Location: Electronic Resource- 

Location: Electronic Resource- 

Location: Electronic Resource- 

Location: Electronic Resource- 

Location: Electronic Resource- 

Location: Electronic Resource- 

Location: Electronic Resource- 

Location: Electronic Resource- 

Location: Electronic Resource- 

Location: Electronic Resource- 

Location: Electronic Resource- 

Location: Electronic Resource- 

Location: Electronic Resource- 

Location: Electronic Resource- 

Location: Electronic Resource- 

Location: Electronic Resource- 

Location: Sciences Library Library- QH501.C376 2016

Location: Sciences Library Library- RC78.7.D53B56 2012

Location: Electronic Resource- 

Location: Electronic Resource- 

Location: Electronic Resource- 

Noteya Media specializes in achieving press and analyst coverage for technology companies in Israel. We are currently seeking candidates for an Account Manager position.

Account Manager

The Account Manager will be responsible for managing a number of client accounts and ensuring that each client accesses and obtains ongoing press and analyst coverage. The requirements for this position include:

• Experience working with journalists and analysts in various capacities
• Marketing level understanding of technology
• Excellent English communication skills
• Conversational Hebrew at the level of business communications
• Additional languages are certainly a plus, although not a requirement

Noteya Media specializes in achieving press and analyst coverage for technology companies in Israel. We are currently seeking candidates for a Sales Manager position.

Sales Manager

The Sales Manager will be responsible for working with potential clients to understand their public relations needs, propose engagement programs and close service agreements. The requirements for this position include:

• Relevant sales experience
• Marketing level understating of technology
• In-depth understand of the marketing and sales needs of technology companies
• Excellent Hebrew communication skills

Looking for a Marcom Manager for a full time position in the center

• Assisting in creation of marketing and marcom materials
• Working with graphical designers on companies catalogue, brochures and collateral
• Working with the web master on website updating
• Preparing and sending newsletters
• Preparing and executing company's exhibitions

• Proven experience in writing marketing material
• High level of familiarity with social media
• Proven experience in setting up exhibitions
• Excellent verbal and written abilities

Needs to be a self-motivated person, deep knowledge of the internet and content that will manage our relationship with our community of writers internally (blog, competitions, educating, etc...) + external (social media - FB, twitter, forums).

Responsibilities

-Scheduling community-related events (like competitions)
-point of contact for the community and news entities
-ongoing blog posts and newsletters
-creation of educational material for our authors (videos, how-to guides and so on...)
-social media management (active + guerilla)
-customer relationship with our authors (not support)

Send cover letter and CV to nir@articlesbase.com

Job Description

Mytopia is seeking a highly motivated Marketing Manager to join the marketing team of our growing social game studio. The Marketing Manager will create, implement, optimize, and manage online advertising campaigns and partners. This position will be responsible for buying ad inventory with partners such as Facebook, developing email campaigns, and will contribute to business development and overall marketing strategy. Responsibilities will include monitoring and analyzing campaign performance and other ongoing marketing activities.

As a member of one of the fastest growing companies in Israel, you will have an opportunity to work closely with all levels of the organization and be hands on in helping to achieve our performance and growth objectives.


Education

• Bachelor's degree is required
• Business administration, marketing, economics, psychology or communications – preferable

• 3-4 years online marketing experience, media buying experience - required
• Social network and search engine marketing experience – advantage
• Email marketing experience - preferred
• Game or game related marketing experience - preferred
• Strong analytic and quantitative ability and advanced Microsoft Excel skills
• English mother tongue and familiarity with US, UK, Australian and Canadian markets
• Excellent writing skills

• Organized, methodical and numerical with high attention to detail
• A highly motivated, performance oriented and creative self-starter
• Committed and adaptable internet savvy team player
• Proven experience of working to tight deadlines and targets

Reports to VP Media

Job Description:

Manage a team of managers that are responsible for growing & developing and generate more revenue.

This position entails providing online marketing solutions & analytical skills.

Main Responsibilities

• Lead the media account management efforts to achieve department
• goals.
• Manage and train a professional team of account managers
• Define team work procedures

• 2 years of experience in International Online Marketing or Online Sales
• Proven track record in successful sales activities
• High level of English, other languages are an advantage
• BA Degree (Business management / Economics an advantage)
• Ability to cold call, up-sell and negotiate with clients

We are an established and leading Forex broker opening a new Binary Options Trading Platform website launching in early Q2 2011. We are looking for a focused, experienced affiliate manager to join our team and help establish the affiliate community.

Location: Tel Aviv, Hamasger

Job Description:

* Help define affiliate program
* Create support system for affiliates
* Find and negotiate and close profitable affiliates according to CPM, CPA, CPL etc.. models
* Take care of Mass Newsletters, notifications, analytical reporting etc..
* Develop new channels and campaigns
* Develop and implement risk assessment models

Qualifications:

* Minimum 1 year of affiliate experience in Forex or Gaming
* English – Mother tongue level both spoken and written
* Marketing abilities (creating newsletters, promotions, notifications etc)
* High Microsoft Office skills (PP, Word and Excel)
* Enthusiastic, driven and self-motivated
* Experience in HTML a Plus

Please send all resumes to ubinaryjobs@gmail.com

Dynamic company in the broadcast industry is looking for a PR and Marketing Writer (company located in in Airport City)

To create and maintain content to support companies overall sales and marketing plan, and to increase industry awareness and company brand in order to support and marketing efforts.

Main Accountabilities

• Work with marketing team on preparing and supporting PR and marketing strategy
• Create press releases, case studies, marketing white papers, company briefs and FAQs, and contributed articles/advertorials in support of marketing strategy
• Identify and organize speaking engagements and assist in the preparation of the needed presentations
• Organize and support interviews of companies executives with the print and online media
• Interview clients, managers, engineers, sales staff and others to collect information
• Prepare scripts for videos and similar promotional material
• Prepare content for customer e-newsletter
• Prepare content for internal sales and marketing training and sales and marketing internal portal
• Support the company as needs arise for proofing, writing and other ad hoc projects
• Support presence as exhibitors at trade industry exhibitions by preparing messaging, arranging press interviews, etc.
• To increase media and analyst awareness as measured by articles written about the company or within which they are discussed

• Minimum 3-5 years experience as a marketing writer and with direct international PR responsibilities for a high-tech company preferably in a related field
• Strong written and verbal communication skills in English (mother tongue) with the specific ability to understand and convey technical information in a non-technical manner and to prepare marketing material
• An understanding of the satellite and broadcast industry a definite plus

Looking for a talented SEO Tech / Account Manager with at least two years experience in Organic SEO with a specialty in link building work.

Will work on a variety of SEO/SEM projects in many different industries as an independent contractor. Very competitive salary with rev-share options. Can work from anywhere in the country, but there will be weekly meetings in Jerusalem.

Please send CV’s to anahmani@gmail.com

Pre-requisites:

• Expert at Google Analytics. Know your way around goals, e-commerce tracking.
• Expert link builder with experience in a variety of off-site SEO techniques
• Expert at keyword research – identifying low hanging fruit via search volume and competitiveness and setting strategy to attack!
• Ability to manage multiple SEO campaigns at once.
• English mother tongue or fluency

• Familiarity with popular SEO tools,
• Experience with HTML, CSS, PHP, FBML
• CMS experience with installation and maintence of WordPress, Joomla, etc.
• PPC Campaigns in Adwords, Facebook, etc.
• Domain Management experience (DNS, hosting, FTP, etc)

Send cover letter and CV to rzauer@kenes.com

SEO Manager

• SEO and PPC campaigns for medical congresses around the world

• Design for web, email, and online banners

Coordinates, QA's and launches the company's email campaigns.

The email campaign specialist has overall responsibility for the e-mail campaigns produced & launched by the company

The job includes: scheduling internal clients' webmail campaigns, trafficking the production team (writers, designers and database), QA'ing their work, uploading and launching the email campaigns through third-party email-marketing service providers and managing the company's accounts with those providers.

Requisites:

• High responsibility position
• High level of English communication, both verbal and written. All internal and external communications are carried out in English only.
• Good organizational skills - manage fluctuating demand from multiple sources.
• An eye for detail - must be able to QA content, design and links
• Team & Service oriented - works closely both with internal production team as a coordinator, and with clients as a service provider.
• Computer savvy – at ease with data management applications such as Excel, Sharepoint
• Reading HTML - and advantage

Provides background research and marketing performance analysis, to support the marketing of bio-science events and organizations.

The Online researcher and data analyst (ORDA) conducts Internet research and queries databases to collect information and to compile comprehensive background reports on different aspects of bioscience events and organizations. In addition, the ORDA analyses results of past marketing campaigns, compares data lists and creates performance reports and forecasts through extensive use of Excel & Excel charts.

Requisites:

• Ability to collect & organize information into a coherent structure, and communicate it clearly in writing, in English.
• Ability to scan written material and websites quickly, and extract the important information.
• High level of English (Academic)
• Technology friendly – a lot of data manipulation in Excel
• Quick, independent learner and thinker
• Inquisitive mind
• Service oriented – customizing to answer changing needs of the client
• Team player. Works in cooperation with team members and team leader.

My OII colleague Tobias Escher reports on a German decision on website operator liability for user-posted content. A professor unhappy with his reviews on Meinprof.de, such as comments calling him a "psychopath," sued. The site had removed the comments on his complaint, but he nonetheless demanded that the site pay a fine and be enjoined from allowing similar comments to be re-posted. The appeals court sensibly rejected that injunction. According to Tobias:

The court has decided that a general “cease and desist” for unacceptable comments is against the law. As a professor one has to face public criticism that cannot be prohibited ex ante.
...
In general this is a positive outcome for web sites that leverage the wisdom of the crowds as it offers some protection for the often not-for-profit operators of these sites. However, this does not justify defamatory comments on those sites and the court has emphasized the operators’ duty to remove those entries as soon as they are recognized. Last but not least, the subject under public scrutiny does matters as professors might well be made to face personal criticism in their role as public figures while teachers and nurses might have to be treated differently.

German law lacks a CDA Section 230, which immunizes U.S. service providers from defamation liability for user-contributed comments. So RateMyTeachers.com can ignore claims of defamation, leaving U.S. teachers to fight back with words, leaving their own comments or questioning the reliability of the site.

German sites, by contrast, can be held liable for their users' false assertions. If such liability were automatic, triggered immediately upon the posting of a defamatory comment, sites that permitted users to post content might as well paint lawsuit targets on their homepages: anyone could claim to have been defamed there; anyone unhappy with postings could get a heckler's veto against not just individual posts but the site itself. Sensibly, then, the MeinProf.de court limits the potentially unbounded liability in a manner similar to the U.S. caution against prior restraints of speech. The site can't be held liable until it has been given an opportunity to defend or remove the post; those who want to make libel claims against hosts should start by giving the host notice.

My U.S.-centric view is still that posters and their subjects should battle over online defamation between themselves, leaving their online hosts out of the picture. As we all depend on intermediaries to speak online, our speech gets less free with each new burden and risk-sensitivity we put on the intermediaries. Those who feel victimized have access to the same speech technologies to respond -- putting them on a more level playing field than arises when one calls in the law and an intermediary is chilled. In the German context and legal tradition, however, this decision seems to get close.

After blogging about ICANN's new gTLD policy or lack thereof, I've had several people ask me why I care so much about ICANN and new top-level domains. Domain names barely matter in a world of search and hyperlinks, I'm told, and new domains would amount to little more than a cash transfer to new registries from those trying to protect their names and brands. While I agree that type-in site-location is less and less relevant, and we haven't yet seen much end-user focused innovation in the use of domain names, I'm not ready to throw in the towel. I think ICANN is still in a position to do affirmative harm to Internet innovation.

You see, I don't concede that we know all the things the Internet will be used for, or all the things that could be done on top of and through its domain name system. I certainly don't claim that I do, and I don't believe that the intelligence gathered in ICANN would make that claim either.

Yet that's what it's doing by bureaucratizing the addition of new domain names: Asserting that no further experiments are possible; that the "show me the code" mode that built the Internet can no longer build enhancements to it. ICANN is unnecessarily ossifying the Internet's DNS at version 1.0, setting in stone a cumbersome model of registries and registrars, a pay-per-database-listing, semantic attachments to character strings, and limited competition for the lot. This structure is fixed in place by the GNSO constituency listing: Those who have interests in the existing setup are unlikely to welcome a new set of competitors bearing disruptions to their established business models. The "PDP" in the headline, ICANN's over-complex "Policy Development Process" (not the early DEC computer), gives too easy a holdout veto.

Meanwhile, we lose the chance to see what else could be done: whether it's making domain names so abundant that every blogger could have a meaningful set on a business card and every school child one for each different face of youthful experimentation, using the DNS hierarchy to store simple data or different kinds of pointers, spawning new services with new naming conventions, or something else entirely.

I don't know if any of these individually will "add value." Historically, however, we leave that question to the market where there's someone willing to give it a shot. Amazingly, after years of delay, there are still plenty of people waiting in ICANN queues to give new gTLDs a try. The collective value in letting them experiment and new services develop is indisputably greater than that constrained by the top-down imaginings of the few on the ICANN board and councils, as by their inability to pronounce .iii.

"How do you get an answer from the web?" the joke goes: "Put your guess into Wikipedia, then wait for the edits." While Wikipedians might prefer you at least source your guess, the joke isn't far from the mark. The lesson of Web 2.0 has been one of user-driven innovation, of launching services in beta and improving them by public experimentation. When your users know more than you or the regulators, the best you can do is often to give them a platform and support their efforts. Plan for the first try to break, and be ready to learn from the experience.

To trust the market, ICANN must be willing to let new TLDs fail. Instead of insisting that every new business have a 100-year plan, we should prepare the businesses and their stakeholders for contingency. Ensuring the "stable and secure operation of the Internet's unique identifier systems" should mean developing predictable responses to failure, not demanding impracticable guarantees of perpetual success. Escrow, clear consumer information, streamlined processes, and flexible responses to the expected unanticipated, can all protect the end-users better than the dubious foresight of ICANN's central regulators. These same regulators, bear in mind, didn't foresee that a five-day add-grace period would swell the ranks of domains with "tasters" gaming the loophole with ad-based parking pages.

At ten years old, we don't think of our mistakes as precedent, but as experience. Kids learn by doing; the ten-year-old ICANN needs to do the same. Instead of believing it can stabilize the Internet against change, ICANN needs to streamline for unpredictability. Expect the unexpected and be able to act quickly in response. Prepare to get some things wrong, at first, and so be ready to acknowledge mistakes and change course.

I anticipate the counter-argument here that I'm focused on the wrong level, that stasis in the core DNS enhances innovative development on top, but I don't think I'm suggesting anything that would destabilize established resources. Verisign is contractually bound to keep .com open for registrations and resolving as it has in the past, even if .foo comes along with a different model. But until Verisign has real competition for .com, stability on its terms thwarts rather than fosters development. I think we can still accommodate change on both levels.

The Internet is too young to be turned into a utility, settled against further innovation. Even for mature layers, ICANN doesn't have the regulatory competence to protect the end-user in the absence of market competition, while preventing change locks out potential competitive models. Instead, we should focus on protecting principles such as interoperability that have already proved their worth, to enhance user-focused innovation at all levels. A thin ICANN should merely coordinate, not regulate.

Location: Electronic Resource- 

Location: Electronic Resource- 

Location: Main Library- Shelved Alphabetically

Location: Main Library- Shelved Alphabetically

Location: Main Library- PK6393.T33N39 2014

Location: Main Library- PK6393.I84P37 2014

Location: Main Library- PK6393.L67S58 2015

Location: Main Library- PK6393.L3Z37 2015

Location: Main Library- PK6393.S87F35 2015

Location: Main Library- GR290.Z8 2015

Location: Main Library- DS269.P3N35 2015

Location: Main Library- PK6562.36.A74V38 2015

Location: Main Library- PK6420.S8I84 2014