For many beginners (and, heck, some mid-level and even advanced SEOs), the line between search engine optimization and social media can sometimes blur.

~ Does your social media support or even help your search engine rankings?
~ How does optimizing for search on social media affect your profiles chance of showing up to new users?
~ And what does it mean that my tweets show up in search results?

In the past, the difference between SEO and social was fairly stark.

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If you are a hard-core Slack user, you might find yourself spending more time within the confines of that collaboration tool than any other. If thats the case, why not get your news there as well? Sound like something you might want or need? If so, it is a good thing Slack allows the addition of RSS feeds.

With this feature, you can always be up to date on your favorite topic-specific RSS feed from within your favorite Slack workspace. It is a one-two punch of efficiency. If that sounds like something you might want, lets see how it is done.


The only things you will need to make this work are: An RSS feed to follow and a Slack workspace that allows you to install apps. If your workspace doesn't allow the installation of apps, reach out to the Slack admin for your company or team and see if they can install the app for you.


The easiest way of installing apps on Slack is either via the desktop app or the web-based interface. The good news is that, no matter which route you take for installation, the RSS feed will show up on your workspace, no matter if you're using the desktop app, the web-based interface, or the mobile app.

1. Open the Slack desktop app
2. Click the + button under Apps
3. In the resulting window, type RSS and hit Enter on your keyboard.
4. Click the Install button associated with the resulting RSS app listing.
5. When your default browser opens, click Add To Slack and then click Allow.

Feedly, a popular RSS feed reader with millions of users worldwide, recently announced the creation of a new AI research assistant named Leo. Their goal with Leo is to create an AI with a set of skills that will enable it to better prioritize articles from news feeds.

Social media has been one of only a handful of sectors that is benefiting from the stay-at-home environment. Social distancing has forced social interactions online for the time being, but investors looking to capitalize on the surge in social media usage be surprised at the big winner.

On Friday, DataTrek Research co-founder Nicholas Colas said the biggest social media winner from the COVID-19 era is not Facebook, Inc.
FB , its subsidiary Instagram, Snap Inc  SNAP 0.06% or Twitter Inc TWTR 0.02%
.
Instead, teen-oriented video platform TikTok has seen the biggest surge in Google search volume over the last 90 days. TikTok is owned by the private Chinese company ByteDance.

Social Media Search Numbers
Colas said Facebook and Twitter saw only a small bounce in worldwide Google search volume since global lockdowns went into effect. In the chart below, searches for Snapchat have demonstrated a similar trend, while searches for TikTok have steadily risen over the last 90 days.

Our stress levels are at an all-time high right now, which means our attentiveness to our own self-care should be, too—especially those of us with wanderlust. Traveling from the living room to the kitchen and back is no one’s ideal of a vacation, yet here we are. On top of that, our social media platforms seem determined to remind us of better days: Hey, look where you were a year ago today! blares Facebook, serving up a photo of a gorgeous beach or other getaway spot much more alluring than the permanent butt-groove you have formed in your couch.

For many of us, looking back on our travels past is not doing us much good at the moment. Luckily, there are a few methods to keep them from showing up in your social media feeds.

With most Americans under orders to stay at home due to the coronavirus pandemic, many people are turning to social media for a fun distraction. Taking a Facebook quiz about how well you know a friend or what character from your favorite TV show best matches your personality may seem like a harmless way to pass the time while quarantined, but it could also give scammers your personal information for nefarious purposes.

Not all social media quizzes are data collection scams, but some quizzes collect personal information by asking questions like: What is your mothers maiden name? or What is the name of the street you grew up on? These are common security questions for banking and credit card accounts. Sharing this information can lead to your accounts being hacked and your personal and financial information being stolen. It also can enable a scammer to impersonate you to your friends and family.

Tips to avoid social media scams:

• Be skeptical. Before you take a quiz, figure out who created it. Is it a brand you trust? Just because something appears to be fun and innocent, doesn’t mean there isn’t an inherent risk.

• Adjust privacy settings. Review your social media accounts privacy settings and be strict about what information you share — and with whom you are sharing it.

Apple has announced that Shortcuts, a powerful automation app for the iPhone and iPad, will come pre-installed on iOS devices starting this fall. This is great news because its an incredibly handy app — based on Workflow which Apple acquired in 2017 — that lets you combine multiple actions to perform a specific task.

What kind of things, you ask? Well, you can for example make it easier to open your favorite Apple Music playlist, find travel times to an address, create GIFs, and more. But one of its best uses in my opinion is use it as an RSS reader.

Social media has become one of the most important instruments of hybrid warfare which is named the new generation warfare method, said a Turkish digital media researcher.

According to the general definition, hybrid warfare is one of the war strategies that combine political warfare, conventional warfare, irregular warfare, and cyber warfare methods, including fake news, diplomacy, lawfare, and foreign electoral intervention.

In an exclusive interview with Anadolu Agency, Ali Murat Kirik, an academician and expert digital media researcher at Marmara University in Istanbul, increasing activities of perception management and social engineering in social media proves that it is used as a warfare tool.

The NIA said that the agency along with Punjab and Haryana police arrested Ranjit Singh, allegedly a notorious narco-terrorist, on Saturday as he was acting as a conduit for Pakistan-based groups to push drugs into India and the money generated was used for terror activities. Singh, who has been on the run for nearly a year, was arrested from Sirsa, the NIA said.

The evaluation for class 10, 12 board exams will be done by teachers at their homes and 3,000 schools have been identified as exam centres to deliver the answer sheets to them, Union HRD minister Ramesh Pokhriyal 'Nishank' said on Saturday. He said 1.5 crore answer sheets of already conducted class 10, 12 exams will be delivered to teachers.

The testing capacity for Covid-19 has been scaled up to around 95,000 tests per day and a total of 15,25,631 tests have been conducted so far across 332 government and 121 private laboratories, Union Health Minister Harsh Vardhan said on Saturday. The minister reviewed the status of Covid-19 in the northeastern states along with the measures taken for its containment.

The NFL schedule just dropped which means we're one step closer to football. Here's what we know about the Ravens upcoming season.

Jarrett Stidham seems likely to get a chance to prove himself as the New England Patriots' next franchise quarterback. But Patriots Hall of Famer Rodney Harrison isn't ready to trust the second-year passer just yet.

Fred Warner has watched Super Bowl LIV a few times, and he knows what went wrong against the Chiefs.

The New England Patriots have been rapidly locking up their draft picks in the wake of the 2020 NFL Draft. They signed two more to contracts on Friday.

The New England Patriots and Baltimore Ravens both suffered disappointing defeats in last season's NFL playoffs, but they appear headed in opposite directions as the 2020 campaign approaches.

Joe Staley left 49ers guard Laken Tomlinson with some valuable lessons.

The new era of New England Patriots football has its schedule and Tom E. Curran and Phil Perry are breaking it down on the latest edition of Curran's Patriots Talk Podcast.

Yahoo Fantasy’s Matt Harmon and Dalton Del Don discuss if the Titans quarterback is a solid fantasy option after a bounce back 2019 campaign. Subscribe to the Yahoo Fantasy Football Podcast on Apple Podcasts, Spotify or wherever you get your podcasts.

The NFL released its schedule for the upcoming season last night despite concerns over the coronavirus pandemic. Myron Rolle, a former NFL player who is now a neurosurgery resident at Massachusetts General hospital, joined CBSN to discuss whether there is a safe way to play sports during this time. 

NFL Network's Chris Wesseling takes a look at the Cleveland Browns and quarterback Baker Mayfield heading into the 2020 season.

Defensive tackle Derrick Brown, the seventh overall choice, became the league's initial first-round draft pick to sign his rookie deal. He agreed to a fully guaranteed, four-year, $23.621 million contract Friday. Uncertainty over the COVID-19 pandemic has prompted a question of whether some owners might hold onto signing bonus money longer than usual. The Bills, [more]

Marquise Brown knows that he still has another gear after an injury-riddled first season.

With restrictions of the COVID-19 pandemic, the Chargers are tasked with preparing prized rookie quarterback Justin Herbert virtually.

Justin Herbert should have been walking onto a Los Angeles Chargers practice field Friday for the first time. Herbert, who was selected with the sixth overall pick in last month's draft, is back in Southern California as the Chargers begin their virtual rookie minicamp this weekend. The former University of Oregon standout has resumed on-field workouts in Huntington Beach with John Beck, a former NFL quarterback and personal coach with whom he worked out before the draft.

The 49ers are far less likely to encounter the extreme weather they dealt with at various points last season.

NFL Network's Mike Robinson and Steve Wyche discuss Los Angeles Rams' top questions for 2020.

NFL Network's Steve Smith Sr. believes pressure is still on Seattle Seahawks to sign outside linebacker Jadeveon Clowney.

Don't you want me, baby?...DJ Bean points out that Tom Brady's first season in Tampa Bay is loaded with games against teams who passed on the legendary former Patriots quarterback in free agency.

It seems there isn't much we agree on these days, but one thing America is united on is this: The Bears blew it in 2017. Even Bears fans wouldn't argue that point. Chicago, of course, could have had Patrick Mahomes or Deshaun Watson and didn't have to trade up to No. 2 overall to get [more]

The NFL's regular-season schedule surprisingly opens with a bang. In a year during which the NFL could have loaded up the first weekend with so-so games and fans would have lapped it up like malnourished kittens, the league has instead loaded nine division games into Week One. From the banner raising in Kansas City featuring [more]

"The Bears NEVER ONCE talked to me..."

Here are some rookie-against-rookie battles we can't wait to see in 2020.