ri The aisles have eyes : how retailers track your shopping, strip your privacy, and define your power / Joseph Turow By prospero.murdoch.edu.au Published On :: Turow, Joseph, author Full Article
ri Digital sense : the common sense approach to effectively blending social business strategy, marketing technology, and customer experience / Travis Wright, Chris J. Snook By prospero.murdoch.edu.au Published On :: Wright, Travis, author Full Article
ri Entertainment celebrity human brands : the complex role of celebrities' attributes and consumer-celebrity relationships upon consumers' aspirations and buying behaviour / Marcela Quartim de Moraes By prospero.murdoch.edu.au Published On :: Moraes, Marcela Quartim de, author Full Article
ri Social media and mobile marketing strategy / Randi Priluck By prospero.murdoch.edu.au Published On :: Priluck, Randi, author Full Article
ri The service innovation handbook : action-oriented creative thinking toolkit for service organizations : templates, cases, capabilities / Lucy Kimbell By prospero.murdoch.edu.au Published On :: Kimbell, Lucy, author Full Article
ri Marketing strategy & competitive positioning / Graham Hooley, Nigel F. Piercy, Brigitte Nicoulaud, John M. Rudd By prospero.murdoch.edu.au Published On :: Hooley, Graham J., author Full Article
ri Ping.It Brings Context to RSS Feeds By www.rss-specifications.com Published On :: Sat, 10 May 2014 09:58:08 -0400 In May last year, we brought you news on Ping.it, a Web-based RSS reader that lets you create tailored feeds by keywords and popularity. At its most basic complete article Full Article
ri Content Marketing: The 4 Most Critical Components to Measure & Analyze By www.rss-specifications.com Published On :: Fri, 16 May 2014 09:00:53 -0400 Content marketing has gained much traction over the last 18 months and for good reasons. It is becoming an important part of any organizations marketing mix and can have an immediate impact on how companies are perceived, as well as their success online. Content marketing also has an immediate impact on search. complete article Full Article
ri Evernote and Feed.ly Servers were Hit by DDoS Attacks as Criminals Tried to Extort Money By www.rss-specifications.com Published On :: Wed, 18 Jun 2014 09:00:00 -0400 Earlier this week, popular notetaking app Evernote, and RSS feed service Feed.ly were taken down by multi-hour DDoS attacks. Evernote managed to stay active with major lag and issues while Feedly was rendered unavailable. complete article Full Article
ri SiriusXM Just Made Podcasts and Other Music Services More Relevant By www.rss-specifications.com Published On :: Thu, 17 Jul 2014 10:08:17 -0400 With the firing of Anthony Cumia from the Opie and Anthony Show, SiriusXM has started down a very dangerous path that could ultimately help other audio entertainment mediums gain traction from ex-SiriusXM subscribers. In the early days of satellite, the concept was novel and engaging. In the early days of satellite, the concept was novel and engaging. complete article Full Article
ri Social Media Risks By www.rss-specifications.com Published On :: Mon, 21 Jul 2014 09:00:00 -0400 Within corporates, social media is no longer simply the domain of the marketing department. And directors on big boards are putting their management teams through the hoops, demanding to know their strategic response to the phenomenon that has changed the world. complete article Full Article
ri Podcasts and Copyrights By www.rss-specifications.com Published On :: Mon, 28 Jul 2014 09:00:00 -0400 Podcasting has a very low barrier to entry; all you need is audio recording software and a means of creating an RSS feed, be it through software or manual work. As a result, just about anyone can podcast, and the quality of podcasts is therefore highly variable; there are professional podcasts that rival professional broadcasts in quality, and there are amateur podcasts that can not even be heard clearly. For this reason, copyright infringement leeches, often unwittingly, into a number of podcasts. To produce a successful podcast, it is important to understand and respect Western copyright laws. To help ensure that these things are done, we have compiled some information about podcasts, music, and copyright law. Podcasts and Copyrights Full Article
ri 7 Social Media Security Tips To Protect Your Business By www.rss-specifications.com Published On :: Fri, 3 Oct 2014 09:00:00 -0400 Many small businesses recognize the benefits of having a social media presence for customer service and long-term marketing purposes. However, many are slow to recognize social medias security issues and how employees own social presence can add to the companys security issues. Some companies restrict internal access. Others may prevent employees from having any corporate association outside of work on their own social platforms. This is due to the fact that whatever an employee says outside of work publicly can have a significant impact on the organization. complete article Full Article
ri Summary Writing Hints and Tips That Get Great Results By www.rss-specifications.com Published On :: Wed, 21 Jan 2015 09:00:00 -0500 The summary is your hook to get readers to click on your article. Think of the summary as the hot fudge to your article titles ice cream. You can give a headline that states Ice Cream and it may be enough to turn a few heads, but not likely. Add a quick summary that describes the ice cream in more depth – such as the promise of a creamy, chocolate, mouthwatering, hot-fudge sundae – and you are far more likely to get the attraction you want and need. complete article Full Article
ri 8 Social-Media Sins That Are Sure to Get You Unfriended and Unfollowed By www.rss-specifications.com Published On :: Thu, 5 Feb 2015 09:00:00 -0500 According to a recent social-media engagement study, Americans now spend more time on social media than any other Internet activity, including email. Social media is not going anywhere and businesses, small and large, are now recognizing their online presence is an essential part of their marketing strategy. Eight out of 10 small to medium-sized businesses now use social media to drive growth for their business, and three out of five say they have gained new customers through social media marketing. complete article Full Article
ri When Crisis Strikes By www.rss-specifications.com Published On :: Mon, 23 Feb 2015 09:00:00 -0500 We have all seen the tragedies that have struck a little too close to home. Be they humans' doing or the acts of mother nature, they are jarring at best, in part because they so often feel as though they are beyond our control. While we certainly can not prevent all tragedies, or even predict them, the way we react to such events can be powerfully influential. When crisis strikes, here are some things you can do to help yourself and those around you: When Crisis Strikes Full Article
ri Feed Rinse Recipe By www.rss-specifications.com Published On :: Mon, 6 Apr 2015 09:00:00 -0400 News reader applications like Feedly or Flipboard are great for browsing and even searching through news items, but they lack the ability to send notifications proactively. Emails from Google Alerts can be tardy, and at other times, articles can slip by completely. Never fear! Used together, two web applications, IFTTT and Feed Rinse, solve this problem easily. complete article Full Article
ri Auri By www.rss-specifications.com Published On :: Fri, 31 Jul 2015 09:00:00 -0400 Auri is an RSS and Reddit reader that can read articles out loud to you. We have featured similar apps before, but this one differentiates itself by also allowing you to use voice commands to start feeds. If you are in the kitchen, behind the wheel, or just exceedingly lazy, this app does everything it can to accommodate you and your reading habit. complete information Full Article
ri After Years Of Restraint, Facebook Tries Allowing GIFs In Ads And Page Posts By www.rss-specifications.com Published On :: Mon, 24 Aug 2015 09:00:00 -0400 Facebook refused to fill its site with flashy animated banner ads for a decade. Zuckerberg thought these interrupted the user experience, and could stunt growth. But after reaching near ubiquity and acclimating users to video ads, today the company tells me it’s relaxing its standards and starting to allow businesses to post GIFs as ads and Page posts. complete article Full Article
ri 4 Steps to Mastering Social Media By www.rss-specifications.com Published On :: Wed, 11 Nov 2015 09:00:00 -0400 Mention the words social media in a room full of school leaders and you’ll be met with more than a few reservations: It is too new. There are too many risks. I don’t know how to twit or tweet, or whatever. There has got to be another way. complete article Full Article
ri Charities Use Social Media By www.rss-specifications.com Published On :: Thu, 14 Jan 2016 09:00:00 -0500 Charities are turning to online stars with large YouTube audiences, following an approach increasingly used by big brands to reach new donors and volunteers. The Make-a-Wish Foundation, for children with life-threatening illnesses, DigDeep, the non-profit organisation focused on water, and Los Angeles-based anti-poverty group United Way are among the charities using a new technology platform designed to let this new kind of minor social media celebrity do their marketing for them. complete article Full Article
ri LinkedIn for Lawyers: Newly Issued Ethical Guidance Makes Social Media Use Less Risky By www.rss-specifications.com Published On :: Fri, 29 Jan 2016 09:00:29 -0500 The ethics guidance interpreting Attorney Advertising rules in the social media context continues to evolve, but this time the evolution appears to be for the better, taking into account the realities of the growing use of social media. As you may recall, early last year, the New York County Lawyers Association weighed in on the ethical implications for lawyers using LinkedIn and suggested that attorneys using the self-proclaimed Worlds Largest Professional Network needed to beware that their posts on that site, even the most casual, did not run afoul of the attorney advertising rules. complete article Full Article
ri Has Social Media Ruined Our Perception of Newsworthy Stories? By www.rss-specifications.com Published On :: Wed, 10 Feb 2016 09:00:00 -0500 According to a study by Pew Research, the number of people who get their news from Facebook and Twitter has increased significantly over the past few years. As of 2015, 63 percent of Facebook users turn to the social platform for their daily news, and the same percent of Twitter users browse news stories via the site. complete article Full Article
ri Slow Feeds Organizes Your RSS Feeds, Highlights Stories You Might Miss By www.rss-specifications.com Published On :: Fri, 19 Feb 2016 09:00:00 -0500 Slow Feeds organizes your subscriptions into different lists. Theres a stream for low-volume sites that do not update terribly often (sites that update, weekly, for example, but when they do, you want to read them), a stream for the remaining high-volume sites that you can check more regularly, a stream specifically of the most-linked webpages in your feeds, and even a special feed just for articles you have starred to save for later, or review in order which is great if you are starring a bunch of articles on a specific topic, for example.. complete article Full Article
ri Feds Launch Social Media Verification Registry By www.rss-specifications.com Published On :: Fri, 11 Mar 2016 09:00:00 -0500 The U.S. Digital Registry was announced Jan. 29 as a one-stop shop for the social networking needs of government departments who are actively engaged on such platforms as Twitter, Facebook and Instagram. Unlike official government websites that end with .gov or .mil, profiles created through third-party platforms can often look deceptively authentic, but are used to mislead the public and steal personal information. complete article Full Article
ri How to Subscribe to RSS Feeds in Safari By www.rss-specifications.com Published On :: Mon, 4 Apr 2016 09:00:00 -0400 RSS, also known as Really Simple Syndication, provides a great way to keep up with your favorite websites and skim through the headlines to find the articles. Safari makes it really simple to subscribe to a websites RSS feed in just a few clicks. complete article Full Article
ri IFTTT breaking news alerts: Get personalized news sent to your phone with this Feed Rinse super-recipe By www.rss-specifications.com Published On :: Tue, 17 May 2016 09:00:00 -0400 It is difficult to get real-time alerts about articles with specific headlines on specific subjects from specific websites. News reader applications like Feedly or Flipboard are great for browsing and even searching through news items, but they lack the ability to send notifications proactively. Emails from Google Alerts can be tardy, and at other times, articles can slip by completely. Never fear! Used together, two web applications, IFTTT and Feed Rinse, solve this problem easily. complete article Full Article
ri Keys to Social Media Success: Curiosity, Conversation, and Patience By www.rss-specifications.com Published On :: Fri, 27 May 2016 09:00:00 -0400 Many investment professionals are naturally competitive people, myself included. Accustomed to being benchmarked and trained to quantify impact, we run an unusual risk of thinking that social media is a contest. But applying that perspective is counterproductive. It is a bit like going to a dinner party and trying to keep score. People might be into it if you have strange friends, but there’s a better chance that you will alienate everyone there. complete article Full Article
ri Feds will now check your social media history before granting security clearance By www.rss-specifications.com Published On :: Thu, 2 Jun 2016 09:00:03 -0400 The federal government has confirmed that it will start targeting social media posts by prospective employees as part of its review process for security clearance. The new policy, which will allow investigators to scan an applicant’s history on Twitter, Facebook, Instagram, and other similar sites, will be adopted soon, according to the Office of the Director of National Intelligence (ODNI). The guidelines make clear that agencies can target publicly available social media posts, if they deem it necessary, but cannot force individuals to hand over their passwords for private accounts, or provide pseudonyms for any profiles. complete article Full Article
ri Subscribe to Reddit Domain Feeds By www.rss-specifications.com Published On :: Wed, 22 Jun 2016 09:00:00 -0400 One lesser known feature of Reddit is the ability to display all submissions that a domain or site received on Reddit. I mentioned this option two years ago for the first time and don't want to rehash everything I said in the previous article. You may have stumbled upon it accidentally by clicking on the domain link next to submissions that lead to external sites as it will display the feed of that domain directly. The feature is quite useful for a number of reasons. As a webmaster for instance, it is easy enough to check all the direct mentions of your site on Reddit. complete article Full Article
ri Former Top Gear Crew to launch DriveTribe Social Network By www.rss-specifications.com Published On :: Mon, 25 Jul 2016 09:00:00 -0400 The former Top Gear crew seem to be embracing the internet in a whole new way. Jeremy Clarkson, James May, and Richard Hammond have announced that their new social network, DriveTribe, will be launching this autumn. Details are scarce, but each of the founders shared a quote of what they would like to see from this new venture. complete article Full Article
ri Nextdoor — a private, localized social network — is now used in over 100,000 US neighborhoods By www.rss-specifications.com Published On :: Wed, 27 Jul 2016 09:00:00 -0400 Two years ago, I wrote a story about Nextdoor, a private social network that requires users to register with proof of both their identity and address. Once accepted, you belong to a neighborhood and can see and speak with any nearby users who have signed up. It's trying to build a local graph to complement the social graph, and it has quietly grown into one of the largest social networks in the US, with over ten million registered users spread across more than 100,000 neighborhoods. complete article Full Article
ri Parsing an RSS News Feed with a Bash Script By www.rss-specifications.com Published On :: Fri, 29 Jul 2016 09:00:00 -0400 I am involved in several free software projects, including one or two where I maintain the website. For one of those projects, we currently are updating the website. Ours is probably similar to other free software projects. We use a hosting service for several key services, including news, but we run our website on a web server that we own. In our case, we run most of our project on SourceForge and run the website on a third-party service, so the news and website are on different systems. Not surprisingly, our project uses an RSS feed to pull news items from SourceForge to display on the project website. complete article Full Article
ri How to Exclude Specific Categories from WordPress RSS Feed By www.rss-specifications.com Published On :: Sun, 31 Jul 2016 09:00:00 -0400 Do you want to exclude specific categories from RSS feed on your WordPress site? Many site owners use some categories for content that they don’t want to appear in the RSS feed of their site. In this article, we will show you how to exclude specific categories from WordPress RSS feed. complete article Full Article
ri Social media helps charity to monitor the flow of blood cancer conversations By www.rss-specifications.com Published On :: Wed, 10 Aug 2016 09:00:00 -0400 For more than 56 years the charity I work for, Bloodwise, has been working to beat blood cancer, the third most fatal form of cancer. In our work, we have had to constantly evolve and adapt to meet the ever-changing needs of our supporters and patients. Unsurprisingly, the rise of digital channels has been transformational for us, from the delivery of patient information online to communicating with supporters via social media. However, as the importance of digital grew, we knew we needed to use data and insight to understand our online audiences better and measure our performance. complete article Full Article
ri Crisis RSS Feeds By www.rss-specifications.com Published On :: Mon, 15 Aug 2016 09:00:00 -0400 RSS Feeds for humanitarian emergencies, crises and disasters complete article Full Article
ri Marine Corps Times RSS Feeds By www.rss-specifications.com Published On :: Wed, 24 Aug 2016 09:00:00 -0400 RSS Feeds for the Marine Corps Times. Full Article
ri Filtering RSS Feeds With Inoreader By www.rss-specifications.com Published On :: Wed, 31 Aug 2016 09:25:37 -0400 When Google killed Reader back in 2013, many people worried that it was the end of RSS feeds—an open source format that websites used to syndicate their posts automatically. Instead, it actually led to a huge degree of innovation. Now, three years later, things have never been better. complete article Full Article
ri How To Use Social Media To Improve Crisis Communications By www.rss-specifications.com Published On :: Mon, 17 Oct 2016 12:32:25 -0400 It is absolutely crucial for brands to keep a crisis management plan handy. Ideally, this plan gives an idea of who internally should lead the response and what stance they should take. An effective crisis management plan (or lack thereof) can have a substantial impact on your business. complete article Full Article
ri How to Subscribe to RSS Feeds in Safari By www.rss-specifications.com Published On :: Sun, 23 Oct 2016 12:42:13 -0400 RSS, also known as Really Simple Syndication, provides a great way to keep up with your favorite websites and skim through the headlines to find the articles. Safari makes it really simple to subscribe to a website's RSS feed in just a few clicks. complete article Full Article
ri Social Media Networks Launch Voter Registration Drives By www.rss-specifications.com Published On :: Wed, 2 Nov 2016 09:00:00 -0400 Registering to vote just got a whole lot easier for tens of million social media users in the U.S. At least six major social media apps are launching voter registration drives to meet young voters exactly where they spend much of their time: on their phones. complete article Full Article
ri Police Searches Of Social Media Face Privacy Pushback By www.rss-specifications.com Published On :: Thu, 17 Nov 2016 13:24:32 -0400 Social media monitoring services such as Geofeedia rely on bulk data access to be able to search far larger volumes of social media posts, and more efficiently, than the average user. complete article Full Article
ri Celebrities endorsement earnings on social media By www.rss-specifications.com Published On :: Sat, 19 Nov 2016 13:25:50 -0400 Since January, more than 200,000 posts per month on Instagram, a picture-sharing app owned by Facebook, have been tagged with #ad, #sp or #sponsored, according to Captiv8, an analytics platform that connects brands to social media influencers. Hiring such influencers allows companies to reach a vast network of potential customers: Mr Ronaldo has a combined following of 240m people across Facebook, Instagram and Twitter. complete article Full Article
ri How Social Media Nurturing Gets You More Results By www.rss-specifications.com Published On :: Thu, 8 Dec 2016 09:00:02 -0400 Social media nurturing has to be a requirement for all businesses. Businesses have turned social media automation into something that seems to resemble broadcast radio by posting large volumes of tweets and updates occurs fast with automation tools. Now imagine every business, regardless of their industry, doing the exact same thing. Automated postings have inundated social communities to a point that no one is listening anymore. complete article Full Article
ri Podcasts and Copyrights By www.rss-specifications.com Published On :: Sat, 10 Dec 2016 09:00:20 -0400 Podcasting has a very low barrier to entry; all you need is audio recording software and a means of creating an RSS feed, be it through software or manual work. As a result, just about anyone can podcast, and the quality of podcasts is therefore highly variable; there are professional podcasts that rival professional broadcasts in quality, and there are amateur podcasts that can't even be heard clearly. For this reason, copyright infringement leeches, often unwittingly, into a number of podcasts. To produce a successful podcast, it is important to understand and respect Western copyright laws. To help ensure that these things are done, we have compiled some information about podcasts, music, and copyright law. Podcasts and Copyrights Full Article
ri Uber creates an AI lab to help fuel its self-driving dreams By www.rss-specifications.com Published On :: Wed, 4 Jan 2017 13:05:19 -0500 If Uber is going to make its dreams of self-driving ridesharing cars a reality, it is going to need a lot of expertise in artificial intelligence... and it is taking big steps to make that happen. The company has created Uber AI Labs to fuel its research, and it is getting the team started by acquiring AI startup Geometric Intelligence. This is also a preemptive strike against the competition. The company tells the NYT that there is a fierce battle for AI talent -- acquiring Geometric Intelligence prevents Uber from losing out to Lyft, Google and others hoping to put machine learning to work on the road. complete article Full Article
ri Kill the Newsletter Converts Newsletter Subscriptions Into RSS Feeds By www.rss-specifications.com Published On :: Fri, 6 Jan 2017 09:00:00 -0500 Newsletters are not all bad, but getting them in your email can be a bit disruptive. RSS is a good place for them because you are used to a seeing lot of content in that kind of feed and you can look back on it whenever you want. Kill the Newsletter creates a fake email address for you, then creates a RSS feed for any newsletter you send to that email address. It is a super easy to use system that works really well for anyone still holding onto RSS. complete article Full Article
ri Faster RSS Subscribing with Feed Hawk By www.rss-specifications.com Published On :: Mon, 9 Jan 2017 09:00:33 -0500 To get started with Feed Hawk, you need to subscribe to one of the RSS feed services listed above. Next, sign into your feed service in Feed Hawk complete article Full Article
ri Social Media Are Driving Americans Insane By www.rss-specifications.com Published On :: Mon, 20 Mar 2017 09:00:00 -0500 Last week, the APA released a study finding that Americans were experiencing the first statistically significant stress increase in the surveys 10-year history. In January, 57 percent of respondents of all political stripes said the U.S. political climate was a very or somewhat significant source of stress, up from 52 percent who said the same thing in August. complete article Full Article
ri Branding Risks to Syndication Networks By www.rss-specifications.com Published On :: Wed, 22 Mar 2017 09:00:25 -0500 Syndication represents a very useful way to expand your reach, build your audience, and contribute to your industrys thought leadership. The quality of your message influences the quality of your customer development and engagement results, but this is often not enough. complete article Full Article