Although the campaign ended on September 30, sources said government hospitals will continue to administer free doses till further orders

Indian vaccine manufacturers and regulators have changed the way they conceive, test and evaluate vaccines, emboldening them to apply emerging technologies to old diseases and experiment with new ways to inoculate

This will be deployed in public healthcare systems across Karnataka, Tamil Nadu, Andhra Pradesh, Madhya Pradesh, Odisha, and Sikkim

The Atlas Project aims to evaluate and accurately deploy point-of-care (PoC) diagnosis systems in the national healthcare system for accurate screening, detection and prognosis of oral potentially malignant disorders

Bipolar disorder, earlier known as manic-depressive disorder, is prevalent in about 1% of the population and tends to be a lifelong illness

Marketers are complicit in the toxicity of social media, they misunderstand its function and how brands should participate in it, and yet they appear to be held hostage by it. Those are some of the main paradoxes confronting brand marketers, according to a damning new report from the social media analyst at Forrester Research.

Verizon Business today released findings from a recent survey, Small Business Response to COVID-19 to better understand the impact small business owners and decision makers feel COVID-19 has had on their businesses. The survey, conducted by Morning Consult, focused on 500 small and medium businesses that are currently open or plan to reopen. One of the survey’s key results is that small businesses have renewed confidence, with 68% believing they can recoup COVID-19 related losses.

Key Survey Findings:

As businesses grapple with the economic impact of COVID-19, these responses highlight the assistance small businesses feel they need, the communities they feel most supported by, and the changes they have made to adjust to the new normal.

1. A Renewed Confidence
The small businesses that have weathered this pandemic to date express an overall optimism and the financial wherewithal to eventually reopen.

68% of small businesses believe they can recoup COVID-19 related losses
46% (nearly half) of small businesses that remain open say their businesses will be able to stay open for more than six months if the pandemic continues in the same way
48% of small businesses say it’s unlikely they will need to resume operations with a smaller staff
While 78% of small businesses indicate declining sales, less than a quarter (24%) say that they have missed or withheld any payments of bills (rent, utilities, etc.).

The Trump administration on Monday formally asked the Federal Communications Commission to develop plans to regulate social media platforms.

The Commerce Department sent a petition for rulemaking to the FCC on Monday asking the agency to reinterpret Section 230 of the 1996 Communications Decency Act, which provides online companies immunity from legal liability for the actions of their users.

When US consumers started spending more time at home during the pandemic, they also started using social media more, providing an unexpected boost to engagement on these platforms. The coronavirus has hastened the development and popularity of new live streaming, video chat and gaming features on social networks.

The Harris Poll conducted between late March and early May, found that between 46% and 51% of US adults were using social media more since the outbreak began. In the most recent May 1–3 survey, 51% of total respondents — 60% of those ages 18 to 34, 64% of those ages 35 to 49, and 34% of those ages 65 and up – reported increased usage on certain social media platforms.

Which consumer behavior trends on social media will continue after the pandemic and how can we prepare for any expected shifts?

Of course not everyone can become the next YouTube or Instagram star, but many like Lipovetsky have used social media as a platform to spread a message, and in turn make it a career in the process.

Content can not be more of the same however, and being relevant while standing out remains crucial. Right now more of the same is not going to work. Creators need to think about what is working today and how to change it up for tomorrow.

Like any Fortune 500 company, public safety agencies should be active users of social media if they want to thrive in todays information-rich environment. Content on the big four platforms—Facebook, Instagram, Twitter, and YouTube—is accessed by more than a billion people worldwide. For many people social media is the first thing they check in the morning and the last thing they see before they sleep at night.

While most of us all have personal social media accounts where we post our cat videos and vacation photos, there are still agencies that don’t have official social media presences. My argument is that all public safety entities should maintain an active presence on at least one of the larger social media platforms, because the benefits of doing so far outweigh the costs in time and effort.

While there are many reasons why every agency should have a vibrant presence online (many of which are unique to individual departments), my favorite benefits all relate to recognition: staff recognition, agency recognition, and interagency recognition.

Convenience, but not only
At first glance, it could be said that the price of the product and its technical characteristics are decisive aspects when it comes to an expenditure. When two products have the same level of performance, the quality-price ratio always wins. But this is not true! The market is full of examples of products that are more popular even though there are competing goods that have similar characteristics.

Looking to implement a content marketing plan for your business, but not sure where to begin?

Used well, content can help you maximize connection with your target audience, and become a key resource in your niche. Your content can boost brand awareness, exposure, and eventually, lead to greater business success as potential customers become aware of your brand and its expertise.

So where do you begin?

The key to content success is mapping out a full strategy from the beginning, so you know not only what you're going to create, and where you'll share it. But also, what metrics you'll be using to measure its success, and how you can track performance over time.

An effective content strategy does take time to generate results, and if you have not aligned with the right metrics, you can come off the rails quickly.

Today, almost everyone is a critic, complete with an unfiltered opinion. Be it the clout chasers or active advocates, many take to social media to air these opinions and grievances where the views are met with either support or scorn; and the line between the two is often blurred.

To be present online, one must plan well and be equipped with a solid risk register to deal with any potential reputational damage that could occur. While a tweet may lead to brand tragedy, it could also lead to business popularity.

It's all dependent on metrics; a well-planned social marketing and content plan that considers all options should be viewed as your lifeline. Here are three ways to implement such a plan:

1. Make your metrics matter
2. Improve stakes and stakeholder management
3. Take online and offline conversations seriously

French startup Yubo is the biggest social media app you have never heard of — unless you are a teen. With a focus on young people under 25, the company has managed to attract 40 million users. A fraction of them hang out every day in live-streaming rooms, meet new people and spend money for more features.

That is right, the company isn’t betting on ads. You can pay to unlock items or subscribe to the app. Yubo  expects to generate $20 million in revenue this year — that’s twice as much revenue than it generated in 2019.

Think about learning. We all experience learning differently. Most of us took part in one or other forms of formal education — took a course, went to university or even attended a workshop. More often than not, we associate learning experiences with these formal settings. However, that’s not always the case; learning occurs throughout one’s life and well beyond the classroom.

In a world where social media is becoming part of our lives, it’s more relevant than ever to explore its potential as a learning and teaching tool. Research shows that social media and mobile devices can support learning and create a positive impact on both educators and learners.

It is reported today in Hong Kong that more RSS apps are disappearing from Apples App Store in China in a new crackdown on feed readers. Apple removed two additional apps that pull content from RSS feeds, allowing Chinese users to access articles that might normally be blocked by the countrys Great Firewall.

Fiery Feeds and Reeder both acknowledged on Twitter that their iOS apps had been removed in the country. They cited a 2017 tweet by Inoreader, another popular RSS service, which posted a letter from Apple saying its app was removed in China because it included content that is illegal in the country. Inoreader said the entire service was blocked in April this year.

Facial recognition technology is getting more sophisticated, more reliable, and more pervasive as the world eases its way toward becoming an all-encompassing surveillance state. That surveillance state does not even have to be built; it is increasingly ready for deployment as law enforcement agencies cut deals with private companies that have already assembled the tools and databases for use. As with cell phone tracking, that plug-and-play quality does an end-run around safeguards that, at least nominally, restrict government actors, and invites legal challenges based on civil liberties concerns.

Social media moderation services gradually dominated every online business and most industries. Thanks to the unceasing number of new customers flocking to use and try it, social media became a catalyst for introducing and sustaining big and small businesses today. Several entrepreneurs and business owners have taken to the digitally fueled networking channel to spark discussions with their customers and market their brand to the people they want to be a part of their growth and success.

What is social media moderation? And why is it essential for businesses at present? Simply, content moderation enumerates what needs to be carried out to review, check, and filter posts sent by your followers to align with your company’s branding and strategy.