By The National Parks Conservation Association In 2016, to celebrate the National Park Service centennial, 150 people experienced the wondrously dark night skies of Mojave National Preserve. Since 2008, these bi-annual star parties — courtesy of NPCA, Mojave National Preserve, … Continue reading →

By Julie Cohen UC Santa Barbara UCSB researchers develop a model that marries ecology and economics to determine how much species protection can be achieved from managing ecosystem services. Money may not grow on trees, but trees themselves and all … Continue reading →

By Brett Israel UC Berkeley News Elemental sulfur, the most heavily used pesticide in California, may harm the respiratory health of children living near farms that use the pesticide, according to new research led by UC Berkeley. In a study … Continue reading →

CBD is being talked about everywhere. With more and more sources reporting the benefits of CBD in supporting health and wellness, comes a lot of myths, confusion, and misinformation. In order to educate the public about CBD, Diamond CBD has launched the “I am CBD, I am THC” video series nationwide. The national CBD educational […]

The post I am CBD, I am THC Video Series a Successful Storytelling Example appeared first on Snap2objects.

For software companies competing in today’s digital marketplace, simply having an online presence isn’t enough. To capture the attention of your target audience and engage them throughout your sales funnel, you need to develop and deploy a strategic, comprehensive, and consistent digital marketing plan. Digital marketing is not just about visibility — it’s about establishing […]

The post The Most Effective Digital Marketing Strategies for B2B Software Companies appeared first on 3.7 Designs.

In today’s constantly evolving digital landscape, search engine optimization (SEO) has emerged as a critical tool for enhancing online visibility and bringing more eyes to your content.  Implementing SEO strategies in life science marketing goes beyond simple rankings and clicks, though. It’s about providing valuable, user-focused content that resonates with the target audience you want […]

The post How to Boost Search Visibility With Life Science SEO appeared first on 3.7 Designs.

Introducing a comprehensive guide that dispels the notion of being restricted to a local web design company and instead encourages you to embrace the boundless potential of a global approach to website design. Covering everything from design trends to search engine optimization and user testing, we delve into every aspect of the contemporary web design […]

The post Navigating Web Design Around Me: Unveiling Digital Horizons appeared first on 3.7 Designs.

“They say you have to spend money to make money,” goes the saying, and nowhere is this more relevant than in the digital landscape. As businesses continue to vie for consumer attention online, Google has steadily shifted its strategy, prioritizing search ads over organic results. If you’ve been observing your website’s organic ranking take a […]

The post Why Invest in Digital Advertising: The Path to Explosive Growth and ROI appeared first on 3.7 Designs.

Digital marketing is an essential part of how today’s tech companies reach customers. A tailored digital marketing strategy can provide high value content to potential customers while also demonstrating the need and effectiveness of your offerings. This article dives into the importance of digital marketing for tech companies and the most important tactics and platforms […]

The post Transforming Tech with Digital Marketing: Gaining a Competitive Edge appeared first on 3.7 Designs.

A carefully planned and executed search engine optimization campaign is critical to most technology businesses’ overall digital marketing strategy. Technology companies, in particular, require a different approach to SEO than many others. They often face a highly technical target audience, prospects who thoroughly research possible solutions before making a buying decision, multiple stakeholders in the buying process, […]

The post Advanced SEO Tactics for B2B Technology Companies appeared first on 3.7 Designs.

Launching a new B2B software product requires a different approach than traditional go-to-market strategies. The business model you choose should align with varying types of products and market conditions, as it significantly influences overall sales success and the structuring of sales teams. The software space is crowded, and your potential customers are likely already using […]

The post From Research to Revenue: A Complete Guide to B2B Software GTM appeared first on 3.7 Designs.

Zach Rottman dealt with the stress of his son bringing home “bugs” from daycare by creating a table on how often the individuals of the household were sick. There are a bunch of advantages you can get from tracking “quantified self” data with visualizations, and I can appreciate this one about kids bringing home sickness from school. Not the kind of homework parents want to be dealing with.

My boy started school, my boy got sick.

As any parent could have told me, we got clobbered. Within three days, my son had Covid, and while he was only mildly sick for a day or two, he (and I) stayed home for ten. Meanwhile, my partner was out of commission for longer than that. Scarcely a week after his return our son brought home some gnarly cold—home again, not sleeping, not eating. Turns out, it’s especially hard to manage a head cold when you don’t know how to blow your nose yet and have a strong and very vocal preference against medicine. The next time it was hand, foot, and mouth disease, then RSV, followed by a slew of mysterious rashes. You get the idea. Most of the time mommy and daddy didn’t fare much better.

So, to distract me from my misery and take on a project that could plausibly be brought to fruition while also tending to a sick one-year-old, I started quantifying the sick days and built a simple web app (myboyissick.com) to see it all.

I do think the rows of 12 squares aren’t easily translatable to days or weeks on the calendar. Not a big deal when you’re designing just for yourself, but I would layout the grid to be more relatable to a calendar format.

Article found on Nightingale.

So you want to make an awesome infographic, but you aren’t sure where to start. Capsicum Mediaworks has 27 (Secrets) on How To Create An Awesome Viral Infographic in 2023.

This is definitely and example of “Do what I say, not what I do”.

There’s some fantastic information here! Ironically, this is NOT a great infographic. Saving a bunch of text as a JPG file does not make a good infographic. This infographic design goes against some of their own best advice! More visuals, less text. Make it big, not gigantic. Highlight/focus on the important points.

We all know that beautiful infographics are much more interesting as compared to long, plain text. It is the basic human tendency to associate more with anything that explains the same point with more visual appeal and less jargon.

Which is why infographics have become such a big deal.

The pictorial representation of the data, colorful backgrounds, short, to-the-point text, and easy to understand themes, are just some of the reasons why infographics have surpassed other digital marketing strategies in terms of popularity. And they are definitely here to stay.

So if you haven't jumped on this bandwagon yet, it's high time you do!

Found on Capsicum Mediaworks.

Bard Vs ChatGPT infographic by Zealous System breaks down the specifics and differences between the two AI language models.

ChatGPT, developed by OpenAI, is based on GPT-3.5 architecture and has become a leading AI language model, renowned for its ability to generate human-like text and provide insightful responses. On the other hand, BARD, a language model equipped with advanced natural language understanding and generation capabilities, makes it a formidable competitor in the market.

ChatGPT is better at generating creative text formats, such as poems, code, scripts, musical pieces, email, letters, etc. It is also better at generating different responses to the same prompt, which can make it more engaging to interact with. However, ChatGPT is not as good at answering factual questions as Bard.

Bard is better at answering factual questions, summarizing text, and providing information from the real world. It is also better at following instructions and completing requests thoughtfully. However, Bard is not as good at generating creative text formats as ChatGPT.

This is a fairly general informative infographic design. No specific point, or push to use one over the other. Good information as a comparison infographic using the publicly available information about each tool (which there is very little specific data).

The footer should include some type of copyright (or Creative Commons) license and the URL to get to the infographic landing page (not just the company home page).

Thanks to Mary Logan for the submission!

Ten years ago today, the Cool Infographics book was released on October 28, 2013. I frequently lament that it’s nice to have written a book, but the actual process of writing a book was pretty difficult.

I never set out to write a book. Wiley publishing approached me in 2011, and convinced me to turn the talk I was presenting at conferences into the outline for a new book. I had started my infographics design company, InfoNewt, in 2010, and was giving almost monthly presentations about my process to design, publish and promote infographics. Turns out that the talk outline did lend itself nicely to the structure of what became the Cool Infographics chapters.

Looking back, there were a number of unique challenges that I had to solve while putting together the book, and some were also new issues for Wiley.

Permissions to include infographics

I didn’t design most of the infographics I included in the book, because this wasn’t a book of self promotion. My goal was to share the best designs from the world of infographics as examples, and that meant including designs from some of the best designers in the world.

Here was my challenge. Most infographics are meant to be shared and reposted as much as possible online. “Going viral” was the ultimate achievement of an infographic. However, legally reprinting an infographic in a book required the explicit, signed permission of each infographic’s copyright holder. I ended up including over 100 infographic examples in the book, which was a lot of negotiation and legwork.

For every design I included, I had to track down the designer or publishing company, and get them to sign an official permission form that allowed me to include their design. I wasn’t able to include many of the designs I wanted to share because either I couldn’t track down the original designer, or they refused to sign the permission form.

Infographics are large

The online infographics that I was writing about were much larger that what could effectively be shown on the 7.3 x 9.2 inch pages of the book. They had to be reduced to fit on the pages, which made the text in many of them unreadable when sized to the book’s pages. Wiley didn’t want to publish a larger format book, so I had to come up with another idea.

My solution was that every design I included, also included a link to view the original infographic online. The downside was that readers can’t click a link in a printed book. That meant they would have to manually type in the URL, and many of the links were really long and complicated addresses. So, I created over 100 shortened links for the book, using my hosting platform from the coolinfographics.com website.

For example:

Link in the book: Coolinfographics.com/Figure-5-19

Forwards to the long original URL: http://create.mcgraw-hill.com/wordpress-mu/connectblog/files/2012/03/McGraw-Hill-Connect-Handout-WHITE-Small.jpg

See what I mean? No one was ever going to try to type in that long URL.

I also created an index web page for all of the Figures that had clickable links for every design in the book that is available to see online: coolinfographics.com/figures

Making the book navigation visual

Infographics is a very visual topic. Not only do readers want to see the visual examples of every concept I discuss in the book, but I wanted the book itself to be visual too. This took some negotiating with Wiley to make happen. Every chapter has its own color, and I included that color on every page in a small tab that prints all the way to what is called the “fore edge” of the page. This makes the color visible at the edges of the pages even when the book is closed. These tabs are staggered down the page to provide an easy navigation to find the color you see in the Table of Contents.

Marketing was my job

It turns out that most book publishing companies are very focused on publishing, printing and distributing a book, but not so much on marketing them once they get printed. Once a book is published they move on to publishing the next book, and the majority of promoting my book fell to me. This was something I didn’t expect. I am constantly teaching people that designing and publishing an infographic isn’t enough, and you have to promote it too. I wrote a whole chapter about in the Cool Infographics book! Similarly, I expected a big book publisher to be good at the promotion process for books. I was wrong. They printed a beautiful color book and got it into Amazon and onto the shelves at bookstores like Barnes & Noble, but that’s where their effort mostly ended.

Most of the promotion for the book has come from me. Whether it was one of my talks, a guest appearance on a podcast, an article that mentioned the book (like this one) or someone using Google to search for infographics and finding the Cool Infographics website.

Where to go from here?

The book has done really well for 10 years, and sales continue. The concepts I wrote about in the book are all just as relevant now, as they were 10 years ago. However, some of the example designs are out-of-date, and some of the design tools aren’t around anymore.

Where do you think we should from here? As readers of the Cool Infographics website and book, what would you like to see as ongoing content exploring the design, publishing and promotion of infographics? Videos, workshops, articles, tutorials, online courses, etc. Post a question, comment, or idea and let me know how Cool Infographics can be relevant to you in the future.

I’d love to hear from you. Either post a comment below or send me a note through the CONTACT page.

The Evolution of UK Company Logos is an infographic that visually shows the timeline history of different brand logos, created by Cheap Roller Banners. See how some of most well known UK brands have redesigned their logos over the years!

Here we have an infographic that we have designed that shows how the logos have evolved over the years for some of the most well known UK brands. We have chosen to include companies with interesting logo history and ones that have updated their logo several times.

Check out this intriguing design to see the logo evolution for companies including Shell, Tesco, the BBC, Vodafone, Sky, Barclays, Cadbury, Walkers, Birds Eye, McVitie's, Hovis and British Airways.

We hope that you appreciate this UK company logos infographic and please feel free to share it on blogs or social media.

Sometimes an infographic doesn’t have numbers and charts to share. This design is more of a visual timeline, and it’s really important that you can see the evolution of the logos over time.

It’s important to connect and infographic topic with your company’s products and services to get the most benefit from publishing an infographic. They don’t offer logo design services, but they do offer printing services for trade show booths and events.

Found on Cheap Roller Banners

How Long Can People Cover Their Needs Without Income? infographic by Visual Capitalist.

How Long Can People Cover Their Needs Without Income?

With nearly half of people under 34 worldwide unable to cover their needs for a month or less without income, it is no surprise that financial resiliency is a hot topic.

So, for this graphic, Visual Capitalist has partnered with Lloyd’s Register Foundation to explore economic resilience further and determine how long the average person can afford to cover their needs without income.

World Risk Poll 2024 Report: Economic Resilience

Lloyd’s Register Foundation produces the World Risk Poll every two years in partnership with Gallup, and the World Risk Poll 2024 report explores the everyday risks of 147,000 people from 142 nations.

They asked respondents how long they could afford to cover basic needs, such as food, transport, and shelter, if they lost all income. 

The results reveal a distinct trend across all age groups, with respondents typically falling into two categories: those with one month or less of financial runway, and those with more than four months. Relatively fewer respondents reported being able to survive two to three months.

I think this is a really interesting adaptation of a Sankey/Alluvial diagram. I’d like to see summaries of each timeframe to support their discussion around trends.

Found on Visual Capitalist.

Are you one of the 55% of people globally who watch online videos every single day? Video has become an incredibly popular format for consuming content, and it’s now as ubiquitous as images within our social media news feeds and timelines. Despite this, the ability to sell videos online is difficult than many other forms of static media – […]

Arguably the most important part of your website is your store’s checkout page. This is where potential customers become buyers, but if your checkout page isn’t optimized correctly, they could end up abandoning their cart and spending their money elsewhere. While increasing checkout conversions is a worthy goal, it may seem like a lost cause because of a phenomenon […]

Say hello to Composition, our new multipurpose WordPress theme that has all the right ingredients for building any kind of website. What is a Multipurpose WordPress Theme? Simply put, a multipurpose WordPress theme is designed with maximum flexibility in mind. This means that you can use Composition for a wide range of websites including ones for Businesses, Portfolios, […]

When it comes to browsing a stock image website, user experience is key. Effective navigation is vitally important, and it’s imperative that users have a clear and easy way of searching for images. If they struggle at any point in the process, they are likely to go elsewhere, resulting in the loss of a sale and potential repeat business. Fortunately, […]

Since 27.5% of the web is powered by WordPress, you may wonder whether it’s the right platform for your photography site. After all, you want your website to stand out from the crowd. The beautiful thing about WordPress, however, is the diversity and customization it offers. With the huge variety of themes and immense selection of […]

Running a successful business should be your ultimate goal, and offering coupons to your customers is a key aspect of strengthening sales. However, it’s important to also devise a plan of action – without one, you could essentially hamstring your overall campaign. By harnessing the power of Sell Media (and elements such as the Discount Codes […]

What makes a website effective? Is it the design? Is it the copy? Is it the speed? Yes, yes, and yes. But honestly, focusing on design, copy, and speed singularly gets you nowhere. You need to take a more holistic approach and think critically about the entire user experience of your website. That’s what we’re […]

Image piracy is a real issue that affects all photographers who publish their work online. Having to deal with issues such as image theft is a source of frustration for many. Thankfully, Google Images licensable badge ushers in new opportunities for photographers to capture referrals and sales directly from Google Images searchers. For years, the […]

The post Five Tips to Promote Your Business appeared first on DailyBlogTips.com.

The post Drive Success: Online Traffic Generators appeared first on DailyBlogTips.com.

The post How to Evaluate the Success of SEO Strategy appeared first on DailyBlogTips.com.

The post The Catalyst for Startup Success in a Competitive Landscape [Datawave Overview] appeared first on DailyBlogTips.com.

The post Profits Without Inventory, How to Earn $24000 on Etsy Selling Digital Art appeared first on DailyBlogTips.com.

The post Navigating Your Health Online & How to Master Your Wellness Journey with Tech appeared first on DailyBlogTips.com.

The post Starting a Photo Canvas Business: A Step-by-Step Guide appeared first on DailyBlogTips.com.

The post Mistplay Review 2024: Is Mistplay Worth It? appeared first on DailyBlogTips.com.

The post Proven Strategies to Make Money on Medium in 2024 (Expert Tips for Writers) appeared first on DailyBlogTips.com.

The post Shipt vs Instacart: Which Grocery Delivery Service Pays More? appeared first on DailyBlogTips.com.

The post Earn $100-$500 on Car Advertising: Carvertise Review appeared first on DailyBlogTips.com.

The post 5 Best Robinhood Alternatives to Consider in 2024 : Features & Fees Comparison appeared first on DailyBlogTips.com.

The post Earn $400/month: A Detailed Cash Giraffe Review of My Earnings appeared first on DailyBlogTips.com.

The post Is Rewarded Play Legit? My Rewarded Play Review of Earning $5 Gift Card appeared first on DailyBlogTips.com.

The post Is Bingo Cash App Legit for Making Money? Review 2024 appeared first on DailyBlogTips.com.

The post Creating the Perfect Outdoor Workspace: How Your Backyard Can Inspire Business Innovation appeared first on DailyBlogTips.com.

The post Which Best Delivery Service Offers the High Pay and Flexibility in 2024? appeared first on DailyBlogTips.com.

The post 5 High-Converting Affiliate Offers to Monetize Your Blog in 2024 appeared first on DailyBlogTips.com.

The post Eureka Surveys Review : Earn Money for Surveys with the Eureka Surveys App appeared first on DailyBlogTips.com.

The post Earn $ 300 with Online Trivia Game : 9 Best Trivia Quiz Games appeared first on DailyBlogTips.com.

The post 13 Creative Ways to Make Money on Maternity Leave: For Moms on Unpaid Maternity Leave appeared first on DailyBlogTips.com.

The post 9 Best Places To Sell Used DVDs and Make the Most Money appeared first on DailyBlogTips.com.

A troubling report from the Pentagon earlier this year revealed that suicide is the leading cause of death for Army soldiers—a population that is nearly nine times as likely to die by suicide than in combat.  “Suicide in the military continues to be a public health crisis, despite decades of targeted interventions. The rates are persistently higher than in the general population,” says Jayna Moceri-Brooks, an assistant professor at NYU Rory Meyers College of Nursing who studies firearm injury prevention and suicide among service members and veterans.

Military service is difficult, dangerous, and demanding. But for some veterans, returning to civilian life can also be a challenge. Going from the structure of active duty—with its purpose-driven roles, full-throttle environment, and sense of camaraderie—to the relatively humdrum life of a civilian can be jarring, particularly for veterans who’ve experienced trauma during their service and may suffer from post-traumatic stress disorder (PTSD).  Researchers at Boston University, including Dawne Vogt and Casey Taft—both professors of psychiatry in the Chobanian & Avedisian School of Medicine—are utilizing a variety of data-backed strategies to support veterans struggling to adapt to their new normal lives.