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10 Helpful Insights to Help You Make Use of Video and Better Communicate with Customers

Video is a medium that gives your small business lots of different options for communicating and sharing information with customers. But it can be sort of overwhelming for some small businesses. Arielle Kimbarovsky of CrowdSpring offers some suggestions for businesses looking to make the most of video in a recent post.

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Survey: 64% of Small Business Owners Believe Trumps Policies Have Helped Their Business

A majority of small business owners, 63.8 percent, believe that President Trump's policies have helped their business, according to a survey from the Job Creators Network.

More business owners—57.5 percent—believe Republicans do a better job of managing economic issues than do Democrats (14 percent). The survey finds the support is likely due to Trump's ability to roll back regulations and red tape on businesses.

A majority of businesses also support the tax reform package that was signed into law and believe media coverage of the proposal was biased.

Sixty-eight percent of small businesses view the legislation favorably or somewhat favorably. Fifty-eight percent said the Tax Cuts and Jobs Act will benefit their business.

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6 Businesses That Need to Be Launched Right Now

Entrepreneurs always need more -- more help, more time, more insight. So we asked: What is the one product you wish someone would create to help your business? Now maybe someone (you?) will make it.

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These 5 Barriers Prevent You From Being a Better Leader

I spend a lot of time asking employees about how leaders can be more effective communicators. Just yesterday, in fact, I moderated a focus group with employees at a fast-growing consumer products company.

The people in the group provided the same feedback I hear time and time again: Leaders are pretty good at sharing information, but they are lousy listeners.

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It is Going to Get Easier to Make Money the Next 5 to 10 Years, and It is Because of These 5 Technologies

As an entrepreneur and an angel investor, I get really excited about the future of personal finance.

As new technologies develop, from cryptocurrencies to virtual wallets, I see advantages for businesses. I also see opportunities for everyday Americans and our families to make--and keep--more of our own money.

In meetings with financial technology startups, I am seeing so many incredible new developments on the horizon. Any innovation that improves how we live, shop, and pay sets off alarm bells--of the good kind--in my friendly neighborhood Certified Financial Planner brain.

Here is a sneak peek of why I think the next five to 10 years are going to make making money easier for all of us. It is thanks to these five emerging technologies:

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Here is how small businesses can benefit from online marketplaces

The majority of small business owners agree that online marketplaces have positively impacted their sales, according to a poll by Manta.

Nearly 70% of small business owners polled stated that marketplaces like Amazon and eBay have helped them increase sales, while about 30% believe they have had a negative impact. Most small businesses (81%) believe that online sales are critical to their companys success, but most rely on their own websites as an e-commerce channel. Sixty-six percent of small businesses sell products through their own websites, 24% sell on Amazon, and 22% sell on eBay.

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Want to Be a Great Leader? Become a Great Identifier

Once upon a time I was a member of the most productive crew in the department, which meant we were considered to be the best crew, because numbers were everything. But we didn't need a Jobs or Bezos or Sandberg or (pick your personal epitome of effective leadership) to get us there.

Steve was our Bobby Hurley (yep, old school college basketball reference): Always pushing, always encouraging, always making assists. Lee was solid: Never made mistakes, helped out the entry level workers, quick to make repairs and get running again. Jeff was our glue, coaxing surprising up-time out of the least reliable machines on the line while also serving as our quality conscience. Doug was easily rattled but his nervous energy helped him catch up when he got behind, and also to help keep the end of line workers straight.

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Digital Marketing For Small Companies Becomes Big Business

Digital marketing for small shops like local bakeries, grocers and regional accountants is growing into big business.

Those small-and-medium-sized businesses (SMB) are increasingly turning to growing outside firms to handle their digital outreach, according to industry sources. Among their goals is to become more social media-savvy: for instance, drawing a Facebook user on their phone clicking on a business page into a local shop.

Several digital marketing startups focused on smaller companies are looking to capitalize on the opportunity, and they are hungry for venture capital to fund their efforts.

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More U.S. businesses are becoming worker co-ops: Here is why

According to the Democracy at Work Institute (DAWI), a nonprofit that supports the development of worker co-ops, employee-owned small businesses see an average of 4% to 5% higher productivity levels and more stability and potential for growth. In contrast to traditional businesses, worker co-ops see much lower rates of employee turnover and business closure.

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What is PCI Compliance and Why MUST Small Business Owners Be Concerned?

The Payment Card Industry Data Security Standard (PCI DSS) is a set of security standards, designed to ensure businesses which accept and process credit and debit card information, do so in a safe and secure environment.

No matter what industry you operate in or what size business you have, if you accept card payments and process, transmit and store cardholder data, you must host your data securely with a hosting provider that is PCI compliant.

The PCI security Standards Council was formed in 2006 by the five major credit card brands — American Express, Visa, MasterCard, Japanese Credit Bureau (JCB) and Discover. While each credit card brand has its own compliance programs, the PCI standards are the foundation for all of them.

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Supreme Courts internet sales tax ruling may be a nightmare for small businesses

In the wake of yesterdays Supreme Court ruling, e-commerce companies are understandably both concerned and uncertain of their future. The 5-4 verdict overruled a 1992 precedent set by the case Quill v. North Dakota that only addressed mail-order businesses at the time, but it became a powerful legal bedrock for the e-commerce industry. It let companies without a robust physical infrastructure thrive during and after the dot-com boom by exempting purchases from sales tax, so long as the seller did not have a physical operation in the state where the customer resided. Now, following the court’s decision, states can start charging sales tax on internet purchases even when a retailer has no physical presence in that state.

A number of retailers, from Amazon to Etsy to Overstock.com, may be impacted. It is not necessarily because those corporations have been skirting sales tax collection, but some enable thousands of third-party sellers to do so, largely thanks to Quill v. North Dakota. In fact, Amazon, which last year started collecting sales tax in all 45 states that require it by law, may have a substantial amount of work to do to help its Amazon Marketplace sellers stay compliant.

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Small-Business Owners Name The Best Tools And Resources They Have Invested In

Making the right investment in your small business can mean the difference between growth and stagnation. What that right investment is – marketing, training, technology, labor, personal development – will vary from business to business and owner to owner, depending on a variety of factors.

Several entrepreneurs recently shared their best business investment from the past year, or top planned investment for this year.

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Elon Musks Erratic Twitter Behavior Teaches 3 Brutal Leadership Lessons--And What Not to Do

If you do not have something nice to say, don't say anything at all.

Remember this one, from, like, kindergarten? Apologies are one thing, but better to just avoid the whole thing altogether. Note: this is not the same thing as ignoring criticism. There are constructive ways of responding, though, that will not send your companys stocks plummeting.

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Small Businesses Share Their Best Marketing Moves

Every business has to find the right marketing tools to engage its desired audience, and there doesn’t appear to be one magic widget that works for every company every time.

Some find amazing results with social media, SEO and influencer strategies, often combined with compelling online content, some with old-fashioned direct mail, as in messages on paper delivered by a human postal carrier.

Several small businesses recently shared their best marketing moves, which cover a broad range of approaches and media. Here are a few of their ideas in this first in a series of articles on the topic.

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5 things to remember when growing your small business

Small business optimism is at a record high. In this year’s Wells Fargo/Gallup Small Business Index, business owners consistently reported positive attitudes about their current situation and their future.

Part of that optimism is due to the high availability of financing and access to credit that many small businesses need in order to grow. Indeed, many small business owners are taking the opportunity to use these and other cash flow management tools to expand their business.

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Want to Become a Self-Made Millionaire? Do This for 30 Minutes Every Day

Entrepreneurs start their own businesses or side hustles--which you can do in just a few hours--for a variety of reasons. Some want to be their own boss. Others want to make their living by doing something they love. Others seek the opportunity to make a bigger difference in the lives of others.

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4 Reasons To Support Small Companies On Small Business Saturday® And Beyond

Whether you are a small business owner, a consumer, or the CEO of a big corporation, you likely know that small companies are a pretty big part of the economy. This year, show your support for small enterprises by participating in Small Business Saturday® (SBS).

My accounting and payroll software company, Patriot Software, is an advocate of Small Business Saturday. And personally, I am a major supporter of small businesses. I know how much time, dedication, money, and hard work entrepreneurs pour into their small companies.

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Small Businesses Lose $80K on Average to Cybercrime Annually, Better Business Bureau Says

The growth of cybercrime will cost the global economy more than $2 trillion by 2019, according to the Better Business Bureau’s 2017 State of Cybersecurity Among Small Businesses in North America report.

Cost of a Cyber Attack
When it comes to small businesses, the report said the overall annual loss was estimated at almost $80K or $79,841 on average. And as more small businesses become equal parts digital and brick-and-mortar, securing both aspects of their company is more important than ever.
The risks small business owners face in the digital world has increased their awareness of the dangers of this ecosystem. A survey conducted by GetApp in 2017 revealed security concerns ranked second as the challenges small businesses were facing.

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How to Beat Procrastination As You Grow Your Business

Procrastination is an odd compulsion. Everyone has experienced it, but the underlying reasons can be tough to pin down.

After all, procrastination delays the very activities that bring people closer to their goals -- whether that is building a thriving business or stronger triceps. So why do not humans just sprint toward that brighter, fitter future?

The science.
Scientific studies of procrastination have spiked over the past 20 years. Researchers once considered the issue a basic time-management problem, but they now view it as a complex and highly individual phenomena.  

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This Is What Separates Those Who Dream of Becoming Entrepreneurs From Those Who Actually Take the Leap, According to MIT Research

So what sets those who actually take the plunge from those who only dream? What pushes a keen hobbyist or excellent amateur into actually becoming a business owner? A recent study of more than 400,000 people out of MIT came to decisive answer, and it is not the one you are probably expecting.

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Which Small Business Retirement Plan Is Best?

What is the best retirement plan for a self-employed person? Which is the best retirement plan for a small business owner? More importantly, which is the right retirement plan for you – as a business owner and / or a self-employed individual? Choosing the best retirement plan for you and your personal financial goals will depend on a few factors. Those include how much you can save into a retirement plan, whether or not you have employees and when you are setting up the retirement plan. Is it during the tax year or when filing taxes? To name a few.

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These Are the 10 Best TED Talks of the Year, According to the Guy Who Runs TED

Ever wonder how people get chosen to speak at TED? Well, it is curator Chris Andersons job to weed through the thousands upon thousands of possibilities and choose who will appear on the events prestigious main stage. Clearly, the guy is amazing at separating the wheat from the intellectual chaff.

Which is why TED fans (or anyone looking to make themselves smarter and more aware in easily digestible 20-minute chunks) should pay attention to Andersons picks for the 10 best TED talks of 2018. Touching on topics ranging from astronomy to social justice to artificial intelligence, they are guaranteed to change how you think about the world.  

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39% of Small Business Hires This Year Will Be Sales and Marketing Staff

The latest report from Clutch says 39% of small businesses will add sales and marketing employees.

This data point underscores the importance of sales and marketing in today’s digital commerce. You must optimize websites, social media channels and eCommerce sites to make it happen. And you need sales and marketing employees to do  the heavy lifting.

Some small businesses have already created a digital presence. And the job of sales and marketing generally goes to in-house staff. This job often goes to employees with the necessary skill sets or to someone learning on the job. But remember how important these positions figure in the company’s growth.

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25 Best Habits to Have in Life

We are creatures of habit. Everything we think, say and do is a result of deep-seated habits etched into our minds through years and years of repitious behavior. Those very same habits either help to propel us forward or to hinder our progress in life. In fact, the state and quality of our lives right now is a direct reflection of our daily habits.

Habits are an undeniably powerful part of life.

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50 Best Places to Start a Business

Whether you are an entrepreneur plotting to launch a startup or a CEO strategizing where to put another office, knowing where the next hot city is would be a game changer. Should you expand to Raleigh? Would you attract better talent in Austin or Atlanta? With the new Surge Cities Index, Inc. and innovation policy company Startup Genome crunched the data to score and rank the top 50 metro areas in the U.S. on seven key indicators--from early-stage funding metrics to job creation. Finally, here’s the smartest way to answer the age-old question: Where should you go next?

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6 Steps Small Businesses Can Improve Cyber Security

Small businesses can be more vulnerable to cyberattacks than larger companies because they often do not have sophisticated and comprehensive systems to protect themselves from hackers, viruses, malware and whats called ransomware. And owners who are focused on customers and employees may not ensure that their defenses are up to date.

But there are things small businesses can do to improve cybersecurity.

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How a small budget and small business can be planned?

It is hard to start a profitable business in a competitive landscape. No doubt, business starts with a primary goal of making profits. Getting these profits from the phase of no client to multiple clients is a period of learning, falling, getting through and finally managing to sustain.

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Cyber Attacks Cost Small Businesses $53,987 on Average, Survey Claims

Cybersecurity remains one of the most challenging issues for small business owners. And the problem leads small business owners to seek out managed service providers to present them with solutions.

But a new report from Continuum says the state of cybersecurity among small businesses in 2019 still needs to improve. The data suggests great opportunities for service providers who offer cyber security as part of their package.

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6 Things to Know Before You Start a Small Business

Many people dream of owning a small business. Owning a company is ideal for people who are naturally creative, are visionaries, and want freedom from the daily toil of a corporate job. However, launching a small business is not solely about having enough capital or a great idea. A would-be entrepreneur should also have the courage to take risks, a great imagination to be innovative, and the self-discipline to sustain the work needed to attain set goals. Here are some important considerations to think about before launching a small business.

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8 things you should know before starting a small business

There are dozens of small things to keep in mind before calling yourself an entrepreneur: Have you found a good accountant? What's your niche? Who are you bringing onto your project?

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How to Improve Your Small Business Cybersecurity in an Hour

Statistics show that cybersecurity is a legitimate threat to small businesses, but small businesses don't always act on that knowledge. According to the 2018 Small Business Cybersecurity Report, 47% of small businesses experienced an attack in the past 12 months. Cybersecurity is a serious concern, yet the report shows only 52% of businesses have a cybersecurity strategy.

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More Than 150,000 U.S. Small-Business Websites Could Be Infected With Malware at Any Given Moment

Small-business owners were victims in 43 percent of data breaches tracked between Nov. 1, 2017, and Oct. 31, 2018, according to a 2019 Verizon report. The report tracked security incidents across all industries, but the most vulnerable sectors this year were retail, accommodation and healthcare.

What does the issue look like on a national scale? If we take the sample size of infected sites SiteLock said they found in 2018 -- approximately 47,244 out of 6,056,969 checked -- and apply that percentage to the country’s estimated 30.2 million small-businesses websites, minus the estimated 36 percent that do not have one, then we can loosely estimate the amount of infected small-business websites to be around 150,757.

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What is a Micro Influencer and How Can They Benefit Your Small Business?

Micro influencers are social media personalities with anywhere from 2,000-50,000 followers. The numbers vary depending on the source, but their importance is universal. They are a great cost efficient way to provide targeted advertising for small businesses with limited budgets

Here is what you need to know about how these people can benefit your small business.

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The Connection Between Goals and Self-Confidence

One of the main conclusions Brian Tracy has come to from his years of study is that self-confidence is key to what you can accomplish.

If you have a good amount of self-confidence you will be more likely to try more things. If you are constantly trying more things, that means you're likelier to accomplish more things, since success is often just a measurement of odds.

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Small Business Cyber Security Concerns Persist

Online security was a big topic in the past week.

Of course, news broke mid-week about the big Capital One data breach. And we talked about how you can deal with that as a small business owner and entrepreneur. There’s a good chance your data was compromised in the attack in some way so be sure to do a little digging to find out how you should respond but not overreact.

And that brings us to another bit of news we learned this week, and that’s how small business owners feel about their own cyber security.

In the 2019 SMB Cyberthreat Study from Keeper Security, we learned that nearly 2/3 of small business owners do not feel threatened by a cyber attack. However, that same survey found that 2/3 of small business owners have been victims of a cyber attack in some way.

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10 Powerful Women in Tech Share Their Best Advice for Managing a Team

How does a leader manage to harness the talents of a group without letting things descend into chaos? How does a leader give firm direction without stifling creativity and individuality?

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Why Todays Best Business Leaders Look to Stoicism

Ask entrepreneurs to name their biggest challenge, and you’ll hear plenty of answers: decision-making, prioritizing, staying positive, maintaining momentum. The list goes on. As you may already know, starting and running a business is not for the faint of heart. Now ask those same entrepreneurs whether they have a framework for managing these challenges, and they might have a tougher time answering.

But what if I told you that there is a school of philosophy dating back to ancient Greece that can help you handle all of these obstacles on a daily basis and, as a bonus, may even enrich your quality of life?

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Collecting on Your Invoices Does Not Need to Be a Nightmare: 3 Tips for Getting Paid

Eleni Gianopulos spent more than 15 years selling her handmade sugar cookies to a famous gourmet grocery chain. Then Dean & DeLuca stopped paying its bills. By January 2018, Gianopulos, founder and owner of New York City-based bakery Elenis Cookies, realized that she might never be paid for $86,000 worth of 2017 custom holiday orders.

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Can Too Much Cybersecurity Be Bad for Your Small Business?

If you run a small business, security is probably near the top of your priority list—and if it’s not, it should be. Businesses are the most common targets for cyberattacks, and the consequences of having data stolen can be huge ever since the passage, implementation, and consequences of the GDPR (General Data Protection Regulation) in Europe.

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Keep These 4 Things in Mind Before Selling Your Small Business

Selling a small business for the maximum value to the right purchasers on the right terms can be a tremendous challenge, even for experienced business owners. Buying and selling an existing company is a complex process, but one that should be demystified. At its most basic level, the process is straightforward, just like the purchase of a single item. The small-business owner sells the object (in this case, their own business) to a potential buyer for an agreed-upon price and mutually acceptable terms. Yet, as always, the devil is in the details -- in this case how the deal is structured.

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Cyberattacks now cost small companies $200,000 on average, putting many out of business

- Forty-three percent of cyberattacks are aimed at small businesses, but only 14% are prepared to defend themselves, according to Accenture.
- These incidents now cost small businesses $200,000 on average, reveals insurance carrier Hiscox, with 60% of them going out of business within six months of being victimized.
- More than half of all small businesses suffered a breach within the last year.
- Today it’s critical for small businesses to adopt strategies for fighting cyberthreats.

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If You Say Yes to Any of These 6 Questions, Your Emotional Intelligence May Be Higher Than Most People

The World Economic Forum recently uncovered something that would not have registered on the radar screen of most HR leaders even ten years ago.

One of the top 10 job skills required for workers to thrive--a skill projected to trend in the year 2022--is emotional intelligence.

Emotional intelligence (EQ) has embedded itself in the business lexicon as a force to be reckoned with; it is by far one of the most desired qualities for personal and professional development.

Managers are hiring workers with more right-brained skills like EQ because they know these people contribute to the workplace on a relational and interpersonal level that is unmatched.

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2020s new taxes, regulations to clobber small businesses

Small business owners have plenty of changes to deal with as 2020 begins — higher labor costs for many companies and some owners will discover that they have to comply with new laws that aren’t on the books in their own states.

As of Jan. 1, there are higher minimum wages in a quarter of the states and new federal overtime rules. The IRS has new W-4 forms owners will need to get used to. Plastic bags are on their way out at stores and other businesses in a growing number of places around the country. And California has new laws on freelancers and consumer privacy that can affect out-of-state companies.

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Cybersecurity for small business

While cyberattacks facing large corporations and government entities may dominate headlines, small businesses are victim to the majority of cybersecurity breaches. In fact, nearly half of small businesses in the United States suffered a cyberattack in 2017, according to a recent study.

Cybersecurity attacks are constantly evolving to accommodate the latest technologies. Small businesses contend with several existing and emerging internet-related threats, including malware, ransomware, phishing and botnet infections.

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Survey: 60 Percent of Small-Business Owners Think Their Revenue Growth Is Below Average

According to a new survey, the results of which were first published by Inc. on Tuesday, odds are good that you identify more with option A, even if option B is your reality. In a poll of 620 U.S. small-business owners, conducted by online lender and small-business cash-flow platform Kabbage, 60 percent of respondents believed their revenue growth underperformed that of their peers.

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5 Best Practices for Small Business Owner Taxes in 2020

Spring may be just around the corner, but for accountants and tax professionals, this is crunch time. Here are five ways you can help smooth out the filing process for your small business clients (and, consequently, yourself) this tax season.

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FinTechs Must Be Involved In Paycheck Protection Program Lending For Small Business

Small businesses drive the economy and create the lions share of jobs in the private sector economy. However, right now they are struggling mightily. Although it is recommended that companies have at least six months’ worth of revenue in the bank to weather economic disruptions such as the coronavirus, the reality is that most small companies don’t have enough cash to operate more than a couple of weeks.

For the service industry: restaurants, nail salons, haircutters, landscapers, athletic trainers, and others, the loss of weekly revenue is devastating for the owners and staff of small businesses. Most service workers live paycheck to paycheck and cannot go very long without being paid. We have already seen an enormous spike in unemployment claims, ending an era when the economy has basically been at full employment.

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7 Ways to Train Your Brain to Make Better Decisions

Every day brings a tidal wave of choices, from hiring to product features to marketing plans. As the founder and CEO of JotForm, I know that decision-making is one of the toughest parts of my job. Technology and markets evolve at lightning speed, and there’s endless data to weigh with every choice.

On the bright side, learning to make smart decisions can help you work more productively, manage stress, dodge burnout and feel more satisfied in your business and your life.

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Best Sales Tactics for Your Small Business

There are no magic formulas or secret sales tips for boosting your sales metrics and performance. Sales are dependent on a myriad of factors lining up in your favor, and many of them are out of the numbers on your sales dashboard. The best you can do is do your best putting in the work.

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Your Cybersecurity Spring-Cleaning Checklist

For small business owners, tidying up your digital space means conducting a virtual sweep of your website and organizations security practices. I recommend that small business owners use the following cybersecurity spring cleaning checklist to ensure they don't miss any important items.

Spring Clean Your Website
The first step of cybersecurity spring cleaning is to deep clean your business website. By clearing out what you do not need, you can improve the overall health of your site.

Start with decluttering plugins and software. You should only keep the ones you're using and delete the rest to reduce your sites cybersecurity risk.

After you remove any plugins and software you are not using, make sure the ones you keep are updated. In addition, continue to proactively monitor your plugins and software on a regular basis and check for security updates.

It's also the perfect time to take a closer look at the data you're gathering from customers. Ask yourself if you are collecting information that truly benefits your business, such as information that drives value for marketing, sales, and services. If the type of information you collect has changed over time, delete any data and applications you're no longer using such as analytics code, remarketing snippets, affiliate tracking, and CRM tracking.