ng

Celebrities endorsement earnings on social media

Since January, more than 200,000 posts per month on Instagram, a picture-sharing app owned by Facebook, have been tagged with #ad,  #sp or #sponsored, according to Captiv8, an analytics platform that connects brands to social media influencers. Hiring such influencers allows companies to reach a vast network of potential customers: Mr Ronaldo has a combined following of 240m people across Facebook, Instagram and Twitter.

complete article




ng

How Sexual Partner Abuse Has Changed With Social Media

Threats to humiliate an intimate partner by sharing explicit photos or video is an old problem with a new digital twist, a new study finds.

complete article




ng

A really simple guide to really simple syndication (RSS)XXRead more: http://www.digitaltrends.com/computing/how-to-use-rss/#ixzz4ObPKdolR XFollow us: @digitaltrends on Twitter | digitaltrendsftw on Facebook

The Internet is a big place. Really big. With more than a billion existing pages and thousands more being created each day, there is a wealth of great sites offering fantastic content free of charge. But with such a massive torrent of media being produced each and every day, it can often be tough to keep up with all your favorite websites. So, how do we alleviate this problem? Easy. Here’s a really simple explanation of Really Simple Syndication (RSS).

complete article




ng

How Social Media Nurturing Gets You More Results

Social media nurturing has to be a requirement for all businesses. Businesses have turned social media automation into something that seems to resemble broadcast radio by posting large volumes of tweets and updates occurs fast with automation tools. Now imagine every business, regardless of their industry, doing the exact same thing.

Automated postings have inundated social communities to a point that no one is listening anymore.

complete article




ng

Uber creates an AI lab to help fuel its self-driving dreams

If Uber is going to make its dreams of self-driving ridesharing cars a reality, it is going to need a lot of expertise in artificial intelligence... and it is taking big steps to make that happen. The company has created Uber AI Labs to fuel its research, and it is getting the team started by acquiring AI startup Geometric Intelligence.

This is also a preemptive strike against the competition. The company tells the NYT that there is a fierce battle for AI talent -- acquiring Geometric Intelligence prevents Uber from losing out to Lyft, Google and others hoping to put machine learning to work on the road.

complete article




ng

Faster RSS Subscribing with Feed Hawk

To get started with Feed Hawk, you need to subscribe to one of the RSS feed services listed above. Next, sign into your feed service in Feed Hawk

complete article




ng

Reality vs the social networking sites

Is Facebook our ultimate utopia, where failures find no room?

complete article




ng

Social networking apps in India got over $10 million funding in just 2 years

In the past two years, investors have spent more than $10 million on social networking apps in India. And a growing number of them are focussing on niche segments — from students to Hindi speakers and parents to high networth individuals.

complete article




ng

Social Networking Site Facebook to Fight Hoaxes And Fake News

Facebook, the worlds largest social networking site, has decided to crack down on fake news items after users complained a surge in the number of ill-verified news articles and hoaxes on its network.

Adam Mosseri, VP, News Feed, in a new post, said: We believe in giving people a voice and that we cannot become arbiters of truth ourselves, so we are approaching this problem carefully.

complete article




ng

Social Media Is Finally Growing Up

Until recently, social media platforms have needed to build and remain inside their walled gardens to avoid sharing their competitive intelligence.

However, Facebooks recent announcement that it would collaborate with third parties to verify its viewing metrics signifies the inevitable and long-awaited validation phase of social media.

complete article




ng

US Government Collecting Social Media Accounts of Visitors to Country

The US government has begun requesting foreign travelers to submit their social media information to Customs and Border Protection (CBP) before traveling into the country. The practice is claimed to be part of broader efforts to identify potential terrorist threats.

complete article




ng

Analytics and Data Will Change Social Media in 2017

As we wind down the year and look back on 2016, we find that social media is on everyones lips–but perhaps for different reasons than we social media marketers would imagine or prefer. The discussion happening around social media at the end of the year is about responsibility and control.

The outcomes of the EU Referendum in Great Britain and the American presidential election were no doubt influenced to a greater or lesser degree by social media, from President-elect Donald Trump’s insistence on using Twitter as an unfiltered direct communication channel with his followers and critics, to the soul-searching happening in some quarters about the role social media played in serving up news stories to the American electorate.

complete article




ng

Is Social Media Leading to Tired Students?

Teens spend more time in front of screens than they do sleeping.

According to a 2015 report by Common Sense Media, teens spend upwards of 9 hours a day consuming media on screens. And while the National Sleep Foundation recommends that teenagers get a 9 and 1/2 hours of sleep each night, the average American teenager sleeps around 7 hours each day.

A lack of proper sleep has been connected with reduced cognitive functions and lower academic performance. Teens may be tired because instead of sleeping soundly they are sleeping with their smartphones.

complete article




ng

I Used Social Media and Blogging to Become Famous for Nothing

In 2006, I set out to brand myself. I had an idea that I shared with the owner of the small company at which I was employed. I called it Publish or Perish, and despite the lack of originality, the idea was simple, but purposeful: We needed to elevate the name recognition of our company -- quickly.

The company had made a fortune working with a niche client, but unwisely, it chose to fly under the competitions radar. In other words, it did the opposite of marketing for fear that if competitors knew how much money it was making from this niche client, it would face stiffer competition.

complete article




ng

Guest Blogging: The Winning SEO Strategy Most Bloggers Miss

Most of us think of Search Engine Optimization as a feat of technical wizardry, and it can be. From using proper keywords to using tools to automate publishing to social media, being tech savvy plays a big role in getting traffic. The mistake is forgetting that readers do not just have favorite blogs; they have their specific interests. Taking your content and commentary beyond your blog can help build authority and drive a lot of traffic your way. Thats where guest blog posts can be an effective tool. In 2014, Googles Matt Cutts declared guest blogging dead because it had become too spammy. So why do it? Because Google rewards quality, and a comprehensive, high-quality guest post that links back to your site is at least equally good for SEO as a great post on your own site.

complete article




ng

4 Simple Blogging Platforms You Should Know About

Nowadays, creating a blog is a really easy thing to do, as there are services for all tastes and objectives. In addition, today’s major platforms offer numerous features, giving users the options to provide any kind of service.

Among the many tips necessary to launch a successful blog, choosing the right platform is important. WordPress, Medium and other platforms are quite well-known, but there are several other free options you should know about.

complete article




ng

11 Content Marketing Hacks to Speed up Blogging Growth

Writing a blog can be a rewarding way to reach out to your audience, and share your thoughts and knowledge on issues that are relevant to them. When used correctly, your blog posts can increase traffic to your website, and ultimately result in customer conversions.

Of course, this all depends on your ability to get new people interested in your blog each day. If you can do this, your success is all but guaranteed.

complete article




ng

Making the most of social media

Social media can be a great way to promote your MIT department, lab, center (DLC), or group and to engage with your audience. For those who are new to it, though, running multiple sites for outreach can be daunting. Jenny Fowler, the manager of social media strategy in MITs Communications Initiatives, shares some tips for those starting to build a social media presence.

Which platform?
The most popular platforms are Facebook, Twitter, and Instagram, with Snapchat on the rise. Fowler recommends Facebook for those new to social media.

complete article




ng

The wrath of social media! Face-to-face conversation becoming a passé

With social media substituting real-life communication, one-third of people communicate less face-to-face with their loved ones, a key factor for damaging relationships, a study has found.

The findings showed that a significant third of people communicate less with their parents (31 per cent), children (33 per cent), partners (23 per cent) and friends (35 per cent) because they can see and communicate with them via social media.

complete article




ng

How Social Media Went From Exciting To Ingrained In Our Lives

Chances are if you are in sales, social media is already a prominent part of your personal life. And now, thanks to social selling, it is hopefully a big part of your professional life as well. Incorporating social media into the workplace has brought many opportunities, but also many questions. You may be wondering how to best navigate social networks with your sales prospecting goals in mind.

complete article




ng

How To Build Your Podcast Audience By Guesting

Podcasting is hard, time-consuming work, and it can be incredibly frustrating when your shiny new episode only gets a handful of downloads.

There are many different strategies you can use to build your audience, but today we're going to focus on guest podcasting, which I will lovingly refer to as guesting.

complete article




ng

Facebook shows no sign of stopping, now has 1.86 billion users

Facebook is under quite a bit of pressure of late. It's trying to fix the rise of fake news and clickbait on its News Feed and, more recently, it's had to deal with the Zenimax lawsuit against Oculus. But all of that hasn't eaten into Facebook's bottom line. As its Q4 2016 earnings report shows, the company once again raked in cash hand over fist, with $8.8 billion in revenue and $3.56 billion in profit.

complete article




ng

Lego Life Social Networking for Kids

There are Lego bricks and Lego movies, Lego videogames and Lego books. The stackable, sortable plastic molds permeate all corners of society. Today, it carves out a new space online: Lego Life, a social network built specifically for kids. The entire experience is contained within an app that is available in the App Store and in Google Play.

complete article




ng

The pros and cons of regulating social media

In Manilla a  technology law expert casts doubt on the effectiveness of House Speaker Pantaleon Alvarez's proposed bill seeking to regulate social media use in the Philippines.

Under House Bill 5012, a person can be penalized for creating a social media account using someone elses identity. Alvarezs proposed measure also mandates social media networks to verify the identity of their users.

complete article




ng

Social Media Are Driving Americans Insane

Last week, the APA released a study finding that Americans were experiencing the first statistically significant stress increase in the surveys 10-year history. In January, 57 percent of respondents of all political stripes said the U.S. political climate was a very or somewhat significant source of stress, up from 52 percent who said the same thing in August.

complete article




ng

Branding Risks to Syndication Networks

Syndication represents a very useful way to expand your reach, build your audience, and contribute to your industrys thought leadership. The quality of your message influences the quality of your customer development and engagement results, but this is often not enough.

complete article




ng

Looking for tech advice: Editing an RSS feed

Struggling to edit an RSS Feed? Our advice use FeedForAll for creating and editing existing RSS feeds.




ng

Predicting the Impact of Social Networks

If you have ever bought an item that a celebrity recommended on Twitter or been persuaded by a discussion with a Facebook friend, you know that social media can impact your behavior and opinions. But you might be surprised to know that there is a science behind social media interactions.

complete article




ng

Social media: Marketing in a digital age

What was once a world of snail mail, magazines, and newspapers is now a world of cell phones, email and social media. There is no mistaking the up rise and importance of new technology in what is now a digital age. In the past, advertising was a more simplified process. You could advertise in a newspaper or magazine, or leave flyers on someone’s doorstep or mailbox. You could buy air time for a commercial or buy space on a billboard. However, as technology grew and evolved, so did our methods of advertising.

What should I do to advertise my business?

complete article




ng

Looking for Tech Advice

I need to create a new RSS feed from an existing feed, with just a simple change: I want to add the authors name into each title so that a post from (say) me with the title Looking for tech advice would be changed to have the title

Tech Advice




ng

Is Social Media Making Me Miserable?

Back in 1970, the technology writer Alvin Toffler published a book called Future Shock, which became an international bestseller. The book is about how humans struggle with too much technological change in too short a time—and it is all-too relevant today. Social media now dictates how people interact with friends, read the news and navigate their day-to-day existence.

What is all that doing to the human psyche?

Is Social Media Making Me Miserable?




ng

10 things you need to do to create an engaging social media presence

As of this year, about 81% of the United States population uses at least one social media platform. That number is growing by roughly 5% per year. At this rate, 100% of the United States will have a social media profile on at least one platform by 2021.  

Businesspeople searching for the ideal marketing channel to engage prospects should look no further than social networks. Social media provides companies with ample information to create messages targeted to valuable niche audiences, and given the statistics, it is inevitable that the audience you are trying to reach is on at least one social network.

complete article




ng

Content Marketing is the next wave in the communication space

Content marketing paved its way into the global village a decade back and has immediately shone up to fame with the coming of new media. Business houses across the globe are increasingly developing solutions for content marketing.

complete article




ng

Time Saving Tool

I am going to mostly skip talking about what RSS is beyonds a lightweight summary of web site news stories, blog posts. An RSS reader allows you, in one interface, to quickly skim the recent publications for mayne 100s of web sites.. without having to visit them.

complete article




ng

Why RSS Still Beats Facebook and Twitter for Tracking News

You would be forgiven for thinking RSS died off with the passing of Google Reader, but our old friend Really Simple Syndication (or Rich Site Summary) still has a role to play on the web of 2017. It is faster, more efficient, and you will not have to worry as much about accidentally leaking your news reading habit to all your Facebook friends.

complete article




ng

Researchers are studying your social media. What do you think of that?

Have you tweeted, posted an Instagram photo or just generally engaged in social media before? Then it’s possible you have been part of a research experiment of sorts. Think that raises some ethical questions? You are not the only one.

complete article




ng

Googling Indexing Your Podcast Feed

While there may be businesses that specify in SEO, to many, Google Search Engine Optimization remains a mystery. In fact, Google is constantly making changes, refining how they want results to be displayed to its users.

complete article




ng

Twitter is the latest to fill your feed with auto-playing video ads

Your Twitter feed is going to get even busier thanks to the microblogging service unlocking auto-playing video ads for advertisers. Starting today Video Website Cards are available to every ad-buyer. In limited beta tests (like the one embedded below; videos do not seem to work with embeds), Twitter has found them pretty successful, with a 200 percent higher clickthrough rate compared to the leading standard. So yeah, expect to see an awful lot more of these coming soon.

complete article




ng

The Struggles of a Journalist in a Social Networking World

Social networking sites have moved to the foreground of news consumption for the masses. Politicians now take to Twitter to reach citizens directly: Facebook has algorithms to decide what news will encounter the highest click baits and Snapchat offers ‘snap’ news stories at the bottom of your friends update

complete article




ng

Facebook acquiring tbh, a social network popular with teens

Facebook is adding to its collection of apps. This time, a social network called tbh, popular with teens.

complete article




ng

How to save everything you post to social media

If you get the urge to revisit that cute photo you posted some time last year, you'll have to scroll through your timeline for what feels like hours to track it back down. Instead, when you share a post on social media, also save it to your phone for safe-keeping. This will not only save your social media hits for posterity, but also make them easier to find if you ever need to rediscover them.

complete article




ng

Instagram is integrating recommendations into user feeds

Instagram is starting to roll out recommended posts directly into users’ home feeds, according to TechCrunch.

Previously, the home feed was dedicated to posts from accounts that users follow as well as ads, whereas recommended posts were located solely in the Explore tab.

complete article




ng

Blog Marketing Tips

Blogs are the lifeline of companies across the world, and marketers are hungry for B2B blog marketing tips. According to a study conducted by Content Marketing Institute (CMI), blogs are the 3rd-most popular content marketing strategy, just behind social media marketing and articles.

complete article




ng

Content Marketing: How to Use It for Success

Happy New Year! Are you looking to reach and engage with customers in a new and exciting way? This is going to be the year your business embraces content marketing in a real and serious way. Why is this going to be the year of content marketing?

complete article




ng

What Happens When Content Marketing Meets Your Customer?

When effective content marketing meets your customers, the magic happens. Before we dive in to the secret sauce behind the magic, what comes first, content or the customer? That is not a trick question. It’s a real test to see which direction your content marketing is headed. If you’re not sure about how this should play out for the benefit of your marketing and your customer…read on.

As a marketer and a consumer, I always think about the value content plays in a marketing strategy and campaigns.

complete article




ng

9 steps to better, more effective content writing

Writing sells.

You don’t have to be the worlds foremost wordsmith to produce effective content, but improving your writing will make you more successful at work.

Here are some tips:

1. Know your audience.

You are not just writing for yourself, are you? You should be creating content for others, and it’s imperative to understand the people you are writing for. Whats useful for them? What might help them in their jobs?

complete article




ng

The power of data-driven content marketing

Did you know that the average CTR for any form of online advertising went from 0.09% to 0.05%? For this trend we are to blame the rise of social networks and ad blockers which helped consumers successfully fight the unwanted ads.

Where does this leave marketers?

complete article




ng

Are You Still Using an RSS Reader

RSS is now competing for my time with Twitter, Reddit, internal Verge chats, and other news sources

complete article




ng

Deleting Every Social-Media App From My Phone Is the Best Thing I Have Done in 2018

As you get older, one of the ways life remunerates your increasing irrelevance is you gain a measure of self-knowledge. And I know my brain is, essentially, like a bird pecking at a mirror.

complete article




ng

How to Improve Social Media Marketing Strategy

Social media marketing plans can decide the future of a business and a brand. As the technologies advance, the boundary between social media marketing and mainstream marketing is becoming more blurred than ever. Chalking out a social media plan is no easy task for a first timer, but getting a few tips from the pros certainly helps. Very simply put, every social action must culminate to a larger social media marketing strategy. People, their likes, shares, replies, and posts should all be a part of a larger plan that generates leads, drives sales, or contributes in other ways to a business goal.

complete article