pro

The product manager's toolkit: methodologies, processes, and tasks in technology product management / Gabriel Steinhardt

Online Resource




pro

Product Development for Distant Target Groups: An Experimental Study for the Silver Market / Malte Marvede ; with a foreword by Cornelius Herstatt

Online Resource




pro

Marketing and customer loyalty: the extra step approach / Mauro Cavallone

Online Resource




pro

The strategic procurement practice guide: know-how, tools and techniques for global buyers / Ulrich Weigel, Marco Ruecker

Online Resource




pro

Product lifecycle management and the industry of the future: 14th IFIP WG 5.1 International Conference, PLM 2017, Seville, Spain, July 10-12, 2017, Revised selected papers / José Ríos, Alain Bernard, Abdelaziz Bouras, Sebti Foufou (eds.)

Online Resource




pro

The Crucial role of domain knowledge in evaluating early-stage new product ideas / Florian Denker ; with a foreword by Univ. Prof. Dr. Cornelius Herstatt

Online Resource




pro

Excel 2016 for advertising statistics: a guide to solving practical problems / Thomas J. Quirk, Eric Rhiney

Online Resource




pro

The tech professional's guide to communicating in a global workplace: adapting across cultural and gender boundaries / April Wells

Online Resource




pro

Impacting the Sensory Experience of Products: Experimental Studies on Perceived Quality / Christine Cowen-Elstner

Online Resource




pro

Aligning MDM and BPM for Master Data Governance, Stewardship, and Enterprise Processes / by Chuck Ballard

Online Resource




pro

Product manager vs. project manager: what's the difference and which one do I need? / Bruce McCarthy

Online Resource




pro

Great customer experience starts with product management. / Matt LeMay

Online Resource




pro

Integrated business planning: how to integrate planning processes, organizational structures and capabilities, and leverage SAP IBP technology / Robert Kepczynski, Raghav Jandhyala, Ganesh Manikandan Sankaran, Alecsandra Dimofte

Online Resource




pro

What is product management? / Richard Banfield, Martin Eriksson, and Nate Walkingshaw

Online Resource




pro

Pricing done right: the pricing framework proven successful by the world's most profitable companies / Tim J. Smith

Dewey Library - HF5416.5.S584 2016




pro

Escaping the build trap: how effective product management creates real value / Melissa Perri

Online Resource




pro

A concise guide to market research: the process, data, and methods using IBM SPSS statistics / Erik Mooi, Marko Sarstedt

Online Resource




pro

Progress in life cycle assessment / Liselotte Schebek, Christoph Herrmann, Felipe Cerdas, editors

Online Resource




pro

Marketing transformation: marketing practice in an ever changing world: proceedings of the 2017 Academy of Marketing Science (AMS) World Marketing Congress (WMC) / edited by Patricia Rossi, Nina Krey

Online Resource




pro

Market research: the process, data, and methods using Stata / Erik Mooi, Marko Sarstedt, Irma Mooi-Reci

Online Resource




pro

Loyalty schemes in retailing: a comparison of stand-alone and multi-partner programs / Nicolas Hoffmann ; sponsored by the WU Vienna University of Economics and Business ; cover design, Atelier Platen

Online Resource




pro

Product lifecycle management to Support Industry 4.0: 15th IFIP WG 5.1 International Conference, PLM 2018, Turin, Italy, July 2-4, 2018, Proceedings / Paolo Chiabert, Abdelaziz Bouras, Frédéric Noël, José Ríos (eds.)

Online Resource




pro

Loyalty Schemes in Retailing: a Comparison of Stand-alone and Multi-partner Programs.

Online Resource




pro

Project management in product development: leadership skills and management techniques to deliver great products / George Ellis

Online Resource




pro

MARKET-VALUE PRICING: definitions, concepts, and processes for market-value centric pricing.

Online Resource




pro

Finding New Ways to Engage and Satisfy Global Customers: Proceedings of the 2018 Academy of Marketing Science (AMS) World Marketing Congress (WMC) / editors, Patricia Rossi and Nina Krey

Online Resource




pro

Research methodology in marketing: theory development, empirical approaches and philosophy of science considerations / Martin Eisend, Alfred Kuss

Online Resource




pro

The Tech Professional's Guide to Communicating in a Global Workplace: Adapting Across Cultural and Gender Boundaries / by April Wells

Online Resource




pro

Software Product Management: The ISPMA-Compliant Study Guide and Handbook / by Hans-Bernd Kittlaus, Samuel A. Fricker

Online Resource




pro

Java APIs, Extensions and Libraries: With JavaFX, JDBC, jmod, jlink, Networking, and the Process API, Second Edition / by Kishori Sharan

Online Resource




pro

Product Management.

Online Resource




pro

HCI in Business, Government and Organizations: information systems and analytics: 6th International Conference, HCIBGO 2019, Held as Part of the 21st HCI International Conference, HCII 2019, Orlando, FL, USA, July 26-31, 2019, Proceedings. / Fiona Fui-Hoo

Online Resource




pro

Kill bad meetings: and cut 50% of your meetings to transform your culture, improve collaboration, and accelerate decisions / Kevan Hall and Alan Hall

Dewey Library - HF5734.5.H55 2017




pro

Killing marketing: how innovative businesses are turning marketing cost into profit / Joe Pulizzi & Robert Rose

Dewey Library - HF5415.13.P85 2018




pro

Towards sustainable innovation: a five step approach to sustainable change / Sven Pastoors, Ulrich Scholz, Joachim H. Becker, Rob van Dun

Online Resource




pro

Advertising Progress: American Business and the Rise of Consumer Marketing / Pamela Walker Laird

Online Resource




pro

Eurasian Business Perspectives: Proceedings of the 25th Eurasia Business and Economics Society Conference / edited by Mehmet Huseyin Bilgin, Hakan Danis, Ender Demir, Meltem Ş. Ucal

Online Resource




pro

Product lifecycle management.: 21st Century Paradigm for Product Realisation / John Stark

Online Resource




pro

Engagement of intercultural project customers: a relational model / Patrick Lückmann

Online Resource




pro

Product lifecycle management in the digital twin era: 16th IFIP WG 5.1 international conference, PLM 2019, Moscow, Russia, July 8-12, 2019, revised selected papers / Clement Fortin, Louis Rivest, Alain Bernard, Abdelaziz Bouras (eds.)

Online Resource




pro

The new economy of the product life cycle: innovation and design in the digital era / Andrey Tyulin, Alexander Chursin

Online Resource




pro

The reign of the customer: customer-centric approaches to improving satisfaction / Claes Fornell, [and 3 others]

Online Resource




pro

Strategic innovative marketing and tourism: 8th ICSIMAT, Northern Aegean, Greece, 2019 / Androniki Kavoura, Efstathios Kefallonitis, Prokopios Theodoridis, editors

Online Resource




pro

[ASAP] Molecular Stacking Effect on Small-Molecular Organic Light-Emitting Diodes Prepared with Solution Process

ACS Applied Materials & Interfaces
DOI: 10.1021/acsami.0c06597




pro

[ASAP] Imparting Boron Nanosheets with Ambient Stability through Methyl Group Functionalization for Mechanistic Investigation of Their Lithiation Process

ACS Applied Materials & Interfaces
DOI: 10.1021/acsami.0c05236




pro

[ASAP] Li–air Battery with a Superhydrophobic Li-Protective Layer

ACS Applied Materials & Interfaces
DOI: 10.1021/acsami.0c05494




pro

[ASAP] 4D Printing of Resorbable Complex Shape-Memory Poly(propylene fumarate) Star Scaffolds

ACS Applied Materials & Interfaces
DOI: 10.1021/acsami.0c01444




pro

[ASAP] Understanding the Cycling Performance Degradation Mechanism of a Graphene-Based Strain Sensor and an Effective Corresponding Improvement Solution

ACS Applied Materials & Interfaces
DOI: 10.1021/acsami.0c00176




pro

[ASAP] Polyhedral Oligomeric Silsesquioxane-Incorporated Gelatin Hydrogel Promotes Angiogenesis during Vascularized Bone Regeneration

ACS Applied Materials & Interfaces
DOI: 10.1021/acsami.0c00714




pro

[ASAP] Response of pH-Sensitive Doxorubicin Nanoparticles on Complex Tumor Microenvironments by Tailoring Multiple Physicochemical Properties

ACS Applied Materials & Interfaces
DOI: 10.1021/acsami.0c05724