Kimbell, Lucy, author

Zikmund, William G., author

Atherton, Julie (Business strategist), author

Elliott, Greg, author

Kotler, Philip, author

According to TechCrunch, three tabs reside within the People section, including Highlights, which displays your friends birthdays and important life events.

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LinkedIn may have started out as a simple way to build professional connections and share contact details, but more users are looking to share articles that interest them, the Digital Media Europe conference heard today.

Isabelle Roughol, France editor for LinkedIn, told delegates that, compared to five years ago, there are five times as many people coming to the site for content than for jobs searches.

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How to Create Click to Tweets for Easy Sharing of Your Podcast

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Interesting:

I do not use social media. Some of my friends keep asking me to join social media and interact with them that way. I tell them I consider social media to be a waste of time and that I have more important things to do. Yet they continue bugging me to join social media. What can I tell them to convince them it is better for me not to be on social media?

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RSS feeds are fine if you can find a good feed reader and the time to grind through the results, but lets face it - email is the center of most peoples universes. So why not converge RSS and email?

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RSS feed aggregators require precision, user-friendliness, and overall quality to win the hearts of those who live by them.

These RSS feed aggregators can be difficult to come by, but there are a few out there that have withstood the test of time.

With the departure of Google Reader, it has become important to see who has survived and who was flushed away with this move as collateral damage.

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RSSFeedList is an RSS news aggregator

As Google starts clamping down on Guest Blogging as an SEO technique the message is louder and clearer than ever. If you want to increase your ranking on Google you need to EARN links by creating content that people will naturally want to share.

If you’re not sure how to start doing this take a look at the infographic below from WebSearch SEO which gives you 16 tips to help you along the way.

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RSS readers for linux allow users to view information contained in rss feeds in a specific location in an intuitive way.

RSS Readers for Linux

For optimal crawling, we recommend using both XML sitemaps and RSS feeds. XML sitemaps will give Google information about all of the pages on your site. RSS feeds will provide all updates on your site, helping Google to keep your content fresher in its index. Note that submitting sitemaps or feeds does not guarantee the indexing of those URLs.

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A new year has begun, and it is promising to bring further advances in technology and changes in the way we work online.As marketers, we already need to be aware of the many different marketing outlets available – whether on or offline – and know how to take advantage of them.

When it comes to the web, though, things are often in a much greater state of flux. So really, what are some of the best ways to keep up with a living, breathing beast like the internet?

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Begin at the beginning

When you start out social selling, do not automate any of your processes. Just focus on figuring out how to participate in a social conversation and getting connections through LinkedIn, Twitter, and Facebook.

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As an early adopter of media since the early 80s, I love everything about media, its immediacy, urgency, fluidity, and ability to impact the masses and unify people and ideas in real time, in the moment.

Social marketing continues to be a powerful force for good, but as we know it can be a dangerous platform for bad too.

Through prior careers in entertainment and broadcast radio sales, and celebrating 8 years in my current social media consultancy, social marketing clearly is the most effective way to build branding, credibility and the bottom line.

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RSS feeds are fine if you can find a good feed reader and the time to grind through the results, but let’s face it - email is the center of most people’s universes. So why not converge RSS and email? If this sounds like something you would like to do, you need to take a look at the Web service Blogtrottr.

Blogtrottr is simple to use: you enter a feed URL, the address you wish to have the email of the feed sent to, select the frequency of delivery.

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One of the interesting qualities of freelancing work is that you may never meet your clients in real life. Perhaps more than any other job market, freelancers rely heavily on their online image- an aggregate of their resume, portfolio and personality to set themselves apart and attract new clients who may very well be located on the other side of the world.

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With so many out there, how do you know which ones are worth your time?

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The most significant marketing change in the past decade was brought about by social media. Before Facebook or Twitter, brands could not dream of building such close connections with their audiences or

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Apple recently sent a mass email to news publishers to introduce them to Apple News, an upcoming Flipboard-inspired app for iOS 9 that will deliver curated news and magazine stories with custom layouts, photo galleries, videos and animations optimized for iPhone, iPad and iPod touch.

The email has ignited some controversy in the news and blogging community over the past week, according to the BBC, which reports that some writers are disappointed about Apples decision to automatically include a websites RSS feeds in Apple News unless they specifically opt out by replying to the email.

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Litenin turns your RSS feed into a text list thats incredibly easy to browse.

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The Federal Trade Commission rolled out its latest truth in advertising guidelines. The last time the FTC updated its guidelines for truth in advertising was back in 2010. The new guidelines may precede a crackdown for social media marketing.

Their effect on social media marketing includes how marketers handle the use of celebrity endorsements. The FTC recommends that marketers have a proper disclosure check up to make sure that their social media marketing campaigns fall within FTC guidelines.

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It seems hard to imagine that the winner of the 2016 Presidential Election will not also win another important race… the social media race. In todays hyper-connected world, the candidate that inspires enough of the population to eventually win the election will likely also have excited enough of the public to follow her or him on their various social media networks.

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When it comes to telling search engines about the content on a website, webmasters might be wondering if they should submit sitemaps or just setup RSS or Atom feeds.

Googles answer? Use both.

For optimal crawling, we recommend using both XML sitemaps and RSS or Atom feeds. XML sitemaps will give Google information about all of the pages on your site. RSS feeds will provide all updates on your site, helping Google to keep your content fresher in its index. Note that submitting sitemaps or feeds does not guarantee the indexing of those URLs.

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Question for you to answer: What is YOUR goal for your business startup?

I cannot stress enough the importance of knowing the answer to that question. A defined goal helps your team plan strategic & measurable steps; while, in the process, you also keep resources in check as you strive to reach it.

It can be used as a tool to achieve either of these goals:

increased email subscribers
grow profitability
get leads
more website traffic to your website
improved customers service
increased brand awareness
…and more!

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A man suspected of a double murder was on the run, and a lot of people turned to the Knox County prosecutors Facebook page to find out about it.

Posts about the killings of Sandra Lee Stelk and Jaime Barber — who were found shot to death in a rural Knox County home on Sept. 30 — and about suspect Travis Bonham were each shared hundreds of times and reached more than 100,000 people.

This was good news to Prosecutor Chip McConville and his legal assistant and communications manager, Emily Morrison, who have worked since January to find ways to use social media that are helpful to the public.

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A recent analysis conducted by a University of Florida educational leadership scholar indicates the lack of concrete policy on the use of social media by teachers and other school employees is increasing the potential for misuse and inappropriate teacher-student relationships online.

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The ethics guidance interpreting Attorney Advertising rules in the social media context continues to evolve, but this time the evolution appears to be for the better, taking into account the realities of the growing use of social media. As you may recall, early last year, the New York County Lawyers Association weighed in on the ethical implications for lawyers using LinkedIn and suggested that attorneys using the self-proclaimed Worlds Largest Professional Network needed to beware that their posts on that site, even the most casual, did not run afoul of the attorney advertising rules.

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Even though legal publishers, both law firms and traditional media, put a lot of time and effort into publishing, their publishing platforms are often outdated, deficient or broken. Worst of all, the publishers have no idea.

Like many people I use Feedly, a news aggregator, to stay abreast of news, information, developments and commentary. Others use Manzama, Zama, Flipboard or corporate-installed news aggregators. I liberally share what I read directly from Feedly to Twitter, and to a lesser extent Facebook and LinkedIn.

Social sharing like this is how news moves today, lots of people read and share. We call it social media.

Most of the items shared are shared by a select group within particular industries. They are called the influencers.

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Slow Feeds organizes your subscriptions into different lists. Theres a stream for low-volume sites that do not update terribly often (sites that update, weekly, for example, but when they do, you want to read them), a stream for the remaining high-volume sites that you can check more regularly, a stream specifically of the most-linked webpages in your feeds, and even a special feed just for articles you have starred to save for later, or review in order which is great if you are starring a bunch of articles on a specific topic, for example..

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The more time young adults spend using popular social media, the greater the link to depression, new research suggests.

The finding stems from research—which involved nearly 1,800 men and women between the ages of 19 and 32—that tried to get a handle on how depression and social media habits may interact.

But does greater involvement with social media actually promote depression? Or, are people who are already depressed simply more likely to gravitate to social media? The jury, according to the study authors, is still out.

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It is difficult to get real-time alerts about articles with specific headlines on specific subjects from specific websites.

News reader applications like Feedly or Flipboard are great for browsing and even searching through news items, but they lack the ability to send notifications proactively.  Emails from Google Alerts can be tardy, and at other times, articles can slip by completely.

Never fear!  Used together, two web applications, IFTTT and Feed Rinse,  solve this problem easily.

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Mobile users spend little time viewing web content on their mobile browsers, preferring to read most of it through their social networks. As a result, publishers are losing control of their content, and users are overloaded with content sources.

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In what has become a heartbreaking routine—employed during the Paris attacks of 2015, as well as after recent terrorist attacks in such places as Belgium and Istanbul — people shared emotional memes in solidarity with the city of Nice, where 84 people were killed by a truck driver barrelling into the crowd on the Promenade des Anglais.

Using the hashtags #PrayForNice or #JeSuisNice, people expressed solidarity over the deaths of at least 84 people, which French President Francois Hollande says was caused by an act of terrorism.

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With Lines IPO, I thought this would be a good time to ask about the role that new social networks will play in the larger social network ecosystem. Will they cannibalize Facebook’s usage? Or can we expect to see the biggest players continue to be dominant in social networking?

For those of you who don’t know, social networking has a special place in my heart. In 1997, I launched the world’s first online social network called sixdegrees. And as part of that, we wrote a patent that defined a social network as the ability to index multiple relationships in a single database. It gives you the ability to see the people you don’t know through the people you do know.

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Two years ago, I wrote a story about Nextdoor, a private social network that requires users to register with proof of both their identity and address. Once accepted, you belong to a neighborhood and can see and speak with any nearby users who have signed up. It's trying to build a local graph to complement the social graph, and it has quietly grown into one of the largest social networks in the US, with over ten million registered users spread across more than 100,000 neighborhoods.

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Opera published a new version of Opera Developer today that introduces basic RSS Feed functionality in the web browser.

The big new feature in the release is support for RSS Feeds. This is not an entirely new feature though, as other browsers support RSS feeds natively as well. Firefox for instance supports live bookmarks which basically list the latest articles posted by a site using RSS.

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This summer, the American Civil Liberties Union of California requested records from 63 police departments, sheriffs and district attorneys across California. Of the records they received, 40 percent of the agencies (20) used social media surveillance tools, and most of them started using them within the last year.

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Social media monitoring services such as Geofeedia rely on bulk data access to be able to search far larger volumes of social media posts, and more efficiently, than the average user.

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A Chicago company has marketed a tool using text, photos and videos gleaned from major social media companies to aid law enforcement surveillance of protesters, civil liberties activists say.

The company, called Geofeedia, used data from Facebook, Twitter and Instagram, as well as nine other social media networks, to let users search for social media content in a specific location, as opposed to searching by words or hashtags that would be less likely to reveal an exact location.

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Specifically, all three companies granted access to a developer tool called Geofeedia which allows users to see the geographic origin of social media posts and has been employed by more than 500 law enforcement organizations to track protesters in real time.

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Is Facebook our ultimate utopia, where failures find no room?

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In the past two years, investors have spent more than $10 million on social networking apps in India. And a growing number of them are focussing on niche segments — from students to Hindi speakers and parents to high networth individuals.

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1. Avoid use of headlines and writing of tweets that misrepresent and/or oversimplify the content of linked-to articles. Headlines matter as they frame the stories for users.

2. Call racism racism.

3. Call sexism sexism.

4. Call terrorism terrorism, and be consistent in the use of the term regardless of the ethnicity, religion, national origin and ideological motivation(s) of the perpetrator(s).

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The key to your websites success is content, content, content. CONTENT IS KING, and you should always be adding and improving content on your site. Blogging is a simple way to strategically add practical content in your own voice strategically to resonate with your target clients/prospects. It is as easy as adding a section on your site called Blog, then just starting!

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Chances are if you are in sales, social media is already a prominent part of your personal life. And now, thanks to social selling, it is hopefully a big part of your professional life as well. Incorporating social media into the workplace has brought many opportunities, but also many questions. You may be wondering how to best navigate social networks with your sales prospecting goals in mind.

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