In order to overcome the problems of poor evaluation accuracy and long evaluation time in traditional customer relationship evaluation methods, this study proposes a new customer relationship evaluation method for e-commerce platform based on decision tree algorithm. Firstly, analyse the connotation and characteristics of customer relationship; secondly, the importance of customer relationship in e-commerce platform is determined by using decision tree algorithm by selecting and dividing attributes according to the information gain results. Finally, the decision tree algorithm is used to design the classifier, the weighted sampling method is used to obtain the training samples of the base classifier, and the multi-period excess income method is used to construct the customer relationship evaluation function to achieve customer relationship evaluation. The experimental results show that the accuracy of the customer relationship evaluation results of this method is 99.8%, and the evaluation time is only 51 minutes.

In order to improve the classification accuracy and online allocation accuracy of teaching resources and shorten the allocation time, this paper proposes a new online allocation method of college ideological and political curriculum teaching resources based on differential search algorithm. Firstly, the feedback parameter model of teaching resources cleaning is constructed to complete the cleaning of teaching resources. Secondly, according to the results of anti-interference consideration, the linear feature extraction of ideological and political curriculum teaching resources is carried out. Finally, the online allocation objective function of teaching resources for ideological and political courses is constructed, and the differential search algorithm is used to optimise the objective function to complete the online allocation of resources. The experimental results show that this method can accurately classify the teaching resources of ideological and political courses, and can shorten the allocation time, with the highest allocation accuracy of 97%.

In view of the low evaluation accuracy of the effectiveness of cross-border e-commerce supply chain innovation model and the low correlation coefficient of innovation model influencing factors, the evaluation method of cross-border e-commerce supply chain innovation model based on blockchain technology is studied. First, analyse the operation mode of cross-border e-commerce supply chain, and determine the key factors affecting the innovation mode; Then, the comprehensive integration weighting method is used to analyse the factors affecting innovation and calculate the weight value; Finally, the blockchain technology is introduced to build an evaluation model for the supply chain innovation model and realise the evaluation of the cross-border e-commerce supply chain innovation model. The experimental results show that the evaluation accuracy of the proposed method is high, and the highest correlation coefficient of the influencing factors of innovation mode is about 0.99, which is feasible.

In view of the problems of low accuracy, long time consuming and low efficiency of the existing engineering investment risk assessment method; this paper puts forward the investment risk assessment method of power grid construction project based on grey correlation analysis. Firstly, classify the risks of power grid construction project; secondly, determine the primary index and secondary index of investment risk assessment of power grid construction project; then construct the correlation coefficient matrix of power grid project investment risk to calculate the correlation degree and weight of investment risk index; finally, adopt the grey correlation analysis method to construct investment risk assessment function to realise investment risk assessment. The experimental results show that the average accuracy of evaluating the investment risk of power grid construction projects using the method is 95.08%, and the maximum time consuming is 49 s, which proves that the method has high accuracy, short time consuming and high evaluation efficiency.

In order to improve the speedup and recognition accuracy of the recognition process, this paper designs a data mining method based on label mapping for long-term and short-term browsing behaviour of network users. First, after removing the noise information in the behaviour sequence, calculate the similarity of behaviour characteristics. Then, multi-source behaviour data is mapped to the same dimension, and a behaviour label mapping layer and a behaviour data mining layer are established. Finally, the similarity of the tag matrix is calculated based on the similarity calculation results, and the mining results are output using SVM binary classification process. Experimental results show that the acceleration ratio of this method exceeds 0.9; area under curve receiver operating characteristic curve (AUC-ROC) value increases rapidly in a short time, and the maximum value can reach 0.95, indicating that the mining precision of this method is high.

Because of the problems of low mining precision and slow mining speed in traditional enterprise marketing investment data mining methods, a fast mining method for enterprise marketing investment databased on improved association rules is proposed. First, the enterprise marketing investment data is collected through the crawler framework, and then the collected data is cleaned. Then, the cleaned data features are extracted, and the correlation degree between features is calculated. Finally, according to the calculation results, all data items are used as constraints to reduce the number of frequent itemsets. A pruning strategy is designed in advance. Combined with the constraints, the Apriori algorithm of association rules is improved, and the improved algorithm is used to calculate all frequent itemsets, Obtain fast mining results of enterprise marketing investment data. The experimental results show that the proposed method is fast and accurate in data mining of enterprise marketing investment.

In order to solve the problems of large generalisation error, low recall rate and low retrieval accuracy of customer evaluation information in traditional trust evaluation methods, an evaluation method of customer trust in e-commerce market based on entropy weight analytic hierarchy process was designed. Firstly, build an evaluation index system of customer trust in e-commerce market. Secondly, the customer trust matrix is established, and the index weight is calculated by using the analytic hierarchy process and entropy weight method. Finally, five-scale Likert method is used to analyse the indicator factors and establish a comment set, and the trust evaluation value is obtained by combining the indicator membership. The experiment shows that the maximum generalisation error of this method is only 0.029, the recall rate is 97.5%, and the retrieval accuracy of customer evaluation information is closer to 1.

In order to overcome the problems of low efficiency, low user satisfaction and poor customer growth rate under the traditional marketing strategy, this paper studies the innovative strategy of mobile payment business marketing strategy under the internet environment. First of all, study the status quo of mobile payment business marketing in the internet environment, obtain mobile payment business data through questionnaire survey, and analyse the problems in mobile payment business marketing. Secondly, build a user profile of mobile payment business marketing, and classify user attributes, consumption characteristics and user activity through K-means clustering method; Finally, the marketing strategy is innovated from three aspects: product marketing, pricing marketing and channel marketing. The results show that the marketing benefit after the application of this strategy is 19.52 million yuan, the user satisfaction can reach 98.9%, and the customer growth rate can reach 21.3%, improving the marketing benefit of mobile payment business.

This research was carried out with an objective of studying the existing mushroom value chain, identifying demand-supply gap, carrying out SWOT analysis to explore challenges, proposing action plan and presenting finally standard operating procedure for enhancing value chain effectiveness. Data was collected from 71 actors identified in the oyster mushroom value chain in Tumakuru Taluk, Karnataka State, India and analysed. Analysis showed that there were five different models of value chain, and the shortest value chain was the most profitable one. Based on the respondents' perceptions, mushroom cultivation offers many opportunities such as creating employment, improving economic condition and diet. Meanwhile they face challenges like, pest attack, hike in input materials' prices, lack of technical guidance during farming, finance support, inefficient marketing system. There is a need to address demand-supply gap, invest more in facilities and related research, integrate all the actors in value chain to enhance productivity.

The patient must follow a good diet to lessen the risk of health conditions. The body needs vitamins, minerals, and nutrients for illness prevention. When the human body does not receive the right amount of nutrients, nutritional disorders can develop, which can cause a number of different health issues. Chronic diseases like diabetes and hypertension can be brought on by dietary deficiencies. The human body receives the nutrients from a balanced diet to function properly. This research has a prototype that enables patients to find nutritious food according to their health preferences. It suggests meals based on their preferences for nutrients such as protein, fibre, high-fibre, low-fat, etc., and diseases such as pregnancy and diabetes. The process implements the recommendation based on the patient's profile (content-relied, K-NN), recommendation relied on patients with similar profiles, and recommendation based on the patient's past or recent activity.

This paper describes an environment for the “sheer curation” of the experimental data of a group of researchers in the fields of biophysics and structural biology. The approach involves embedding data capture and interpretation within researchers' working practices, so that it is automatic and invisible to the researcher. The environment does not capture just the individual datasets generated by an experiment, but the entire workflow that represent the “story” of the experiment, including intermediate files and provenance metadata, so as to support the verification and reproduction of published results. As the curation environment is decoupled from the researchers’ processing environment, the provenance is inferred from a variety of domain-specific contextual information, using software that implements the knowledge and expertise of the researchers. We also present an approach to publishing the data files and their provenance according to linked data principles by using OAI-ORE (Open Archives Initiative Object Reuse and Exchange) and OPMV.

Open data is becoming increasingly important in research. While individual researchers are slowlybecoming aware of the value, funding agencies are taking the lead by requiring data be made available, and also by requiring data management plans to ensure the data is available in a useable form. Some journals also require that data be made available. However, in most cases, “available upon request” is considered sufficient. We describe a number of historical examples of data use and discovery, then describe two current test cases at the University of New Mexico. The lessons learned suggest that an instituional data services program needs to not only facilitate fulfilling the mandates of granting agencies but to realize the true value of open data. Librarians and institutional archives should actively collaborate with their researchers. We should also work to find ways to make open data enhance a researchers career. In the long run, better quality data and metadata will result if researchers are engaged and willing participants in the dissemination of their data.

The Penn State University Libraries and Information Technology Services (ITS) collaborated on the development of Curation Architecture Prototype Services (CAPS), a web application for ingest and management of digital objects. CAPS is built atop a prototype service platform providing atomistic curation functions in order to address the current and emerging requirements in the Libraries and ITS for digital curation, defined as “... maintaining and adding value to a trusted body of digital information for future and current use; specifically, the active management and appraisal of data over the entire life cycle” (Pennock, 2006)[7]. Additional key goals for CAPS were application of an agile-style methodology to the development process and an assessment of the resulting tool and stakeholders’ experience in the project. This article focuses in particular on the community-building aspects of CAPS, which emerged from a combination of agile-style approaches and our commitment to engage stakeholders actively throughout the process, from the construction of use cases, to decisions on metadata standards, to ingest and management functionalities of the tool. The ensuing community of curatorial practice effectively set the stage for the next iteration of CAPS, which will be devoted to planning and executing the development of a production-ready, enterprise-quality infrastructure to support publishing and curation services at Penn State.

International universities are changing with their style of operation, mode of teaching and learning operations. This change is noticeable rapidly in India and also in international contexts due to healthy and innovative methods, educational strategies, and nomenclature throughout the world. Technologies are changing rapidly, including ICT. Different subjects are developed in the fields of IT and computing with the interaction or applications to other fields, viz. health informatics, bio informatics, agriculture informatics, and so on. Agricultural informatics is an interdisciplinary subject dedicated to combining information technology and information science utilisation in agricultural sciences. The digital agriculture is powered by agriculture informatics practice. For teaching, research and development of any subject educational methods is considered as important and various educational programs are there in this regard viz. Bachelor of Education, Master of Education, PhD in Education, etc. Degrees are also available to deal with the subjects and agricultural informatics should not be an exception of this. In this context, Doctor of Education (EdD or DEd) is an emerging degree having features of skill sets, courses and research work. This paper proposed on EdD program with agricultural informatics specialisation for improving healthy agriculture system. Here, a proposed model core curriculum is also presented.

This study investigates the nexus among the commodities: bitcoin, copper, gold, silver, crude oil, and iron ore. Previous studies on establishing the plausibility and the dynamic nexus among commodities are rare. This research attempts to fill this gap. This study investigates whether there are long-term and short-term links between commodities for the period 2010-2022 by applying the bounds testing method to co-integration and ECM, built using an ARDL model and establishing both short-term and long-term relationships among the economic variables analysed. The ECM confirmed the presence of some co-integration relationship for all the variables, both in the short and long term. A strong correlation was discovered among the commodities, which were greatly influenced by their lagged values. The results of this study provides an opportunity for policymakers and researchers to understand the nature of the relationship between the analysed variables and further support the development of new policies for economic sustainability.

A hybrid network system for mitigating errors due to jamming attacks in cognitive radio networks (CRNs) is named LeNet deep stacked autoencoder (LDSAE) and is developed. In this exploration, the sensing stage and decision-making are considered. The sensing unit is composed of four steps. First, the detected signal is forwarded to filtering progression. Here, BPF is utilised to filter the detected signal. The filtered signal is squared in the second phase. Third, signal samples are combined and jamming attacks occur by including false energy levels. Last, the attack is maliciously affecting the FC decision in the fourth step. On the other hand, FC initiated the decision-making and also recognised jamming attacks that affect the link amidst PU and SN in decision-making stage and it is accomplished by employing LDSAE-based trust model where the proposed module differentiates the malicious and selfish users. The analytic measures of LDSAE gained 79.40%, 79.90%, and 78.40%.

The study aims to analyse the impact of shopping applications on the shopping behaviour of the working women community in Bangalore, a city known as the IT hub. The research uses a quantitative analysis with SPSS version 23 software and a structured questionnaire survey technique to gather data from the working women community. The study uses descriptive statistics, ANOVA, regression, and Pearson correlation analysis to evaluate the perception of working women regarding the significance of online shopping applications. The results show that digital shopping applications are more prevalent among the working women community in Bangalore. The study also evaluates the socio-economic and psychological factors that influence their purchasing behaviour. The findings suggest that online marketers should enhance their strategies to improve their business on digital platforms. The research provides valuable insights into the shopping habits of the working women community in Bangalore.