., author




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Marketing research / William Zikmund, Steven D'Alessandro, Ben Lowe, Hume Winzar, Barry J. Babin

Zikmund, William G., author




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Social media marketing / Tracy L. Tuten & Michael R. Solomon

Tuten, Tracy L., 1967- author




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Content Marketing: The 4 Most Critical Components to Measure & Analyze

Content marketing has gained much traction over the last 18 months and for good reasons. It is becoming an important part of any organizations marketing mix and can have an immediate impact on how companies are perceived, as well as their success online.

Content marketing also has an immediate impact on search.

complete article




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Google Looks to Shed 'Geek' Glass with Designer Chic

Google Glass Makeover - The company noted that the new Google Glass designs build on the Titanium Collection released this past January.
The designer collection will include five new frames and eight new shades.

complete article




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Top 10 RSS Feeds For Medical News & Alerts

Health is definitely one of those things we do not notice till it starts to ebb away. Isn’t it also true that medical news is the last thing you like to read or see in newspapers and television? That is, if you do not have any illness in the family. I pray you do not, but if you do then the web has always been a secondary source of some great information. The first source should always be your general practitioner and physician.

There is no harm in arming yourself with information when you need to talk to a doctor. A better informed patient (or a patients guardian) makes for a wiser decision maker. We are living on the cutting edge of great medical leaps. Medical news and alerts help us to keep pace with these leaps. Let’s look at some top websites for RSS medical news feeds and stay alert with the help of their feeds.

complete article




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Amazons Alexa can tell you what's trending on Twitter

A report yesterday revealed that Amazon might open up its Alexa ecosystem to allow push notifications, so that it could interrupt to warn you about a traffic jam, for instance.

complete article




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The wrath of social media! Face-to-face conversation becoming a passé

With social media substituting real-life communication, one-third of people communicate less face-to-face with their loved ones, a key factor for damaging relationships, a study has found.

The findings showed that a significant third of people communicate less with their parents (31 per cent), children (33 per cent), partners (23 per cent) and friends (35 per cent) because they can see and communicate with them via social media.

complete article




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SEO & Marketing Facts

One of the most significant and important markets in America right now is marketing. Catering to a generation that is hooked on the internet, their phones, constantly browsing, and enjoying the instant gratification of e-commerce might seem easy, but brands have to have insights into who they cater to and how. They also have to keep up with constant updates in technology and strategy.

Marketing relies on creativity to stay ahead of the competition. There are some little-known facts about SEO and marketing strategy that may surprise you.

complete article




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Does social networking at work boost your company's profits?

Once upon a time, sitting at your desk liking and swiping was a good way to annoy your boss. Most companies saw social media use as a distraction or a risk to be managed, and many banned Facebook and Twitter from their networks. Yet today, some of the world's biggest employers are doing the opposite: coaxing and cajoling workers to sign up to a new form of social media designed for the workplace.

Among the first was Yammer, a Facebook clone for companies and teams launched in 2008 and bought by Microsoft in 2012. Then there was Slack, the quirky office chat app which spread like wildfire through the tech industry, roughly doubling its revenue each year. Microsoft responded by launching Teams, a collaboration and chat tool tied in to Microsoft Office which now has 200,000 firms on board.

complete article




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11 Things Health Leaders Need To Know About Social Media & Marketing

Of the more than 7 billion people on Earth, the number of mobile phone users is approaching 5 billion devices, while toothbrush ownership is closer to 4 billion. Indicating that both marketing of technology and public health have great disparities, but also that leadership in health care are not executing on their brands, social media or marketing. But in the U.S., hospital identity and health branding are paramount for success in a community. By listening to patients, getting feedback on wants and needs, and creating new incentives to engage individuals, increased revenue, greater trust and improved health might be achieved.

Here are 10 surprising things to keep in mind when health care and hospital leadership plan marketing efforts for 2019:

complete article




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Social media hacks, bad contractors, smartphone problems are 2018's top consumer complaints

Contractor complaints and safety concerns with smartphone apps were among what the ABC 7 I-Team found to be the top three consumer complaints in 2018.

complete article





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Hobbes's kingdom of light : a study of the foundations of modern political philosophy / Devin Stauffer

Stauffer, Devin, 1970- author




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The Oxford handbook of populism / edited by Cristóbal Rovira Kaltwasser, Paul Taggart, Paulina Ochoa Espejo and Pierre Ostiguy




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Review of ANAO's methodology to audit performance statement : report by the independent auditor / Australian National Audit Office

Australian National Audit Office, author




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Report 479 : Australian Government security arrangements : inquiry based on Auditor-General's reports 38 and 43 (2017-18) / Joint Committee of Public Accounts and Audit

Australia. Parliament. Joint Committee of Public Accounts and Audit, author, issuing body




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House of Representatives report concerning the registration and declaration of members' interests during 2018 / Committee of Privileges and Members' Interests

Australia. Parliament. House of Representatives. Standing Committee of Privileges and Members' Interests, author




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Australian Government funding : inquiry based on Auditor-General's reports 18 and 50 (2017-18) / Joint Committee of Public Accounts and Audit

Australia. Parliament. Joint Committee of Public Accounts and Audit, author, issuing body




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Compliance by former Ministers of State with the requirements of the Prime Minister's Statement of Ministerial Standards / The Senate Finance and Public Administration References Committee

Australia. Parliament. Senate. Finance and Public Administration References Committee, author, issuing body




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Bioinformatics and biomedical engineering: 4th International Conference, IWBBIO 2016, Granada, Spain, April 20-22, 2016, Proceedings / Francisco Ortuño, Ignacio Rojas (eds.)

Online Resource




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Algorithms for computational biology: third International Conference, AlCoB 2016, Trujillo, Spain, June 21-22, 2016, Proceedings / María Botón-Fernández, Carlos Martín-Vide, Sergio Santander-Jiménez, Miguel A. Vega-Rodríguez

Online Resource




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Algorithms for computational biology: 4th International Conference, AlCoB 2017, Aveiro, Portugal, June 5-6, 2017, Proceedings / edited by Daniel Figueiredo, Carlos Martín-Vide, Diogo Pratas, Miguel A. Vega-Rodríguez (eds.)

Online Resource