Says cowardly attempts to intimidate Indian diplomats in Canada was `apalling’

IP may become a point of contention, as new administration may seek greater reciprocity

Brands typically march into March with women’s day campaigns and we have already seen a few get off to an early start on the theme of “inspiring inclusion”

It’s IPL season and the volume of ads has gone up. It also means CRED is back with its signature disruptive ads. It’s also poll season and there is fair buzz around political ads.

The start of the financial year has seen brands get off to a great start with several good campaigns flooding the screens. Some of these, like Ariel, are annual iterations — a nice touch, for it shows continuity of thought and messaging.

The advent of summer has seen brands at their light-hearted best. Quirky scenarios and humorous dialogues are being used to deliver summer laughs and the brand message. 

Millions of ads have been made portraying mothers recommending everything from tea to detergent. So it’s hardly surprising that on Mother’s Day, advertisers are scripting beautiful campaigns effusively celebrating the day.

This fortnight a print ad overshadowed all the TVCs, becoming the talk of the town. As IPL draws to a close, cricket continued to be a big theme.

The Mysuru-based incense company has scented growth in all sorts of prayer offerings from diyas to turmeric and camphor

Day marketing dominated the ads of last fortnight with Father’s Day eliciting a rush of campaigns. Pride Month and World Music Day came in for brand love too.

It was a dull fortnight for ad commercials — perhaps due to the confusion created by the new self-declaration certification norms. Some works of new brands, however, caught the eye.

Medals and marketing: A host of brands have a lot riding on the athletes as they look to leverage the sports extravaganza

The precise rituals of the Olympics hold learnings for all brands

A noticeable trend this fortnight was the growing number of brand campaigns created by independent agencies outside the networks or films created in-house by companies.

Brands are chasing their own pot of gold at the Olympics, piggybacking on athletes and unleashing campaigns that highlight their grit and determination

The monsoon is still active across India, and equally it has rained campaigns. After a brief dry spell, brands have found their muse in Independence Day, Raksha Bandhan campaigns.

This fortnight has been marked by two films with standout storytelling that tug your heartstrings. Brands are also gearing up for festive times ahead with bold campaigns.

It’s that time of the year when brands are all about family – it could be friends as family, or your workplace as one big family. Festive vibes bring out the sentimental best among ad film makers – one has gone so far as to make a 24 minute ad film, perhaps the longest ever one has seen.

In a scenario where prices are beyond one’s affordability, the proposal of the Labour Ministry, under whom the EPFO is functioning, to provide housing finance is noteworthy

Researchers from Saint Louis University in the United States have said that curcumin, an active ingredient in the spice, holds promise in treating such cancers.

The baby from Ballari district in Karnataka has undergone three complex surgeries in Bengaluru through crowdfunding

They say they wrote their exams in May and have been living with uncertainty for the last two months

MIT professor Xuanhe Zhao said the development could open a new era of wearable imaging.

5 acres identified for establishing the cancer care centre next to Princess Krishnarajammanni Super Speciality Hospital on KRS Road

Karnataka Government says that the comprehensive Urban Primary Health Centre (CUPHC) is the first of its kind in India, and is located at Palace Guttahalli, near Malleswaram

Although the campaign ended on September 30, sources said government hospitals will continue to administer free doses till further orders

India aims to eliminate healthcare disparities across the globe via Medical Value Travel (MVT) under its G20 presidency this year. Here’s a look at India’s plan to become a medical tourism hub