As consumers more closely scrutinize beverage labels, recognizable, from nature hydrocolloids have become an essential part of beverage development.

To meet consumers’ preferences for functional beverages and lower sugar content, experts note that beverage-makers are turning to solutions using advanced high-intensity sweeteners, flavor modifiers and maskers to deliver functional beverages without compromising on taste.

As consumers rapidly switch to healthier alternatives and embrace prevention as a tool for living a better lifestyle, experts note that interest in botanicals and adaptogens is on the rise. 

Experts suggest that beverage brands can further innovate their portfolios by offering plant-based protein-fortified alternatives within various beverage categories. 

As health and wellness trends continue to be a driving factor in the beverage industry, experts highlight how exotic fruits’ functional attributes and unique flavor profiles have growing appeal.

Coffee trends are prompting beverage-makers to adapt to new consumer demands for the staple American beverage. However, as consumers seek out organic, functional attributes in coffee solutions, experts see more opportunities beyond the traditional coffee category.

As beverage-makers increasingly turn to plant proteins to meet consumer trends, experts highlight some key considerations to take into account when formulating with these ingredients.

As functional beverages remain in demand, experts highlight how masking ingredients are essential in formulations by enhancing a beverage’s overall drinking experience.

Experts share insights on which fruit blends are currently popular among consumers and why.

As consumers continue to demand more than hydration from their beverages, manufacturers are turning to new ways to deliver on functionality and clean label preferences.

The natural energy solutions market is growing as consumers turn to healthy and clean label alternatives for energy.

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One thing that seems to be disrupting the traditional beverage alcohol market is innovators who are finding new avenues to deliver alcohol to imbibing consumers.

With all baby boomers at least 65 or older by 2030, beverage-makers should consider what this demographic needs as their shopping habits evolve.

Salsify’s “2024 Consumer Research” report shows how budgeting efforts are shifting consumer shopping habits and pinpoints ways that brands can engage with shoppers.

Colangelo & Partners and Wine Opinions conducted its second annual wine survey, this year honing in on U.S. wine drinker attitudes and behaviors, as well as trends related to beverage alcohol consumption and health.

A recent report from the Private Label Manufacturers Association (PLMA) shows that consumers were more intrigued by store brands in the past year.

As demand for energy drinks continues to rise across the globe, Mintel highlights how evolving consumer trends are impacting the global market.

As more Gen Zers reach the legal drinking age, experts highlight how this younger generation is driving variety and innovation in the beverage alcohol market.

A survey conducted by Dig Insights and released in partnership with the National Coffee Association (NCA) and Specialty Coffee Association (SCA) reveals that adult coffee consumption hit a two-decade high.

Honey has a rich history in beverage alcohol whether it’s with the creation of meads — a honey wine — or its addition to whiskey. Now the ingredient is finding itself in more spirits categories as brands look to differentiate.

Recent IWSR analysis highlights some key reasons millennials are the age cohort boosting the non-alcohol segment in the United States, noting that the generation is consuming non-alcohol products with greater frequency than other age cohorts.

In a video interview with Beverage Industry, Justin Solomon, category marketing director of alcoholic beverages at ADM, discussed what’s driving innovation in beverage alcohol not only in terms of the products but how consumers are approaching alcohol consumption. 

With Sober October kicking off, here are a few non-alcohol options to get in the spirit, sans spirit.

Three Chord Bourbon announced the highly anticipated release of its 2024 Backstage Series with The Allman Brothers Band, a blend of straight bourbon whiskey finished with toasted peach wood.

As consumer package companies are increasingly designing more products with sustainability in mind, experts note that within the label industry, more companies are recognizing the need for labeling equipment that also supports a circular economy.

Back after four years, PACK EXPO International convened more than 44,000 attendees, surpassing the 2018 event. With 2,200 exhibitors and more than 1.2 million net square feet at McCormick Place in Chicago, PACK EXPO International took place Oct. 23-26, showcasing the latest innovations and trends impacting the packaging and processing markets.

AstroNova Inc. introduced a variety of new digital printer solutions under its flagship QuickLabel and TrojanLabel product brands. 

As the retail market continues to drive demand for flexible case packing and wrapping equipment, experts highlight how these packaging systems work to meet beverage market trends.

Packaging machinery manufacturer Deitz Co. has produced a neck banding machine that automatically applies tamper-evident shrinkbands onto tiny bottles. 

Given the high interest in sustainability from consumers, today’s plastic bottle manufacturers are taking the steps to ensure their business aligns with what consumers are looking for.

As consumers are spending less on discretionary items and more on essentials, experts note that mass merchandisers are capitalizing on value, variety and services.

More and more shoppers today are exploring the eCommerce channel for beverage purchases as awareness and accessibility are making it easier to navigate.

Wine & Spirits Wholesalers of America (WSWA), Washington, D.C., released the findings of a new survey conducted in partnership with Morning Consult that measured current alcohol shipping practices, consumer sentiment and purchasing behaviors.

Technomic released its Beverage Global Menu Category Report, which explores foodservice category sizing by country, outlook and expectations, consumer patronage and preferences, menu trends, global and local chains, and brands to watch.

As consumers’ purchasing behaviors continue to impact the U.S. on-premise, experts note that the channel remains resilient amid fluctuating trends.

As we quickly approach another Fourth of July holiday, beer manufacturers are seeing increasing competition when it comes to consumers’ dollars. In a Q&A with Beverage Industry, Kristine Joji at Insite AI offers some insights with how brand owners can position themselves to stay competitive in today’s beverage alcohol market.

The Distilled Spirits Council of the United States (DISCUS), Wine & Spirits Wholesalers of America (WSWA), FMI - The Food Industry Association and the National Association of Convenience Stores (NACS) issued a joint commitment related to the responsible marketing and merchandising of crossover alcohol products.

The restaurant industry is poised to hit a milestone this year as sales are project to exceed $1.1 trillion, according to the National Restaurant Association’s “2024 State of the Restaurant Industry Report.”

Califia Farms, Los Angeles, announced the acquisition of Uproot Inc., a plant milk dispenser system for foodservice. 

The value proposition presented by warehouse clubs — offering lower average costs per item through bulk buying — prompts a jump in sales share for major warehouse club stores, research shows.

Natural and organic retailers anticipate certain consumer trends for the year.

Consumers are adapting their shopping strategies to include more flexibility as they attempt to control their grocery spending heading into the fall, according to the latest survey conducted by FMI – The Food Industry Association and The Hartman Group.

New beverages today are turning more and more to natural colors as clean label and holistic views of health connect with an increasing consumer base.

The COVID-19 pandemic illuminated consumer interest in vitamins and minerals. Experts note that more of today’s consumers are awakening  to “better-for-you” (BFY) beverage trends as they continue to seek drinks that provide fortification

Given the demand for ingredients that support cognitive health and energy enhancement, ingredient suppliers caution that formulation is more complicated than simply adding into the formula.

With more consumers seeking reduced-sugar or sugar-free drinks, experts note that beverage-makers are turning to sweeteners such as stevia, erythritol, monk fruit and allulose to deliver products without sacrificing on taste.

As physical fitness remains top of mind for those seeking healthier lifestyles, experts note that today’s consumers not only are turning to sports drinks to deliver on recovery, but also seek such drinks to help meet overall wellness goals.

As more and more consumers learn about the gut microbiome and its role in overall health and wellness, experts highlight how incorporating fiber and biotic solutions can help beverage-makers meet consumers’ various need states.

As more consumers are recognizing the link between immune-health and overall health, experts note that the demand for functional beverages that support immunity has never been higher.