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TVS Eurogrip Has Come Up With An E-Ordering Feature For Its Retail Partners

TVS Eurogrip has announced a new feature of an e-ordering facility in its retailer app 'TVS Eurogrip Bandhan', which can be downloaded on both Android and iOS platforms. This new feature in the app will provide a comprehensive e-commerce experience with features that help place and track orders.




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COVID-19 crisis | What India should do to catch up with China in exports

Although 2020 is a lost year, in terms of trade, India can think long-term and build relations so that it can occupy the space vacated by China, Soumya Kanti Ghosh, Group Chief Economic Adviser, SBI, said in a report.




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Madhya Pradesh updates labour laws: All you need to know about what has changed

The concessions will be in place for the next 1,000 days to help industries “get back on their feet”




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Coronavirus lockdown: Both Centre and states gear up to bridge revenue gaps

The Centre is expected to gain close to Rs 1.6 lakh crore in additional revenue this fiscal from the increase in excise duty on petrol and diesel




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HLL Lifecare floats tender for over 1 lakh units of medical supplies for COVID-19 testing

"The tender is seeking quotations for 40,000 units of viral transport media, 33,000 RNA extraction kits and 29,000 Combo RT-PCR COVID-19 tests," HLL Lifecare Ltd said in a statement.




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UPSC Issues Notification For Indian Civil Services Exam 2017

The Union Public Service Commission (UPSC) on  February 22,  2017 issued a notification announcing date and procedure for applying for Indian Civil Services Preliminary Examination, 2017 on its official website. {image-upsc-22-1487766661.jpg www.careerindia.com} Vacancy Details: 980 posts.Important dates to remember: To




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Priyanka Chopra Gets A Makeover By A Very Special Make-up Artist

Priyanka Chopra has been spending the quarantine time with her husband, Nick Jonas and their two adorable dogs. And with a very special and curious make-up artist. The first Monday of May is the Met Gala day and the event,




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World Athletics Day 2020: Dynamic Warm-Up Exercises For Youth Athletes

World Athletics Day is celebrated every year on 7 May to promote the importance of sports in our lives and encourage new talents in the field of athletics. Sports and exercises hold a very important place in our lives. An athlete




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Winnie Harlow’s Quarantine Make-up Routine Is A Keeper For The Stay-At-Home Weekend

The testing time of quarantine can be made a lot more fun with some make-up. And the top beauty magazines are living up to their stature in getting us the best of the make-up world. Vogue magazine spend a whole 24




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How To Reapply Sunscreen Without Destroying Your Make-up

No matter how much careful we are about our skincare, reapplying the sunscreen is still a step most of us have not mastered yet. Protecting your skin from the sun is one advice you might have heard constantly. From a skin




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Four Beautiful Lehengas From Tara Sutaria’s Fashion Wardrobe Which You Can Opt For Upcoming Wedding

Bollywood actress Tara Sutaria has absolutely impressed us with her multiple talent. Her brilliant acting prowess has definitely left the audience stunned and with her melodious voice, she has won millions of hearts too. Apart from it, the diva




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Sobhita Dhulipala Will Convince You To Up Your Saree Fashion Game And Get A Unique Photoshoot Done

Sobhita Dhulipala's Instagram feed is lit up with perceptive photoshoots. She looks striking in each picture of hers and particularly her sarees looks are what we find the most interesting. Sobhita has sported sarees on a number of occasions




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Solara Active Q4: gears up for shift in pharma production from China

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Your Guide To The Everyday No Foundation Make-up Look

Make-up in its truest form has not yet found the hold to be worn every day. We reserve all the make-up jazz, especially foundation for some special occasions. Whether you are a make-up lover or a beginner, a full-face of makeup




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Summer Make-up: Bollywood Divas-Inspired Make-up Looks That Are Perfect To Flaunt This Season

Summer make-up is pure bliss. With the scorching sun comes bright hues, beautiful sundresses and the opportunity to rock a sun-lit make-up look. With the beautiful long days that summers provide to have fun outside (as opposed to the chilly winters




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Mrunal Thakur's Perky Make-Up For The Celebrity Beauty Edit Of This Magazine Is So Cool

If nothing else, the quarantine time has definitely made us more creative. And the very prestigious magazine, Cosmopolitan India's work from home issue has turned out to be one of the most creative places. They started with celebrities styling and clicking




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Instances When You Will Be Thankful To Have Added BB Cream In Your Make-up Arsenal

The base make-up more or less sets the tone for how your make-up look turns out. Our base make-up usually consists of two products- foundation and concealer. While foundation and concealer do a great job to give you flawless looking skin,




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Priyanka Chopra Gets A Makeover By A Very Special Make-up Artist

Priyanka Chopra has been spending the quarantine time with her husband, Nick Jonas and their two adorable dogs. And with a very special and curious make-up artist. The first Monday of May is the Met Gala day and the event,




up

Winnie Harlow’s Quarantine Make-up Routine Is A Keeper For The Stay-At-Home Weekend

The testing time of quarantine can be made a lot more fun with some make-up. And the top beauty magazines are living up to their stature in getting us the best of the make-up world. Vogue magazine spend a whole 24




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How To Reapply Sunscreen Without Destroying Your Make-up

No matter how much careful we are about our skincare, reapplying the sunscreen is still a step most of us have not mastered yet. Protecting your skin from the sun is one advice you might have heard constantly. From a skin




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Rupee ends higher at 75.67 per dollar

Markets are also finding some solace due to the chatter around easing of lockdown restrictions across various countries. This may pave the way for some more upside in the rupee towards 75.70 mark, says Sugandha Sachdeva VP-Metals, Energy Currency Research, Religare Broking.




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Fed meeting points to dollar weakness. How much will the Indian rupee benefit?

On balance, we are looking at a gradual depreciation of the Indian currency. COVID-19 will be the difference between the rupee at 76 to a dollar or 85 in another six months.




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Rupee ends higher at 75.10 per dollar

The domestic currency is seen trading in a band of 75.20 to 76.60 in near term, says Sugandha Sachdeva VP-Metals, Energy Currency Research, Religare Broking.




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Rupee ends lower at 75.71 per dollar

Going ahead USD/INR spot may trade above the support of 74.50 towards 75.50/76, says Rahul Gupta, Head of Research- Currency, Emkay Global Financial Services.




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Rupee ends marginally higher at 75.63 per dollar

The Indian rupee is likely to gyrate in the range of 75.20 and 76.60 in near term, says Sugandha Sachdeva VP-Metals, Energy Currency Research, Religare Broking.




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Indian rupee settles 10 paise higher at 75.63 against US dollar

Forex traders said the rupee is trading in a narrow range as positive domestic equities supported the local unit, while sustained foreign fund outflows and concerns over coronavirus outbreak weighed on the local unit.




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Rupee closes lower at 75.76 per dollar

Rupee is expected to gyrate in the range of 75.20 -76.60 in coming days, says Sugandha Sachdeva VP-Metals, Energy Currency Research, Religare Broking.




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Rupee likely to trade in 75-77 range against US dollar in till May-end

With lockdown in major economies on account of coronavirus coupled with continuous outflows from the Indian capital markets will possibly lead to depreciation of the Indian rupee.




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Rupee ends higher at 75.55 per dollar

The IIP numbers ahead are expected to be weak and are going to further worsen the rupee-dollar equation, says Sugandha Sachdeva VP-Metals, Energy Currency Research, Religare Broking.




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Nokia 6.3 to come with Zeiss quad-camera setup and a top-end Snapdragon 600 series chipset

The Nokia 6.3 will likely be powered by a Snapdragon 670 or 675 mobile processor.




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Xiaomi Mi 10 flagship with 108 MP quad-camera setup, Snapdragon 865 to launch today

The company is also launching the Mi Box (A device that can convert a regular TV to a smart TV) and new true wireless earbuds alongside the Mi 10.




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BMW launches all-new 8-series Gran Coupe in India

This four door coupe is the pinnacle of luxury cars in BMW#39;s lineup with the added performance to boot. Unlike the 7-series however, the 8-series is designed to be sportier and the inspiration shows through.




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Tech up to a healthier world

Sensors, 3D printed skin, wearables, reconstructed organs, revolutionized clinical trials, personalized medicine and what not – get ready for a new era of healthcare




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Up over 200% in 1 year, what's buzzing with Borosil Glass?

Shares of Borosil Glass Works have increased threefold over the past one year as the company has posted strong revenue and EBIDTA growth over the past few quarters.




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BIG STORY | States raise taxes on liquor, petrol and diesel to make up for lost revenue

In this edition of Big Story, Moneycontrol#39;s Sakshi Batra shares her insight on how states are imposing alcohol taxes to generate revenues.




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Hyundai EMI Assurance Program Announced: Supports Working Individuals For Car Loan Repayments

Hyundai India has announced a unique ‘EMI Assurance' program due to the Covid-19 pandemic in the country. The new initiative supports working individuals with repayment of car loans in case any employment uncertainty.




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Tata Nexon EV Driving Range Expected To Increase Because Of Updates In Future

The Tata Nexon EV driving range is expected to increase with future updates made to the compact-SUV. Future updates are also expected to improve Nexon EV's performance as well.




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CIL#39;s supply to power sector falls in March amid slump in coal demand

CIL, the world#39;s largest coal-producing company, is a major supplier of the dry fuel to the power sector in India.




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NIIT Tech Consolidated March 2020 Net Sales at Rs 1,109.30 crore, up 14.1% Y-o-Y

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Cigniti Tech Consolidated March 2020 Net Sales at Rs 233.04 crore, up 12.89% Y-o-Y

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Rallis India Consolidated March 2020 Net Sales at Rs 346.29 crore, up 1.94% Y-o-Y

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JM Financial Consolidated March 2020 Net Sales at Rs 835.89 crore, up 6.63% Y-o-Y

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Tata Coffee Consolidated March 2020 Net Sales at Rs 516.74 crore, up 12.21% Y-o-Y

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HCL Tech Consolidated March 2020 Net Sales at Rs 18,587.00 crore, up 16.24% Y-o-Y

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R Systems Intl Consolidated March 2020 Net Sales at Rs 209.26 crore, up 6.6% Y-o-Y

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Exclusive | LT Mutual Fund: GA-backed IIFL Wealth, HDFC AMC, Blackstone and DSP Group in the fray

The engineering to software conglomerate, which houses LT Mutual Fund under listed arm LT Finance, had put the mutual fund business on the block earlier in a renewed attempt to find a suitable buyer




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Mutual fund flows in April hold up despite redemptions in credit risk funds

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Bankruptcy court approves Neiman Marcus' plea to access financing

U.S. luxury department store chain Neiman Marcus Group said on Friday it received court approval to access $675 million of its debtor-in-possession financing, which will allow continuity of the company's business during Chapter 11 bankruptcy proceedings and enable it to pay employees and vendors.




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B2B Marketing News: B2B Marketers Invest in Data Quality, Top Times to Post During Pandemic, LinkedIn’s Engagement Trends, & Facebook’s Video Updates

How to use LinkedIn Ads’ new company targeting options to boost B2B lead generation
LinkedIn (client) recently rolled out additional targeting options for advertisers, allowing LinkedIn Ad users access to new Company Category B2B data comprised of Forbes, Fortune and platform data, along with the addition of growth rate targeting information. Search Engine Land

Report: Majority of B2B Marketers to Continue Investment in Data Quality in 2020
75 percent of B2B marketers plan to up their investment in data quality during 2020, while 90 percent said they view such investment leading to improved marketing and sales performance — two of the numerous findings of interest to digital marketers contained in recently-released Dun & Bradstreet report data. Chief Marketer

How COVID-19 Is Impacting Marketing Budgets at Enterprise Companies
B2B marketers expect to shift investment primarily to virtual events (78%), web content (72%), webinars (67%) and social media (66%) because of the pandemic, according to recently-released April enterprise-level company survey data. MarketingProfs

How COVID-19 has changed social media engagement [Report]
Sprout Social’s new pandemic-era data shows that LinkedIn posts perform the best on Wednesdays at 3pm, Thursdays from 9-10am, and Friday from 11am to noon, and that the media and entertainment industry has been publishing almost 9 more posts daily, according to new social media engagement data on interest to marketers. Sprout Social

Twitter Publishes New Data on Video and Ad Content Performance During COVID-19
Twitter increased its monetizable daily active users (mDAUs) by 23 percent during the quarter, and saw video view rates that rose by 5.5 percent, two of the findings in newly-released brand COVID-19 trend data. Social Media Today

Facebook Adds New 'Animate' Option to Add Motion to Still Images in Facebook Stories
Facebook has released new zoom, pan and other animation modes that bring marketers a variety of additional Facebook Stories options, and has also begun testing several new mood-based content reaction options, the social media giant recently announced. Social Media Today

YouTube Influencer Engagement Rate Benchmarks: What Are Good Rates?
Various YouTube channel categories sport a wide range of differing engagement benchmarks, according to recently-released YouTube influencer engagement rate report data, which also reveals that micro-influencers on the video platform can often achieve high engagement marks. MarketingCharts

LinkedIn Publishes Data on Latest Content Engagement Trends on the Platform
LinkedIn has released new content trend engagement data, including a breakdown by global regions that shows what the platform’s audience is looking for and engaging with, with pandemic-related content having seen some of the biggest increases in quantity, the firm announced. Social Media Today

Coronavirus reshapes consumer habits, creating 4 new segments, report finds
25 percent of consumers said they would pay more to buy from trusted brands and 23 percent from ethical brands — two of numerous findings of interest to digital marketers in newly-released Ernst & Young pandemic marketing report data. Marketing Dive

Facebook Outlines a Range of New Video Tools, Including Messenger Rooms for Group Video Hangouts
Facebook recently announced a variety of video-related updates to its numerous social communications properties, including a change which will allow up to 8 people to have WhatsApp video calls, while Messenger video received new virtual background options, among several other video feature updates. Social Media Today

ON THE LIGHTER SIDE:

A lighthearted look at our brand promise by Marketoonist Tom Fishburne — Marketoonist

Chiquita lets Spotify users unlock music playlists, branded prizes — Mobile Marketer

TOPRANK MARKETING & CLIENTS IN THE NEWS:

  • Lee Odden — 10 Expert Tips for Marketing During a Crisis — Oracle (client)
  • Lee Odden — 4 takeaways for content marketers in the time of COVID-19 — Search Engine Land
  • Lee Odden — 5 Hours of Content Marketing - Break Free of Boring B2B with Influential Content Experiences — SEMrush

Have you got your own top B2B content marketing or digital advertising stories from the past week of news? Please let us know in the comments below.

Thanks for taking time to join us, and we hope you will join us again next Friday for more of the most relevant B2B and digital marketing industry news. In the meantime, you can follow us at @toprank on Twitter for even more timely daily news. Also, don't miss the full video summary on our TopRank Marketing TV YouTube Channel.

The post B2B Marketing News: B2B Marketers Invest in Data Quality, Top Times to Post During Pandemic, LinkedIn’s Engagement Trends, & Facebook’s Video Updates appeared first on Online Marketing Blog - TopRank®.



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'Never give up': Queen praises Britons on Victory in Europe Day

Britain's Queen Elizabeth honored those who died in World War Two on Friday, the 75th anniversary of Victory in Europe Day, and used the occasion to say she was proud of how people had responded to the coronavirus pandemic.