A multi-modal logistics hub to come up at Paritala, says Railway Minister Ashwini Vaishnaw

Association writes to DCGI to review impact of such partnerships

Irish brand Burgoyne is threading its way into Indian retail

Last week, when the world’s largest selling whisky brand, McDowell’s, launched a single malt, the colour purple — in all its hues — dominated the room. An apt colour to denote that the origin of the Batch Indian Single Malt was from a distillery in the wine capital Nashik

Hotel to celebrate World Environment Day with rice cultivated through time-honoured farming techniques

Travis Coates, COO of Swedish firm Transcom feels India’s talent and skill pool over time will make it another important hub for them

The spectator friendly 20-over format has grown the game — 89 countries are now ranked in T20 men’s cricket and 74 countries in T20 women’s cricket

The device has democratised laundry duty sparing women backaches and making it cool for men to share the load

The precise rituals of the Olympics hold learnings for all brands

Welcome to the fast and furious world of online learning in India, where education meets the digital age with a dash of chutney.

On a High: Ticketing platforms are sitting on a goldmine as the live events space is booming with experiences big and small

The scope for realty marketing through social media platforms is unlimited.

The agency, however, warns that it’s not clear whether any of these will work against the deadly virus that has already killed over 4,800 people this year.

The company said the vaccine gives a 95.5% protection against severe dengue and an 80.3% reduction in the risk of hospitalisation.

Previous research found that groups M and N of the HIV-1 virus originated in geographically distinct chimpanzee communities in southern Cameroon, but origins of groups O and P remained uncertain till now.

They are designed to make a patient’s immune system attack tumours

The system should ensure medicines reach both the middle class and the poor who depend on the government healthcare sector.

It will be introduced in five districts of Bihar and Gujarat first.

Although the campaign ended on September 30, sources said government hospitals will continue to administer free doses till further orders

Indian vaccine manufacturers and regulators have changed the way they conceive, test and evaluate vaccines, emboldening them to apply emerging technologies to old diseases and experiment with new ways to inoculate

Her blood-testing startup claimed to revolutionise testing by detecting hundreds of medical conditions from just a few drops of blood 

Psychedelic substances have reinvigorated clinical and research interests, and have added to psychiatry’s ever-expanding therapeutic armamentarium.

India aims to eliminate healthcare disparities across the globe via Medical Value Travel (MVT) under its G20 presidency this year. Here’s a look at India’s plan to become a medical tourism hub

Verizon Business today released findings from a recent survey, Small Business Response to COVID-19 to better understand the impact small business owners and decision makers feel COVID-19 has had on their businesses. The survey, conducted by Morning Consult, focused on 500 small and medium businesses that are currently open or plan to reopen. One of the survey’s key results is that small businesses have renewed confidence, with 68% believing they can recoup COVID-19 related losses.

Key Survey Findings:

As businesses grapple with the economic impact of COVID-19, these responses highlight the assistance small businesses feel they need, the communities they feel most supported by, and the changes they have made to adjust to the new normal.

1. A Renewed Confidence
The small businesses that have weathered this pandemic to date express an overall optimism and the financial wherewithal to eventually reopen.

68% of small businesses believe they can recoup COVID-19 related losses
46% (nearly half) of small businesses that remain open say their businesses will be able to stay open for more than six months if the pandemic continues in the same way
48% of small businesses say it’s unlikely they will need to resume operations with a smaller staff
While 78% of small businesses indicate declining sales, less than a quarter (24%) say that they have missed or withheld any payments of bills (rent, utilities, etc.).

A study from QUOTED reveals the average time spent on social media in North America is 2 hours and 6 minutes. Adults spend 2 hours and 55 minutes on their cell phones a day. It goes without saying that if you are not utilizing social media platforms for your business, there is major leverage that is being missed out on.

Harness the power of social media
Below is a breakdown of each of the major five social media platforms.

Instagram
YouTube
TikTok
Twitter
LinkedIn

A database of 235 million social media profiles were found unsecured by researchers with Comparitech. While data scraping is technically legal, it goes against the terms of use for the brands affected.

The Facts:
Data scraping is the act of moving information from a website into an actionable form like an Excel spreadsheet or computer file. Such a technique can be benign under certain paradigms. For example, travel comparison sites like Trivago and Kayak deploy a program that scrapes hotel and airline sites for rates which it compiles on their website. Data scraping is commonly used by marketers to paint a clearer picture of their target base and advertise to them accordingly.

However, social media data scraping and aggregating is an effective way for hackers to quickly and easily scale phishing schemes and engage in fraudulent activities. Additionally, scraped data can be sold to companies who engage in spam practices as a means of advertising. Although spam remains legal in most jurisdictions, it is condemned as a legitimate marketing strategy. Finally, data scraping is commonly used on social media sites to steal content from influencers and repost it under a fraudulent account. It is for this reason that Facebook and Instagram banned the now defunct data scraping company,

Trump was the most searched term among Chinese social media users last year, a report claimed, despite a severe public health crisis that brought the country to a standstill in the first quarter.

Organic social media traffic is really struggling right now. Reach and engagement numbers are low. For example on Facebook, it's estimated that the average reach for organic content is roughly 5%. One of the reasons is that there is so much content out there.

Using social media is an excellent way to expand your client list, but you have to make sure you approach it in the right way to stand out from the pack. Here are three steps you can start with to put your best digital foot forward and build the connections that will help your business grow.

1. Choose your Channels
2. Build Your Brand
3. Find Your Leads