Coca-Cola India president T Krishnakumar said Bengal is the first state where the entire portfolio and marketing initiatives of Coca-Cola brands have been hyper-localised to resonate with local language and suit consumer preferences. “The reason to start with Bengal is since it is amongst our top market and we have a self-sufficient supply chain,” he said.

The growth was primarily driven by media spends and on-ground sponsorship around cricket with the Indian Premier League (IPL) and the ICC World Cup giving a big push to both on-ground sponsorships and media spends. On-ground sponsorship grew by 25% to cross Rs 2,000 crore mark for the first time, while media spends were up by 18% at Rs 5,232 crore.

First lady Melania Trump will urge Americans to wash their hands and keep their distance from one another to fight coronavirus in a new TV ad campaign produced with major U.S. broadcast networks, the White House said on Wednesday.

The Ministry of Ayush has written to all states and the Advertising Standards Council of India (ASCI) to report and take action against misleading ads and promotions about ayurvedic treatment to prevent and cure Covid-19.

In a letter addressed to I&B minister Prakash Javadekar, the Advertising Agencies Association of India, India’s apex body for all major advertising companies, has asked to allow treatment of advertising expenses as an investment, for encouraging larger advertising outlays from companies.

The consumption during the week was at 1.22 trillion minutes, still 38% higher than pre-Covid19 time (January 11-31). Last week, the total TV consumption had reached a historic high of 1.27 trillion minutes.

iProspect India will handle the entire gamut of digital duties – paid media, social media, creative, SEO (search engine optimisation) and ORM (online reputation management) for the brand.

The company claims that with an access to nearly 50 million followers, Influrate will be a one stop solution for brands who are investing in digital campaigns. A confluence of Influence and Accelerate, Influrate is the combined digital handles of top athletes of IOS Sports under one common umbrella, which will allow brands to reach nearly 50 million people through a single post.

Highlighting the industry’s pro-active role in reinforcing critical public messaging in its plea to the government, IOAA has recommended a few measures to ease the financial burden on the Indian OOH industry.

“The celebrity endorsement business faces a loss of Rs 1,500-1,700 crore in the April-June quarter on account of the lockdown,” said Manish Porwal, managing director of talent management firm Alchemist Marketing Solutions, which works with L’Oreal and Reliance Life among others said. The overall industry is estimated at close to Rs 14,000-crore.

The Military Occupational Classification (MOC) crosswalk has been updated by the Department of Defense (July 2019) and incorporated into O*NET OnLine and My Next Move for Veterans. Supplementing this crosswalk with additional sources of data, including The ASVAB Career Exploration Program , Army COOL , Navy COOL , Marine Corps COOL , and Coast Guard COOL provides transitioning Veterans with a wide variety of careers to potentially explore. Within the O*NET Military Transition Search, civilian career options are presented alongside helpful military links and information. It includes over 46,000+ linkages between 12,500+ distinct MOC occupations and related O*NET-SOC occupations. To learn more, visit O*NET Resource Center Crosswalks.

The Bureau of Labor Statistics (BLS) released updated employment projections for 2018 – 2028. This information is now included within O*NET OnLine, My Next Move, Mi Próximo Paso, and My Next Move for Veterans. The updated information is also incorporated within the Bright Outlook feature included within the O*NET sites.

Based on a new publication of the Occupational Outlook Handbook (OOH) , the Occupation Handbook Crosswalk Search and the occupational reports within O*NET OnLine have also been updated.

The Military Occupational Classification (MOC) crosswalk has been updated by the Department of Defense (October 2019) and incorporated into O*NET OnLine and My Next Move for Veterans. Supplementing this crosswalk with additional sources of data, including The ASVAB Career Exploration Program , Army COOL , Navy COOL , Marine Corps COOL , and Coast Guard COOL provides transitioning Veterans with a wide variety of careers to potentially explore. See O*NET Military Transition Search or visit O*NET Resource Center Crosswalks to learn more.

In addition, updated reports for military occupations within O*NET OnLine now include rich information on military classifications through direct links to Careers in the Military .

The O*NET Content Model includes worker- and job-oriented hierarchical taxonomies that can effectively serve as frameworks for organizing workforce competencies, credentials, and other work-relevant information. Visit the new Competency Frameworks section to discover a variety of easy-to-use competency frameworks, including Technology Skills, Abilities, Cross-Functional Skills, Basic Skills, and Knowledge.

The frameworks are available in Excel format and also as JSON-LD: machine-readable Linked Data  described using the CTDL-ASN  schema (Credential Transparency Description Language Profile of Achievement Standards Network Description Language) developed by the Credential Engine  project.

For a summary of O*NET machine-discoverable information see: Link to Us--Machine-Readable Data.

The Military Occupational Classification (MOC) crosswalk has been updated by the Department of Defense (January 2020) and incorporated into O*NET OnLine and My Next Move for Veterans. Supplementing this crosswalk with additional sources of data, including The ASVAB Career Exploration Program , Army COOL, Navy COOL, Marine Corps COOL, Air Force COOL and Coast Guard COOL, provides transitioning Veterans with a wide variety of careers to potentially explore. See O*NET Military Transition Search or visit O*NET Resource Center Crosswalks to learn more.

Developers can also access the latest data from O*NET Web Services.

With the release of the O*NET 25.1 Database in November 2020, O*NET Web Services will transition to the O*NET-SOC 2019 taxonomy. This taxonomy, based on the 2018 SOC, introduces several changes to the occupations returned by our services. It includes 1,016 occupational titles, 923 of which represent O*NET data-level occupations. For more information on these changes, see the O*NET-SOC Taxonomy page at the O*NET Resource Center.

To help O*NET Web Services users with the upcoming taxonomy transition, Taxonomy Services are now available to enable developers to connect occupational data between existing systems based on the O*NET-SOC 2010 taxonomy, and the future O*NET-SOC 2019 taxonomy-based O*NET Web Services.

Synonym content is added to the Abilities, Cross-Functional Skills, Basic Skills, and Knowledge competency frameworks. The simplified language is drawn from easy-to-read content included within My Next Move and My Next Move for Veterans. The frameworks, built from worker- and job-oriented hierarchical taxonomies, can help in organizing workforce competencies, credentials, and other work-relevant information, and also serve as a starting point for creating skills thesauruses. Visit the Competency Frameworks section to discover these easy-to-use tools.

The frameworks are available in Excel format and also as JSON-LD: machine-readable Linked Data described using the CTDL-ASN schema (Credential Transparency Description Language Profile of Achievement Standards Network Description Language) developed by the Credential Engine project.

For a summary of O*NET machine-discoverable information see: Link to Us--Machine-Readable Data.

The Bureau of Labor Statistics (BLS) has released wage estimates for 2019. The latest wages are now included in career reports within O*NET OnLine, My Next Move, Mi Próximo Paso, and My Next Move for Veterans. Check out available local, state, and national wage distributions via simple, easy to interpret graphics.

My Next Move's state maps also feature updated data, showing which states have above average work opportunities for a given career. Click on "Check out my state" from career reports in My Next Move, Mi Próximo Paso, and My Next Move for Veterans.

Developers can access these updates via O*NET Web Services.

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Marketline

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IEEE / Institute of Electrical and Electronics Engineers Incorporated

IEEE / Institute of Electrical and Electronics Engineers Incorporated

Shiraz University of Medical Science

IEEE Computer Society

IEEE Computer Society

IEEE Computer Society

Moskva : "Nauka", c1991-