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Julius Meinl’s latest coffee celebrates International Coffee Day

Julius Meinl’s announced its latest limited-edition coffee ― Burundi Gakenke 100% Arabica ― crafted to celebrate International Coffee Day 2024. 




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Coffee mate unveils Bagel & Cream Cheese Creamer giveaway

Nestlé’s Coffee mate is pushing flavor boundaries once again, giving coffee-obsessed fans the sweet chance to enjoy the classic break time snack— bagels and cream cheese — ahead of National Coffee Day (Sept. 29). 




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Brisk Iced Tea turns Doja Cat into Claymation icon

Brisk Iced Tea, a brand of PepsiCo, Purchase, N.Y., has teamed up with the artist to revive its classic Claymation advertisements and encourage fans to put themselves first.




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Onyx Coffee Lab packaging highlights producers

Onyx Coffee Lab announced the launch of its newly redesigned retail packaging. A standout element of the new packaging is the introduction of interactive cards for single-origin offerings that celebrate the coffee producers.




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Dunkin’ unveils Potion Macchiato, Halloween costumes inspired by DunKings Tracksuits

Boston-based Dunkin’, part of the Inspire Brands family of restaurants, is dialing up the excitement this spooky season with an all-new lineup of Halloween-inspired tricks and treats to take guests from morning to midnight. 




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Cambio Roasters unveils aluminum coffee pods for Keurig Brewers

Cambio Roasters launched aluminum coffee pods for its 100% organic coffeeCambio Roasters will offer its new aluminum pods in more than 1,000 retailers nationwide as well as through their official website and Amazon.




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Fire Department Coffee supports firefighters battling breast cancer

The coffee company launched an initiative to raise funds for firefighters diagnosed with breast cancer through its Fire Dept. Coffee Club and Fire Dept. Shirt Club.




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Onyx Coffee Lab announces Advent Calendar, holiday coffees

Onyx Coffee Lab announced the return of seasonal favorites for the holidays, including the limited-edition coffees Framily and Krampus, and the 7th annual Onyx Advent Calendar.




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Chameleon’s Girl Scout S’mores Cookie Inspired Cold-Brew Latte

Chameleon Organic Coffee announced the expansion of its Girl Scout Cookie Inspired Cold-Brew Latte lineup with the launch of Girl Scout S’mores.




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L.A. Libations gives new meaning to brand building

L.A. Libations’ Co-Founder and CEO Danny Stepper details that relationships are the foundation on which the beverage incubator, creator and accelerator company is built on.




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Red Bull marks Oracle Red Bull Racing anniversary with special can

Red Bull is commemorating the 20th anniversary of Oracle Red Bull Racing with the introduction of two initiatives: the exclusive Special Edition 2024 Red Bull Racing Can and the Red Bull All Terrain digital game.




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Guayakí’s Berry Lemonade

Guayakí Yerba Mate introduced its latest flavor innovation: Berry Lemonade, joining the brand’s High Energy Cans on shelves nationwide.




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Red Bull Summer Edition Curuba Elderflower

Red Bull is celebrating the season with the introduction of its newest flavor: Red Bull Summer Edition Curuba Elderflower. 




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5-hour ENERGY unveils Energizing BBQ Sauce

Living Essentials’ 5-hour ENERGY Shots, Farmington, Mich., is partnering with actor and BBQ pro Brian Baumgartner to get people into the grill zone with a BBQ sauce that delivers a caffeinated kick.




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2024 State of the Beverage Industry: Category loyalists, newcomers keep energy drink market thriving

This year’s State of the Industry report on energy drinks highlights how brands can remain relevant in a competitive market by responding to consumers’ shifting energy needs.




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CELSIUS Sparkling Watermelon Lemonade, Sparkling Kiwi Strawberry

Celsius Holdings Inc. announced two new refreshing flavors inspired by summertime: CELSIUS Sparkling Watermelon Lemonade and CELSIUS Sparkling Kiwi Strawberry.




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Red Bull Sugarfree Watermelon and Strawberry Apricot

Red Bull is expanding its offerings in their zero-sugar lineup, launching two new Red Bull Sugarfree Editions.




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Energy drink category expands offerings, appeals to broader base

With the continued blurring of lines in the functional beverage space, experts highlight how the energy drink category can rise above the clouds by expanding on wellness attributes, variety and accessibility.




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Yerbaé Peachy Mimosa Twist and Raspberry Sorbet

Yerbaé Brands Corp., a plant-based energy beverage company, announced the launch of two additions to its zero-calorie, zero-sugar energy lineup: Peachy Mimosa Twist and Raspberry Sorbet.




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Bloom Nutrition’s Bloom Sparkling Energy Drinks

Bloom Nutrition unveiled Bloom Sparkling Energy, the brand’s first ready-to-drink (RTD) canned beverage. 




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7-Eleven launches 7-Select Fusion Energy Beverage

7-Eleven Inc., Irving, Texas, is introducing new 7-Select additions to its beverage lineup including a new energy beverage, 7-Select Fusion Energy, and a new premium hydration beverage, 7-Select Rehydrate.




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Red Bull’s seasonal energy drinks available with and without sugar

Red Bull revealed the anticipated 2024 Red Bull Winter Edition Iced Vanilla Berry, a new seasonal offering that delivers Red Bull Energy Drink with the taste of blueberry and vanilla. For the first time in the Red Bull Editions lineup, this Winter Edition will be available with and without sugar.




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Keurig Dr Pepper to acquire energy drink business GHOST

Keurig Dr Pepper (KDP), Burlington, Mass., and Frisco, Texas, announced that it has entered into a definitive agreement to acquire GHOST Lifestyle LLC and GHOST Beverages LLC (collectively GHOST). 




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ON breakfast-inspired flavors, tropical-infused flavors

Optimum Nutrition (ON), part of Glanbia Performance Nutrition, introduced four new, limited-edition flavors across the brand’s Gold Standard 100% Whey and AMIN.O. ENERGY product lines.




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BODYARMOR ZERO SUGAR

BODYARMOR unveiled BODYARMOR ZERO SUGAR, the brand’s first zero sugar sports drink.




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POSSIBLE Whole Food Electrolyte

POSSIBLE, a leader in innovative health solutions, announced the release of its newest product: Whole Food Electrolyte powder. 




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ROAR Cherry Limeade Plus Powder and Blackberry Lemonade

ROAR Organic unveiled its newest offerings: Cherry Limeade Plus Powder and Blackberry Lemonade, ROAR’s latest flavor addition to its ready-to-drink beverage line. 




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REBBL Revive Reishi Vanilla

REBBL, an organic and plant-powered functional beverage brand, introduced its newest addition to the Revive lineup: REBBL Revive Reishi Vanilla.




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C4 unveils reformulation and We Hit Harder brand campaign

Austin, Texas-based Nutrabolt, owner of C4, is shaking up the active nutrition landscape as it announced the rebrand of its C4 pre-workout powders, including new, innovative formulations; an updated look and feel of the product; and the We Hit Harder brand equity platform. 




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Sports, protein drinks markets evolve beyond athletes

Consumers’ interest in wellness has seen sports and protein drink brands evolving beyond athlete-focused and embrace the concept of supporting everyday wellness.




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BIOLYTE powder packs

BIOLYTE announced the launch of its first-ever powder packets. 




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REBBL Upcycled Protein Shakes

REBBL, a brand of SYSTM Foods, announced the expansion of its Protein portfolio with the debut of REBBL Protein Shakes.




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POWERADE Island Burst and Strawberry Smash Zero

POWERADE announced the addition of two new flavors to its sports drink portfolio: Island Burst and Strawberry Smash Zero.




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Liquid I.V. debuts new brand identity

Liquid I.V. announced its first brand refresh, revealing a modern visual identity and color palette with customer-inspired, benefits-driven packaging and merchandising. 




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Local Weather Wildberry

Local Weather announced the launch of its newest flavor: Wildberry.




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2024 State of the Beverage Industry: Sports drinks embrace everyday wellness

This year’s State of the Industry report on sports and protein drinks highlights how the category is tapping into everyday wellness trends to support the needs of consumers.




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Gatorade debuts electrolyte drink mix

Gatorade, a brand of PepsiCo Inc., Purchase, N.Y., announced the launch of Gatorade Hydration Booster, a new electrolyte drink mix designed to be an all-day hydration hero, it says.




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C4 x Hershey collaboration

Nutrabolt announced a flavorful partnership with The Hershey Co. with the launch of new C4 products and flavors rolling out this fall with additions planned for 2025 and beyond.




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Chobani High Protein

Chobani introduced Chobani High Protein, a line of high protein Greek Yogurt drinks and cups made with only natural ingredients, real fruit and zero grams of added sugar.




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Celsius Holdings acquires Big Beverages Contract Manufacturing

Celsius Holdings Inc., Boca Raton, Fla., announced its acquisition of Big Beverages Contract Manufacturing LLC for $75 million. The transaction was completed using cash on hand and closed on Nov. 1.




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Primera Technology releases AP380 Label Applicator

Manufacturer of specialized digital printing equipment Primera Technology Inc. announced its AP380 Label Applicator.




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ROSS V Cone Blenders offer gentle and effective mixing

Ross unveiled its ROSS V Cone Blenders that utilize diffusion as the main mixing mechanism, providing a high level of precision and consistency, it says.




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Vidoejet Technologies reveals pallet labeler to help warehouses

Videojet Technologies launched the new Videojet 9560 PL pallet labeling system.




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PACK EXPO International to highlight sustainability

PACK EXPO International 2024, taking place Nov. 3-6 at McCormick Place in Chicago, to feature more exhibitors and experiences for attendees. Making its PACK EXPO International debut, Sustainability Central will explore packaging sustainability and what it means to brands.




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Pepperl+Fuchs presents new tablet for use in hazardous areas

Pepperl+Fuchs launched a new tablet for professional use in hazardous areas in Zone 2/22, Division 2.




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Emerson increases reliability in heat trace installations

Emerson’s Nelson AXPC Connection Kits are engineered to fulfill the increased safety requirements of NEC/CEC hazardous location codes, the company notes.




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KROHNE’s OPTIMASS 1400 offers hygienic solution for beverage industry

KROHNE Inc. highlighted their OPTIMASS 1400 Coriolis mass flowmeter.




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Entry-level label and print apply latest from FOX IV

At PACK EXPO International, which is set to take place Nov. 3-6 at Chicago’s McCormick Place, FOX IV Technologies will officially unveil its new 6312 Label Printer-Applicator.




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Nokia reveals automated inventory counting capability

Nokia recently launched a true inventory counting capability for Nokia Autonomous Inventory Monitory Service (AIMS). 




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Texwrap shows off bundlers, sealer at PACK EXPO 2024

ProMach’s brand Texwrap demonstrated its updated DX-130 Dual Roll Bundler and the Kayat SRX-CUF Single Roll Bundler at PACK EXPO.