Location: Electronic Resource- 

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Location: Electronic Resource- 

Location: Electronic Resource- 

Location: Electronic Resource- 

Dynamic company in the broadcast industry is looking for a PR and Marketing Writer (company located in in Airport City)

To create and maintain content to support companies overall sales and marketing plan, and to increase industry awareness and company brand in order to support and marketing efforts.

Main Accountabilities

• Work with marketing team on preparing and supporting PR and marketing strategy
• Create press releases, case studies, marketing white papers, company briefs and FAQs, and contributed articles/advertorials in support of marketing strategy
• Identify and organize speaking engagements and assist in the preparation of the needed presentations
• Organize and support interviews of companies executives with the print and online media
• Interview clients, managers, engineers, sales staff and others to collect information
• Prepare scripts for videos and similar promotional material
• Prepare content for customer e-newsletter
• Prepare content for internal sales and marketing training and sales and marketing internal portal
• Support the company as needs arise for proofing, writing and other ad hoc projects
• Support presence as exhibitors at trade industry exhibitions by preparing messaging, arranging press interviews, etc.
• To increase media and analyst awareness as measured by articles written about the company or within which they are discussed

• Minimum 3-5 years experience as a marketing writer and with direct international PR responsibilities for a high-tech company preferably in a related field
• Strong written and verbal communication skills in English (mother tongue) with the specific ability to understand and convey technical information in a non-technical manner and to prepare marketing material
• An understanding of the satellite and broadcast industry a definite plus

If you are an "out of the box" creative writer – this position is for you!

Company in Ra'anana seeks a dynamic and quirky creative writer (2 yrs experience)

• Must be sharp, smart and hungry to succeed
• English on a high level (does not have to be mother tongue)
• Previous experience as copywriter in advertising agency – advantage
• Marketing background – advantage

"It's too early for us to be realistic," David Weinberger says in closing is2k7. Where reality is binary, forcing us to categorize each piece of information, digital networked storage lets us add metadata along multiple axes. We shouldn't rush to cram it all back into real boxes. Instead, we can build new structures, sometimes adding metadata to digital contents, sometimes using the "contents" as metadata with regard to another question we're asking.

That lack of hierarchy sounds threatening to some, perhaps including universities, who are accustomed to being the authorities. Online, we find new sources of authority, though we also have to learn and re-learn when not to trust both online and offline sources. The university's challenge, and all of ours, is to engage with these new sources of information and meta-information. The answer to "too much information" is likely not to shut off the spigot but to hand out better filters and filter-building toolkits (aggregators, search engines, databases, social network tools, and mashups).

I'm headed to Everything Is Miscellaneous for more.

The NFL just doesn't know when to stop. The Washington Post reports on a new NFL policy limiting journalists' use of video online:

In a move designed to protect the Internet operations of its 32 teams, the pro football league has told news organizations that it will no longer permit them to carry unlimited online video clips of players, coaches or other officials, including video that the news organizations gather themselves on a team's premises. News organizations can post no more than 45 seconds per day of video shot at a team's facilities, including news conferences, interviews and practice-field reports.

Now this policy isn't copyright-based -- the NFL doesn't have copyright in the un-fixed statements of its players and coaches -- but good old real property law. The NFL teams own their facilities, and with them have the right to exclude people physically, as trespassers. So the NFL is telling sportswriters, who depend on physical access to gather the background for their stories, they'll be barred at the gates if they use more than 45 seconds of video online.

Houston Chronicle columnists John McClain and Anna-Megan Raley show the absurdity of this policy by trying to complete interviews in 45 seconds, stopwatch in hand. Even stopping at 45 seconds, they apparently violate the policy if the video is not removed after 24 hours and doesn't link to nfl.com!

While the football league may be within its legal rights on this one, its policy still reflects a fundamental misunderstanding of the medium. The league depends on independent journalists to do the research that keeps people following the sport between games, and journalists have turned to the Internet to dig deeper than they could in print or time-constrained TV. Readers go to sportwriters' websites and blogs precisely for perspectives they don't get from the official NFL.com website. Limiting the richness of media available on these sites is more likely to alienate fans and journalists than to drive traffic to NFL.com. Just look where the Olympics is.

Sometimes rights to exclude are best left un-exercised. By contrast, the National Hockey League has taken a better course, striking deals with YouTube, Sling Media, and Joost to permit people to see hockey when and where they want. "We're not content fascists," Keith Ritter, president of NHL Interactive Cyber Enterprises, which represents the league's interests in new media, tells the LA Times. Perhaps it's time for the Houston Chronicle team to battle global warming and pick up hockey sticks!

Thanks Scott!

Location: Electronic Resource- 

Location: Electronic Resource- 

Location: Main Library- PK6393.L67S58 2015

Location: Main Library- PK6393.L3Z37 2015

Location: Main Library- DS269.P3N35 2015

Location: Main Library- PK6420.S8I84 2014

Location: Main Library- PK6561.B323Z48 2014

Location: Main Library- PK6561.B323Z87 2011

Location: Main Library- HV6250.4.W65N78 2011

Location: Main Library- DS353.A945 2015

Location: Main Library- DS356.A97 2014

Location: Main Media Collection - Video record 42350 DVD

Location: Main Media Collection - Video record 42435 DVD

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Location: Main Media Collection - Video record 42402 BLU

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Location: Government Information - J 16.1:929-30/SUPP.

Location: Main Oversize- HQ767.9.C453 2014

Location: Law Library- JZ6369.U55 2016

Location: Law Library- KF301.S8653 2015

Location: Government Information Storage- HV6793.I8S7 198417-P712SA 2:C929 1976-82

Location: Government Information - J 16.2:P 93/2/953-56

Location: Marvin A Pomerantz Business Library- QA276.4.E423 2016

Location: Electronic Resource- 

Location: Electronic Resource- 

Location: Electronic Resource- 

Location: Electronic Resource- 

Location: Electronic Resource- 

Location: Electronic Resource-