The Indian mobile accessories market is set to explode owing to the exponential smartphone sales growth and domestic phone maker Intex aims to touch the Rs.100 crore mark.

For the first time, the smartphone market in India crossed the 30 million unit shipments milestone in the third quarter of this year, the International Data Corp (IDC) reported on Tuesday.

Profit booking, weak rupee and lower crude oil prices dragged the Indian equity markets lower on Friday.

Broadly negative global cues, along with rupee depreciation depressed the Indian equity markets during the early morning trade session on Tuesday.

Rupee depreciation, foreign fund outflows and lower global crude oil prices depressed the Indian equity markets on Tuesday.

The 30-scrip Sensitive Index (Sensex) on Wednesday opened on a positive note during the morning session of the trade.

With declining oil prices and widespread anxiety over the impact of demonetisation, the key Indian equity market indices opened flat on Thursday.

Buoyed by the emerging digital business strategies that Indian firms are fast adopting, the country's software revenue is set to reach $5.8 billion in 2017 -- a 12.8 pct increase from 2016, a new report said on Thursday.

While early detection of Alzheimer's disease is crucial for better outcomes, a report on Wednesday said that blood-based tests are emerging as valuable tools.

Apple iPhone 15 has become the best-selling smartphone globally in the third quarter (Q3) this year, followed closely by iPhone 15 Pro Max and iPhone 15 Pro, according to a report on Thursday.

Kannada actor Rishi of Operation Alamelamma fame has married Swathi in Chennai.

Rocking Star Yash and Power Star Puneeth Rajkumar took part in the 6th anniversary celebration of Hombale Films, which made blockbuster movies like Raajakumara and KGF: Chapter 1.

Namitha, who once dominated the mass movies with her hot looks, has retained her glamarous side even today. Even after marriage, the actress creates a lot of noise on social media sites with her colourful oufits. Check out some of her recent pictures.

Vignesh Shivan is teaming up with his girlfriend Nayanthara again. He is directing her next film Kaathuvaakula Rendu Kaadhal (KRK), which also has Vijay Sethupathi and Samantha.

Samantha and Siddharth were one of the hottest couple of South Indian at one point of time. Although they had never confessed that they were in love, the actors had given ample of hints on sharing special relationship.

Vanitha Vijayakumar has tied the knot to her boyfriend Peter Paul on Saturday, 27 June. They took the wedding vows in the presence of their close friends and relatives.

The Raazi director Meghana Gulzar is all set to make an action thriller based on a real-life incident, starring Kareena Kapoor in the lead role and also having Prithviraj in an important role in the film.

The share price of all the companies in the Adani Group surged on Wednesday, adding Rs 54,381.06 crore worth of wealth to the investors' kitty.

India's fast-moving consumer goods (FMCG) sector grew 5.7 per cent by value and 4.1 per cent by volume in the July-September quarter driven by rural demand which grew faster than urban markets for the third consecutive quarter, according to the latest report by consumer intelligence firm NielsenIQ.

The Indian stock market closed flat on Friday as selling was seen in the auto, PSU bank, financial service, metal, and realty sectors at the end of trading.

The week saw Donald Trump returning to power in the US election amid a second consecutive rate cut by Fed this year, as the Indian stock market continued to experience consolidation due to heightened selling pressure from foreign institutional investors (FIIs).

As urban consumers increasingly seek health-oriented products, smart snacking in India has grown 1.2 times faster than traditional snacks, according to a report on Tuesday.

The woman injured in the grenade attack by terrorists in Srinagar's Sunday market on November 3, succumbed to critical injuries in the hospital here on Tuesday.

The Janata Dal (S) demanded public apology and resignation of Minister for Waqf and Tourism Zameer Ahmad Khan over his racist remarks against Union Minister HD Kumaraswamy.

A major revolution has been carried out in building a healthy India under Prime Minister Narendra Modi's leadership, stated Union Minister for Heavy Industries and Steel H. D. Kumaraswamy on Tuesday.

Ecuador international Marco Angulo has passed away on Monday, having been in a hospital since October 7, after the midfielder was involved in a car accident.

More than 100,000 people have been laid off in the technology industry alone this year, and — either by circumstance or choice — at least some of them are not heading back into exclusively full-time work. LinkedIn launched a freelancer marketplace in 2021 to capture some of that activity. Now, at a time when other […]

© 2024 TechCrunch. All rights reserved. For personal use only.

Procurement — the process of requesting, vetting, and eventually buying IT and other supplies in an organization — is typically one of the more frustrating, dry, yet inevitable aspects of a workplace.  When you are in need of a new app or device, or when you need to renew an existing contract for one in […]

© 2024 TechCrunch. All rights reserved. For personal use only.

Fleek, an online marketplace that connects second-hand clothing wholesalers with those who sell it at retail, has raised a $20.4 million Series A.

© 2024 TechCrunch. All rights reserved. For personal use only.

Apple’s iPhone has overtaken Samsung for the first time ever as the best-selling smartphone in 2023, according to a new report from IDC. The tech giant accounted for 20% of the global market with 234.6 million shipments last year. Samsung closed the year with 226.6 million shipments, while Xiaomi and Oppo saw 145.9 and 103.1 […]

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The iPhone 15 and its many iterations comprised more than half of Apple’s Q4 smartphone shipments of nearly 2.8 million units in India, Canalys said in its quarterly report. The handset has seen remarkable success in India as Apple pushed the latest models during the festive sales, which occur across online and offline channels in […]

© 2024 TechCrunch. All rights reserved. For personal use only.

Samsung this morning announced that the Galaxy Watch line has received FDA approval for sleep apnea detection. The move is a big one for the smartwatch category, where health and fitness now comprise a majority of new features. For the last several years, the industry has focused on heart monitoring and blood oxygen detection, as […]

© 2024 TechCrunch. All rights reserved. For personal use only.

After a brief tease at the end of its big Galaxy S24 event earlier this month, Samsung officially debuted the Galaxy Ring this morning at MWC. The earlier announcement offered little more than an image and confirmation that the hardware giant is entering that emerging corner of the wearable tech space. Following the Unpacked presser, […]

© 2024 TechCrunch. All rights reserved. For personal use only.

At Unpacked 2024, the company shared more details about the Galaxy Ring, which represents the first take on the category from a hardware giant.

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India's wearable market declined in Q2, primarily because smartwatch are not attracting consumers.

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The Federal Trade Commission (FTC) announced on Tuesday that it will be taking action against the online cash app and neobank Dave, which it says used “misleading marketing to deceive consumers.” At issue is how Dave marketed $500 cash advances to consumers that it rarely offered, and the “Express Fee” it charged if customers wanted […]

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Tofino Capital, a venture capital firm targeting early-stage startups in emerging markets, has launched its $10 million fund. It is announcing the first close of this fund at $5 million and hopes to achieve a final close nine months from now.   The firm, founded by Eliot Pence and Aubrey Hruby, wants to back startups in Africa, […]

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Final Saying

Ginger VS Grammarly: When it comes to grammar checkers, Ginger and Grammarly are two of the most popular choices on the market. This article aims to highlight the specifics of each one so that you can make a more informed decision about the one you'll use.

What is Grammarly?

If you are a writer, you must have heard of  Grammarly before. Grammarly has over 10M users across the globe, it's probably the most popular AI writing enhancement tool, without a doubt. That's why there's a high chance that you already know about Grammarly.

But today we are going to do a comparison between Ginger and Grammarly, So let's define Grammarly here. Like Ginger, Grammarly is an AI writing assistant that checks for grammatical errors, spellings, and punctuation. The free version covers the basics like identifying grammar and spelling mistakes

While the Premium version offers a lot more functionality, it detects plagiarism in your content, suggests word choice, or adds fluency to it.

Features of Grammarly

• Grammarly detects basic to advance grammatical errors and also help you why this is an error and suggest to you how you can improve it
• Create a personal dictionary 
• Check to spell for American, British, Canadian, and Australian English.
• Understand inconsistencies. 
• Detect unclear structure. 
• Detect Plagiarism.
• Explore overuse of words and wordiness. 
• Get to know about the improper tones. 
• Discover the insensitive language aligns with your intent, audience, style, emotion, and more.

What is Ginger

 Ginger is a writing enhancement tool that not only catches typos and grammatical mistakes but also suggests content improvements. As you type, it picks up on errors then shows you what’s wrong, and suggests a fix. It also provides you with synonyms and definitions of words and allows you to translate your text into dozens of languages.

Ginger Software: Features & Benefits

• Ginger's software helps you identify and correct common grammatical mistakes, such as consecutive nouns, or contextual spelling correction.
• The sentence rephrasing feature can help you convey your meaning perfectly.
• Ginger acts like a personal coach that helps you practice certain exercises based on your mistakes.
• The dictionary feature helps users understand the meanings of words.

In addition, the program provides a text reader, so you can gauge your writing’s conversational tone.

Ginger vs Grammarly

Grammarly and Ginger are two popular grammar checker software brands that help you to become a better writer. But if you’re undecided about which software to use, consider these differences:

• Grammarly only supports the English language while Ginger supports 40+ languages.
• Grammarly offers a wordiness feature while Ginger lacks a Wordiness feature.
• Grammarly shows an accuracy score while Ginger lacks an accuracy score feature.
• Grammarly has a plagiarism checker while ginger doesn't have such a feature.
• Grammarly can recognize an incorrect use of numbers while Ginger can’t recognize an incorrect use of numbers.
• Grammarly and Ginger both have mobile apps.
• Ginger and Grammarly offer monthly, quarterly, and annual plans.
• Grammarly allows you to check uploaded documents. while Ginger doesn't check uploaded documents.
• Grammarly Offers a tone suggestion feature while Ginger doesn't offer a tone suggestion feature.
• Ginger helps to translate documents into 40+ languages while Grammarly doesn't have a translation feature.
• Ginger Offers text to speech features while Grammarly doesn't have such features.

Grammarly Score: 7/10

Ginger:4/10

So Grammarly  wins here.

Ginger VS Grammarly: Pricing Difference

• Ginger offers a Premium subscription for 13.99$/month. it comes at $11.19/month for quarterly and $7.49/month for an annual subscription with 40$ off.
• On the other hand,  Grammarly offers a Premium subscription for $30/month for a monthly plan  $20/month for quarterly, and $12/month for an annual subscription.

For companies with three or more employees, the Business plan costs $12.50/month for each member of your team. 

Ginger Wins Here

Ginger vs Grammarly – Pros and Cons

Grammarly Pros

• Offers  free version
• All-in-one tool (grammar checker + spell checker + punctuation checker)
• Allows you to edit a document without affecting the formatting.
• Style checker (paid version)


• Active and passive voice checker
• Personal dictionary 
• Plagiarism checker (paid version)
• Available on all major devices and platforms
• Free mobile apps 
• User-friendly interface
• Browser extensions and MS word add-ons
• Can upload and download documents

Grammarly Cons

• Supports only English 
• Customer support only via email
• Limits to 150,000 words
• Subscription plans can be a bit pricey 
• Doesn’t offer a free trial
• No refund policy

Ginger Pros

• Offers free version
• All-in-one tool (grammar checker + spell checker + punctuation checker)
• Affordable Subscription plans (Additionals discounts are available)
• Active and passive voice changer
• Translates documents in 40+ languages 
• Personal dictionary
• Browser extension available 
•  Personal trainers help clients develop their knowledge of grammar.
• Text-to-speech feature reads work out loud
• Get a full refund within 7 days

Ginger Cons

• Mobile apps aren't free
• Limited monthly corrections for free users
• No style checker
• No plagiarism checker
• Not as user-friendly as Grammarly
• You are unable to upload or download documents; however, you may copy and paste files as needed.
• Doesn't offer a free trial

Summarizing the Ginger VS Grammarly: My Recommendation

While both writing assistants are fantastic in their ways, you need to choose the one you want. 

For example, go for Grammarly if you want a plagiarism tool included. 

Choose Ginger if you want to write in languages other than English. I will to the differences for you in order to make the distinctions clearer.

• Grammarly offers a plagiarism checking tool
• Ginger provides text to speech tool
• Grammarly helps you check uploaded documents
• Ginger supports over 40 languages
• Grammarly has a more friendly UI/UX

Which one you like let me know in the comments section also give your opinions in the comments section below.

What is Grammarly?

Grammarly is a tool that checks for grammatical errors, spelling, and punctuation.it gives you comprehensive feedback on your writing. You can use this tool to proofread and edit articles, blog posts, emails, etc.

Grammarly also detects all types of mistakes, including sentence structure issues and misused words. It also gives you suggestions on style changes, punctuation, spelling, and grammar all are in real-time. The free version covers the basics like identifying grammar and spelling mistakes

whereas the Premium version offers a lot more functionality, it detects plagiarism in your content, suggests word choice, or adds fluency to it.

Features of Grammarly

• Spelling and Word Suggestion: Grammarly detects basic to advance grammatical errors and also help you why this is an error and suggest to you how you can improve it
• Create a Personal Dictionary: The Grammarly app allows you to add words to your personal dictionary so that the same mistake isn't highlighted every time you run Grammarly.
• Different English Style: Check to spell for American, British, Canadian, and Australian English.
• Plagiarism: This feature helps you detect if a text has been plagiarized by comparing it with over eight billion web pages.
• Wordiness: This tool will help you check your writing for long and hard-to-read sentences. It also shows you how to shorten sentences so that they are more concise.
• Passive Voice: The program also notifies users when passive voice is used too frequently in a document.
• Punctuations: This feature flags all incorrect and missing punctuation.
• Repetition: The tool provides recommendations for replacing the repeated word.
• Proposition: Grammarly identifies misplaced and confused prepositions.
  
• Plugins: It offers Microsoft Word, Microsoft Outlook, and Google Chrome plugins.

What is ProWritingAid?

ProWritingAid is a style and grammar checker for content creators and writers. It helps to optimize word choice, punctuation errors, and common grammar mistakes, providing detailed reports to help you improve your writing. 

ProWritingAid can be used as an add-on to WordPress, Gmail, and Google Docs. The software also offers helpful articles, videos, quizzes, and explanations to help improve your writing.

Features of ProWriting Aid

Here are some key features of ProWriting Aid:

• Grammar checker and spell checker: This tool helps you to find all grammatical and spelling errors.
• Find repeated words:  The tool also allows you to search for repeated words and phrases in your content.
• Context-sensitive style suggestions:  You can find the exact style of writing you intend and suggest if it flows well in your writing.
• Check the readability of your content: Pro Writing Aid helps you identify the strengths and weaknesses of your article by pointing out difficult sentences and paragraphs.
• Sentence Length: It also indicates the length of your sentences.
• Check Grammatical error: It also checks your work for any grammatical errors or typos, as well.
• Overused words: As a writer, you might find yourself using the same word repeatedly. ProWritingAid's overused words checker helps you avoid this lazy writing mistake.
• Consistency: Check your work for inconsistent usage of open and closed quotation marks.
• Echoes: Check your writing for uniformly repetitive words and phrases.

Difference between Grammarly and Pro-Writing Aid

Grammarly and ProWritingAid are well-known grammar-checking software. However, if you're like most people who can't decide which to use, here are some different points that may be helpful in your decision.

Grammarly vs ProWritingAid

• Grammarly is a writing enhancement tool that offers suggestions for grammar, vocabulary, and syntax whereas ProWritingAid offers world-class grammar and style checking, as well as advanced reports to help you strengthen your writing.
• Grammarly provides Android and IOS apps whereas ProWritingAid doesn't have a mobile or IOS app.
• Grammarly offers important suggestions about mistakes you've made whereas ProWritingAid  shows more suggestions than Grammarly but all recommendations are not accurate
• Grammarly has a more friendly UI/UX whereas the ProWritingAid interface is not friendly as Grammarly.
• Grammarly is an accurate grammar checker for non-fiction writing whereas ProWritingAid is an accurate grammar checker for fiction writers.
• Grammarly finds grammar and punctuation mistakes, whereas ProWritingAid identifies run-on sentences and fragments.
• Grammarly provides 24/7 support via submitting a ticket and sending emails. ProWritingAid’s support team is available via email, though the response time is approximately 48 hours.
• Grammarly offers many features in its free plan, whereas ProWritingAid offers some basic features in the free plan.
• Grammarly does not offer much feedback on big picture writing; ProWritingAid offers complete feedback on big picture writing.
• Grammarly is a better option for accuracy, whereas ProWritingAid is better for handling fragmented sentences and dialogue. It can be quite useful for fiction writers.

ProWritingAid VS Grammarly: Pricing Difference

• ProWritingAid comes with three pricing structures. The full-year cost of ProWritingAid is $79, while its lifetime plans cost $339. You also can opt for a monthly plan of $20.
• Grammarly offers a Premium subscription for $30/month for a monthly plan  $20/month for quarterly and $12/month for an annual subscription.
• The Business plan costs $12.50 per month for each member of your company.

ProWritingAid vs Grammarly – Pros and Cons

Grammarly Pros

• It allows you to fix common mistakes like grammar and spelling.
• Offers most features in the free plan
• Allows you to edit a document without affecting the formatting.
• Active and passive voice checker
• Personal dictionary 
• Plagiarism checker (paid version)
• Proofread your writing and correct all punctuation, grammar, and spelling errors.
• Allows you to make changes to a document without altering its formatting.
• Helps users improve vocabulary
• User-friendly interface
• Browser extensions and MS word add-ons
• Available on all major devices and platforms
• Grammarly will also offer suggestions to improve your style.
• Enhance the readability of your sentence
• Free mobile apps 
• Offers  free version

Grammarly Cons

• Supports only English 
• Customer support only via email
• Limits to 150,000 words
• Subscription plans can be a bit pricey 
• Plagiarism checker is only available in a premium plan
• Doesn’t offer a free trial
• No refund policy
• The free version is ideal for basic spelling and grammatical mistakes, but it does not correct advanced writing issues.
• Some features are not available for Mac.

ProwritingAid Pros

• It offers more than 20 different reports to help you improve your writing.
• Less expensive than other grammar checkers.
• This tool helps you strengthen your writing style as it offers big-picture feedback.
• ProWritingAid has a life plan with no further payments required.
• Compatible with Google Docs!
• Prowritingaid works on both Windows and Mac.
• They offer more integrations than most tools.

ProWritingAid Cons

• Editing can be a little more time-consuming when you add larger passages of text.
• ProWritingAid currently offers no mobile app for Android or iOS devices.
• Plagiarism checker is only available in premium plans.
• All recommendations are not accurate

Summarizing the Ginger VS Grammarly: My Recommendation

As both writing assistants are great in their own way, you need to choose the one that suits you best.

• For example, go for Grammarly  if you are a non-fiction writer
• Go for ProWritingAid if you are a fiction writer.
• ProWritingAid is better at catching errors found in long-form content. However, Grammarly is more suited to short blog posts and other similar tasks.
• ProWritingAid helps you clean up your writing by checking for style, structure, and content while Grammarly focuses on grammar and punctuation.
• Grammarly has a more friendly UI/UX whereas; ProWritingAid offers complete feedback on big picture writing.

Both ProWritingAid and Grammarly are awesome writing tools, without a doubt. but as per my experience, Grammarly is a winner here because Grammarly helps you to review and edit your content. Grammarly highlights all the mistakes in your writing within seconds of copying and pasting the content into Grammarly’s editor or using the software’s native feature in other text editors.

Not only does it identify tiny grammatical and spelling errors, it tells you when you overlook punctuations where they are needed. And, beyond its plagiarism-checking capabilities, Grammarly helps you proofread your content. Even better, the software offers a free plan that gives you access to some of its features.

1. What is affiliate marketing?

 Affiliate marketing is a way to make money by promoting the products and services of other people and companies. You don't need to create your product or service, just promote existing ones. That's why it's so easy to get started with affiliate marketing. You can even get started with no budget at all!

2. What is an affiliate program?

 An affiliate program is a package of information you create for your product, which is then made available to potential publishers. The program will typically include details about the product and its retail value, commission levels, and promotional materials. Many affiliate programs are managed via an affiliate network like ShareASale, which acts as a platform to connect publishers and advertisers, but it is also possible to offer your program directly.

3. What is an affiliate network and how do affiliate networks make money? 

 Affiliate networks connect publishers to advertisers.  Affiliate networks make money by charging fees to the merchants who advertise with them; these merchants are known as advertisers. The percentage of each sale that the advertiser pays is negotiated between the merchant and the affiliate network.

4. What's the difference between affiliate marketing and dropshipping?

 Dropshipping is a method of selling that allows you to run an online store without having to stock products. You advertise the products as if you owned them, but when someone makes an order, you create a duplicate order with the distributor at a reduced price. The distributor takes care of the post and packaging on your behalf. As affiliate marketing is based on referrals and this type of drop shipping requires no investment in inventory when a customer buys through the affiliate link, no money exchanges hands.

 5. Can affiliate marketing and performance marketing be considered the same thing?

 Performance marketing is a method of marketing that pays for performance, like when a sale is made or an ad is clicked This can include methods like PPC (pay-per-click) or display advertising. Affiliate marketing is one form of performance marketing where commissions are paid out to affiliates on a performance basis when they click on their affiliate link and make a purchase or action.

 6. Is it possible to promote affiliate offers on mobile devices?

 Smartphones are essentially miniature computers, so publishers can display the same websites and offers that are available on a PC. But mobiles also offer specific tools not available on computers, and these can be used to good effect for publishers. Publishers can optimize their ads for mobile users by making them easy to access by this audience. Publishers can also make good use of text and instant messaging to promote their offers. As the mobile market is predicted to make up 80% of traffic in the future, publishers who do not promote on mobile devices are missing out on a big opportunity.

7. Where do I find qualified publishers?

 The best way to find affiliate publishers is on reputable networks like ShareASale Cj(Commission Junction), Awin, and Impact radius. These networks have a strict application process and compliance checks, which means that all affiliates are trustworthy.

8. What is an affiliate disclosure statement?

 An affiliate disclosure statement discloses to the reader that there may be affiliate links on a website, for which a commission may be paid to the publisher if visitors follow these links and make purchases.

 9. Does social media activity play a significant role in affiliate marketing?

 Publishers promote their programs through a variety of means, including blogs, websites, email marketing, and pay-per-click ads. Social media has a huge interactive audience, making this platform a good source of potential traffic.

10. What is a super affiliate?

 A super affiliate is an affiliate partner who consistently drives a large majority of sales from any program they promote, compared to other affiliate partners involved in that program.  Affiliates make a lot of money from affiliate marketing Pat Flynn earned more than $50000 in 2013 from affiliate marketing.

11. How do we track publisher sales activity?

 Publishers can be identified by their publisher ID, which is used in tracking cookies to determine which publishers generate sales. The activity is then viewed within a network's dashboard.

 12. Could we set up an affiliate program in multiple countries?

 Because the Internet is so widespread, affiliate programs can be promoted in any country. Affiliate strategies that are set internationally need to be tailored to the language of the targeted country.

13. How can affiliate marketing help my business?

Affiliate marketing can help you grow your business in the following ways:

•  It allows you to save time and money on marketing, which frees you up to focus on other aspects of your business.
•  You get access to friendly marketers who are eager to help you succeed. 
• It also helps you to promote your products by sharing links and banners with a new audience.
•  It offers high ROI(Return on investment) and is cost-effective.

 14. How do I find quality publishers?

 One of the best ways to work with qualified affiliates is to hire an affiliate marketing agency that works with all the networks. Affiliates are carefully selected and go through a rigorous application process to be included in the network.

15. How Can we Promote Affiliate Links?

 Affiliate marketing is generally associated with websites, but there are other ways to promote your affiliate links, including:

• A website or blog
• Through email marketing and newsletter
• Social media, like Facebook, Instagram, or Twitter.
•  Leave a comment on blogs or forums.
• Write an e-book or other digital product.
• Youtube

 16. Do you have to pay to sign up for an affiliate program?

 To build your affiliate marketing business, you don't have to invest money in the beginning. You can sign up for free with any affiliate network and start promoting their brands right away.

17. What is a commission rate?

 Commission rates are typically based on a percentage of the total sale and in some cases can also be a flat fee for each transaction. The rates are set by the merchant.

Who manages your affiliate program?

 Some merchants run their affiliate programs internally, while others choose to contract out management to a network or an external agency.

18. What is a cookie?

 Cookies are small pieces of data that work with web browsers to store information such as user preferences, login or registration data, and shopping cart contents. When someone clicks on your affiliate link, a cookie is placed on the user's computer or mobile device. That cookie is used to remember the link or ad that the visitor clicked on. Even if the user leaves your site and comes back a week later to make a purchase, you will still get credit for the sale and receive a commission it depends on the site cookies duration

19. How long do cookies last?

 The merchant determines the duration of a cookie, also known as its “cookie life.” The most common length for an affiliate program is 30 days. If someone clicks on your affiliate link, you’ll be paid a commission if they purchase within 30 days of the click.

Final Saying

  If you’re late to the AI party, don’t worry. It’s easier than you think to start leveraging artificial intelligence tools in your marketing strategy. Here are 11 AI marketing tools every marketer should start using today.

1. Jasper Ai(Formerly known as Jarvis)

2. Personalize

 Personalize is an AI-powered technology that helps you identify and produce highly targeted sales and marketing campaigns by tracking the products and services your contacts are most interested in at any given time. The platform uses an algorithm to identify each contact’s top three interests, which are updated in real-time based on recent site activity.

Key Features

• Identifies  top three interests based on metrics like time on page, recency, and frequency of each contact
• Works with every ESP and CRM
• Easy to get up and running in days
• Enterprise-grade technology at a low cost for SMBs

3. Seventh Sense

  Seventh Sense provides behavioral analytics that helps you win attention in your customers’ overcrowded email inboxes. Choosing the best day and time to send an email is always a gamble. And while some days of the week generally get higher open rates than others, you’ll never be able to nail down a time that’s best for every customer. Seventh Sense eases your stress of having to figure out the perfect send-time and day for your email campaigns. The AI-based platform figures out the best timing and email frequency for each contact based on when they’re opening emails. The tool is primarily geared toward HubSpot and Marketo customers 

Key Features 

4. Phrasee

  Phrasee uses artificial intelligence to help you write more effective subject lines. With its AI-based Natural Language Generation system, Phrasee uses data-driven insights to generate millions of natural-sounding copy variants that match your brand voice. The model is end-to-end, meaning when you feed the results back to Phrasee, the prediction model rebuilds so it can continuously learn from your audience.

Key Features 

• Instantly generates millions of human-sounding, brand-compliant copy variants
• Creates tailored language models for every customer
• Learns what your audience responds to and rebuilds the prediction model every time

5. Hubspot Seo

  HubSpot Search Engine Optimization (SEO) is an integral tool for the Human Content team. It uses machine learning to determine how search engines understand and categorize your content. HubSpot SEO helps you improve your search engine rankings and outrank your competitors. Search engines reward websites that organize their content around core subjects, or topic clusters. HubSpot SEO helps you discover and rank for the topics that matter to your business and customers.

Key Features 

• Helps you discover and rank topics that people are searching for
• Provides suggestions for your topic clusters and related subjects
• Integrates with all other HubSpot content tools to help you create a well-rounded content strategy

 6. Evolve AI

  When you’re limited to testing two variables against each other at a time, it can take months to get the results you’re looking for. Evolv AI lets you test all your ideas at once. It uses advanced algorithms to identify the top-performing concepts, combine them with each other, and repeat the process to achieve the best site experience.

Key Features 

• Figures out which content provides the best performance
• Lets you test multiple ideas in a single experiment instead of having to perform many individual tests over a long period
• Lets you try all your ideas across multiple pages for full-funnel optimization
• Offers visual and code editors

7. Acrolinx

  Acrolinx is a content alignment platform that helps brands scale and improves the quality of their content. It’s geared toward enterprises – its major customers include big brands like Google, Adobe, and Amazon - to help them scale their writing efforts. Instead of spending time chasing down and fixing typos in multiple places throughout an article or blog post, you can use Acrolinx to do it all right there in one place. You start by setting your preferences for style, grammar, tone of voice, and company-specific word usage. Then, Acrolinx checks and scores your existing content to find what’s working and suggest areas for improvement. The platform provides real-time guidance and suggestions to make writing better and strengthen weak pages.

Key features

• Reviews and scores existing content to ensure it meets your brand guidelines
• Finds opportunities to improve your content and use automation to shorten your editorial process.
• Integrates with more than 50 tools and platforms, including Google Docs, Microsoft Word, WordPress, and most web browsers.

8. MarketMuse 

MarketMuse uses an algorithm to help marketers build content strategies. The tool shows you where to target keywords to rank in specific topic categories, and recommends keywords you should go after if you want to own particular topics. It also identifies gaps and opportunities for new content and prioritizes them by their probable impact on your rankings. The algorithm compares your content with thousands of articles related to the same topic to uncover what’s missing from your site.

Key features:

• The built-in editor shows how in-depth your topic is covered and what needs improvement
• Finds gaps and opportunities for new content creation, prioritized by their probable impact and your chance of ranking

9. Copilot

Copilot is a suite of tools that help eCommerce businesses maintain real-time communication with customers around the clock at every stage of the funnel. Promote products, recover shopping carts and send updates or reminders directly through Messenger.

Key features: 

• Integrate Facebook Messenger directly with your website, including chat history and recent interactions for a fluid customer service experience 
• Run drip messenger campaigns to keep customers engaged with your brand
• Send abandoned carts, out-of-stock, restock, preorder, order status, and shipment notifications to contacts 
• Send branded images, promotional content, or coupon codes to those who opt in
• Collect post-purchase feedback, reviews, and customer insight
• Demonstrate social proof on your website with a widget, or push automatic Facebook posts sharing recent purchases
• Display a promotional banner on your website to capture contacts instantly

10. Yotpo

Yotpo’s deep learning technology evaluates your customers’ product reviews to help you make better business decisions. It identifies key topics that customers mention related to your products—and their feelings toward them. The AI engine extracts relevant reviews from past buyers and presents them in smart displays to convert new shoppers. Yotpo also saves you time moderating reviews. The AI-powered moderation tool automatically assigns a score to each review and flags reviews with negative sentiment so you can focus on quality control instead of manually reviewing every post.

Key features:

• Makes it easy for shoppers to filter reviews and find the exact information they’re looking for
• Analyzes customer feedback and sentiments to help you improve your products
• Integrates with most leading eCommerce platforms, including BigCommerce, Magento, and Shopify.

11. Albert AI

  Albert is a self-learning software that automates the creation of marketing campaigns for your brand. It analyzes vast amounts of data to run optimized campaigns autonomously, allowing you to feed in your own creative content and target markets, and then use data from its database to determine key characteristics of a serious buyer. Albert identifies potential customers that match those traits, and runs trial campaigns on a small group of customers—with results refined by Albert himself—before launching it on a larger scale.

  Albert plugs into your existing marketing technology stack, so you still have access to your accounts, ads, search, social media, and more. Albert maps tracking and attribution to your source of truth so you can determine which channels are driving your business.

Key features:

• Breaks down large amounts of data to help you customize campaigns
• Plugs into your marketing technology stack and can be used across diverse media outlets, including email, content, paid media, and mobile

Final Saying

There are many tools and companies out there that offer AI tools, but this is a small list of resources that we have found to be helpful. If you have any other suggestions, feel free to share them in the comments below this article. As marketing evolves at such a rapid pace, new marketing strategies will be invented that we haven't even dreamed of yet. But for now, this list should give you a good starting point on your way to implementing AI into your marketing mix.

Note: This article contains affiliate links, meaning we make a small commission if you buy any premium plan from our link.

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