DALLAS, Tuesday, April 26, 2022 – Earlier today, the U.S. Preventive Services Task Force (USPSTF) released its final recommendations on low-dose aspirin therapy for the primary prevention of cardiovascular disease in adults: people who have a history ...

DALLAS, martes 26 de abril del 2022 - El martes, el Grupo Especial de Servicios Preventivos de los EE. UU. (USPSTF, del inglés U.S. Preventive Services Task Force) publicó sus recomendaciones finales sobre el tratamiento con dosis bajas de aspirina ...

Advisory Highlights: American Heart Association’s checklist to measure cardiovascular health is updated, now called Life’s Essential 8™, adding healthy sleep as essential for optimal cardiovascular health. Other health and lifestyle factors in the ...

Recomendaciones destacadas: Se actualizó la lista de verificación de la American Heart Association para medir la salud cardiovascular, ahora denominada Los 8 Pasos Esenciales Para Mi Salud™, y se agregaron los hábitos de sueño saludables como un ...

This Mother’s Day and beyond, as cardiologists we care for the fate of all women. The death of a woman during pregnancy, at delivery, or soon after childbirth is an immeasurable tragedy for her family as well as society at large. Urgent action is ...

DALLAS, Nov. 1, 2023 — Action by the Food and Drug Administration (FDA) to prohibit the sale of menthol cigarettes and flavored cigars would save lives and improve health in communities long targeted by the tobacco industry, according to renowned...

WASHINGTON, D.C., March 8, 2024 — The American Heart Association, the world’s leading voluntary organization focused on heart and brain health that is celebrating its centennial birthday this year, issued the following statement in response to Congress’...

HOUSTON, 16 de octubre de 2024 — Veintisiete entrenadores de fútbol americano universitario integran la lista de candidatos al premio Paul “Bear” Bryant al Entrenador del Año 2024 de la American Heart Association (la Asociación Americana del Corazón), un...

DALLAS, 7 de noviembre de 2024 – Históricamente, las personas de color de comunidades con escasos recursos han tenido menos acceso a las necesidades más básicas, como alimentos saludables, aire limpio y agua potable, educación de calidad, empleo,...

Research Highlights: A study of older adults in Australia and the U.S. indicates that cholesterol levels that fluctuate significantly from year to year without a change in medication may someday help to identify those with a higher risk of developing ...

n the U.S. who died from ischemic heart disease related to obesity increased by approximately 180% from 1999 to 2020. The highest rate of deaths ...

Research Highlights: In an analysis of more than 7,000 stroke survivors, those who were taking either a GLP1-receptor agonist or an SGLT2 inhibitor medication had a lower risk of a subsequent stroke, heart attack or death compared to peers who were ...

Research Highlights: Heart disease, Type 2 diabetes, high blood pressure and obesity were more common and linked to reduced access to healthy food among people who lived in neighborhoods previously subjected to structural racism-based policies that ...

Research Highlights: Scientists conducted a simulation study to estimate the impact of cardiovascular-kidney-metabolic (CKM) syndrome on cardiovascular disease (CVD) risk prediction. The study found that adults with chronic kidney disease would have ...

Research Highlights: A version of the Multi-Ethnic Study of Atherosclerosis (MESA) heart disease risk score that did not include race predicted heart disease risk just as well as the original version that includes race. The original MESA risk score, ...

Research Highlights: A study of nearly 2,400 cardiac arrest cases in North Carolina found that when emergency dispatchers (telecommunicators) provided cardiopulmonary resuscitation (CPR) instructions to 911 callers, people were more likely to provide ...

Washington, DC, November 2, 2024 – Thousands of survivors, business leaders and medical professionals convened for the annual Greater Washington Heart Walk at the National Mall. Representing more than 500 teams, 84 companies and around 10,000 walkers,...

Estero, Fla., Nov. 12, 2024 —The American Heart Association, the world’s leading nonprofit organization focused on heart and brain health for all, hosted the 2024 Collier Heart Walk at Cambier Park on Saturday, November 2, raising over $360,000 to help...

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In this tutorial, we will create a retro styled rocket in Photoshop. We will explore the importance of details in creating a complex illustration, as well as how to create realistic surfaces.

In this tutorial, I'll show how you can combine different stock images to create this cohesive and unified scene of an aquatic Giant tortoise. You'll also learn how to manipulate trees, stones, waterfalls and textures to create an island on the tortoise. Finally, we'll add lighting effects and adjust the colour of our entire scene.

Did Apple just disrupt Healthcare?  More specifically, Health Tech? I would say Healthcare is one of those industries ripe for innovation disruption.  It is a mature industry lead by large slow-moving organisations, that have been around forever.  They have built their equivalent of the Great...

The post Designing Clarity 03 – Did Apple just Disrupt Healthcare? appeared first on Design Sojourn. Please click above if you cannot see this post.

Typeface Rotis Serif

Available in four font families from sans to serif, Rotis typeface can be found everywhere around you. Unfortunally Olt Aicher died in a traffic accident in 1991. Linotype currently owns the Rotis Font Family, where all of the font variations can be bought.

Rotis® gives an impression of both strength and generosity and all four versions can be used interchangeably with one another. Rotis® is suitable for book/text, documentation/business reports, business correspondence, magazines, newspapers, posters, advertiments, multimedia, corporate design.
Linotype

During our holiday in the beautiful German Steigerwald (near Nürnberg and Bamberg) I came across the Rotis Font Family quite often, this is a photo showcase collection of the Font Familiy Rotis Sans.

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Where to get Rotis?

The font package is available in four type families, via Linotype:

• Rotis® Sans Serif Font Family

Personally I like Rotis Sans Serif Font Family (2nd on the list above) the best, it has a very distinctive look and feel with a high legibilty for usage in many fields of visual communication.

More information about Olt Aicher

There is much written about Olt Aicher who was not only a font designer but also a graphic designer who had a big part in designing the Münich Olympic Games in 1972.

• Information about Olt Aicher at Wikipedia.
• Great article about Olt Aicher at Underconsideration.
• Work from Olt Aicher at a huge flickr pool to be found here.
• The graphic design work he created for the Münich Olympic Games at this website.
• Other interesting and informative article about the type Rotis, here at manic.com.
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Arial, a contemporary sans serif typeface by Robin Nicholas and Patricia Saunders designed for Monotype in 1982. If you are familiar with a computer you must know Arial, one the most used “standard” typefaces for “normal” computer usage.

Arial

Most professional designers and typophiles think of Arial as a copied typeface from Helvetica and while reading the The Scourge of Arial by Mark Simonson Studio I have realized this is in fact a true story.

The typeface became free with the release of Windows 3.1, which was a sales hit and Arial quickly gained spread around the globe. The main reason why Microsoft chose Arial as standard typeface is because of the license fee from the original Helvectia typeface by the Haas Foundry was too high. Missed change to educate the world about the wonderful Grotesk family.

Arial vs Helvetica

• Visit Arial vs Helvetica on iLoveTypography

Today Arial belongs to Monotype:

Arial is an extremely versatile family of typefaces which can be used with equal success for text setting in reports, presentations, magazines etc, and for display use in newspapers, advertising and promotions.

Arial is everywhere

Look around and you'll spot Arial around you! Arial is everyyyyyyywhere!!

You can find FF Meta all around you, this is a collection of designs where we found the use of typeface FF Meta.

FF Meta® is a wonderful typeface designed by Erik Spiekermann, the font family was released between 1991 and 1998. A very readable typeface in smaller point sizes but also with enough detail to display in large point sizes. FF Meta is a sans-serif typeface which can be found all around you. The last several months where every I came (The Netherlands) I saw typeface Meta, in this font series you can see the many different faces of the FF Meta®.

FF Meta

The Complete Font Family contains a package of 24 variations (via FontShop) and was published by FontFont (see their website for lots of Meta usage), is available in the following formats Mac PostScript, PC PostScript, PC TrueType. All styles Book, Caps, Bold and Bold Caps are also available in Italic. Starting from a set of 3 fonts at € 40,- to the complete font family for € 229,-. When bought at FontShop you can download the fonts after the purchase and start using them right away. Although FF Meta® is not in the top 10 bestsellers at FontShop I believe this is a very popular font.

• Visit FontShop for a complete overview of the Meta Font Family 1
• The complete overview of 55 variants of Meta Font Family.
• The Meta 3 Font package which contains Meta Hairline, Meta Thin & Meta Light. (Thank you Stephen Coles for adding the links)
• Wikipedia information page about the font Meta

What is wayfinding?

Wayfinding is a design profession that requires multidisciplinary skills ranging from psychology, the study of human behavior, research in the built environment to strategy and design.

To develop a wayfinding scheme we start by looking at the end-user needs and requirements at each stage of the user-journey. The goal of a wayfinding scheme is to create a network of information, by showing the right information at the right time focused around the end-user.

How to map the user needs and requirements?

In order to understand the user in relation to the built environment, path and surroundings. We need to gather information from the user. What needs and requirements does the user have and how does the journey path look like.

In order to map the user-journey we look at the following steps to gather information:

• Define the end-user groups, e.g. visitor, student, tourist, patient, commuter, supplier, guest, etc.
• Field research, study the behaviour of the user(s) and map out their movements and modes of transportation
• Identify issues in wayfinding and define potential opportunities for improving the user-experience
• Look for accessibility issues and survey users to get a full understanding of their needs and requirements

Wayfinding strategy

The next step in the wayfinding approach is to define a information hierarchy. Show only what is needed and remove excessive information. Provide consistent information across all media and reveal options along the user-journey stages.

In this step the needs and requirements are put into the information hierarchy. To create a unique and seamless user journey experience by showing sorting the information in a logical order. This results in a comprehensive and bespoke wayfinding system where visitors can orientate, navigate and discover its surroundings.

Design for All concept

Accessibility is an important factor to consider this includes the following items to consider:

• Respectful, the wayfinding should respect the diversity of users
• Safe, it should be free of risks to all users
• Functional, wayfinding should be able to orientate, navigate, identify and discover
• Comprehensible, a integrated approach to wayfinding design
• Appealing, emotional and socially acceptable
• Sustainable, misuse of natural resources should be avoided

Key takeaways

By following these guidelines you will be able to map out the user needs and requirements. Focus the information at the end-user to create a unique and seamless experience.

• Map the user journey and seek for issues and opportunities at every stage of the journey
• Develop a wayfinding strategy focused at the end-user
• Make use of the Design for All concept

Wayfinding strategy approach

The basic principle of a wayfinding strategy is to create a legible environment, to find destinations and to exclude random seeking. A wayfinding strategy helps to create areas, environments, buildings to be easy to navigate places for people and to have a seamless journey experience.

Within the wayfinding strategy there are three (3) main wayfinding tasks defined;

1. Naive Search
   Where the user has no exact knowledge of the whereabouts of the destination’s location.
2. Primed Search
   Where the user knows the destination’s location.
3. Exploration
   Any wayfinding task in which there is no set destination.

Wayfinding tasks

Each area, environment requires different approach to wayfinding. Depending on the required wayfinding a task a strategy can be chosen for people to understand their surroundings. For instance in Airports the tasks can be different than wondering in the park. Below you will find examples of wayfinding tasks that can be applied in a wayfinding strategy.

• Route following
• Inference
• Aiming
• Map reading
• Technology

Discover each of these strategies to create legible environments and focus on delivering end-user information.

Route following

Route Following is a strategy to describe a way in which the observer is using signs with arrows to go from one place to another. The target of location is known, but a direct path towards it is unknown. Along the route, information is displayed to inform the observer towards the target. The signs are working together to create a network of connections between locations. The consistency in terminology- and hierarchy of information as well as marking decision points is important for Route Following to be an effective way of directing people from one place to another.

Route following can be applied for instance in areas to point towards an entrance, exit. A situation where a directive wayfinding task is required to guide towards a destination.

Inference

Inference is a wayfinding strategy that involves systematic searching, the understanding of a direction by reading numerical and alphabetical information in sequences. This methodology is based on creating an environment in a logical, understandable order. Combined with conventional cultural patterns Inference is a logical approach to create a legible environment build on expectations.

Inference can be applied in areas for instance at Airports, Railway stations or Stadiums. Upfront information such as "Your flight departs from Gate H3" is required as wayfinding taks, to follow a logical approach "H1, H2, H3, etc".

Aiming

Object (aiming) wayfinding strategy is divided into two categories, direct- and indirect visual contact with the target. In a direct visual contact, the observer has a visual reference of the target and chooses the desired path towards it. In an indirect visual contact, the observer chooses to follow logical steps to find a place where visual contact can be made, then follows the desired path towards the target.

Aiming as wayfinding taks can be applied in for instance cities or wide spread areas, where you can see landmarks and make your way towards the destination.

Map reading

Map Reading is a strategy to inform the observer about their surroundings, e.g. "You are Here". Based upon the understanding of the map in relation to the environment the observer makes a choice of navigation. Map Reading is usually supported by a compass rose to have a better understanding of direction. Techniques such as; to display maps in a heads-up direction can empathize a greater understanding between the map and the environment.

Map reading as a wayfinding task can be applied in cities, for example as in the Legible London mapping system. A heads-up map shows destinations, paths, safe routes and landmarks within a certain walking distance. A quick and easy way to navigate unknown areas, locate destinations and serendipity (to explore previous unknown destinations).

Technology

Technology driven strategies are usually hand-held devices or digital kiosks where input from the observer leads to orientation and navigational information. With the use of technology, dynamic information can be displayed to the observer and could be mixed with personal preference and social learning. Meaning technology has the ability to show narrow casted information, leaving out the overflow of information for the user.

The role of technology in wayfinding is set to show tailored information to the user. The phone navigational options for wayfinding usually works best open areas such as cities to locate and path towards a destination. The usage of mobile phones in buildings seems a more difficult taks, as there are lesser options for distinctiveness and technology difficulties.

Main takeaways

A wayfinding strategy is tailored to the required tasks in an environment and focused at the user. Different areas, buildings, transportation hubs, etc required their own approach in wayfinding.

• What is the required wayfinding task?
• What kind of area, environment, building?

Try different approaches while developing a wayfinding strategy and user-test scenarios to create a seamless journey experience.

Frequently Asked Questions (FAQ)

Do you remember a time when there was only text on the internet? Or when the first images popped up in their glorious blocky low resolution? It seems like a lifetime ago.   Streaming services, social media, shops… Images and videos are all around the web today. It’s no wonder we see more and more imagery used for online advertisement as well.   There are always aspects to consider to decide the best fit for your project. When choosing your advertising strategy, it’s essential to know the good and the not-so-good about photography and videography for marketing. Advantages Look Sharp

The post Pros and Cons of Photography and Videography in Visual Marketing appeared first on Photoshop Lady.

With the pandemic ravaging the world all over, companies and individuals have been forced to adapt and make the best of the situation. We all realize that somehow life would need to go on, and we would need to find new and creative ways to work, carry on with our education and our social lives. One of the major ways in which organizations have evolved is by working from home and using software such as Zoom to carry out meetings and connect. While this has been quite effective and helpful in maintaining social distance, there have been plenty of mishaps

The post What Is The Ideal Zoom Room Background appeared first on Photoshop Lady.

Li Jiayue, an exceptionally talented artist from China’s Sichuan province, specializes in intricate three-dimensional optical illusions that seem to disappear into their surroundings, captivating viewers with his ability to transform ordinary objects like lampposts, tree trunks, and even large buildings into extensions of their backgrounds. Although he initially pursued a major in electrical automation, his […]

Niall Shukla, a remarkably skilled and self-taught artist, creates stunningly intricate portraits on laminated glass by meticulously cracking it with controlled hammer strikes. This unique art form is paradoxical and captivating; Shukla wields various metal hammers and chisels to chip away at glass panels, generating cracks that eventually transform into beautifully detailed images. His technique […]

Daniel Gulliver, known professionally as Gully, is a distinguished tattoo artist from London, UK, celebrated for his innovative “debossed” tattoo technique. This method creates the illusion of designs carved into the skin, offering a three-dimensional effect that captivates viewers. Gully’s repertoire extends beyond debossed tattoos; he also excels in ultra-realistic portraits and optical illusions, showcasing […]

Dariusz Kieliszek, a self-taught Polish illustrator and concept artist, has made a remarkable impact on the digital art world through his exploration of symbolic fantasy and surreal horror. More: Instagram, Artstation

1st Place Winner: “Delicate” by Hilda Champion The 2024 Minimalist Photography Awards celebrated fine-art photographers who have redefined visual storytelling through simplicity, highlighting the profound beauty in minimalism. The award-winning works, from serene landscapes to striking abstractions, showcase how thoughtful use of negative space and single subjects can evoke deep emotional responses and reveal powerful […]

Eresus Walckenaeri. Shortlisted in the Invertebrate Portrait category. By Aris Kolokontes The 2024 Close-Up Photographer of the Year competition has shortlisted 20 stunning images from 11,681 entries, spanning 11 categories like Animals, Insects, and Underwater scenes, with a special category for photographers under 18. The overall winner will receive $3,240 and a trophy, while category […]

Sylvain Sarrailh is a French illustrator and concept artist with over a decade of experience in the video game and film industries. He has collaborated with prominent companies such as Ubisoft, Rocksteady, Amplitude, Psyop, Oculus, Insomniac Games, Sony Pictures, and DreamWorks. Sarrailh’s portfolio showcases a diverse range of vibrant and detailed artworks, reflecting his versatility […]

London-based creative duo Joseph Lattimer and Caitlin Derer, founders of Collectable Cities art toy studio and veterans of the creative agency Fancy Lamp, have channeled their love for travel and storytelling into creating figures that celebrate iconic moments in pop culture. Their latest project is a vibrant tribute to The Beatles, featuring two collections inspired […]

Some people may tell you that anything worth inventing has already been invented. That is not true, it probably never will be, and it certainly will not be the case for the website design world, which just keeps growing and improving. Website requirements keep becoming more and more demanding. Website design has to correspondingly follow […]

The post Discover 10 Best Multipurpose WordPress Themes to Use in 2023 appeared first on WebAppers.

This is real life.  Just yesterday, someone I follow on Facebook discovered that someone had created two fake accounts and used her pictures to assume a false identity which the “someone” used to flirt with me and generally behave in an unladylike manner.  The fake accounts were reported, but initially, Facebook refused to remove them, […]

The post How does catfishing work? first appeared on TECH Intelligence and is written by Brian Wallace.

Videography used to be a highly specialized field that required special equipment and training.  It took multiple members of a team, each with highly specialized skills, to produce a video that people would actually want to watch.  Nowadays everyone with a smartphone is walking around with highly specialized camera equipment in their pockets, and they […]

The post Video is evolving first appeared on TECH Intelligence and is written by Brian Wallace.

In North America, it’s easy to see that we’re heading towards a world that is driven by digital commerce. Many people order a good chunk of their daily supplies and impulse purchases online. Apps make buying things even out in the real world much easier than cash. Then, there’s the credit and debit card trend […]

The post Is a cashless society closer than most realize? first appeared on TECH Intelligence and is written by Michio Hasai.

Before the turn of the new millennium, development teams could get away with supporting two platforms: Windows and the web. Today, there are dozens, with more created monthly. As a result, teams struggle to manage vendor, device, and platform fragmentation. To fully realize the potential of virtual reality, the Internet of Things, and other platforms […]

The post The future of software development Is automation first appeared on TECH Intelligence and is written by Aidan Cunniffe.

As businesses adopt digital to be more efficient, stay ahead of the curve and meet changing demands, their IT teams are faced with the growing challenge of supporting the software infrastructure. Due to the high costs of employing software developers and the scarcity of capable programmers, the pressure on IT teams has become enormous. As...

The post What is the Future of Citizen Development in Modern Businesses? appeared first on noupe.

Any kind of marketing approach that gives you a deeper insight into your customers has the potential to help you make stronger connections with them. Psychographic segmentation is a perfect example. Unlike demographic or behavioral segmentation, it goes into depth about what makes your customers tick, which means you can better understand how to reach...

The post What Is Psychographic Segmentation and How Can It Boost Engagement? appeared first on noupe.

Creating an infinite horizontal logo scroll effect with pure CSS is a simple yet powerful way to add dynamic movement to a website. This tutorial will walk you through building an infinite scroll effect with added hover effects that allow the user to pause scrolling and scale each logo slightly when hovered.

Heuristic evaluation is a powerful tool in UX design, offering a structured way to identify and address usability issues in interfaces. But what exactly does it entail, and how can designers use it to improve user experiences?

About 3 years back we as a Web Design and Development Company, decided to chose WordPress as the only platform we will develop blog/websites on. The progress since then proves that our decision was right. Some of the achievements of WordPress as underlined by Matt in the recent Wordcamp in San Francisco and what it […]

I had some transactions to do on Paypal and I have tried opening it but it simply wont load – nothing happens on the page actually. So I called up my friends in Europe and India and it was the same result for them. I went to Pingdom and according to it the site is […]

With so many tasks, appointments, and people to keep track of, it’s easy to feel overwhelmed. AnyTime Organizer Deluxe 16 might be just the tool you need to bring order to your routine.

Are you prepared with the financial risk management strategies that can keep your business steady […]