mar Perspectives on brand management / Mark D. Uncles, editor By prospero.murdoch.edu.au Published On :: Full Article
mar Internet marketing for entrepreneurs : using Web 2.0 strategies for success / Susan Payton By prospero.murdoch.edu.au Published On :: Payton, Susan Full Article
mar Emerging trends, threats, and opportunities in international marketing : what executives need to know / Michael R. Czinkota, Ilkka A. Ronkainen, and Masaaki Kotabe ... [et al.] By prospero.murdoch.edu.au Published On :: Full Article
mar Marketing management / Philip Kotler, Kevin Lane Keller By prospero.murdoch.edu.au Published On :: Kotler, Philip Full Article
mar Sustainable marketing / Diane Martin, John Schouten By prospero.murdoch.edu.au Published On :: Martin, Diane, 1958- Full Article
mar Marketing : a critical textbook / Nick Ellis ... [et al.] By prospero.murdoch.edu.au Published On :: Full Article
mar Marketing plans : how to prepare them, how to use them / Malcolm McDonald, Hugh Wilson By prospero.murdoch.edu.au Published On :: McDonald, Malcolm Full Article
mar Inbound marketing : get found using Google, social media, and blogs / Brian Halligan and Dharmesh Shah By prospero.murdoch.edu.au Published On :: Halligan, Brian, 1967- Full Article
mar Marketing in a Web 2.0 world : using social media, webinars, blogs, and more to boost your small business on a budget / by Peter VanRysdam ; foreword by Brian Goldfarb By prospero.murdoch.edu.au Published On :: VanRysdam, Peter, 1978- Full Article
mar Online marketing inside out / by Brandon Eley & Shayne Tilley By prospero.murdoch.edu.au Published On :: Eley, Brandon Full Article
mar The ultimate web marketing guide / Michael Miller By prospero.murdoch.edu.au Published On :: Miller, Michael, 1958- Full Article
mar Services marketing : text and cases / Steve Baron, Kim Harris, Toni Hilton By prospero.murdoch.edu.au Published On :: Baron, Steve (J. Steve) Full Article
mar Cases in marketing management / edited by Kenneth E. Clow, Donald Baack By prospero.murdoch.edu.au Published On :: Full Article
mar The marketer's handbook : reassessing marketing techniques for modern business / Laurie Young By prospero.murdoch.edu.au Published On :: Young, Laurie, 1955- Full Article
mar Essentials of marketing communications / Chris Fill By prospero.murdoch.edu.au Published On :: Fill, Chris Full Article
mar Essential guide to marketing planning / Marian Burk Wood By prospero.murdoch.edu.au Published On :: Wood, Marian Burk Full Article
mar E-marketing : applications of information technology and the internet within marketing / Cor Molenaar By prospero.murdoch.edu.au Published On :: Molenaar, Cor Full Article
mar The social organization : how to use social media to tap the collective genius of your customers and employees / Anthony J. Bradley, Mark P. McDonald By prospero.murdoch.edu.au Published On :: Bradley, Anthony J Full Article
mar No bullshit social media : the all-business, no-hype guide to social media marketing / Jason Falls, Erik Deckers By prospero.murdoch.edu.au Published On :: Falls, Jason Full Article
mar Services marketing / William Chitty, Andrew Hughes, Steven D'Alessandro By prospero.murdoch.edu.au Published On :: Chitty, William Full Article
mar Integrated marketing communications / William Chitty ... [et al.] By prospero.murdoch.edu.au Published On :: Full Article
mar The market research toolbox : a concise guide for beginners / Edward F. McQuarrie By prospero.murdoch.edu.au Published On :: McQuarrie, Edward F Full Article
mar Marketing plans for services : a complete guide / Malcolm McDonald, Pennie Frow and Adrian Payne By prospero.murdoch.edu.au Published On :: McDonald, Malcolm Full Article
mar Brainfluence : 100 ways to persuade and convince customers with neuromarketing / Roger Dooley By prospero.murdoch.edu.au Published On :: Dooley, Roger, 1952- Full Article
mar Web marketing for dummies / by Jan Zimmerman By prospero.murdoch.edu.au Published On :: Zimmerman, Jan Full Article
mar Global marketing management : changes, new challenges, and strategies / Kiefer Lee, Steve Carter By prospero.murdoch.edu.au Published On :: Lee, Kiefer Full Article
mar Marketing / Paul Baines, Chris Fill, and Kelly Page By prospero.murdoch.edu.au Published On :: Baines, Paul, 1973- Full Article
mar Marketing research : tools & techniques / Nigel Bradley By prospero.murdoch.edu.au Published On :: Bradley, Nigel, 1958- Full Article
mar Strategic marketing : creating competitive advantage / Douglas West, John Ford, and Essam Ibrahim By prospero.murdoch.edu.au Published On :: West, Douglas C Full Article
mar Marketing research / Carl McDaniel, Jr., Roger Gates By prospero.murdoch.edu.au Published On :: McDaniel, Carl D Full Article
mar The old rules of marketing are dead : 6 new rules to reinvent your brand & reignite your business / Timothy R. Pearson By prospero.murdoch.edu.au Published On :: Pearson, Timothy R Full Article
mar Leading edge marketing research : 21st-century tools and practices / editors, Robert J. Kaden, Gerald Linda, Melvin Prince By prospero.murdoch.edu.au Published On :: Full Article
mar Marketing strategy & competitive positioning / Graham Hooley, Nigel F. Piercy, Brigitte Nicoulaud By prospero.murdoch.edu.au Published On :: Hooley, Graham J Full Article
mar Brilliant marketing plans : what to know and do to make a successful plan / Ian Linton By prospero.murdoch.edu.au Published On :: Linton, Ian Full Article
mar Social marketing casebook / Jeff French, Rowena Merritt and Lucy Reynolds By prospero.murdoch.edu.au Published On :: Reynolds, Lucy Full Article
mar Sustainable marketing / Barry Emery By prospero.murdoch.edu.au Published On :: Emery, Barry Full Article
mar Global marketing management : changes, new challenges, and strategies / Kiefer Lee, Steve Carter By prospero.murdoch.edu.au Published On :: Lee, Kiefer Full Article
mar Introduction to marketing : theory and practice / Adrian Palmer By prospero.murdoch.edu.au Published On :: Palmer, Adrian, 1955- Full Article
mar Marketing management / Philip Kotler, Kevin Lane Keller By prospero.murdoch.edu.au Published On :: Kotler, Philip Full Article
mar Marketing strategy : a decision-focused approach / Orville C. Walker, Jr. ... [et al.] By prospero.murdoch.edu.au Published On :: Walker, Orville C Full Article
mar Consumer behavior : building marketing strategy / Del I. Hawkins, David L. Mothersbaugh By prospero.murdoch.edu.au Published On :: Hawkins, Del I Full Article
mar The entrepreneur's guide to market research / Anne M. Wenzel By prospero.murdoch.edu.au Published On :: Wenzel, Anne M Full Article
mar Foundations of marketing / John Fahy and David Jobber By prospero.murdoch.edu.au Published On :: Fahy, John, 1962- Full Article
mar Marketing concepts and strategies / Sally Dibb ... [et al.] By prospero.murdoch.edu.au Published On :: Full Article
mar The Facebook era : tapping online social networks to market, sell, and innovate / Clara Shih By prospero.murdoch.edu.au Published On :: Shih, Clara Chung-wai Full Article
mar Facebook marketing : leveraging Facebook's features for your marketing campaigns / Brian Carter, Justin Levy By prospero.murdoch.edu.au Published On :: Carter, Brian, 1973- Full Article
mar Social media marketing : strategies for engaging in Facebook, Twitter & other social media / Liana "Li" Evans By prospero.murdoch.edu.au Published On :: Evans, Liana Full Article
mar Social media metrics : how to measure and optimize your marketing investment / Jim Sterne By prospero.murdoch.edu.au Published On :: Sterne, Jim, 1955- Full Article
mar Good works! : marketing and corporate initiatives that build a better world-- and the bottom line / Philip Kotler, David Hessekiel & Nancy R. Lee By prospero.murdoch.edu.au Published On :: Kotler, Philip Full Article