i

5 Ways Brands Can Reinvent Their Digital Marketing Strategy

Surefire methods any business can adopt to help them thrive.




i

4 Creative Ideas to Supercharge Your Digital Launch

When every new business is launching digitally, you need these things to stand out.




i

4 Ways Solopreneurs Can Strengthen Their Businesses

Even if you work alone, the brand-enhancing ideas of others can help push you forward.




i

How to Build an Online Community of Like-Minded Entrepreneurs

Four easy ways to amplify your impact.




i

Low transportation fuel demand and low profitability drive refinery run declines

Transportation fuel demand has decreased since early March 2020 as a result of reduced economic activity and stay-at-home orders aimed at slowing the spread of the 2019 novel coronavirus disease (COVID-19). U.S. refineries have reduced the amount of crude oil and other inputs that they process (also known as refinery runs). U.S. refinery runs fell for four consecutive weeks, reaching 12.8 million barrels per day (b/d) in the week ending April 17, and increased slightly to 13.2 million b/d for the week ending April 24, or nearly 21% lower than the previous five-year average for this time of year.




i

U.S. energy-related carbon dioxide fell by 2.8% in 2019, slightly below 2017 levels

U.S. energy-related carbon dioxide (CO2) emissions declined by 2.8% in 2019 to 5,130 million metric tons (MMmt), according to data in the U.S. Energy Information Administration's (EIA) Monthly Energy Review. CO2 emissions had increased by 2.9% in 2018, the only annual increase in the past five years. Because of continuing trends in how much energy the U.S economy uses and how much CO2 that energy use generates, energy-related CO2 emissions in 2019 fell more than energy consumption, which declined by 0.9% in 2019, and gross domestic product, which increased by 2.3% in 2019.




i

Daily electricity demand in New York falls about 13% after COVID-19 mitigation efforts

Recent business shutdowns and changes to normal routines related to mitigation efforts for the 2019 novel coronavirus disease (COVID-19) have caused daily, weekday electricity demand in New York state to decrease by 11%–14% in March and April compared with expected demand, after accounting for seasonal temperature changes. Electricity demand changes in New York state and in New York City, in particular, have been more pronounced than in other parts of the country, which may partly be caused by differences in electricity consumption across regions and the varying effects of COVID-19 mitigation efforts on these sectors.




i

Daily electricity demand impacts from COVID-19 mitigation efforts differ by region

Recent business shutdowns and changes to normal routines related to mitigation efforts for the 2019 novel coronavirus disease (COVID-19) have caused daily weekday electricity demand in the central region of the United States to decrease by 9%�13% in March and April compared with expected demand, after accounting for seasonal temperature changes. This decrease is similar to declines seen in New York. In contrast, other areas of the country, such as Florida, have not experienced significant changes, which may partly be caused by regional differences in how much electricity each end-use sector consumes and the varying effects of COVID-19 mitigation efforts on the sectors.




i

Growth in India's LNG imports will depend on completion of connecting pipelines

India has been the world's fourth-largest importer of liquefied natural gas (LNG) since 2011, gradually increasing LNG imports as the country's domestic natural gas production declined and domestic consumption increased. India's LNG import capacity more than doubled during the past 10 years, and the U.S. Energy Information Administration (EIA) expects it to increase by a third in the next 3 years as regasification facilities currently under construction come online. However, the construction of domestic pipelines to move LNG from the coastal import facilities to major demand centers further inland has experienced delays. Future growth in India's LNG imports will depend on the timely completion of natural gas pipeline networks.




i

Smart Tips for Successfully Navigating the Initial Franchisor-Franchisee Interview

Once you have a few franchises in mind, you'll be talking to a franchise rep from each company. Here's the skinny on how that phone call should go.



  • Buying a Franchise

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20 Franchises You Can Launch for Less Than $75,000

Think you can't afford to be your own boss? Think again.




i

23 Questions to Ask a Franchisor When You Meet Face to Face

Navigate 'discovery day' with this list of questions that will make sure you learn all the essential information you need before you shake hands.



  • Franchise Buying Guide

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Why These 3 Advisors Paid to Say 'No' Are Your Best Allies When Buying a Franchise

Talk to these three people -- who are more likely to tell you 'no' -- before handing over your hard-earned cash for a franchise business.



  • Franchise Buying Guide

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KFC Enlists RoboCop to Protect Secret Recipe in New Campaign

Colonel Sanders's newest incarnation is fiercely defending the fried chicken chain's 11 blends of herbs and spices.




i

5 Recession-Resistant Franchise Sectors You Should Consider During an Economic Downturn

Invest in an industry that can withstand an economic downturn.




i

Use These 3 Strategies to Build a Thriving Franchise Organization

Xponential Fitness Founder and CEO Anthony Geisler shares the leadership secrets that have helped him build a boutique fitness empire.




i

McDonald's Is Set to Lose $3.4 Billion in Value After the CEO Was Fired Over a Relationship With a Subordinate

McDonald's on Friday fired its CEO, Steve Easterbrook, for violating its policy of having a relationship with an employee.



  • News and Trends

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Papa John's Ex-CEO Says He Ate More Than 40 Pizzas in 30 Days and That 'The Day of Reckoning Will Come'

Papa John's founder and former CEO John Schnatter slammed the pizza chain he founded in an interview with local news.



  • News and Trends

i

24 Top-Ranked, Affordable Franchises You Can Buy for $25,000 or Less

These low-cost franchises are worth your time, energy and investment.




i

Laid Off? Here Are 8 of the Best Cleaning and House-Maintenance Franchises You Can Buy Now.

The time to start a cleaning company is now.




i

Have You 'Immunized' Your Franchise Portfolio Against the Coronavirus?

For franchises, a blend of concepts, geography and margins are key to surviving economic downturns.




i

Fight for Your Franchise Challenge, Week 4: Evaluate, Adapt and Overcome

Three important steps can save your business for the future.



  • Franchise Crisis Management Series

i

The Top 11 Companies in the Franchise 500, Ranked From Cheapest to Most Expensive

Which of the Entrepreneur Franchise 500 entries is the cheapest, and which is most expensive?




i

Fight for Your Franchise Challenge, Week 5: Implementing the Franchise Equation

When a business is running at its peak in all areas, efficiency and profitability increase exponentially.




i

Why Marketing Activities and Tracking Will Help Your Ageless Startup Succeed

Find out how to let the world know what you're doing with these easy-to-follow tips.




i

Launch Your Home Business With a .store Domain

There's an easier way to make your web business stand out.




i

From a Crisis of Conscience to Consumer Packaged Goods Success

Adnan Durrani, the CEO and founder of Saffron Road Foods, talks about finding a niche in the food industry after being disillusioned by his experiences while working on Wall Street.




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How to Recruit Employees With Equity

Before raising capital, it's often hard to pay potential employees, but you can still offer exponential future returns.



  • Starting a Business

i

The First Question to Ask Yourself If You Want to Be an Entrepreneur but Don't Know Where to Start

And how the answer will help you determine the idea for your new business.



  • Starting a Business

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Meet Omaze, the Celebrity-Endorsed Juggernaut That Has Raised Over $100 Million for Charity

Co-founder Matt Pohlson is just getting started.



  • Starting a Business

i

The 3-Step Strategy to Help You Determine Your Business Mission, Values and Goals

Doing so quickly is essential to getting your business on track.



  • Starting a Business

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How to Expand Hiring in a New Business

Five strategies to broaden your startup's talent-recruitment options.



  • Starting a Business

i

Free Webinar | May 14: Make a Positive Impact on the World and Build a Profitable Business at the Same Time

Join Harvard Business School Professor Rebecca Henderson as she discusses why entrepreneurs are central to building a better world and why there are million dollar businesses to be built along the way.



  • recovery planning series

i

What Apple and Netflix Got Right About Being Second Movers

First movers get a chance to shape the landscape, but second movers can change the game.




i

Learn the Secrets to Launching a Business for Less Than $35

From ideation to growth stages, this bundle has you covered.




i

Why the Motto 'Better Not Bitter' Changed Everything for Beauty Bakerie Founder Cashmere Nicole

After overcoming challenges at a young age, the makeup mogul is living the sweet life with her cruelty-free cosmetics brand.




i

Company Builders Are the New Accelerator Programs

With this market uncertainty, entrepreneurs are better off planning for long-term growth than the quick-scaling approach.




i

Free Webinar | May 28: It's Never Too Late: How to Start Your Own Business at Any Age

This webinar provides action strategies to help you launch your own small enterprise.



  • recovery planning series

i

What Will Franchising Look Like After the Recession?

A franchise resurgence is on its way ... will you be ready?




i

5 Can't-Miss E-Commerce Personalization Ideas

It's time to move beyond mere product recommendations.




i

How to Remain Competitive in a Saturated Online Retail Market

Strategies for staying ahead amid a dizzying e-commerce landscape.




i

9 Business Ideas Under $1,000 You Can Run From Anywhere

Go ahead and pull out that swimsuit or leave the pajamas on, you can still be a successful entrepreneur without being tied to an office.



  • Starting a Business

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How Localizing Your Webite's Content Can Boost Sales

If your business isn't reaching its target customers online, you're blowing a big opportunity.




i

3 Simple but Effective Strategies to Create Consistent Income Online

Consistency is more reliable than inspiration.




i

5 Surefire Growth Strategies for E-Commerce Entrepreneurs

From Facebook updates to email marketing, supercharge your business with these proven tactics.




i

4 Things You Can Do Right Now to Generate Leads and Sales Online

Some timely advice for restaurants and retailers struggling to stay open during the pandemic.




i

4 Business-Boosting Strategies While Stuck in One Place

Trying times demand innovative measures for online and social media marketers.




i

Yelp Adds GoFundMe Donation Button for Struggling Local Businesses

Look for the "Donate" option on the web and in the app to help support restaurant, nightlife, beauty and fitness operators.




i

Free Webinar: 20 Online Income Streams to Explore in 2020

Discover 20 different ways to make extra money, save cash, pay down debt, or start their own side hustle, all of which are done online.



  • Crisis Management Series

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3 Tricks for Getting More Email Clicks

Many marketers will tell you their engagement rates need to improve. Here's how to not be one of them.